growth marketing specialist richmond va

Workshop Digital

<div><p>This is a <b>hybrid</b> (1 day per week) position located in Richmond, VA.</p><p></p><p><b>
Who We Are</b></p><p>
Workshop Digital is a team of curious, driven marketers who love solving complex problems and creating results for ourselves and our clients. Based in Richmond, Virginia, we&rsquo;ve built a culture centered on transparency, collaboration, and continuous learning&hellip; because great work starts with empowered and curious people.</p><p></p><p><br>
Here, you&rsquo;ll collaborate closely with teammates who are always willing to share knowledge, try new approaches, and celebrate wins together. You&rsquo;ll have room to learn, space to experiment, and a team that respects both your work and your life outside it.</p><p></p><p><br>
If you&rsquo;re passionate about digital marketing and want to work somewhere that values your voice, your development, and your well-being, you&rsquo;ll fit right in.</p><p><b><br>
Position Purpose</b></p><p>
The Growth Marketing Specialist is a key member of the internal Marketing team who is responsible for supporting and executing growth-driven marketing strategies, with a primary focus on generating qualified leads and opportunities. This role focuses on optimizing customer acquisition and retention through marketing campaigns, data analysis, and cross-team collaboration.</p><p><b><br>
Position Summary</b></p><p>
The Growth Marketing Specialist drives the execution and optimization of marketing initiatives that support the organization&rsquo;s growth objectives and goals. The Growth Marketing Specialist:</p><ul><li>
Coordinates activity on the website <i>(e.g., update existing content, launch new guides, webinars, or blog content, replace imagery, etc.)</i></li><li>
Supports the strategy and execution of email newsletters and social media</li><li>
Proofread submissions before use in marketing campaigns</li><li>
Assists with PR and event planning</li><li>
Maintains Salesforce data for accurate reporting</li><li>
Stays informed about marketing industry trends</li><li>
Analyzes marketing trends and customer behavior to inform marketing strategy</li><li>
Assists the Growth Marketing Manager with budget management</li><li>
Supports cross-division teams with client and sales assets</li></ul><p><b><br>
Responsibilities</b></p><p><b>
Campaign and PR Management</b></p><ul><li>
Ensure quality execution of marketing campaign assets</li><li>
Lead the building of campaign briefs for marketing campaign assets and initiatives, with oversight from the Growth Marketing Manager</li><li>
Own the development and optimization of email marketing campaigns to clients and prospects, leveraging A/B testing, segmentation, and automation tools to maximize engagement and conversion</li><li>
Manage social media strategy (LinkedIn, Facebook, Instagram) and online presence, optimizing content for engagement while ensuring alignment with brand tone, positioning, and goals</li><li>
Generate positive PR for Workshop Digital by submitting company news, including announcements for new hires and clients, and awards to local publications</li><li>
Assist the Growth Marketing Manager with maintaining budgets</li><li>
Research potential new local and national advertising opportunities to promote brand awareness</li><li>
Develop and complete award submissions, and also source additional award opportunities</li><li>
Assist with DigitalRVA and other marketing events, including promotion, set up, recording (if needed), and website updates</li></ul><p><b>
Website Management &amp; Maintenance</b></p><ul><li>
Manage WorkshopDigital.com and DigitalRVA.com to ensure the site adheres to brand guidelines, continues to improve in organic/AI search, and consistently converts visitors into leads.</li><li>
Implement SEO best practices across the websites, including but not limited to: keyword research, on-page optimization (meta tags, alt text, headers), and improving technical SEO elements such as site speed and mobile-friendliness</li><li>
