Paid Media & SEO Strategist

Overview

YCP is seeking a Paid Media & SEO Strategist to lead digital marketing initiatives for our clients. This role blends expertise in paid media and SEO strategy to drive measurable results through smarter campaigns, stronger insights, and continuous optimization.

What You’ll Do

• Optimize client paid media campaigns (Google Ads, social ads, etc.) to improve KPIs such as CTR, conversions, and ROI.
• Conduct keyword research and implement SEO strategies to boost organic visibility and traffic.
• Track, analyze, and report campaign performance using tools like Google Analytics.
• Collaborate with internal teams to align strategies with client goals.
• Build strong client relationships through proactive communication and insights.

What We’re Looking For

• 5–7 years of experience managing paid search and SEO campaigns (agency experience preferred).
• Proven ability to manage budgets of $20,000+/month across multiple client accounts.
• Proficiency with Google Ads, Google Analytics, Facebook Ads Manager, and SEO tools.
• Strong analytical and communication skills—you can turn data into clear recommendations for clients.
• Solid project management skills with the ability to juggle multiple accounts and deadlines.

Nice to Have

• Certifications in Google Ads, Google Analytics, or HubSpot.
• Bachelor’s degree in Marketing, Advertising, or Business.

Why YCP?

At YCP, we believe Better is Possible. You’ll join a growing marketing agency where strategy, creativity, and results come together—and where your expertise will directly shape client success.

Job Type: Full-time

Benefits:

• 401(k) matching
• Dental insurance
• Health insurance
• Vision insurance

Work Location: In person