Marketing Professional

Marketing Professional – Traditional + Brand-Side Focused

New York, NY | Full-Time | $140,000–$200,000

One of NYC’s most high-profile Law Firms is hiring a Marketing Professional to lead our marketing unit. Extremely experienced in brand marketing and both traditional and digital media, gets things done fast, and thrives in an execution-first environment.

This is not a social media manager role. It is a creative and brand marketing executive role. It’s for someone who can write a creative spot, buy airtime, negotiate with reps, and deliver results — all before lunch.

Looking for a marketing professional with who meets all of the below qualifications:

• 10 plus years of consistent hands-on marketing experience (not just managing strategy decks)

• Deep NYC roots — either based here or deeply plugged into the culture

• Direct consistent experience in the last 10 years in traditional advertising, especially radio and television, out-of-home (OOH), direct mail and print.

• Media buying: You’ve negotiated with vendors and bought placements — not just managed an agency that did it for you

• Creative writing chops: You’ve written or overseen the writing of ads TV, radio, AND print

• Brand-side experience: You’ve worked for real, local brands — not just on the agency side

• You have experience with tracking ROI, and reporting on campaign performance

• Comfort with lower middle-market environments ($5M–$20M range)

• Experience with events, sponsorships, and promo items is a plus

Any candidates with the below criteria will be disqualified:

•Does not have consistent marketing experience over the last 10 years

•Solely experienced in digital marketing (PPC, SEO, social, etc.)

• Does not have experience in traditional media (either TV, radio, out-of-home advertising, print, etc)

• A content creator for PR-only including person, influencer manager, or editorial writer

• A high-level VP or exec who only oversees decks and never executes

• Coming from a Fortune 500 or global agency where everything was outsourced

• A designer, art director, or someone focused only on creative visuals

What You’ll Be Doing

• Spearheading all branding and advertising strategy across traditional and digital channels

• Writing and conceptualizing creative copy for TV, radio, and print

• Executing media buys, overseeing placements, and negotiating with vendors

• Analyzing campaign performance and reporting ROI to leadership

• Managing our client experience and brand presence across the city

• Procuring branded merchandise, planning event presence, and overseeing partnerships

• Collaborating with our in-house and external teams to bring big ideas to life

Perks & Benefits

• $160,000–$200,000 salary (based on experience)

• 401(k), health, dental, vision, life insurance

• PTO and paid holidays

This is a rare chance to run point on high-impact campaigns in one of NYC’s most competitive legal spaces.

If you’re the kind of person who knows how to write a killer spot, buy the airtime, and measure the return — we want to meet you.

Job Type: Full-time

Pay: $140,000.00 - $200,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person