Job Purpose:
To lead product planning, pricing strategy, sales forecasting, and market analysis activities within the automotive business to ensure a competitive product portfolio, optimized commercial performance, and alignment with business growth objectives.
Key Responsibilities:
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Develop and execute product planning strategies aligned with business objectives, market opportunities, and customer demand
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Define product positioning strategies through analysis of customer needs, market trends, and competitor offerings
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Lead vehicle pricing analysis and recommendations, including competitor benchmarking, market positioning assessments, and profitability evaluations
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Support pricing strategy execution to balance market competitiveness and business profitability
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Support new vehicle launches by providing product forecasts, pricing recommendations, and market readiness insights
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Coordinate with principal/regional teams regarding product specifications, allocation planning, product availability, and future model pipelines
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Conduct competitive product benchmarking across relevant automotive segments, including features, specifications, pricing, and value proposition
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Monitor product performance across the vehicle portfolio and recommend commercial actions to optimize sales, market share, inventory turnover, and profitability
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Collaborate closely with Sales, Marketing, Finance, Supply Chain, and Logistics teams to ensure alignment on product strategy and business targets
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Prepare regular executive dashboards and reports covering sales performance, pricing trends, inventory health, and market outlook
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Monitor inventory levels and support demand planning to ensure optimal stock availability
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Support product lifecycle planning, including new model introductions, facelifts, and phase-outs
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Lead monthly sales and product planning reviews, providing data-driven recommendations to management
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Drive continuous improvement initiatives related to planning processes, forecasting accuracy, and reporting effectiveness
Qualifications & Experience:
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Bachelor’s degree in Business Administration, Economics, Automotive Engineering, Marketing, or related field; MBA is preferred
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8+ years of relevant experience in product planning, sales planning, pricing, business analytics, or commercial strategy within the automotive industry
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Strong knowledge of automotive market dynamics, pricing strategies, forecasting techniques, and inventory management
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Advanced Excel skills with experience in Power BI, SAP, or similar reporting tools
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Strong analytical, communication, and stakeholder management skills
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Proactive mindset with strong project management capabilities