digital marketing specialist Jobs in Irvine

digital marketing specialist

partner digital and content marketing lead Jobs in Irvine

partner digital and content marketing lead

digital marketing manager

Soarkidz, Inc.

Digital Marketing Manager (Full-Time / Contract)Location: Irvine / Fullerton, CA Company: Soarkidz, Inc. Term: Minimum 6 Months (Extension Possible)Start Date: Jan 2026 or earliest availabilityCompany DescriptionSoarKidz, Inc. is a fast-growing EdTech company transforming online reading, writing, and STEM education for students across 30+ countries. With an 80%+ retention rate, thousands of active families, and a proprietary AI-powered personalized learning platform, SoarKidz is redefining high-quality global education.We believe reading, writing, and communication skills form the foundation of every student&rsquo;s academic success&mdash;including math, science, and coding. Our advanced technology, teacher-quality systems, and group matching tools support students worldwide through engaging, high-impact live classes.As our presence grows in Southern California, we are seeking a Digital Marketing Manager to lead core marketing strategy, oversee paid advertising, drive user acquisition, and strengthen our brand across U.S. and international markets.Position OverviewThe Digital Marketing Manager will take ownership of SoarKidz&rsquo;s digital marketing strategy, execution, and performance. This role is ideal for someone who is data-driven, creative, and highly organized, with strong experience in paid media, content strategy, funnel optimization, and analytics.You will work closely with leadership to drive enrollment growth, build brand trust among Korean-American parent communities, and scale SoarKidz&rsquo;s marketing operations.Key Responsibilities1. Paid Advertising &amp; Growth Campaigns<ul><li>Plan, manage, and optimize paid campaigns across:</li><li>Meta (Facebook/Instagram)</li><li>Google Ads (Search, Display, Performance Max)</li><li>YouTube, TikTok Ads</li><li>Naver/Kakao (when relevant for Korean-speaking audiences)</li><li>Monitor CPAs, ROAS, CTR, and CAC to maximize ROI.</li><li>Develop data-driven A/B tests for creatives, landing pages, and funnels.</li></ul>2. Digital Strategy &amp; Funnel Management<ul><li>Build full-funnel strategies for lead generation &rarr; conversion &rarr; retention.</li><li>Optimize landing pages (UX, copy, layout) to improve conversion rates.</li><li>Coordinate CRM sequences and nurture flows (email/SMS).</li></ul>3. Content Marketing &amp; Social Media Leadership<ul><li>Oversee content strategy across Instagram, TikTok, YouTube, and parent communities.</li><li>Manage production of short-form video assets for marketing &amp; brand storytelling.</li><li>Review and refine marketing copy for campaigns, landing pages, newsletters, and ads.</li></ul>4. SEO &amp; Website Optimization<ul><li>Lead keyword strategy, on-page SEO, and content ranking improvements.