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Parent Relations & Sales Officer (PRO)

Job Summary

The Education Group is seeking a motivated and results-driven Public Relations & Sales Officer (PRO) to lead marketing initiatives, drive student enrollments, and strengthen the organization’s visibility within the community. The PRO will be responsible for developing and executing effective marketing strategies, managing parent and community communications, and ensuring that enrollment targets are consistently achieved.

Key Responsibilities

1. Sales & Enrollment

  • Drive student enrollments by effectively communicating Kaizen School’s programs and services.
  • Reach out to prospective parents and students, schedule meetings, and follow up on inquiries.
  • Meet monthly enrollment targets and report on sales performance.

2. Marketing & Promotion

  • Develop and execute marketing strategies for student acquisition and brand awareness.
  • Promote school programs across multiple channels, including social media, events, and local outreach.
  • Collaborate with other schools, organizations, or community centers for marketing initiatives.

3. Parent & Community Engagement

  • Act as the primary contact for parents, providing professional guidance and resolving queries.
  • Organize parent engagement events, open houses, and orientation sessions.
  • Build strong relationships with the community to enhance school visibility.

4. Documentation & Reporting

  • Maintain accurate records of student leads, enrollment status, and follow-ups.
  • Prepare weekly and monthly reports on enrollments, marketing campaigns, and outreach activities.
  • Suggest improvements in sales and marketing strategies to increase student acquisition.

Required Qualifications

  • Bachelor’s degree in Marketing, Business Administration, Communication, or related field.
  • 2–3 years of experience in sales, marketing, or customer relationship management.
  • Strong communication and negotiation skills (English & Urdu).
  • Ability to work independently and meet enrollment targets.
  • Professional appearance and confident personality.

Skills & Competencies

  • Sales & marketing strategy implementation
  • Lead generation and follow-up
  • Event planning and coordination
  • Strong social media marketing, organizational, and reporting skills
  • Parent and community relationship management
  • Target-driven and proactive

Job Type: Full-time

Pay: Rs60,000.00 - Rs70,000.00 per month

Work Location: In person

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