Qureos

FIND_THE_RIGHTJOB.

Omnichannel Director

Dubai, United Arab Emirates

Position

Do you wish to join the House of Dreams?

In this House, you will continue to perpetuate the dream of our creator: that of a more beautiful and happier world.

You will also consolidate our vision: to become the most desirable House in the world of beauty, an absolute reference of French luxury, a symbol of joy and hope.

This vision is carried by our six values that you will embody daily as designers of dreams - values that engage and define us:

Create Passionately

Craft together with joy

Excel for ultimate luxury

Lead with audacity

Cultivate Triumphant inclusivity

Commit and act to re-enchant the world.

Design your dreams with Dior.

Your Impact:

The Omnichannel Director drives the end-to-end orchestration of seamless, personalized, and high-impact customer journeys across all touchpoints – physical, digital, and hybrid. This strategic role integrates customer expectations, business objectives, and technology enablers to ensure that omnichannel execution reinforces the brand’s desirability, consistency, and performance for the region.

This role acts as a key link between e-commerce, retail, CRM, supply chain, and marketing teams to implement omnichannel strategies that drive customer engagement and business performance.

Job responsibilities

Your main assignments will be focused on:

Omnichannel Vision and Strategy

  • Define and champion a compelling omnichannel vision that aligns with the company's strategic objectives and anticipates future market trends.
  • Translate customer-centric vision into operational and digital capabilities at scale.
  • Ensure convergence of e-commerce, retail, CRM, Supply Chain, and data governance, in support of frictionless experiences.
  • Develop a mid-term strategic roadmap for omni transformation outlining key initiatives, investment priorities, team capabilities and measurable outcomes.

Business Transformation & Organizational Alignment:

  • Lead strategic initiatives to transform business processes, organizational structures, and technology platforms to support the omnichannel vision: Drive the integration of all customer-facing channels (e-commerce, retail stores, mobile app, contact center, social media, etc.) to create a unified and cohesive brand experience.
  • Identify and implement strategies to optimize channel performance and improve efficiency.
  • Oversee channel-specific P&L performance, ensuring alignment with overall business objectives.
  • Foster a culture of collaboration, innovation, and customer-centricity across all departments and functions.
  • Align technology stack, process architecture, and roles to support consistent brand experience across all touchpoints.

Lead E-commerce acceleration and optimization

  • Set strategic e-com vision
  • Provide guidance and direction on managing P&L and achieving key financial targets with a focus on new businesses (India / Turkey / RSA).
  • Build strong partnership with HQ to support PCDO ambitions.

Customer Experience & Journey Orchestration:

  • Define and champion an elevated and unique customer experience across all touchpoints, ensuring a seamless, personalized, and engaging journey.
  • Implement technologies and processes to deliver individualized experiences at scale.
  • Leverage customer data and insights to continuously optimize the omnichannel experience and drive customer loyalty.

Data-Driven Decision Making & Performance Measurement:

  • Establish and monitor key performance indicators (KPIs) to track the success of the omnichannel strategy and drive continuous improvement.
  • Develop dashboards and reporting to provide insights into performance and trends.
  • Leverage data analytics to identify opportunities for optimization, personalization, and growth.

Profile

  • Minimum 10 years’ experience in E-Commerce/Digital media/Omnichannel in the luxury field.
  • Deep understanding of customer journey orchestration across physical and digital touchpoints
  • Proven ability to drive business transformation and organizational alignment
  • Strong leadership skills to motivate Markets & Regional teams
  • High level of reliability to match deadline and ensure a perfect execution
  • Expertise in data-driven decision-making and performance measurement.
  • Strategic vision for e-commerce acceleration and optimization.
  • Excellent communication skills to champion omnichannel initiatives.
  • Fluent in English. French and Arabic are advantageous

Additional information

Inclusivity is not just a noble principle; it is the very heart of our excellence. In a world where our clients, talents, and ideas increasingly come from diverse backgrounds, our diversity is our strength.

At Parfums Christian Dior, this means being a House where everyone feels respected, welcomed, and valued, regardless of their uniqueness. Because we know well: a House that reflects this diversity is a sustainable, vibrant House, rooted in both dreams and reality. Inclusivity cannot be decreed; it is practiced daily.

(If you require any reasonable adjustments within the application process, feel free to indicate it in your application).

PARFUMS CHRISTIAN DIOR
MAISON

Christian Dior described himself as a fashion and perfume designer. The House of Dior, founded in 1946, changed the face of ladies’ style forever when its New Look was unveiled in the halls of 30 Avenue Montaigne on February 12, 1947. The revolutionary look was accompanied by a fragrance, Miss Dior, the finishing touch designed to “leave a trail of desire in a woman’s wake”. This timeless perfume was the first fragrance created by a visionary brand which invented the concept of global beauty with its Rouge Dior and subsequent cosmetic lines.
The current-day trustees of this legendary expertise – Francis Kurkdjian, Perfume Creation Director, and Peter Philips, Creative and Image Director for Dior Makeup – are the heirs to Christian Dior’s perfectionism. The worldwide renown of the House’s creations is partly down to its seductive muses, including Charlize Theron, Natalie Portman and Robert Pattinson.

© 2025 Qureos. All rights reserved.