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TODA — Theatre of Digital Art

Dubai

Production Manager

Live concerts · Family shows · Cultural events

About TODA

TODA is an immersive digital art venue in Dubai. We host original concerts (classical, contemporary, tribute), family and kids shows, immersive exhibitions, and corporate cultural events. Our productions blend live performance with high-end projection and digital art — a format that demands tight production discipline and creative coordination.

The role

The Production Manager owns end-to-end execution of TODA's concert and event programme. You take a confirmed artistic concept (defined by our Programme Owner) and turn it into a delivered show — on time, on budget, and audience-ready. You report to the Managing Director and work daily with our Programme Owner, Marketing, Finance, and Box Office.

This is a hands-on execution role. You will not own creative concept — you will own that everything around the concept lands. If it ships late, you own it. If the marketing brief misses lead time, you own it. If the artist materials don't arrive, you find a way.

What you will own

  • Artist coordination — contracts (with Legal), riders, materials, rehearsal logistics. Chase materials until they arrive.
  • Production scheduling — sound, light, projection, stage. Run technical checks. Manage external vendors and freelancers.
  • Marketing brief discipline — provide complete launch package (visuals, copy, ticketing) to Marketing 12-14 days before show date. Without exception.
  • Show-day operations — stage management, technical run-through, contingency planning, on-site presence.
  • Per-show P&L — revenue tracking, marketing budget control, production cost reconciliation. Report against forecast weekly.
  • Post-show review — actuals vs plan, lessons captured, marketing planning table updated.
  • Status reporting — weekly written update covering each show in pipeline: stage, blockers, asks.

What we need

  • 3-5 years of event or concert production experience (UAE or comparable market preferred).
  • Demonstrable track record of running multi-genre live shows — classical, contemporary, family, or cultural.
  • Comfortable with budget responsibility per show
  • Strong stakeholder management — artists, vendors, internal teams. You can push without breaking relationships.
  • Fluent English. Russian and/or Arabic an advantage.
  • Available for evening and weekend shows. UAE residency or ability to relocate immediately.
  • Operational discipline — you finish what you start, on the date you promised.

Nice to have

  • Network of artists, performers, technical vendors in the UAE.
  • Experience with immersive or projection-based event formats.
  • Previous work at a cultural venue, concert hall, or arts production house.

What we offer

  • Salary: up to 15,000 AED per month, plus per-show performance bonuses.
  • Direct ownership of high-profile shows at a flagship Dubai venue.
  • Small, fast-moving team where your work is visible and impactful.
  • DIFC location.
  • Standard UAE benefits — visa, medical insurance, annual leave.

Who this is for

Right now, the live events market in the region is going through a hard reset. Many capable producers have lost roles or are looking for a new home. If that is you — and you can deliver shows on time without being chased — TODA is a good landing place. You will work hard, you will be visible, and you will own real outcomes from week one.

How to apply

Send to hr@toda.ae:

  • CV
  • Short cover note — 5-8 sentences, why this role and what you've delivered before
  • Portfolio links — past events, programmes, photos, or write-ups

Subject line: "Production Manager — [Your Name]"

Application deadline: rolling — we will close the role when we find the right person.

Pay: AED15,000.00 per month

Work Location: In person

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