Paid Media Associate (Meta & Google Ads) / marketing

Job Summary

Sociogenic is hiring a Paid Media Associate to plan, run, and optimize Meta (Facebook/Instagram) and Google Ads campaigns. This role is for candidates who have real execution experience and can show proof of work.

Key Responsibilities

• Run and optimize Meta Ads (Facebook/Instagram)
• Run and optimize Google Ads (Search + Display, basic YouTube)
• Daily monitoring and optimization for CPL / CPA / ROAS / CTR
• Audience targeting, retargeting, and scaling
• Coordinate with design/content teams for ad creatives and copies
• Weekly/monthly reporting and insights
• Basic SEO support (keyword research, tracking, coordination)
• Ensure tracking is working (Pixel, conversions, basic GA4 understanding)

Required Skills & Experience

• Minimum 2 years hands-on experience in Meta Ads
• Minimum 2 years hands-on experience in Google Ads
• Strong understanding of campaign structure, budgets, and optimization
• Familiarity with:
• Meta Ads Manager / Business Manager
• Google Ads
• Google Analytics (basic)
• Google Search Console (basic)
• Strong communication, ownership, and deadline discipline

Proof of Experience (Mandatory)

Applicants must provide evidence of paid ads work, such as:

• Meta Ads Manager screenshots
• Google Ads dashboard screenshots
• campaign reports/results (hide sensitive details)

Applicants without proof will not be shortlisted.

Job Type: Full-time

Pay: Rs30,000.00 - Rs35,000.00 per month

Work Location: In person