Q-commerce Coordinator--Babycare

We are Babycare, a mother-and-baby lifestyle brand and a sister brand of MINISO.

Key Responsibilities

1. Business Performance & Target Achievement

• Deliver on company and departmental KPIs for instant retail, including GMV, order volume, and platform growth targets.

• Contribute to long-term strategic planning, including platform expansion, onboarding new channels, and sunsetting underperforming ones.

2. Product Maintenance & Catalog Management

• Maintain and continuously optimize product listings across all platforms, including:

– Product names, pricing (aligned with in-store prices), images/videos, and detailed descriptions.

– Daily inventory refresh to prevent stockouts, returns, and customer complaints.

• Regularly onboard new products and retire obsolete SKUs to keep the catalog competitive and current.

3. Financial Reconciliation

• Track and reconcile payments received from all platforms on a per-cycle basis.

• Document and escalate disputed transactions with clear summaries and follow-up records.

4. Promotions & Campaign Management

• Plan and execute monthly promotional campaigns across platforms to drive sales uplift.

• Prepare promotional proposals in advance and develop clear execution plans with defined KPIs.

5. Customer Experience & After-Sales

• Manage returns and exchanges across all instant retail platforms in a timely manner, maintaining accurate records.

• Handle customer complaints proactively, ensuring all incidents are logged and resolved efficiently.

6. Marketing & Advertising

• Coordinate with the design and marketing teams to support new product launches and featured promotions.

• Plan and execute geo-targeted and store-specific advertising campaigns.

• Deliver monthly performance reports on ad spend, reach, and conversion outcomes.

7. Market Intelligence & Planning

• Stay current on e-commerce and q-commerce trends, competitor activity, and platform developments in the UAE.

• Proactively recommend and implement strategic adjustments, such as launching new platforms, closing underperforming ones, or expanding dark store coverage into new areas.

8. External Stakeholder Management

• Build and maintain strong working relationships with platform account managers and operations teams across Talabat, InstaShop, NowNow, and others.

• Maintain professional and timely communication with platform contacts, including greetings during UAE national holidays and cultural occasions.

9. Internal Collaboration & Team Development

• Drive cross-functional collaboration with internal departments (logistics, marketing, finance, store operations).

• Coach, train, and support junior team members in daily operations and performance management.

• Maintain clean and accurate internal data records and reporting.

Requirements

Experience

• Minimum 2 years of experience as an Instant Retail Operations Lead or equivalent role in the UAE market, specifically managing platforms such as Talabat, InstaShop, or NowNow.

• Proven track record of managing operations at scale — must meet at least one of the following:

– Annual platform GMV of AED 300,000+ (or equivalent)

– Managing a network of 30+ active stores across platforms

Job Type: Full-time

Pay: AED4,000.00 - AED5,000.00 per month

Work Location: In person