PPC Expert

Location: Onsite – G-13/4, Islamabad (or adjust if needed)
Job Type: Full-Time

About Us:
We are a growing software house focused on delivering high-impact digital solutions. We’re looking for a results-driven PPC Specialist who can manage and optimize paid campaigns to drive quality traffic, leads, and conversions.

Key Responsibilities:

• Plan, create, and manage PPC campaigns across platforms like Google Ads and Meta Ads
• Perform keyword research and competitor analysis
• Optimize campaigns to improve ROI, CTR, and conversion rates
• Monitor budgets and adjust bids strategically
• A/B test ad copies, landing pages, and targeting strategies
• Track, analyze, and report campaign performance using tools like Google Analytics
• Stay updated with the latest trends and best practices in paid marketing

Requirements:

• 3 years of experience in PPC or digital marketing
• Strong understanding of Google Ads, Facebook/Instagram Ads
• Experience with keyword planning and campaign structuring
• Analytical mindset with the ability to interpret data
• Familiarity with tracking tools (Google Analytics, Tag Manager is a plus)
• Good communication and reporting skills

Nice to Have:

• Experience in eCommerce or SaaS campaigns
• Google Ads certifications
• Basic understanding of SEO and landing page optimization

What We Offer:

• Competitive salary package
• Growth opportunities in a fast-paced environment
• Collaborative team culture
• Learning and development support

Job Type: Full-time

Pay: Rs150,000.00 - Rs200,000.00 per month

Work Location: In person