</li><li>Oversee website updates and performance tracking (Webflow, Wix, or other CMS).</li><li>Implement continuous SEO improvements based on analytics insights.</li></ul>5. Analytics, Reporting &amp; Market Insights<ul><li>Set up dashboards and KPI tracking for:</li><li>Lead volume</li><li>Conversion funnel metrics</li><li>Ad performance</li><li>User behavior (GA4, heatmaps, etc.)</li><li>Deliver weekly and monthly performance reports with insights and actions.</li><li>Analyze Korean-American and global parent markets to identify growth opportunities.</li></ul>6. Cross-Functional Leadership<ul><li>Work closely with:</li><li>Curriculum &amp; academic teams (for messaging alignment)</li><li>Admissions &amp; onboarding teams (for lead quality + conversion tracking)</li><li>Executive leadership (for quarterly strategies and roadmaps)</li><li>Manage vendors, freelancers, or junior marketing staff as needed.</li></ul>7. Local Operations Support (Light, If Needed)<ul><li>Coordinate Irvine/Fullerton workspace</li><li>Support small in-person marketing activities or events (optional)</li></ul>RequirementsMust-Have Qualifications<ul><li>3+ years experience in digital marketing or growth marketing</li><li>Strong proficiency in:</li><li>Google Ads</li><li>Meta Ads</li><li>Google Analytics 4 (GA4)</li><li>Funnel and A/B testing tools</li><li>Demonstrated success improving CPA, CTR, and conversion metrics</li><li>Strong copywriting and marketing communication skills</li><li>Short-form video editing and creative direction</li><li>Ability to create marketing dashboards and interpret data</li><li>Highly organized and can manage multiple campaigns independently</li><li>Bilingual in Korean and English (work proficiency)</li></ul>Nice-to-Have Qualifications<ul><li>Experience in EdTech, tutoring, or parent-focused consumer markets</li><li>Familiarity with:</li><li>Webflow / Wix</li><li>Marketing automation (MailChimp, HubSpot, Klaviyo)</li><li>YouTube/TikTok growth strategies</li><li>Background working with Korean-American communities</li><li>Experience managing freelancers or junior marketers</li></ul>Compensation$32&ndash;$36 per hour or $65,000&ndash;$75,000 annual equivalent (DOE)Final compensation is based on:<ul><li>Experience level</li><li>Digital marketing certifications</li><li>Ability to independently manage campaigns</li><li>Knowledge of Korean-American education markets</li><li>Video editing or advanced analytics capabilities</li></ul>&#44540;&#47924; &#54805;&#53468;: &#51221;&#44508;&#51649;, &#51076;&#49884;&#51649;, &#44228;&#50557;&#51649;&#44553;&#50668;: $25.00 - $28.00 &#49884;&#44553;&#51648;&#50896; &#51656;&#47928;:<ul><li>Where did you go to college?</li></ul>&#54617;&#47141;:<ul><li>Associate (&#49440;&#54840;)</li></ul>&#50616;&#50612;:<ul><li>Korean (Conversational Level) (&#49440;&#54840;)</li></ul>&#44540;&#47924;&#51648; &#50948;&#52824;: Irvine, CA 92612&#50640;&#49436; &#50896;&#44201; &#44540;&#47924; &#48337;&#54665;

