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digital marketing specialist

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digital marketing officer

digital marketing specialist m w d

Antiaging Skin Boutique Clinic

Velvet Desert is a luxury jewelry &amp; lifestyle brand expanding rapidly across the GCC. We are looking for a Digital Marketing Specialist who can plan, execute, and optimize our digital campaigns across WhatsApp, Email, and Paid Ads based on the official Digital Marketing SOP. Your work will directly influence sales, engagement, and brand visibility across the region.THE ROLEYou will manage the full digital marketing cycle&mdash;from campaign planning and segmentation to execution, reporting, and performance optimization. You&rsquo;ll coordinate closely with Design, Finance, the CEO, and our external ads specialist to ensure every campaign meets Velvet Desert&rsquo;s brand, aesthetic, and performance standards.YOUR CHALLENGE<ul><li>Campaign Planning &amp; Execution</li><li>Develop campaign briefs (objectives, audience, channel, deliverables).</li><li>Segment audiences from Shopify and prep CSV files for WhatsApp campaigns.</li><li>Build bilingual messaging &amp; creatives aligned with brand guidelines.</li><li>Ensure all content is CEO-approved before scheduling.</li><li>Maintain weekly campaign frequency (WhatsApp + Email).</li><li>WhatsApp Marketing (Interakt Platform)</li><li>Create templates, submit for Meta approval, and upload segmented lists.</li><li>Schedule campaigns ensuring Interakt wallet has sufficient balance.</li><li>Monitor delivery, read rates, CTR, and engagement.</li><li>Log results in the campaign tracker and archive weekly reports.</li><li>Email Marketing (Shopify Email)</li><li>Design newsletters in Canva and import into Shopify Email.</li><li>Optimize CTAs, subject lines, preview text, and bilingual messaging.</li><li>Send test emails for review and launch after final approval.</li><li>Drive weekly newsletters based on promotions, new arrivals, and brand storytelling.</li><li>Digital Advertising (Meta, TikTok, Snap, Google)</li><li>Prepare creative folders, ad copies, UTM links, and content for each ad cycle.</li><li>Ensure rights for ad usage (no influencer content unless cleared).</li><li>Coordinate with the external ads specialist (Lucas) for execution.</li><li>Boost top-performing organic posts (non-influencer).</li><li>Monitor CTR, conversions, sales uplift, and ROAS.</li><li>Finance &amp; Reporting</li><li>Coordinate with Finance for Interakt wallet top-ups and invoice reconciliation.</li><li>Collect results from Interakt, Shopify, and Ads dashboards.</li><li>Create weekly performance reports with KPIs (CTR, open rates, read rates, ROAS).</li><li>Maintain digital marketing records in the shared drive.</li></ul>YOU WILL ROCK AT THIS ROLE IF YOU...&#10004;Have 2&ndash;4 years experience in digital marketing (preferably fashion/luxury). &#10004; Are skilled in Interakt, Shopify Email, Meta Ads Manager, TikTok Ads, Google Ads. &#10004;Are analytical and can interpret KPI dashboards with strong reporting skills. &#10004;Understand segmentation, UTM structures, CTR/ROAS optimization. &#10004;Can balance creative execution with performance-driven thinking. &#10004;Are organized, detail-focused, and meet weekly campaign requirements. &#10004;Communicate clearly and work well across cross-functional teams.Benefits&#10024; Work with a fast-growing luxury brand expanding across GCC markets &#10024; Hybrid work flexibility and exposure to international-level campaigns &#10024; Ownership of full digital cycle (WhatsApp + Email + Paid Ads) &#10024; Structured SOPs ensuring clarity, speed, and consistency &#10024; Opportunity to innovate and optimize digital performanceReady for the challenge?Send your CV to hr@velvetdesert.com with the subject line: &ldquo;Application &ndash; Digital Marketing Specialist&rdquo;Job Type: Full-time

Digital Marketing Specialist (m/w/d)