Maintain inventory of marketing materials and company swag, ensuring alignment with marketing budget allocation</li><li>
Maintain a clean lead list in Salesforce for the sales team</li><li>
Manage the company&rsquo;s digital asset library, ensuring all materials are properly organized and accessible both internally and externally</li></ul><p><b>
Reporting and Analysis</b></p><ul><li>
Own the monthly marketing reporting and dashboard creation/analysis, providing insights into key metrics and presenting findings to the Growth Marketing Manager</li><li>
Research market trends, customer behavior, and competitive landscape, preparing detailed reports that analyze and summarize data to inform marketing strategies</li></ul><p><b>
Business Development Support</b></p><ul><li>
Assist the Business Development team in Sales collateral <i>(including RFP submissions)</i> and the Client Services team in client assets</li></ul><p><b>
Professional Development</b></p><ul><li>
Continuously improve knowledge and skills through industry publications, professional development, training, and certifications</li><li>
Identify and recommend new technology, tools, and processes that improve efficiency across the marketing department</li><li>
Assist in compiling strategy presentations to present to Leadership</li></ul><p><b><br>
Qualifications</b></p><ul><li>
A minimum of 3 years of proven experience in growth marketing</li><li>
Strong organization skills and attention to detail</li><li>
Clearly and effectively articulates thoughts and points</li><li>
Excellent analytical, project management, and time management skills</li><li>
Able to identify and resolve problems</li><li>
Excellent communication and interpersonal skills.</li><li>
Creative thinker with a data-driven and analytical mindset.</li><li>
Basic level skills in MS Office Suite and Google Suite, particularly in Excel, Google Sheets, Google Slides, and Google Docs</li><li>
Proficiency in digital marketing channels (SEO, SEM), analytics tools, and marketing automation platforms</li><li>
Relevant certifications (e.g., Google Analytics, HubSpot, etc.) are a plus.</li><li>
Knowledge of emerging marketing trends and technologies.</li><li>
Experience in marketing automation tools and platforms, particularly in Craft CMS, Salesforce, Account Engagement, Basecamp, and Canva (preferred)</li><li>
Experience with A/B testing and multivariate experiments (preferred)</li></ul><p><b><br>
Benefits + Four Day Work Week (4DWW)</b></p><ul><li>
A real Four Day Work Week (4DWW) policy where 90% of Fridays are off!</li><li>
Competitive salaries</li><li>
Hybrid workspace for Richmonders (only Mondays are required)</li><li>
3 months fully paid Parental Leave</li><li>
8 hours of paid volunteer time per quarter</li><li>
401k with 3% non-elective contributions</li><li>
A comprehensive health benefit package, including 2 medical plans, dental, and vision insurance</li><li>
Life insurance, short-term, and long-term disability</li><li>
Profit sharing</li><li>
2x a year company-wide meetup in Richmond, VA</li><li>
12 days PTO, 5 days STO, 11 holidays</li></ul><p><b>
List of</b><b> </b><b>Awards</b></p><ul><li><b>
8x </b>Outside Best Places to Work</li><li><b>
7x </b>Virginia Business Best Places to Work</li><li><b>
2x </b>Search Engine Land Finalist</li><li><b>
1x </b>US Search Awards - Best Small PPC Agency</li></ul><p><b><br>
Salary</b></p><ul><li>
Expected base salary range is $65,000 - $75,000 annually, based on experience</li></ul><p><b><br>
Equal Opportunity &amp; Inclusion Statement</b></p><p><i>
As an equity-affirming company, Workshop Digital searches for, encourages, and engages with individuals and groups that represent diversity in our community. We not only challenge discrimination in regard to gender identity and expression, sexual orientation, racial identity, faith identity, age, disability, and social class, but we also consciously make efforts to reach out and include diversity in employment, vendors, and clients. All individuals authorized to work for any employer in the U.S. should apply.</i></p></div>

