About Madar
Madar Platform
is a leading Saudi digital logistics platform transforming transportation management across industries. It connects shippers, carriers, and drivers through a unified ecosystem that delivers visibility, efficiency, and automation. Madar enables seamless shipment execution, financial integration, and real-time tracking — redefining the future of logistics in the Kingdom and beyond.
Key Responsibilities
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Growth Strategy & Execution
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Develop and execute a comprehensive growth strategy to increase user acquisition, activation, and retention for both shippers and carriers
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Identify friction points in user journeys and design data-driven experiments to improve conversion and engagement
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Collaborate with product, operations, and marketing teams to drive feature adoption and ensure measurable business outcomes
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Define and track North Star Metrics for product growth (e.g., active shipments, carrier engagement rate, recurring shippers, activation time)
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Product Optimization
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Work closely with the product and engineering teams to improve onboarding, in-app communication, and user experience across platforms (Web, Mobile, and API)
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Drive A/B testing, feature trials, and customer feedback loops to validate growth hypotheses
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Recommend pricing strategies, upsell mechanisms, and marketplace engagement features to enhance lifetime value
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Data & Analytics
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Analyze platform data to identify usage trends, feature adoption patterns, and drop-off points
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Establish dashboards and KPIs that connect product metrics to revenue and operational goals
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Partner with the Data Intelligence team to develop predictive models for churn, user segmentation, and lifetime value
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Cross-Functional Collaboration
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Align with the Marketing, Operations, and Sales teams to ensure consistent go-to-market execution
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Partner with Customer Success to reduce churn and increase satisfaction
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Communicate insights and growth outcomes regularly to leadership and stakeholders
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Success Indicators
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Increase in active shipments per shipper and carrier utilization rates
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Reduction in activation time from sign-up to first shipment
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Growth in platform recurring usage and cross-feature adoption
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Higher conversion of offline clients into platform users
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Improved ROI on product enhancements through measurable business impact
Requirements
Qualifications
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Bachelor's degree in Business, Engineering, Computer Science, or related field (MBA preferred)
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5+ years of experience in Product Management, Growth, or Strategy, ideally in SaaS, LogisticsTech, or Marketplace platforms
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Deep understanding of user lifecycle metrics, retention loops, and network effects
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Strong leadership, communication, and storytelling skills in both Arabic and English