Al-Jubu Group Company

Job Summary: The Digital Marketing Specialist will be responsible for planning, implementing, and optimizing digital marketing strategies that align with AlJubu Group&rsquo;s business goals. The ideal candidate will have a solid understanding of digital marketing channels, including search engines, social media, email, and paid media, and be able to analyze data to continuously improve and refine marketing efforts. You will work closely with the marketing and creative teams to drive traffic, engagement, and conversions.Key Responsibilities:<ul><li>Develop and execute digital marketing campaigns across various channels (SEO, SEM, email marketing, content marketing, social media, display ads, etc.) to drive traffic, engagement, and conversions.</li><li>Manage AlJubu Group&rsquo;s online presence, ensuring consistency and alignment with brand messaging and values across all platforms (website, social media, email, etc.).</li><li>Conduct keyword research, SEO audits, and optimization strategies to improve organic search rankings and increase website traffic.</li><li>Oversee and optimize paid search and social advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to maximize ROI.</li><li>Analyze digital campaign performance using analytics tools (Google Analytics, social media insights, etc.), and create detailed reports with actionable insights for ongoing optimization.</li><li>Develop email marketing campaigns, including segmentation, design, and testing to ensure high engagement rates.</li><li>Collaborate with the content team to create engaging blog posts, videos, graphics, and other digital content that resonates with our target audience.</li><li>Stay up-to-date with the latest digital marketing trends, best practices, and emerging technologies to keep AlJubu Group ahead of the competition.</li><li>Manage and optimize landing pages and conversion funnels to ensure an efficient user journey and high conversion rates.</li><li>Track and analyze key performance metrics, offering insights and recommendations to improve campaign effectiveness.</li><li>Build and manage relationships with external vendors or partners, including media buying agencies, influencers, and content creators.</li></ul>Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, or a related field.</li><li>5+ years of experience in digital marketing preferably in the Food and Beverage industry, with a focus on SEO, SEM, and social media advertising.</li><li>Hands-on experience with Google Ads, Facebook Ads, Google Analytics, and other relevant digital marketing tools.</li><li>Strong understanding of SEO, content marketing, email marketing, and web analytics.</li><li>Excellent written and verbal communication skills, with an ability to create compelling digital content.</li><li>Proficient in managing digital advertising budgets and campaigns, ensuring cost-effective results.</li><li>Strong analytical skills with the ability to interpret data and apply insights to improve marketing strategies.</li><li>Creative thinking, problem-solving abilities, and attention to detail.</li><li>Ability to work collaboratively in a fast-paced, team-oriented environment.</li></ul>What We Offer:<ul><li>Competitive salary and benefits package.</li><li>A collaborative and creative work environment.</li><li>Opportunities for professional development and career growth.</li><li>The chance to be part of an innovative, forward-thinking company with a focus on excellence.</li></ul>Job Type: Full-timeExperience:<ul><li>Digital marketing: 5 years (Preferred)</li></ul>Language:<ul><li>English Fluently (Preferred)</li></ul>

Digital Marketing Specialist

Trafalgar Luxury Group

<div>
 
 Marketing Executive is responsible for implementing the marketing strategy, creating the proper material, and raising awareness for the organization, its products and services in the targeted platforms.
 
 
 
 
 
 
 Duties and Essential Job Functions
 
 
 
 
 
 
 
 Management:
 
 
 <ol>
 <li>
 Endeavor to develop and succeed in maintaining appropriate company image that strives towards excellence in satisfying customers.
 </li>
 <li>
 Maintains professional and technical knowledge by attending educational workshops, reviewing professional publications.
 </li>
 <li>
 Contributes to team effort by accomplishing related results as needed.
 </li>
 </ol>
 
 
 
 
 
 Technical:
 
 
 <ol>
 <li>
 Research advertising trends, competitors&rsquo; pricing, and products.
 </li>
 <li>
 Decide on appropriate placement of ads, content, and what content will reach customers.
 </li>
 <li>
 Develop projects to create content.
 </li>
 <li>
 Contribute ideas to marketing campaigns.
 </li>
 <li>
 Implement email marketing campaigns.
 </li>
 <li>
 Contributing ideas to marketing campaigns.
 </li>
 <li>
 Report on the growth and analytics of campaigns to stakeholders.
 </li>
 <li>
 Scale campaigns to maximize ROI.
 </li>
 <li>
 Monitor project status and budget.
 </li>
 <li>
 Conduct market research to inform campaigns.
 </li>
 <li>
 Brainstorm and implement experiments and conversion tests.
 </li>
 </ol>
 
 
 
 
 
 Policy and Procedure:
 
 
 <ol>
 <li>
 Maintains a safe and healthy work environment by performing within organizational standards and adhering to legal regulations.
 </li>
 <li>
 Implementation of all related organizational policies and procedures
 </li>
 <li>
 Implementation of all related rules and regulations
 </li>
 <li>
 Ensure commitment to all HSEQ regulations and procedures as per management requirements.
 </li>
 <li>
 Ensure that all company assets are maintained and used properly, avoiding any damage or misuse.
 </li>
 </ol>
 
 
 
 
 
 Reporting:
 
 
 
 Provides written or verbal reports in the appropriate medium
 
 
 
 
 
 
 Minimum Job Requirements
 
 
 