Growth Marketing Specialist (Richmond, VA)

upscale

<p>Marketing Specialist:</p><p>We are seeking a strategic and detail-oriented Marketing Specialist to support the growth of our tax office. This role focuses on planning, analysis, and execution of marketing initiatives aligned with business and sales goals.</p><p>Responsibilities:</p><ul><li>﻿﻿Develop and support short- and long-term marketing plans to achieve business objectives</li><li>﻿﻿Identify new market opportunities, emerging trends, and target audiences</li><li>﻿﻿Align marketing strategies with company goals, sales initiatives, and brand positioning</li><li>﻿﻿Collaborate with internal teams and support marketing projects across channels</li><li>﻿﻿Prepare marketing reports and present campaign results to leadership</li></ul><p>Requirements:</p><ul><li>﻿﻿Experience in marketing strategy, planning, or campaign execution</li><li>﻿﻿Strong analytical, communication, and organizational skills</li><li>﻿﻿Ability to manage multiple projects and meet deadlines</li><li>﻿﻿Experience in professional services, tax, or accounting is a plus</li></ul><p>Work Location: In person</p><p>Job Type: Full-time</p><p>Pay: $19.00 - $21.00 per hour</p><p>Work Location: In person</p>

Marketing Specialist

US Department of Veterans Affairs

Supervisory Supply Management Specialist

Pinao Consulting, LLC

<div><p><b>JOB DESCRIPTION:</b></p><div>
Pinao Consulting is seeking an FMS Human Resource Specialist (Senior) to lead HR strategy and manpower planning for FMS‑funded programs; guide complex international staffing requirements. This role provides high-level human resources support to the International Directorate by assisting with manpower planning and staffing requirements funded through FMS; perform integrated support for personnel and manpower management activities related to supporting and sustaining the F-35 program.</div><div></div><p><b><br>
DUTIES and RESPONSIBILITIES:</b></p><ul><li>
Develop strategic manpower plans and risk‑based recommendations for FMS staffing.</li><li>
Oversee quality and compliance of FMS HR artifacts and reporting; advise leadership on policy implications.</li><li>
Coach journeyman specialists; standardize processes and metrics.</li></ul><div></div><div><b><br>
REQUIRED QUALIFICATIONS:</b></div><div></div><div><br>
To be considered for this position, you must minimally meet the knowledge, skills, and abilities listed below.</div><div></div><div><b><br>
Skills / Qualifications:</b></div><ul><li>
Advanced knowledge of FMS policies and federal HR; executive stakeholder management.</li><li>
Experienced in Microsoft 365; SharePoint; manpower databases.</li><li>
Demonstrated experience in Federal human resources and/or manpower positions, and familiarity in developing Foreign Military Sales (FMS) manpower packages.</li></ul><div></div><div><b><br>
Education:</b></div><ul><li>
Minimum Bachelors degree in related subject or discipline OR equivalent combination of education and work experience</li></ul><div></div><div><b><br>
Security Clearance:</b></div><ul><li>
Must be a U.S. Citizen and hold a Secret Clearance</li></ul><div></div><div><b><br>
Work Experience:</b></div><ul><li>
Minimum 10 years performing duties described in the description above</li></ul><div></div><div><b><br>
ADDITIONAL INFORMATION:</b></div><div></div><div><b><br>
Job Type: </b>Full-time</div><div></div><div><b><br>
Location: </b>Arlington, VA OR Wright Patterson Air Force Base, OH</div><div></div><div><b><br>
Salary:</b> $88,000 &ndash; 93,000</div><div></div><div><br>
EEO Employer/Vet/Disabled</div><div>
Pinao is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.</div></div>

FOREIGN MILITARY SALES (FMS) HUMAN RESOURCE SPECIALIST (Senior) (Contingent)

