We are seeking an experienced PR & Marketing Manager to lead and execute integrated marketing, branding, and public relations strategies across the organization and its subsidiaries. The role requires a strong balance of strategic thinking, hands-on execution, media relations, digital marketing expertise, and brand governance.
Key Responsibilities
Strategy & Brand Management
-
Develop and execute annual PR and marketing strategies aligned with corporate objectives.
-
Manage brand positioning, corporate identity, and communication consistency across all subsidiaries and projects.
-
Plan and manage marketing and PR budgets, ensuring cost efficiency and ROI.
Public Relations & Media Management
-
Build and maintain strong relationships with media outlets, journalists, and key stakeholders.
-
Prepare and distribute press releases, media statements, and corporate announcements.
-
Coordinate press conferences, interviews, and public appearances for senior management.
-
Monitor media coverage and prepare regular reports on brand perception and communication impact.
-
Lead crisis communication, ensuring timely, transparent, and accurate public responses.
Marketing & Campaign Execution
-
Plan and execute integrated marketing campaigns across digital, print, and outdoor platforms.
-
Oversee corporate events, exhibitions, sponsorships, and promotional activities.
-
Develop creative concepts and content for advertising, brochures, presentations, and social media.
Digital Marketing & Online Presence
-
Oversee the company’s website, SEO, and social media platforms.
-
Manage digital marketing campaigns (Google Ads, LinkedIn, Instagram, etc.) to promote services and achievements.
-
Track and analyze digital performance metrics and recommend improvements to enhance reach, engagement, and conversions.
Internal Communications
-
Develop and manage internal communication strategies to support corporate culture and employee engagement.
-
Manage newsletters, bulletins, and internal announcements for employees and stakeholders.
Brand Governance & Quality Control
-
Ensure all marketing and communication materials adhere to brand guidelines.
-
Supervise the design, production, and distribution of promotional materials, reports, and presentations.
-
Maintain brand integrity across all visual and written communications.
Requirements & Qualifications
-
Bachelor’s degree in Marketing, Communications, Public Relations, or a related field (Master’s preferred).
-
7–10+ years of experience in PR, marketing, or corporate communications.
-
Proven experience managing media relations, brand strategy, and integrated marketing campaigns.
-
Strong digital marketing knowledge, including SEO, social media, and paid campaigns.
-
Experience handling corporate communications and crisis management.
-
Excellent writing, editing, and presentation skills in English (Arabic is an advantage).
-
Strong project management, stakeholder management, and leadership skills.