Digital Marketing Manager

Montessori Preschool

&lt;Job Summary&gt; Energize your career as a Digital Marketer, where you&rsquo;ll drive innovative marketing strategies that elevate brand visibility and engagement across digital platforms. In this dynamic role, you&rsquo;ll harness your expertise in SEO, social media marketing, content creation, and performance analytics to craft compelling campaigns that resonate with target audiences. Your creativity and technical skills will help optimize user experiences, boost conversions, and deliver measurable results that propel our brand forward. Join us to shape impactful digital narratives and make a real difference in the world of online marketing!&lt;Duties&gt;<ul><li>Develop and implement comprehensive digital marketing strategies across various channels including SEO, SEM (Search Engine Marketing), social media, email marketing, and content marketing to increase brand awareness and customer engagement.</li><li>Conduct keyword research using advanced SEO tools to identify high-impact opportunities and optimize website content for search engines.</li><li>Manage and optimize paid advertising campaigns on platforms such as Google Ads (Google AdWords), Facebook Advertising, and other social media platforms to maximize ROI.</li><li>Utilize Google Analytics, Adobe Creative Suite, and other analytics tools to monitor campaign performance, analyze user behavior, and generate actionable insights for continuous improvement.</li><li>Create engaging content tailored for diverse digital platforms, including blog posts, social media posts, email newsletters, and landing pages using copywriting skills and graphic design tools like Adobe Photoshop.</li><li>Maintain and update websites using WordPress or other content management systems (CMS), ensuring content is fresh, relevant, and optimized for SEO.</li><li>Implement conversion optimization techniques by analyzing user journeys and A/B testing landing pages to improve lead generation and sales performance.</li><li>Collaborate with cross-functional teams to develop integrated marketing campaigns aligned with business objectives.</li><li>Stay current with the latest trends in digital marketing, SEO algorithms, social media innovations, and emerging technologies such as JavaScript or SQL that can enhance campaign effectiveness.</li><li>Automate marketing workflows using marketing automation tools to streamline processes like email campaigns and lead nurturing sequences.</li><li>Manage social media accounts through social media management tools to ensure consistent brand messaging across all platforms.</li><li>Support e-commerce initiatives by optimizing product listings, enhancing user experience on online stores, and implementing performance marketing strategies.</li></ul>&lt;Experience&gt;<ul><li>Proven experience in digital marketing roles with a strong understanding of SEO strategies, SEM campaigns (Google Ads/Google AdWords), social media advertising (Facebook Advertising), and content creation.</li><li>Hands-on proficiency with SEO tools such as SEMrush or Ahrefs for keyword research and competitive analysis.</li><li>Demonstrated ability to analyze data using Google Analytics, Adobe Creative Suite (Photoshop, Illustrator), and other analytics platforms to inform decision-making.</li><li>Experience managing paid advertising campaigns across multiple channels with a focus on conversion optimization and ROI maximization.</li><li>Skilled in website management using WordPress or similar CMS platforms; familiarity with HTML/CSS is a plus for customizing web pages.</li><li>Strong copywriting skills coupled with graphic design capabilities to produce engaging content that drives engagement.</li><li>Knowledge of marketing automation systems for email marketing campaigns and lead nurturing workflows.</li><li>Familiarity with e-commerce platforms and strategies for boosting online sales through targeted digital initiatives.</li><li>Ability to work collaboratively within a team environment while managing multiple projects simultaneously under tight deadlines. Join us as a Digital Marketer if you&rsquo;re passionate about leveraging cutting-edge digital tools to craft compelling stories that connect brands with audiences worldwide!</li></ul>Job Types: Part-time, Internship, Contract, TemporaryPay: $18.00 - $25.00 per hourExpected hours: 10 &ndash; 30 per weekBenefits:<ul><li>Employee discount</li><li>Flexible schedule</li><li>Paid time off</li><li>Professional development assistance</li><li>Referral program</li><li>Tuition reimbursement</li></ul>Work Location: In person

Digital Marketing Specialist

Myriad360

<div>Who You Are

We are seeking a strategic Field Marketing Manager to lead our marketing initiatives across the Western region of the United States. This role will be pivotal in establishing and growing our brand presence, driving client engagement, and supporting sales efforts throughout TOLA, West Coast/PAC NW and Mountain regions.

You are a highly organized and dependable marketing professional who brings structure, clarity, and intention to everything you do. From strategy to execution, you lead with proactive planning and clear communication, ensuring every initiative is executed with care and precision.

You balance creativity with operational excellence, thrive in fast-moving environments, and understand the value of consistency and accountability in building trust across teams. You're comfortable handling both the strategic and administrative aspects of marketing, and you contribute creative ideas, and present well-researched plans.

About The Role

The Field Marketing Manager will lead and manage Myriad360's field marketing programs across the Western region, developing and executing strategies to increase market penetration, strengthen partner relationships, and elevate brand awareness. You will own programs in the West while also supporting select national initiatives.

You'll work closely with the Director, National Field Marketing, a true player-coach who's invested in your growth and success through hands-on collaboration and real-time feedback. We obsess over details because our clients notice them.

This role blends strategic collaboration, creative problem-solving, strong relationship management, and data-driven decision making, ensuring every program is well-planned, well-communicated, and executed well.

Travel required up to 50% across the Western Region. Must be based in the United States and in the following states: TX, UT, CO, AZ, CA, and NV. 