 A. Education
 
 <ul>
 <li>
 University degree in digital media, marketing, or related fields
 </li>
 <li>
 Technical Training Certificates / licenses
 </li>
 </ul>
 
 B. Professional Experience
 
 <ul>
 <li>
 From three (3) to five (5) years&rsquo; experience in similar field(s)
 </li>
 </ul>
 
 D. Required Licenses/Certifications
 
 <ul>
 <li>
 Technical Training Certificates / licenses
 </li>
 </ul>
 
 
</div>

Marketing Executive

Groupxen

<div>
 
 
 About the Company:
 
 
 
 
 Groupxen is a family-owned business in the State of Kuwait. Ranging from unique local retail brands to leading fitness facilities, Groupxen encompasses and redefines luxury. Our brands include Spark Athletic Center, Sidekick Academy, Muhra, Luna and the Gypsies, Little Luna and The Flower Room.
 
 
 
 
 We strive to present its services to its clients promising a unique and innovative experience. The aim is to create an exclusive and inimitable luxurious experience setting new benchmarks with their detailed high standards.
 
 
 
 
 
 
 
 Job Summary:
 
 
 
 The digital marketing officer will execute marketing strategies including but not limited to digital marketing, social media management, content creation, community engagement and market research aiming to boost sales and revenues while maintaining highest levels of customer's satisfaction and global reach.
 
 
 
 
 
 
 Job Responsibilities:
 
 
 
 
 
 
 Responsibilities:
 
 <ol>
 <li>
 
 Digital Strategy Development:
 
 Plan, implement, and manage comprehensive digital marketing strategies across various platforms, including social media, email, content, and SEO/SEM.
 </li>
 <li>
 
 Campaign Management:
 
 Oversee the execution of digital marketing campaigns, from planning to deployment, including paid ads (Google Ads, social media ads), email marketing, and content marketing.
 </li>
 <li>
 
 Content Management:
 
 Collaborate with content creators to optimize high quality, engaging content for websites, social media, blogs, and email campaigns.
 </li>
 <li>
 
 SEO and SEM Management:
 
 Optimize website content for search engines, manage on-page and off-page SEO, and run paid search campaigns to increase traffic and visibility.
 </li>
 <li>
 
 Social Media Management:
 
 Oversee
 
 
 social media strategy, including content scheduling, engagement monitoring, and analytics to ensure growth and engagement across platforms.
 </li>
 <li>
 
 Analytics and Reporting:
 
 Track, measure, and report on the performance of digital marketing campaigns using analytics tools like Google Analytics, and other Performance Metrics to evaluate success and make data-driven decisions on effectiveness and efficiency.
 </li>
 <li>
 
 Email Marketing:
 
 Design, implement, and manage email marketing campaigns, including automation workflows, segmentation, and A/B testing.
 </li>
 <li>
 
 Budget Management:
 
 Manage and allocate digital marketing budgets efficiently, ensuring that resources are used effectively to achieve desired ROI.
 </li>
 <li>
 
 Collaboration with Stakeholders:
 
 Work closely with internal teams (content, design, sales) and external businesses and vendors to align digital marketing efforts with the broader business goals.
 </li>
 <li>
 
 Stay Updated on Trends:
 
 Keep up-to-date with the latest digital marketing trends, algorithms, and tools to continuously improve campaigns and strategies.
 </li>
 </ol>
 
 
 
 
 
 Candidate Skills and Qualifications:
 
 
 <ul>
 <li>
 Minimum qualifications include a Bachelor&rsquo;s degree in marketing or a relevant field.
 </li>
 <li>
 Must have 3 or more years of experience in marketing.
 </li>
 <li>
 Must have Google Analytics Certification/ HubSpot Inbound Certification/Google Ads Certification/SEO Toolkit/ Recognized Social Media Marketing Certification/ Email Marketing Certification/ Microsoft Advertising Certification/ Certified Social Media Brand Manager (CSMBM)/Certified Content Marketing Brand Manager (CCMBM).
 </li>
 <li>
 Meta social media certification, Strategy of content marketing, Influence Marketing Strategist, Sports Marketing certifications would be a plus.
 </li>
 <li>
 Excellent communication, collaboration, and presentation skills.
 </li>
 </ul>
 
 
</div>

Digital Marketing Officer

Procapita Group

<div>
 
 We are seeking an experienced PR &amp; Marketing Manager to lead and execute integrated marketing, branding, and public relations strategies across the organization and its subsidiaries. The role requires a strong balance of strategic thinking, hands-on execution, media relations, digital marketing expertise, and brand governance.
 
