Marketing Specialist – Flower Retail (Online & Offline)

Job Title: Marketing Specialist – Flower Retail (Online & Offline)

Company: Worood Intraflora L.L.C

Location: Al Garhoud, Dubai
Job Type: Full-time
Salary: Attractive & Competitive , Based on the qualifications and experience.

About Us:
We are a premium flower retail brand, delivering fresh, high-quality floral arrangements that make every occasion special. We are looking for a dynamic, creative, and results-driven Marketing Specialist to lead online and offline campaigns, boost sales, increase brand visibility, and grow our customer base.

Key Responsibilities:

• Develop and execute multi-channel marketing strategies to drive sales and brand visibility.
• Digital Marketing: Manage social media (Instagram, Facebook, TikTok), Google Ads, SEO, email campaigns, website content, and influencer collaborations.
• Offline Marketing: Plan and execute in-store promotions, flyers, banners, events, local advertising, and community engagement.
• Analyze competitors, monitor market trends, and identify new growth opportunities.
• Collaborate with sales and operations teams to align marketing campaigns with business goals.
• Track campaign performance, report results, and optimize for maximum ROI.
• Bring innovative, creative ideas to strengthen customer engagement and brand positioning.
• Ensure consistency in brand messaging across all channels.

Requirements / Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Proven experience in online and offline marketing, preferably in retail, FMCG, or e-commerce.
• Strong understanding of social media, digital advertising, SEO, email marketing, and offline promotions.
• Excellent communication, organizational, and project management skills.
• Creative, proactive, and able to work independently and in a team.
• Analytical skills to study competitors, track trends, and identify growth opportunities.
• Familiarity with flower retail or related industry is a plus.

Desired Skills & Attributes:

• Results-oriented and passionate about driving sales and brand growth.
• Innovative thinker with ability to bring fresh ideas to campaigns.
• Collaborative, hands-on, and able to execute campaigns from planning to delivery.
• Comfortable in a fast-paced, dynamic environment.
• Strong focus on customer engagement and brand building.

What We Offer:

• Hands-on role with creative freedom to implement innovative campaigns.
• Direct impact on sales, visibility, and business growth.
• Work in a dynamic, collaborative, and growing team.
• Competitive salary with performance-based incentives.

How to Apply:
If you are enthusiastic, innovative, and results-driven, submit your CV and portfolio (if available) . Only shortlisted candidates will be contacted.

Job Types: Full-time, Permanent