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Job Overview:
The Programming and Marketing Coordinator is responsible for planning, organizing, and executing SYCA-hosted events and marketing activities that enhance brand awareness, engage customers, and support organizational objectives. This role combines event management, marketing coordination, and creative communication to deliver a cohesive brand experience across all touchpoints.
Essential Job Functions:
· Plan, organize, and execute in-house programs and events that align with SYCA’s goals and brand identity.
· Coordinate event logistics, including venue setup, catering, audiovisual needs, décor, transportation, and vendor management.
· Develop and manage event timelines, budgets, and post-event evaluations.
· Oversee event registration, guest lists, and attendee communications.
· Ensure all events uphold brand standards and provide exceptional guest experiences.
· Support the marketing team in developing and executing campaigns across digital, print, and social media
platforms.
· Assist in creating engaging content, including copy for newsletters, blogs, and promotional material
· Coordinate the production of marketing collateral (brochures, signage, promotional items, etc.).
· Track, analyze, and report on the performance of marketing campaigns and initiatives.
· Collaborate with internal committees to ensure consistent messaging and branding across all channels.
· Maintain relationships with partners, vendors, and community organizations to maximize marketing and event
opportunities.
· Represent SYCA at networking events and community initiatives to strengthen brand presence.
Qualifications:
· Bachelor’s degree in Marketing, Event Management ,or a related field preferred.
· 2+ years of experience in marketing coordination, event planning, or a similar role.
Preferred Skills:
· Experience coordinating events and promotional initiatives
· Knowledge of SEO, Google Analytics, and/or digital advertising
· Graphic design or video editing experience is a plus.
Job Type: Full-time
Work Location: In person
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