<div><p><b>JOB DESCRIPTION:</b></p><div>
Pinao Consulting is seeking an FMS Human Resource Specialist (Journeyman) to Provide HR/manpower support to International Directorate for Foreign Military Sales (FMS) funded positions. This role provides human resources support to the International Directorate by assisting with manpower planning and staffing requirements funded through FMS; perform integrated support for personnel and manpower management activities related to supporting and sustaining the F-35 program.</div><div></div><p><b><br>
DUTIES and RESPONSIBILITIES:</b></p><ul><li>
Assist with FMS manpower planning, billet definitions, and position documentation.</li><li>
Coordinate staffing workflows and maintain FMS personnel records and trackers.</li><li>
Support onboarding/offboarding for FMS funded positions; ensure compliance with FMS policy.</li></ul><div></div><div><b><br>
REQUIRED QUALIFICATIONS:</b></div><div></div><div><br>
To be considered for this position, you must minimally meet the knowledge, skills, and abilities listed below.</div><div></div><div><b><br>
Skills / Qualifications:</b></div><ul><li>
Familiar with Federal HR and FMS processes; coordination across Services and international stakeholders.</li><li>
Experienced with Excel trackers; SharePoint; Teams; HR databases as designated by JPO.</li><li>
Demonstrated experience in Federal human resources and/or manpower positions, and familiarity in developing Foreign Military Sales (FMS) manpower packages.</li></ul><div></div><div><b><br>
Education:</b></div><ul><li>
Minimum Bachelors degree in related subject or discipline OR equivalent combination of education and work experience</li></ul><div></div><div><b><br>
Security Clearance:</b></div><ul><li>
Must be a U.S. Citizen and hold a Secret Clearance</li></ul><div></div><div><b><br>
Work Experience:</b></div><ul><li>
Minimum 5 years performing duties described in the description above</li></ul><div></div><div><b><br>
ADDITIONAL INFORMATION:</b></div><div></div><div><b><br>
Job Type: </b>Full-time</div><div></div><div><b><br>
Location: </b>Arlington, VA OR Wright Patterson Air Force Base, OH</div><div></div><div><b><br>
Salary:</b> $75,000 &ndash; 80,000</div><div></div><div><br>
EEO Employer/Vet/Disabled</div><div>
Pinao is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.</div></div>

FOREIGN MILITARY SALES (FMS) HUMAN RESOURCE SPECIALIST (Journeyman) (Contingent)

