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Lead and execute the company’s sales strategy across B2B and B2C channels to drive revenue growth
Achieve monthly and quarterly sales targets while ensuring consistent performance improvement
Develop and implement effective sales plans aligned with overall business objectives
Identify and acquire new B2B clients (cafes, restaurants, retailers, corporate accounts)
Expand distribution channels, partnerships, and market presence
Build, manage, and strengthen relationships with key accounts to ensure long-term partnerships
Negotiate contracts, pricing, and commercial agreements with clients
Ensure high levels of customer satisfaction, retention, and service quality
Lead, coach, and develop the sales team to achieve targets and enhance performance
Set KPIs, monitor team productivity, and ensure alignment with company goals
Manage sales pipelines, forecasts, and key performance metrics
Prepare and present regular sales reports and insights to management
Coordinate with operations and production teams to ensure timely order fulfillment
Monitor market trends, customer needs, and competitor activities
Provide insights and recommendations to improve pricing, promotions, and product offerings
Identify new business opportunities and contribute to the company’s growth strategy
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