Job Purpose
Provide support to the international Operations department in facilitating and managing theoperations and development of the China & Southeast Asia market strategy. Provide support to theinternal DCT Abu Dhabi team and external stakeholders to activate the market strategies byconceptualizing, preparing and organizing marketing and promotional work, and creating the rightinitiatives in collaboration with DCT relevant sectors and departments to increase the China &Southeast Asia hotel guest numbers in Abu Dhabi
Key Responsibilities
Planning and Implementation Plans
- Supports in planning and implementation of the holistic B2B and B2C strategy for the China &Southeast Asia market in-line with the department s priorities and defined strategy and goals.
- Assistants in coordinating the collaboration between DCT Abu Dhabi and stakeholders fromthe private sector to develop a China & Southeast Asia promotions plan to promote leisurevisitations in Abu Dhabi.
- Provides support in working closely with the Events Bureau, Visitor Experience Departmentand others aiming to stay up-to-date with right products and events, and ensure that the rightproducts are promoted and activated within the China & Southeast Asia market plan in-linewith the defined strategy.
- Conducts continuous research to provide insights about the local market developments,customer preferences and trends, and ensure effective contribution to develop tacticalmarketing plans with DCT central MarComms Sector s team.
- Use creativity and understanding of the China & Southeast Asia markets to conceive interestingplans and partnerships in-line with the defined strategy and plans.
- Support in providing information services to travel & tourism agencies and stakeholders aboutproducts and value proposition of tourism in Abu Dhabi, and lead the conduction of sales callswith travel trade (e.g. Destination Management Companies).
- Gather and manage contacts, including profiling and inputting contacts in the systems tomaintain data in a timely manner as directed by the line manage
Shared Activity
- Carry out any other duties and responsibilities related to the role at the request of the direct manager
- Follow all relevant departmental policies, processes, standard operating procedures, and instructions so that work is carried out in a controlled and consistent manner.
- Demonstrate compliance to organization s values and ethics at all times to support the establishment of a value drive culture within the organization
- Contribute to the identification of opportunities for continuous improvement and sustainability of systems, processes and practices considering global standards, productivity improvement and cost reduction.