BluePath Labs

<div><p>Data Analytics Specialist &ndash; Part Time
</p><p><b>Location: </b>Remote &ndash; in the following states only: AL, AK, AZ, AR, CT, DE, FL, GA, HI, ID, IN, IA, KS, KY, LA, ME, MD, MI, MS, MO, MT, NE, NV, NH, NM, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, WV, WI, WY</p><p><b>
Clearance: None required</b></p><p>
BluePath Labs is a fast-growing research and consulting company committed to solving complex problems for federal, state, and local government clients. We offer a range of professional, scientific, and technology services. Our specific areas of expertise include business consulting, research and data science, and technology integration.</p><p>
We are actively seeking a Data Analytics Specialist to support the Department of Energy (DOE), Office of International Affairs in its mission to protect federal investments from undue foreign influence and to accomplish its mission in ways that protect and further energy security and technological advancement of the United States. This role plays a crucial part in safeguarding DOE investments from actors that do not adhere to the global norms of science and seek to acquire knowledge and technology for their own benefit, as well as malign foreign influence.</p><p><b>
Work Description:</b></p><p>
In support of this office, strong candidates will demonstrate expertise in due diligence reviews related to research, technology and economic security. This role is responsible for analyzing and interpreting complex datasets to provide actionable insights that inform business decisions and strategic reporting for DOE leadership. The successful candidate must be capable of thriving in a fast-paced environment, taking the initiative, tracking progress, and providing practical, timely solutions.</p><p><b>
Responsibilities: </b>The Industrial Security Risk Data Analytics Specialist will support tasks such as:</p><ul><li>
Perform comprehensive due diligence reviews related to RTES, including:<ul><li>
Analyze and interpret data related to RTES to identify trends, patterns, and opportunities</li><li>
Develop and implement data visualization solutions to communicate findings effectively</li><li>
Utilize advanced analytics tools and programming skills to support decision-making and interpretation of data to provide actionable insights</li><li>
Design and consume APIs to integrate and manage data sources</li><li>
Prepare clear, concise reports and dashboards for stakeholders and leadership</li></ul></li><li>
Prepare detailed written deliverables documenting finds and recommendations</li><li>
Develop and maintain strong interpersonal relationships with stakeholders</li></ul><p><b>
Minimum Requirements:
</b></p><ul><li>5+ years of experience</li><li>
Bachelor's degree</li><li>
Ability to present complex data in a clear and actionable format</li><li>
Demonstrated expertise in RTES-related risk analysis and due diligence</li><li>
Strong analytical and problem-solving skills</li><li>
Understanding of regulations and authorities related to the Department and Energy and RTES, including but not limited to NSPM-33 and CHIPS and Science Act</li><li>
Experience using Excel, Power BI, Python and other advanced data analysis tools</li><li>
Excellent written and verbal communication skills for risk reporting and stakeholder engagement</li></ul><p><b>
Benefits:</b></p><p>
BluePath Labs offers a comprehensive benefits package. Benefits include, but are not limited to: employer-sponsored healthcare plan, lifestylewellness reimbursement, Flexible Spending Account (FSA), tuition assistance, 401(k) with company match, and paid time off for vacation / sick leave, in addition to 12 holidays per calendar year.</p><p><b>
About BluePath</b></p><p>
BluePath Labs combines mission and business insights with advanced technologies to deliver measurable performance improvements for our clients. BluePath is dedicated to surpassing client expectations by always living by our core values of integrity, professionalism, and resilience. BluePath's extensive experience in Government, Military, Commercial, and Academic environments is unique among small businesses and a core differentiator of our solutions. Our multidisciplinary background allows us to solve diverse and complex problems. Most importantly, we work closely with our clients to frame problems correctly, optimize processes, leverage technologies, and implement enduring solutions. Labs are where ideas are born, experiments occur, and breakthroughs happen. It is the hallmark of BluePath's culture.</p><p><b>
https://www.bluepathlabs.com/</b></p><p>
BluePath Labs is an equal opportunity employer.</p></div>