Other responsibilities include:

Field &amp; Event Marketing
<ul>
<li>Plan, manage, and execute regional programs including client events, conferences, and sponsorships aligned with growth and revenue goals.</li>
<li>Partner with Sales, Partner Marketing, and BDRs to ensure successful outreach, attendance, and follow-up.</li>
<li>Oversee all logistics &mdash; from venue sourcing and vendor coordination to communications and on-site execution.</li>
<li>Track and report on event metrics, ROI, and pipeline influence.</li>
</ul>
National Program Support
<ul>
<li>Maintain and communicate the national Field Marketing calendar.</li>
<li>Support logistics, sponsorship deliverables, and partner coordination for company-wide initiatives.</li>
<li>Manage budgets, vendor invoicing, and ROI reporting with accuracy and timeliness.</li>
<li>Build reports and presentations for leadership and partner reviews.</li>
</ul>
Partner &amp; Sponsorship Marketing
<ul>
<li>Collaborate with Partner Marketing to align sponsorship goals, manage MDF funding, and ensure deliverables are met.</li>
<li>Support co-branded and joint partner activations across the Western region.</li>
</ul>
Digital Collaboration
<ul>
<li>Work with the Digital Marketing team to ensure event assets &mdash; landing pages, graphics, and emails &mdash; align with brand and campaign goals.</li>
<li>Leverage HubSpot and AI tools (e.g., ChatGPT) to optimize content, workflows, and process efficiency.</li>
</ul>
Process &amp; Program Excellence
<ul>
<li>Uphold Myriad's gold standard of execution, ensuring every detail is thoughtfully managed.</li>
<li>Identify and implement workflow improvements to increase efficiency and scalability.</li>
<li>Serve as a trusted liaison between Marketing, Sales, and external partners.</li>
<li>Maintain flexibility to support occasional events outside standard business hours in a trust-based, flexible environment.</li>
<li>Complete ongoing security awareness training and comply with company policies to the requirements section.</li>
<li>Identify and escalate security risks to the appropriate Executive Leadership Team member and actively contribute to remediation efforts.</li>
<li>Other duties as assigned.</li>
</ul>
Desired skills and experience:
<ul>
<li>5+ years of experience in Field Marketing, Event Marketing, or Partner Marketing (tech/VAR ecosystem a plus)</li>
<li>Proven success managing end-to-end event logistics and regional marketing programs</li>
<li>Proficiency in Excel (reporting, budgets, attendee tracking) and PowerPoint (presentations and recaps)</li>
<li>Strong understanding of event logistics, budget tracking, and ROI measurement</li>
<li>Ability to thrive in a fast-paced, high-growth environment where priorities shift</li>
<li>Natural collaborative ability, able to work closely with sales and partners</li>
<li>Familiarity with Salesforce, Trello, HubSpot, event management platforms, or similar tools (a plus)</li></ul> 


A Little About Us

Our mission is to challenge and enable our employees to achieve great things.

We live and breathe our core values:
<ul>
<li>We Before Me: We demonstrate empathy through our actions and solicit diverse voices and opinions. We put ourselves in each other's shoes, readily admit our mistakes, and generously share our time and knowledge.</li>
<li>Dare To Be Great: We are big-picture thinkers who focus on solutions to problems. We solicit and offer actionable feedback to others without hesitation. We embrace opportunities to improve ourselves, our teams, and our work. We aim to be the best of the best.</li>
<li>Own It: We set clear expectations, communicate proactively, and follow through on our commitments. We take pride in the experiences we create and the outcomes we deliver. We are personally invested in the success of our team and our clients. We iterate to deliver ever better results.</li>
</ul>
We are consistently listed among Inc &amp; Crain's &quot;Best Places to Work&quot; and we're proud of our accessible &amp; engaged executive team. We believe in cultivating an atmosphere of inclusion and providing an environment that enables every employee to work to the best of their ability.

