Media Buyer

We are seeking a results-driven Media Buyer to plan, execute, and optimize paid advertising campaigns across digital platforms. The ideal candidate will manage advertising budgets, analyze performance metrics, and maximize ROI while aligning campaigns with the company’s marketing objectives.

Key Responsibilities

• Plan, create, and manage paid advertising campaigns across platforms such as Meta (Facebook & Instagram), Google Ads, TikTok, Snapchat, and other digital channels
• Allocate and manage advertising budgets efficiently to achieve optimal performance
• Monitor campaign performance daily and optimize ads to improve KPIs (CTR, CPC, CPA, ROAS)
• Conduct A/B testing on creatives, audiences, and ad placements
• Analyze data and prepare performance reports with actionable insights
• Collaborate with creative and content teams to develop high-performing ad creatives
• Research market trends, competitors, and audience behavior
• Ensure campaigns align with brand guidelines and marketing goals
• Stay updated with platform policies, algorithm changes, and industry best practices

Job Type: Full-time