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Regional Manager - Trade Sales - Appl
JOB_REQUIREMENTS
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Employment Type
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Salary
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Job Description
JOB ROLE
Regional Manager - Trade Sales- Appliances
JOB ID
3814
REPORTING TO
State Head - Trade Sales
TYPE OF ROLE
People Management Role
LOCATION
Hyderabad
BU / DIVISION
Consumer Products- Trade Sales
JOB PURPOSE
Lead the assigned geographical area and implement sales & collection strategies. Shortlisting of channel partners for appointment & achieving
distribution reach. Meeting working capital requirements of the business. Manage & monitor distributor performance & sustainability.
KEY RESPONSIBILITIES
- Responsible for Sales forecasting and planning for the assigned area and Channel planning based on market potential.
- Gather market intelligence on competition activities and propose strategic/ tactical interventions for share gain.
- Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets, meeting
numeric & weighted distribution objectives, channel correction, etc.
- Monitoring of sales, collection & stocks on regular basis as budgeted.
- Ensuring placement of new products as per commercialization strategy.
- Sustain growth through new store growth and Same Stores Sales Growth.
- Network expansion by appointing new distributors, dealers & retail trade partners in the assigned area.
- Ensuring timely liquidation of defective / slow moving / discontinued products as per organizational norms in collaboration with relevant
departments.
- Monitor the Billing Process - product category v/s value wise on regular basis and ensure Week - wise billing.
- Ensuring implementation of Retailer engagement programs /Retailer Bonding Program effectively.
EDUCATIONAL QUALIFICATIONS
Graduation (any)
WORK EXPERIENCE
- 5-7 years of relevant experience in B2C sales - preferably from FMCD /FMCG/ consumer durables and geographical exposure of the region.
- Should have experience in B2C Sales.
CERTIFICATIONS
NA
PREFERRED/ ADDITIONAL
REQUIREMENT
NA
REPORTEES
Trade Sales Manager, Territory Manager- Key Accounts
INTERNAL / EXTERNAL
INTERFACE
- SCM
- Logistics
- Marketing
- ABM
- Sales Coordinators
- Channel Partners
BEHAVIORAL COMPETENCIES
- Think Beyond
- Put Customers First
- Collaborate to Win
- Develop Talent
Be the Best
Be Agile
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