Some of Our Benefits
<ul>
<li>Unlimited Paid Time Off (PTO)</li>
<li>Incentive compensation plans for all employees</li>
<li>Company-funded 401k contributions</li>
<li>Zero-cost employer-covered health insurance</li>
<li>Annual BYOD (Bring Your Own Device) reimbursement up to $500</li>
<li>Paid Parental Leave</li>
<li>Transparent, candid culture with 1:1 coaching, performance reviews, and a consistent feedback loop</li>
<li>Quirky, diverse, respectful, high-performing coworkers you'll want to achieve greatness with!</li></ul> 


Pursuant to the NYC Pay Transparency Law, the base salary range in New York City for this position is $110,000-$120,000 OTE (base salary plus bonus). Compensation in other geographies may vary.

Myriad360 is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.</div>

Field Marketing Manager (Remote)

TERMINAX

<div>
 
 
 About TERMINAX
 
 
 
 TERMINAX is a fast-growing, innovative company specializing in automotive Paint Protective Films (PPF) and surface protection solutions. Based in Irvine, California, we deliver high-quality products and exceptional experiences to automotive enthusiasts, professional installers, and dealerships across North America. We operate like a startup&mdash;fast-paced, creative, and collaborative&mdash;where every team member&rsquo;s ideas and execution directly impact growth.
 
 
 
 
 
 
 Role Overview
 
 
 
 The Visual Designer will support both digital and print creative needs for TERMINAX, designing marketing materials, social media content, and 3D event displays. This role is ideal for a highly creative individual with a strong eye for design, eager to grow in the automotive and marketing space.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Create graphics for print and digital using programs like Adobe InDesign, Illustrator, Photoshop, and Canva
 </li>
 <li>
 Design physical marketing materials: flyers, brochures, business cards, wall displays, T-shirts, and branded swag
 </li>
 <li>
 Develop social media posts for Instagram, TikTok, LinkedIn, Facebook, and Twitter
 </li>
 <li>
 Assist with light video editing for marketing campaigns
 </li>
 <li>
 Support 3D modeling and booth mockups for automotive industry events such as SEMA and FESPA
 </li>
 <li>
 Collaborate with marketing and sales teams to ensure consistent branding across all materials
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Graphic Design, Visual Arts, or related field
 </li>
 <li>
 Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva
 </li>
 <li>
 Basic video editing skills
 </li>
 <li>
 Strong attention to detail and creativity
 </li>
 <li>
 Ability to manage multiple projects in a fast-paced, collaborative environment
 </li>
 <li>
 Passion for the automotive industry, particularly Paint Protective Films (PPF) and window films
 </li>
 <li>
 Excellent communication, organizational, and problem-solving skills
 </li>
 <li>
 Creative, energetic, and self-driven
 </li>
 </ul>
 
 
 
 
 
 Nice to Have
 
 
 <ul>
 <li>
 Knowledge of Mandarin
 </li>
 <li>
 Experience with motion graphics (After Effects)
 </li>
 <li>
 Previous experience in automotive or event marketing
 </li>
 </ul>
 
 
 
 
 
 Why Join TERMINAX
 
 
 <ul>
 <li>
 Opportunity to grow your design skills in a high-impact, innovative company
 </li>
 <li>
 Hands-on experience with both digital and physical marketing materials
 </li>
 <li>
 Work in a collaborative, creative environment
 </li>
 </ul>
 
