Off Page SEO Specialist

Location: Bahria Town Phase 7, Rawalpindi (Preference for residents of Bahria, DHA, Askari 14, or nearby areas)

Company Description

Sequel Technologies, a software company providing healthcare IT and medical billing services to the US market.

Responsibilities

• Assist the digital marketing lead by providing support in overall digital marketing operations.
• Help develop a comprehensive marketing strategy by establishing clear marketing goals and targets.
• Identify and acquire high-quality backlinks from authoritative websites.
• Monitor and analyze backlink profiles for quality and relevance.
• Must have hands-on experience with analytics tools, webmasters, and SEO tools such as Ahrefs and SEMrush.
• Help plan and implement paid digital ads and SEO techniques, including backlinking, guest posting, and email marketing.
• Promote content through guest posting, press releases, and participation in niche forums.
• Build relationships with industry websites for brand mentions and citations.
• Conduct competitor backlink analysis using SEO tools like Ahrefs, SEMrush, and Moz.
• Track domain authority, referral traffic, and the effectiveness of link-building efforts.
• Generate reports on off-page SEO performance and suggest improvements.
• Stay updated with the latest digital marketing trends and technologies, sharing insights with the team.
• Perform any other tasks assigned by the team lead.

Qualifications/Skills

• Experience required: 02 years
• Education: BS Degree

Timings

• 5:00 PM - 2:00 AM (Summers)
• 6:00 PM – 3:00 AM (Winters)

Benefits

• Healthcare (OPD + IPD)
• Entertainment Allowance
• Cellular Allowance
• Provident Fund

Job Type: Full-time

Application Question(s):

• Are you a resident of Bahria Town Phase 7/8, DHA 1/2, Humak or Askari 14? If not, kindly state your area of residency.
• The timings for this role are 6:00 PM - 3:00 AM (Winters), 5:00 PM - 2:00 AM (Summers). Are you comfortable with the timings.

Location:

• Rawalpindi (Required)

Work Location: In person