Real Estate Marketing Intern

Overview
We are seeking a creative and results-driven Real Estate Marketing Specialist to join our dynamic team. The ideal candidate will possess a strong understanding of digital marketing strategies, with a focus on driving engagement and conversions in the real estate sector. This role requires proficiency in various marketing tools and platforms, as well as a passion for crafting compelling content that resonates with our target audience.

Responsibilities

• Develop and implement comprehensive digital marketing strategies to enhance brand visibility and drive lead generation.
• Utilize SEO tools to optimize website content, ensuring high rankings in search engine results through effective keyword research and on-page optimization.
• Create engaging content for various platforms, including blogs, social media, email campaigns, and website landing pages.
• Manage social media marketing efforts across platforms such as Facebook, Instagram, and LinkedIn to increase audience engagement and brand awareness.
• Analyze performance metrics using Google Analytics and other analytics tools to refine marketing strategies and improve conversion rates.
• Design visually appealing graphics and promotional materials using Adobe Creative Suite, including Adobe Photoshop.
• Oversee paid advertising campaigns on Google Ads and Facebook Advertising, focusing on conversion optimization and performance marketing.
• Collaborate with the sales team to align marketing initiatives with business objectives and support B2B marketing efforts.
• Maintain the company’s website using WordPress, ensuring content is up-to-date and optimized for user experience.
• Implement marketing automation tools to streamline campaigns and enhance customer relationship management.

Requirements

• Proven experience in digital marketing, preferably within the real estate industry or related fields.
• Strong knowledge of SEO principles, SEM strategies, and conversion optimization techniques.
• Proficiency in social media management and advertising across various platforms.
• Familiarity with content management systems (CMS) such as WordPress.
• Experience with Google Ads, Google AdWords, Google Analytics, email marketing tools, and performance tracking software.
• Basic understanding of HTML, CSS, JavaScript, SQL for web content management is a plus.
• Excellent copywriting skills with the ability to create persuasive content that drives action.
• Strong graphic design skills with experience in Adobe Creative Suite (Photoshop, Illustrator).
• Ability to analyze data effectively to inform decision-making processes.
• A proactive approach to staying updated on digital marketing trends and best practices. Join us as we elevate our real estate marketing efforts through innovative strategies that connect with our clients effectively!

Job Types: Part-time, Internship

Pay: $10.00 - $50.00 per hour

Work Location: Hybrid remote in Charleston, SC 29406