 
</div>

Visual Designer

TP-LINK

<div>Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world&rsquo;s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people&rsquo;s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.
We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.
Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle. 
Overview:
This is an integral role responsible for developing and executing strategies to create and distribute engaging content across digital channels to drive brand awareness and achieve business goals. Content creation (for websites, social media, email, etc.), campaign management, and brand management is a core focus of the role. The role requires a blend of creative and analytical skills, as well as knowledge of various digital marketing tools and platforms.
This is an Onsite role M-F 9am-6pm.
Requirements
Key Responsibilities:
<ul><li>Strategy development: Create and implement digital and content marketing strategies that align with the company's overall business goals.</li>
<li>Content creation: Write, edit, and produce various types of content, such as blog posts, social media copy, email newsletters, and website copy.</li>
<li>Campaign execution: Manage and execute marketing campaigns across multiple digital channels, including social media, paid advertising, and email outreach.</li>
<li>SEO and optimization: Conduct market research, identify trends, and use SEO best practices to ensure content is visible in search engine results.</li>
<li>Performance analysis: Monitor and analyze campaign performance using data and analytics tools, and report on key performance indicators (KPIs) to stakeholders.</li>
<li>Collaboration: Work with other marketing teams, designers, writers, and sometimes clients to develop and refine content and campaigns.</li>
</ul>
What Your Future Looks Like in This Role:<ul>
<li>
Establish Omada by TP-Link as a most valued and recognized vendor in the channel</li>
<li>Creation of a Best-In-Class solutions and position to further help partners win</li>
<li>Help develop Product Launch and Promotion campaigns to drive market share</li>
<li>Create value for the company and partner community through solutions marketing</li>
</ul>
Requirements:
What You Bring:<ul>
<li>
Bachelor&rsquo;s degree in marketing, Business, Communications, or a related field.
</li><li>3-5 years of marketing experience, with a preference for B2B and solutions-focused roles in technology and channel.</li>
<li>Proficiency in writing, editing, and developing engaging content.</li>
<li>Knowledge of social media platforms, SEO, email marketing, and paid advertising (PPC).</li>
<li>Ability to use data and analytics tools to measure and report on campaign performance.</li>
<li>Skills to manage multiple projects, deadlines, and resources.</li>
<li>Ability to generate new ideas for campaigns and content.</li>
<li>Strong research skills to stay on top of industry trends and competitor activity.</li>
<li>Familiarity with relevant software, such as graphic design or video editing tools, can be beneficial.</li>
</ul>
Benefits
Salary range: $90K - $120K annually (depending on experience)<ul>
<li>
Free snacks and drinks, and provided lunch on Fridays
</li><li>Fully paid medical, dental, and vision insurance (partial coverage for dependents)
</li><li>Contributions to 401k funds</li>
<li>Bi-annual reviews, and annual pay increases</li>
<li>Health and wellness benefits, including free gym membership</li>
<li>Quarterly team-building events</li>
</ul>
At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.
Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.</div>

Partner Digital and Content Marketing Lead

BLITZWAY USA, INC.

Company OverviewBlitzway is a global leader in premium collectible figures, known for producing high-end statues, art toys, and character-based products in collaboration with major entertainment licensors. With a reputation for exceptional detail, cinematic presentation, and industry-leading design quality, Blitzway is expanding its creative operations in the U.S. We are seeking a highly skilled Senior Designer to support our continued growth and help deliver visually compelling content for the U.S. collector market.Position SummaryThe Senior Designer will be responsible for producing advanced visual content including packaging, promotional videos, digital marketing assets, and exhibition graphics, for Blitzway&rsquo;s collectible figure releases in the United States. This role requires deep expertise in visual communication, multimedia design, and product-focused storytelling, as well as the ability to translate sculptural details and prototype features into accurate, high-quality marketing materials. The ideal candidate will have hands-on experience working with premium products, entertainment content, or visually detailed consumer goods.Key Responsibilities&middot; Create promotional videos, trailers, and motion graphics that showcase Blitzway&rsquo;s collectible figures using cinematic lighting, color grading, and post-production techniques.&middot; Design product packaging, manuals, and print materials using established brand guidelines, dielines, and packaging structures.&middot; Direct product photo and video shoots, ensuring accurate representation of sculpt details, textures, and character likenesses.&middot; Develop digital marketing content, including key visuals, social media assets, web banners, and advertising creatives for U.S. campaigns.&middot; Produce large-scale exhibition graphics and booth visuals for conventions, trade shows, and promotional events.&middot; Collaborate closely with design, marketing, and licensing teams to ensure all materials meet brand, licensor, and product standards.Minimum Requirements&middot; Bachelor&rsquo;s Degree in Visual Design, Graphic Design, Multimedia Design, or a closely related field.&middot; At least one (1) year of professional experience in graphic design, visual communication, multimedia production, or related design work involving product-focused marketing or creative content development.Preferred Qualifications&middot; Experience with premium consumer products, collectible figures, entertainment marketing, or character-based IP design.&middot; Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro), DaVinci Resolve, or similar tools.&middot; Strong portfolio demonstrating high-level visual storytelling, packaging design, and multimedia work.&middot; Experience designing exhibition graphics or spatial visual elements.&middot; Ability to work under tight deadlines and manage multiple project timelinesPay: $60,000.00 - $100,000.00 per yearWork Location: In person

