Overview
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong background in digital marketing, content creation, and multichannel strategies. This role requires a creative thinker with a passion for developing innovative marketing campaigns that resonate with our target audience.
Duties
- Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement.
- Manage and optimize digital marketing campaigns across various platforms, including SEO, social media, email marketing, and PPC advertising.
- Oversee content marketing efforts, ensuring alignment with overall business objectives and target audience needs.
- Utilize analytics tools such as Google Analytics to track performance metrics and adjust strategies accordingly.
- Collaborate with cross-functional teams to support product management and sales initiatives.
- Conduct market research to identify trends, customer preferences, and competitive landscape.
- Create compelling copy for various marketing channels including print advertising, email campaigns, and social media posts.
- Manage the marketing budget effectively to ensure optimal allocation of resources across campaigns.
- Lead the development of creative assets using Adobe Creative Suite while ensuring brand consistency across all platforms.
Skills
- Proficient in SEO, digital marketing, content marketing, and performance marketing strategies.
- Strong knowledge of multichannel marketing techniques including social media marketing and email marketing.
- Experience with advertising sales and e-commerce platforms.
- Familiarity with WordPress, HTML, Google AdWords, and Facebook Advertising.
- Excellent research skills to analyze market trends and consumer behavior.
- Proven copywriting abilities for diverse audiences across multiple channels.
- Strong analytical skills to interpret data and make informed decisions based on insights.
- Ability to manage budgets effectively while achieving desired outcomes.
- Experience in B2B marketing is a plus.
- Strong organizational skills with the ability to manage multiple projects simultaneously. Join our team as we strive to elevate our brand presence in the market through innovative strategies and impactful campaigns.
- Professional Photography
- Adobe Photoshop
- Adobe Illustrator
- Photo & Video Editing
- Creative Design & Visual Storytelling
- Branding & Marketing Collateral Development
Job Type: Full-time
Pay: From $2,500.00 per month
Work Location: In person