Performance Marketing Manager - Female

Job Overview

We are looking for a data-driven Performance Marketing Manager to plan, execute, and optimize paid digital campaigns across multiple platforms. The ideal candidate will have strong analytical skills, hands-on experience with paid media, and a proven ability to drive ROI-focused growth.

Key Roles & Responsibilities

• Plan, execute, and optimize paid campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn Ads, and other platforms
• Manage end-to-end performance marketing funnels including lead generation, conversions, and retargeting
• Monitor campaign performance and optimize for CPL, CPA, ROAS, CTR, and conversions
• Conduct A/B testing on creatives, landing pages, and ad copies
• Manage marketing budgets and ensure maximum ROI
• Track, analyze, and report performance using Google Analytics, GA4, and dashboard tools
• Coordinate with design, content, and sales teams for campaign alignment
• Stay updated with the latest performance marketing trends and platform updates

Required Skills & Qualifications

• Strong hands-on experience with Google Ads, Meta Ads, LinkedIn Ads
• Expertise in conversion tracking, pixels, GTM, GA4
• Good understanding of SEO, landing page optimization, and CRO
• Strong analytical and problem-solving skills
• Experience with tools like Google Analytics, Search Console, Hotjar, Excel
• Excellent communication and reporting skills

Preferred Skills

• Experience in B2B / B2C / D2C marketing
• Knowledge of email marketing, CRM tools, and marketing automation
• Experience with budget planning and scaling campaigns

What We Offer

• Competitive salary and performance-based incentives
• Flexible working environment
• Opportunity to work on high-growth campaigns
• Career growth and learning opportunities

Job Types: Full-time, Permanent

Pay: Up to ₹130,000.00 per month

Work Location: Remote