Sales & Marketing Executive

Key Responsibilities (KRAs)

1. Social Media & Content

• Plan & post 20–25 high-quality content pieces/month (reels, carousels, stories).
• Maintain consistent brand tone: minimal, functional industrial, premium.
• Build strong visual narratives in architectural spaces.
• Manage content calendar & shoot coordination.

2. Lead Generation & Community (Sales)

• Drive inbound/outbound leads from possible sources of lead generation.
• Manage and onboard designer/architect interactions & follow-ups.
• Build micro-community: homeowners, interior designers, architects.

3. Paid Ads & Performance Marketing

• Run targeted IG + Meta ads for homeowners & designers.
• Retargeting campaigns for website visitors.
• Manage ad budget, optimize cost per lead.

4. Collaborations

• Identify and close partnerships with interior designers, architects, lifestyle pages.
• Manage influencer barter + paid collaborations.

5. Brand & Campaign Strategy

• Execute brand campaigns, new launches, and 10-year celebration content.
• Maintain consistency across all touchpoints (reels, website, WhatsApp-like chat platform, consultations).
• Suggest creative ideas to position The Black Steel as market leader.

6. Reporting & Growth

• Weekly performance report.
• Monthly insights & growth recommendations.

Job Type: Full-time

Pay: ₹16,328.75 - ₹21,880.96 per month

Work Location: In person