Senior Designer

Taco Bell

<div>Who is Taco Bell?

Taco Bell was born and raised in California and has been around since 1962. We went from selling everyone's favorite Crunchy Tacos on the West Coast to a global brand with 8,200+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We're not only the largest Mexican-inspired quick service brand (QSR) in the world, we're also part of the biggest restaurant group in the world: Yum! Brands.

Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause. From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn't been done before&hellip; we will continue to be inclusive, bold, challenge the status quo and push industry boundaries.
We're a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we're at it. We fuel our culture with real people who bring unique experiences. We inspire and enable our teams and the world to Live M&aacute;s.

At Taco Bell, we're Cultural Rebels. Want to join in on the passion-fueled fun? Learn more about the career below.

About the Job:

Taco Bell is on the lookout for a visionary Head of Precision Media to elevate our media strategies across first-party (1P) and third-party (3P) delivery programs, drive loyalty acquisition, enhance e-commerce retention, and spearhead customer-centric campaigns. This pivotal role will focus on driving repeat business and increasing frequency among our active user base through highly targeted and effective media strategies.

In this role, you will shape and execute innovative media strategies designed to enhance customer engagement and retention. You will also lead media efforts with third-party delivery aggregators and vendors such as DoorDash, Uber Eats, and GrubHub, forging strategic partnerships to maximize impact and drive innovation.

You will oversee, create and develop media strategies across diverse channels, including television, online video, digital, mobile, and paid social. You will drive our media initiatives to enhance customer engagement, boost loyalty, and achieve our marketing and media objectives.

