Online Marketing Fresher

Job Description:

We are looking for a highly motivated and creative Online Marketing & Content Marketing Executive to join our digital team in the night shift, focused primarily on Yelp marketing, content management, and online reputation growth for our U.S.-based clients.

The ideal candidate should have strong communication skills, marketing insight, and hands-on experience in managing online platforms like Yelp, Google My Business, and social media channels to build engagement and drive conversions.

Key Responsibilities

• Manage and optimize Yelp business profiles for multiple clients—including posts, updates, and promotions.
• Monitor and respond to Yelp reviews, feedback, and messages in a professional and timely manner.
• Develop and implement content marketing campaigns across blogs, social media, and business directories.
• Create engaging marketing copy, product descriptions, and promotional posts aligned with the brand voice.
• Assist in online reputation management (ORM) across Yelp, Google, Facebook, and other review platforms.
• Conduct competitor analysis and implement strategies to enhance brand visibility.
• Coordinate with the design and SEO teams for content optimization and keyword alignment.
• Manage social media scheduling and engagement to maintain consistent activity during U.S. hours.
• Track and report marketing performance metrics — impressions, clicks, engagement, and conversions.
• Collaborate with internal teams for campaign ideas, ad creatives, and influencer partnerships.

Required Skills & Qualifications

• Proven experience in Yelp marketing, online marketing, or content marketing (1–3 years preferred).
• Excellent command of English communication and writing (U.S. tone preferred).
• Knowledge of SEO, hashtags, keyword optimization, and content trends.
• Understanding of digital platforms like Yelp, Google Maps, Meta (Facebook & Instagram), and LinkedIn.
• Basic experience with Canva, ChatGPT, or similar content tools is a plus.
• Strong attention to detail, multitasking ability, and a proactive work ethic.

Work Schedule

• Shift: Night Shift (aligning with U.S. business hours)
• Days: Monday to Friday
• Location: Office / Remote (as applicable)

Education & Experience

• Bachelor’s degree in marketing, mass communication, or a related field.
• 1–3 years of professional experience in digital marketing or content creation.

What We Offer

• Competitive salary with performance-based incentives.
• Opportunity to work on U.S. and international projects.
• Continuous learning and growth in digital marketing strategy & analytics.
• Supportive team environment and long-term career development

Job Type: Full-time

Pay: ₹12,501.23 - ₹13,847.28 per month

Work Location: In person