Performance Marketing Specialist

Key Responsibilities:

● Develop and implement effective SMO strategies to enhance brand visibility and engagement across multiple platforms, including Facebook, Instagram, Twitter, and LinkedIn.

● Create social media ad campaigns for Facebook, Instagram, Pinterest, TikTok & LinkedIn for eCommerce clients as part of overall social media marketing strategies. Ensure efficient use of budgets and resources to maximize ROI.

● Serve as the primary point of contact for e-commerce clients, understanding their business needs and delivering customized social media solutions.

● Act as the go-to expert for resolving issues on social media platforms, particularly Meta (Facebook and Instagram). Maintain a strong relationship with platform support teams to address challenges effectively.

● Manage and nurture relationships with premium clients, ensuring their social media presence drives impactful results.

● Utilize analytics tools to track performance and make data-driven adjustments to campaigns and strategies for continuous improvement and optimal results.

Requirements:

● A minimum of 3+ years of experience in social media management with strong expertise in handling organic and paid campaigns for e-commerce clients. (Point 1 removed completely as requested.)

● Profi cient in social media advertising across Facebook, Instagram, Pinterest, TikTok, Twitter, and LinkedIn, with strong familiarity in analytics and interpreting data for strategic decisions.

● Strong communication and client collaboration skills, with the ability to work cross-functionally.

Job Type: Full-time

Pay: ₹10,000.00 - ₹40,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person