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 Strategy &amp; Brand Management
 
 
 <ul>
 <li>
 Develop and execute annual PR and marketing strategies aligned with corporate objectives.
 </li>
 <li>
 Manage brand positioning, corporate identity, and communication consistency across all subsidiaries and projects.
 </li>
 <li>
 Plan and manage marketing and PR budgets, ensuring cost efficiency and ROI.
 </li>
 </ul>
 
 
 Public Relations &amp; Media Management
 
 
 <ul>
 <li>
 Build and maintain strong relationships with media outlets, journalists, and key stakeholders.
 </li>
 <li>
 Prepare and distribute press releases, media statements, and corporate announcements.
 </li>
 <li>
 Coordinate press conferences, interviews, and public appearances for senior management.
 </li>
 <li>
 Monitor media coverage and prepare regular reports on brand perception and communication impact.
 </li>
 <li>
 Lead crisis communication, ensuring timely, transparent, and accurate public responses.
 </li>
 </ul>
 
 
 Marketing &amp; Campaign Execution
 
 
 <ul>
 <li>
 Plan and execute integrated marketing campaigns across digital, print, and outdoor platforms.
 </li>
 <li>
 Oversee corporate events, exhibitions, sponsorships, and promotional activities.
 </li>
 <li>
 Develop creative concepts and content for advertising, brochures, presentations, and social media.
 </li>
 </ul>
 
 
 Digital Marketing &amp; Online Presence
 
 
 <ul>
 <li>
 Oversee the company&rsquo;s website, SEO, and social media platforms.
 </li>
 <li>
 Manage digital marketing campaigns (Google Ads, LinkedIn, Instagram, etc.) to promote services and achievements.
 </li>
 <li>
 Track and analyze digital performance metrics and recommend improvements to enhance reach, engagement, and conversions.
 </li>
 </ul>
 
 
 Internal Communications
 
 
 <ul>
 <li>
 Develop and manage internal communication strategies to support corporate culture and employee engagement.
 </li>
 <li>
 Manage newsletters, bulletins, and internal announcements for employees and stakeholders.
 </li>
 </ul>
 
 
 Brand Governance &amp; Quality Control
 
 
 <ul>
 <li>
 Ensure all marketing and communication materials adhere to brand guidelines.
 </li>
 <li>
 Supervise the design, production, and distribution of promotional materials, reports, and presentations.
 </li>
 <li>
 Maintain brand integrity across all visual and written communications.
 </li>
 </ul>
 
 
 
 
 
 
 Requirements &amp; Qualifications
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Public Relations, or a related field (Master&rsquo;s preferred).
 </li>
 <li>
 7&ndash;10+ years of experience in PR, marketing, or corporate communications.
 </li>
 <li>
 Proven experience managing media relations, brand strategy, and integrated marketing campaigns.
 </li>
 <li>
 Strong digital marketing knowledge, including SEO, social media, and paid campaigns.
 </li>
 <li>
 Experience handling corporate communications and crisis management.
 </li>
 <li>
 Excellent writing, editing, and presentation skills in English (Arabic is an advantage).
 </li>
 <li>
 Strong project management, stakeholder management, and leadership skills.
 </li>
 </ul>
 
 
</div>

Marketing And Public Relations Manager

Hilton

<div>Commercial Director
The Commercial Director, O&amp;M EMEA is responsible for developing a commercial strategy covering all segments and channels to maximize total revenue and profit performance as well as market share penetration of the hotel. 
 