Data Analytics Specialist - PT

Raymond James

<div><p><b>Job Description Summary
</b></p>.
<p></p><p><b>Job Description
</b></p><p><b><i>Please note: This role is not eligible for immigration Work Visa sponsorship, either currently or in the future.
</i></b></p><p></p><h1 class="jobSectionHeader"><b>Position Overview
</b></h1><p>We are seeking a dynamic Salesforce &amp; Marketing Cloud Administrator to optimize our CRM and marketing automation platforms. This role ensures seamless integration, data integrity, and compliance within a regulated financial services environment. You will collaborate cross-functionally to deliver personalized customer experiences, enhance operational efficiency, and support strategic marketing initiatives.
</p><h1 class="jobSectionHeader"><b>Key Responsibilities
</b></h1><h2 class="jobSectionHeader"><b>Salesforce Administration
</b></h2><ul><li>Configure and maintain Salesforce org, including custom objects, fields, workflows, validation rules, and page layouts.
</li><li>Manage user roles, profiles, permissions, and security settings.
</li><li>Develop and maintain reports and dashboards for actionable business insights.
</li><li>Ensure data quality through regular audits and deduplication processes.
</li><li>Implement automation using Flow and other declarative tools.
</li><li>Collaborate with stakeholders to gather requirements and deliver scalable solutions.
</li><li>Oversee Experience Cloud portals, ensuring optimal user experience and security.
</li></ul><h2 class="jobSectionHeader"><b>Marketing Cloud Administration
</b></h2><ul><li>Configure and maintain Marketing Cloud components including Email Studio, Journey Builder, Automation Studio, and Contact Builder.
</li><li>Create and optimize email campaigns, journeys, and automations using Journey Builder and Automation Studio.
</li><li>Build and optimize customer journeys, triggered sends, and audience segmentation strategies.
</li><li>Ensure seamless integration between Salesforce CRM and Marketing Cloud.
</li><li>Maintain data hygiene, synchronization, and compliance with financial data privacy regulations (DOL, ERISA, SEC, FINRA, GDPR).
</li><li>Monitor Marketing Cloud performance, including campaign metrics, automations, and subscriber engagement.
</li><li>Provide actionable insights to improve targeting and personalization.
</li><li>Partner with legal and compliance teams to review and approve campaign content and data usage.
</li><li>Ensure compliance with CAN-SPAM, GDPR, and other data privacy regulations.
</li><li>Perform quality assurance checks, testing, and rendering validation before sending.
</li></ul><h2 class="jobSectionHeader"><b>Compliance &amp; Governance
</b></h2><ul><li>Ensure adherence to industry regulations including ERISA, SEC, FINRA, and GDPR.
</li><li>Maintain audit trails for all CRM and marketing activities.
</li><li>Collaborate with compliance teams to implement secure data handling and encryption protocols.
</li></ul><h1 class="jobSectionHeader"><b>Qualifications
</b></h1><ul><li>Bachelor&rsquo;s degree in Marketing, Information Systems, or related field.
</li><li>Salesforce Certified Administrator (required); Advanced Admin or Platform App Builder preferred.
</li><li>Salesforce Marketing Cloud Email Specialist or Marketing Cloud Administrator certification strongly preferred.
</li><li>3+ years of experience in Salesforce administration and Marketing Cloud in a regulated industry.
</li><li>Proficiency in SQL, AMPscript, and HTML/CSS for email development.
</li><li>Strong understanding of CRM data models, marketing automation, and customer lifecycle management.
</li><li>Knowledge of email compliance and data governance best practices (CAN-SPAM, GDPR).
</li><li>Excellent problem-solving skills and ability to manage multiple projects simultaneously.
</li><li>Strong communication and collaboration skills to work cross-functionally with marketing, compliance, and IT teams.
</li></ul><h1 class="jobSectionHeader"><b>Preferred Skills &amp; Certifications
</b></h1><ul><li>Salesforce Marketing Cloud Engagement Administrator.
</li><li>Salesforce Marketing Cloud Email Specialist.
</li><li>Salesforce Certified Data Architect (optional but beneficial).
</li><li>Experience with Journey Builder personalization and Einstein AI features.
</li><li>Project management experience (Agile or similar).
</li></ul><p></p><p><b>Education
</b></p>Bachelor&rsquo;s: Business Administration, Bachelor&rsquo;s: Information Technology, Bachelor&rsquo;s: Marketing
<p></p><p><b>Work Experience
</b></p>General Experience - 3 to 6 years
<p></p><p><b>Certifications
</b></p>Other License Not Listed - Other
<p></p><p><b>Salary Range
</b></p>$70,000.00-$90,000.00
<p></p><p><b>Travel
</b></p>Less than 25%
<p></p><p><b>Workstyle
</b></p>Remote
<p></p><div>At Raymond James our associates use five guiding behaviors (Develop, Collaborate, Decide, Deliver, Improve) to deliver on the firm's core values of client-first, integrity, independence and a conservative, long-term view.
<br>
<br>
We expect our associates at all levels to:
<br>
<ul><li>Grow professionally and inspire others to do the same
</li><li>Work with and through others to achieve desired outcomes
</li><li>Make prompt, pragmatic choices and act with the client in mind
</li><li>Take ownership and hold themselves and others accountable for delivering results that matter
</li><li>Contribute to the continuous evolution of the firm
</li></ul></div><p></p><p>At Raymond James &ndash; as part of our people-first culture, we honor, value, and respect the uniqueness, experiences, and backgrounds of all of our Associates. When associates bring their best authentic selves, our organization, clients, and communities thrive. The Company is an equal opportunity employer and makes all employment decisions on the basis of merit and business needs.
</p>#LI-TG1</div>

Salesforce & Marketing Cloud Administrator

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