Marketing Manager - Mitchell & Ness

Job Description

At Fanatics Commerce, we’re more than just a leader in licensed sports merchandise – we’re a team united by a relentless passion for our fans and a commitment to innovation. We live by our BOLD Leadership principles: We Build Championship Teams, we’re Obsessed with Fans , we embrace a Limitless Entrepreneurial Spirit , and we approach every challenge with a Determined and Relentless Mindset . If you’re ready to contribute to a dynamic, fast-paced environment that thrives on collaboration and growth, we want you to be part of our team.

About The Role

The Category Marketing Manager will play a key role in driving category level marketing strategy for Mitchell & Ness, ensuring that consumer insights, brand storytelling, and commercial priorities come together in a cohesive and impactful way. This role is responsible for supporting the development and execution of category marketing plans that drive awareness, engagement, and demand across key product categories.

This position is well-suited for a strategic, consumer-focused marketer who is comfortable working cross-functionally, can influence without authority, and is capable of owning initiatives independently while partnering closely with Brand, Product, Merchandising, and Sales teams.

How You Will Make An Impact

• Support the development and execution of category-level marketing strategies aligned to brand priorities and seasonal business goals.
• Translate consumer insights and category performance into clear marketing recommendations and plans.
• Partner cross-functionally with Brand Marketing, Product, Merchandising, Creative, and Sales to bring category stories to life.
• Help shape integrated marketing briefs and contribute to campaign and activation planning.
• Ensure category marketing initiatives are aligned with Mitchell & Ness brand standards and storytelling.
• Quarterback cross-functional stakeholder groups to align on shared goals and drive execution, owning timelines and deliverables to ensure on-time results.
• Track performance of category initiatives and share learnings and insights to inform future planning.
• Contribute creative ideas and fresh thinking to help evolve how categories show up across channels.
  
  

What You Bring To The Team

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience.
• 3–5 years of related marketing experience, preferably within consumer, lifestyle, sports, or fashion brands.
• Strategic and consumer-focused mindset with the ability to connect insights to execution.
• Strong cross-functional collaboration skills and the ability to influence partners.
• Self-motivated and comfortable managing work independently while balancing multiple priorities.
• Strong written and verbal communication skills.
• Creative thinker with a solid foundation in brand and integrated marketing principles.
• Highly organized with strong attention to detail.
  
  

What’s In It For You

• Opportunity to grow your marketing skillset within an iconic heritage sports brand.
• Exposure to cross-functional teams and integrated marketing planning.
• Ability to influence how key product categories show up to consumers.
• A collaborative environment that values creativity, initiative, and learning.
• Competitive compensation and benefits aligned with experience and role scope.
• Culture: Join a team where you're surrounded by top-tier talent, driven by a shared passion to relentlessly enhance the fan experience. With a focus on collaboration, support, and continuous development, you’ll be empowered to help shape a our culture that celebrates both individual and team successes.
• Benefits: We provide a wide range of health, financial, legal, and development assistance, including wellness programs with fitness and weight management partners, paid maternity paternity leave, and infertility treatment. Additionally, we offer flexible time off to help you recharge, along with a competitive 401k plan to support your financial future. At Fanatics, we’re dedicated to supporting you in all aspects of work and life.
  
  

About Us

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.

About The Team

Fanatics Commerce is a leading designer, manufacturer, and seller of licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods. It operates a vertically-integrated platform of digital and physical capabilities for leading sports leagues, teams, colleges, and associations globally – as well as its flagship site, www.fanatics.com.

Fanatics Commerce has a broad range of online, sports venue, and vertical apparel partnerships worldwide, including comprehensive partnerships with leading leagues, teams, colleges, and sports organizations across the world—including the NFL, NBA, MLB, NHL, MLS, Formula 1, and Australian Football League (AFL); the Dallas Cowboys, Golden State Warriors, Paris Saint-Germain, Manchester United, Chelsea FC, and Tokyo Giants; the University of Notre Dame, University of Alabama, and University of Texas; the International Olympic Committee (IOC), England Rugby, and the Union of European Football Associations (UEFA).

At Fanatics Commerce, we infuse our BOLD Leadership Principles in everything we do:

• Build Championship Teams
• Obsessed with Fans
• Limitless Entrepreneurial Spirit
• Determined and Relentless Mindset