 
What will I be doing? 
The Commercial Director, O&amp;M EMEA is responsible for developing a commercial strategy covering all segments and channels to maximize total revenue and profit performance as well as market share penetration of the hotel in EMEA.
This role will drive the planning and execution of the commercial strategy and activity through supporting the Revenue management team, Sales, Catering and Events, Marketing, eCommerce and Public Relations teams, through working effectively with area support teams. F&amp;B commercial activities will be shared responsibilities with the F&amp;B Manager, Director of Operations, GM and the Commercial Director.
The Commercial Director is a role model for the commercial community within the owned and managed portfolio in EMEA, and develops teams and individuals in these functions whilst being a Key business partner to the Hotel General Manager. They support hotels in deriving the most value from Hilton Sales teams. The Commercial Directors role is key to seize new opportunities through strong customer relations and works as an Ambassador for the company with our Owners and Key Stakeholders.
The role ensures that commercial management strategies are set for all revenue streams and that all systems are used to their full potential to yield the highest possible amount of revenue from all available space, whether in Rooms, Meeting Space, outlets or other revenue departments. Driving overall FMS results gaining an Unfair share through a disciplined execution of commercial activities.
A Commercial Director will be lead, coach, develop, recruit and retain future talents. He/she will manage performance, develop and evaluate the commercial team members on the agreed KPI&rsquo;s, whilst working effectively as part of a 4D structure on property. Specifically, a Commercial Director will perform the following tasks to the highest standards:
<ul><li>Directly accountable for driving the Top line Budget and Forecast by implementing a commercial strategy and business plan through to execution using the Hilton Commercial Focus process and all available business tools and intelligence available. Deliver as a minimum the budgeted revenues across all revenue streams, To include but not limited; All Rooms, GC&amp;E, F&amp;B, Leisure and Spa with a control on cost of sale, route to market, channel shift and marketing / Ecommerce opportunities.</li>
<li>Work with the GM, Finance and Operations Director to ensure profits are maximized in line with TGOP and EBITDA targets set.</li>
<li>Ensure Business Review Guidelines (current to + 5 years) all Pricing &amp; Rate Quotation Strategies are in place in order to maximize all pricing components of sales and catering opportunities and achieve positive group market share.</li>
<li>Support various On Property, RDOS&rsquo;s, and Area Marketing teams in coordinating hotel level marketing, sales and public relations activities. Liaise with regional support and brand teams to provide maximum benefit to hotel performance.</li>
<li>Support the Cluster Revenue Managers/On Property Revenue Manager and RMCC to establish an optimal mix, review and validate forecasts, develop strategies for different demand periods, and review and approve retail and group pricing strategies.</li>
<li>Develop and maintain strong relationships with all stakeholders, owners, hotel teams, Hilton matrix support teams to ensure commercial benefits of the hotel.</li>
<li>Liaise with VP of Operations, presents commercial strategies to Regional Team and key stakeholders.</li>
<li>Consistently conforms to Hilton brand standards and corporate identity and utilizes all communication tools (under the guidance of regional marketing and BPS).</li>
<li>Keeps in touch with Market trends and review/amend strategies accordingly in line with the evolving market conditions.</li>
<li>Participate in the leadership activity of the Hotel and Region.</li>
</ul>What are we looking for? 
A Commercial Director serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:
<ul><li>Minimum of 3+ year&rsquo;s hospitality/travel industry experience in a revenue generating or commercial services role.</li>
<li>Minimum of 3+ years of experience presenting sales plans, presentations, etc. to senior level executives and constituent groups</li>
<li>3+ experience working in a collaborative/matrixed environment</li>
<li>3+ years working with departmental financial data to make strategic/tactical decisions</li>
<li>3+ years of experience evaluating and identifying business opportunities for a business</li>
<li>At least 3 years of experience managing a sales or commercial team</li>
<li>Fluent in English</li>
</ul>It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:
<ul><li>3+ years working in a multi-complex hotel/travel industry environment</li>
<li>Experience in multiple disciplines with knowledge of Marketing, E-commerce, and Finance</li>
<li>Local language, strong attribute to have</li> 
</ul> 
 
What will it be like to work for Hilton? 
Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its . Our vision &ldquo;to fill the earth with the light and warmth of hospitality&rdquo; unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!</div>

Commercial Director

Alshamel Medical Laboratories Management Co.

Position OverviewWe are seeking a creative and detail-oriented professional to support our marketing team in Egypt and Kuwait. This role is ideal for someone with a passion for branding, communications, and project management.Key Responsibilities<ul><li>Provide day-to-day support to the marketing team, including coordinating projects, managing timelines, scheduling meetings, and assisting with the execution of campaigns to ensure seamless collaboration across departments.</li><li>Plan, execute, and optimize SEO strategies to improve organic search visibility, rankings, and website traffic.</li><li>Manage and optimize Google Ads campaigns (Search, Display, YouTube), including ad copywriting, bidding strategies, and audience targeting.</li><li>Stay current with Google algorithm updates, PPC trends, and digital marketing best practices.</li><li>Ensure brand consistency across all media formats, both digital and physical. Plan and execute marketing campaigns across online (digital) and offline (traditional) media channels to increase brand awareness and drive engagement.</li><li>Skills in photography is a major plus.</li></ul>Qualifications:<ul><li>Bachelor&rsquo;s Degree in Marketing, Communications, Journalism, or a related field.</li><li>Excellent writing, editing, and storytelling skills in both Arabic and English.</li><li>Proficient in Microsoft Office and marketing software (e.g., Mailchimp, HubSpot, Canva, Google Analytics, etc.), Adobe Creative Suite, or video editing software.</li><li>Strong knowledge of social media platforms, algorithms, and digital marketing strategies</li><li>Ability to work independently and meet deadlines in a fast-paced environment.</li></ul>Job Type: Full-timeWork Location: In personExpected Start Date: 01/12/2025

Marketing Coordinator

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