Media Buyer (Remote, India)

Key Responsibilities

• Plan, execute, and manage direct media buying campaigns as well as campaigns on ad networks.
• Negotiate rates, placements, and deals with publishers, networks, and traffic sources.
• Analyze campaign performance data and optimize for ROI, scale, and efficiency.
• Continuously test creatives, landing pages, and ad placements to improve conversion rates.
• Monitor industry trends, competitive strategies, and emerging media opportunities.
• Collaborate with marketing, content, and analytics teams to align campaigns with business goals.
• Prepare performance reports and provide actionable management insights.

Requirements

• Minimum 5 years of proven experience in media buying (direct buys and networks).
• Strong analytical skills with hands-on experience using campaign tracking and analytics tools.
• Excellent negotiation and communication skills.
• Solid understanding of direct response and performance marketing.
• Ability to work independently, manage budgets, and deliver on performance targets.
• SEO knowledge is a plus (understanding traffic quality, funnels, and organic growth impact).
• Experience in the financial publishing or fintech industry is a bonus but not required.

What We Offer

• Competitive compensation with performance-based incentives.
• Opportunity to work remotely with a global team.
• Fast-paced environment with growth and learning opportunities.
• Direct impact on the company’s revenue growth.

Job Type: Full-time

Pay: ₹50,000.00 - ₹100,000.00 per month