The Day-to-Day:
<ul>
<li>Lead and develop innovative media strategies to enhance customer loyalty, acquisition, and retention, with a focus on driving repeat transactions and increasing customer frequency.</li>
<li>Assist the Consumer Loyalty team to oversee cross-brand integrated loyalty offerings, including, loyalty awareness, acquisition, engagement, and lifecycle marketing.</li>
<li>Manage media agencies and partners to ensure the successful implementation of media strategies that achieve brand objectives</li>
<li>Oversee the operation and optimization of three distinct CDPs to leverage data for media strategy development. Utilize insights from CDPs to inform and refine media strategies for optimal performance. Ensure seamless data integration and utilization across CDPs to support targeted media campaigns and personalized customer experiences.</li>
<li>Lead media strategies for third-party delivery aggregators, including DoorDash, Uber Eats, and GrubHub. Forge and maintain strong relationships with key delivery and foodservice vendors to explore and implement innovative media solutions. Act as a change agent, proposing and leading new ways of working with partners to drive strategic media objectives and enhance partnership value.</li>
<li>Ensure alignment with brand KPIs and P&amp;L targets, collaborating closely with Delivery and Loyalty teams and cross-functional partners to implement effective loyalty strategies.</li>
<li>Partner with brand Head of Paid Media + Marcom, VP of Digital, CDO, Director of Loyalty and Director of Delivery, and channel leaders to attribute the full economic value of loyalty programs and delivery programs. Coordinate with internal departments&mdash;including legal, digital, creative, product, social, CRM and media agencies&mdash;to ensure seamless execution of media initiatives. Thought partner and collaborator with Integrated Media Calendar team and Brand + Media Strategy team on experience planning.</li>
<li>Lead SEO strategy to enhance organic search visibility and drive traffic to digital properties.Work with media and SEO agencies to execute strategies effectively and optimize performance.</li>
<li>Lead and inspire a high-performing team to be customer-focused, innovative, and results-oriented. Foster a collaborative and dynamic work environment that drives excellence in media strategy execution.</li>
</ul>
Is This You?
<ul>
<li>Seasoned Leader: 10+ years of experience with precision media, customer-led thinking at the agency, AdTech or client-side. You have a mix of marketing expertise and strong business acumen, with extensive experience in media driving customer retention and loyalty marketing.</li>
<li>Digital Experience: You bring experience in retail, apparel or feed and beverage and have a solid background in digital media, particularly with omni-channel loyalty programs. Your reputation for developing and implementing effective customer and marketing strategies is well established.</li>
<li>Business Impact: You have a proven track record of driving business value and achieving P&amp;L results. Your ability to understand business impacts and make data-driven decisions ensures the full economic value of loyalty and delibery programs is attributed to brands.</li>
<li>Strategic and Analytical: You are a highly strategic leader who can balance short- and long-term objectives. With deep analytical and financial expertise, you leverage data to drive decisions and optimize media performance.</li>
<li>Effective Communicator: Your strong communication skills, both written and oral, enable you to participate in and influence executive-level discussions and decisions while executing processes effectively.</li>
<li>Cross-Functional Leader: You excel in leading cross-functional teams and gaining alignment across complex, matrixed organizations. Your ability to drive collaboration and execute strategies across various departments is a key strength.</li>
</ul>
Work-Hard, Play-Hard:
<ul>
<li>Hybrid work schedule (onsite expectation Tues, Wed, Thurs) and year-round flex day Friday</li>
<li>Onsite childcare through Bright Horizons</li>
<li>Onsite dining center and game room (yes, there is a Taco Bell inside the building)</li>
<li>Onsite dry cleaning, laundry services, carwash,</li>
<li>Onsite gym with fitness classes and personal trainer sessions</li>
<li>Up to 4 weeks of vacation per year plus holidays and time off for volunteering</li>
<li>Generous parental leave for all new parents and adoption assistance program</li>
<li>401(k) with a 6% matching contribution from Yum! Brands with immediate vesting</li>
<li>Comprehensive medical &amp; dental including prescription drug benefits and 100% preventive care</li>
<li>Discounts, free food, swag and&hellip; honestly, too many good benefits to name</li>
</ul>
Salary Range: $157,100 to $170,000 annually + bonus eligibility + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

At Taco Bell, we Live M&aacute;s and invite you to do the same. Take a seat at our table. Bring your voice. Bring you, just as you are, a Cultural Rebel. We want you to be your best self!

Taco Bell is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic.
Taco Bell is committed to working with and providing reasonable accommodation to applicants with disabilities or special needs.

US Job Seekers/Employees - To view the &quot;Know Your Rights&quot; poster, click here: https://www.eeoc.gov/know-your-rights-workplace-discrimination-illegal. You may also access Taco Bell's Pay Transparency Policy Statement.

Employment eligibility to work with Taco Bell in the U.S. is required as the company will not pursue visa sponsorship for this position.

California Residents: For more information about the categories of personal information we collect from you and how we use, sell, and share that information, please see our Privacy Notice for California Employees at https://jobs.tacobell.com/wp-content/themes/jobs.tacobell.com-2024/assets/build/doc/Employee+Privacy+Notice+%28TB%29+%2820230701%29_2024%2811-15-2024%29-Final.pdf</div>

Sr. Manager, Precision Media

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