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manager channel marketing

COPE Health Solutions

<div><div>We&rsquo;re seeking a Manager of Channel Marketing&mdash;a strategic, hands-on marketer who will lead the planning, development, and execution of integrated marketing campaigns across digital, email, and event channels. This player/coach role is ideal for someone who can balance creative ideation with operational execution and has proven experience driving results through HubSpot MarketingHub.</div><div></div><p><br>
</p><div><div><div>FLSA Status</div><div>
Exempt</div><div>
Salary Range</div><div>
$85,000 - $156,000</div></div><div><div><br>
Reports To</div><div>
Vice President of Growth
</div><div>Direct Reports</div><div>
1-2</div></div><div><div><br>
Location</div><div>
Remote
</div><div>Travel</div><div>
Up to 10%</div></div><div><div><br>
Work Type</div><div>
Regular</div><div>
Schedule</div><div>
Full Time</div></div><br>
</div><div><b>
</b></div><div><b>
Position Description:</b></div><ul><li>
Develop and execute multi-channel marketing strategies to generate awareness, nurture leads, and drive qualified pipeline growth.</li><li>
Manage and optimize campaigns across email, digital ads, LinkedIn, website,<b> </b>retargeting, and events.</li><li>
Lead content development for campaigns, including copywriting, creative direction, and coordination with internal and external teams.</li><li>
Own HubSpot MarketingHub, including campaign automation, workflows, segmentation, and reporting.</li><li>
Partner with Sales and Sales Operations to align marketing campaigns with target audiences, lead scoring, and attribution.</li><li>
Build and maintain monthly marketing calendars and campaign roadmaps tied to company objectives.</li><li>
Track and analyze campaign performance (CTR, conversion, CAC, ROI) and report key insights to leadership.</li><li>
Coordinate and manage external partners and vendors for creative, digital, and event marketing needs.</li><li>
Support CHS&rsquo;s participation in industry events, conferences, and webinars, ensuring consistent brand presentation.</li><li>
Mentor and coach junior marketing staff or vendors, establishing quality standards and repeatable processes.</li></ul><div><b>
Qualifications:</b></div><ul><li>
7+ years of B2B or healthcare marketing experience, with a strong understanding of the healthcare landscape (payers, providers, value-based care).</li><li>
Proven success developing and executing multi-channel campaigns in HubSpot MarketingHub.</li><li>
Hands-on experience with digital advertising, retargeting, SEO/SEM, and paid social.</li><li>
Strong content development and storytelling skills, with the ability to simplify complex topics.</li><li>
Demonstrated ability to measure and optimize campaign ROI and pipeline contribution.</li><li>
Experience managing cross-functional stakeholders, agencies, and vendors.</li><li>
Excellent writing, organization, and project management skills.</li><li>
Comfort operating as a player/coach&mdash;balancing execution with strategy and leadership.</li></ul><p><b>
Preferred:
</b></p><ul><li>Experience marketing SaaS or consulting solutions to payers, providers, or health systems.</li><li>
Familiarity with Google Ads, LinkedIn Campaign Manager, and analytics platforms (Google Analytics, HubSpot Reporting, etc.).</li><li>
Understanding of HIPAA-compliant digital marketing best practices.</li></ul><div><b>
Benefits:</b></div><div>
As a firm passionate about health care, we&rsquo;re deeply committed to the health and wellness of our own team members. We offer comprehensive, affordable insurance plans for our team and their families, and a host of other unique benefits, such as a yearly stipend for wellness-related activities and a paid parental leave program. You can learn more about our benefits offerings here: https://copehealthsolutions.com/careers/why-cope-health-solutions/.</div><div>
</div><div><b>
About COPE Health Solutions</b><br>
COPE Health Solutions is a national tech-enabled services firm powering success for health plans and for providers in risk arrangements. Our comprehensive NCQA certified population health management platform and highly experienced team brings deep expertise, experience, proven tools, and processes to improve financial performance and quality outcomes for all types of payers and providers. CHS de-risks the roadmap to advanced value-based payment and improves quality and financial performance for providers, health plans and self-insured employers. For more information, visit CopeHealthSolutions.com.</div><div><b>
To Apply:</b></div><div>
To apply for this position or for more information about COPE Health Solutions, visit us at https://copehealthsolutions.com/careers/open-positions/.</div></div>

Manager, Channel Marketing

Jump 450 Media

<div><p><b>Base Salary:</b> Up to $135,000</p><p><b>
Total Compensation Potential:</b> Approximately $145,000+ annually, including yearly bonuses.</p><p><b>
Remote with occasional travel to the NYC office
</b></p><p><b>Must be willing to work East Coast hours (9:30-5:30 ET)</b><br>
<br>
<b>Overview</b></p><p>
You will serve as the day-to-day strategic lead for an Enterprise-level client with multiple sub-brands, sitting at the intersection of leadership, communication, service, and flawless campaign performance. You will own the full paid social roadmap from discovery through optimization, mentor a high-performing team, and guide senior stakeholders toward measurable growth.</p><p>
What You Will Do</p><p>
Strategic Leadership</p><ul>
<li>
Develop paid social and cross-channel growth strategies that ladder up to brand and sub-brand business objectives.</li>
<li>Translate goals into clear channel plans, tests, budgets, and success metrics.</li>
<li>Educate internal teams and client stakeholders and align with channel reps on emerging platform changes, alphas/betas, and performance best practices.</li>
</ul><p>
Account Ownership</p><ul>
<li>
Act as the primary point of contact for client marketing leadership, setting expectations, sharing insights, and shaping quarterly business reviews.</li>
<li>Guide brainstorms and strategic conversations that unlock new opportunities, audience segments, and creative angles.</li>
<li>Lead strategic testing presentations to align with the client brands, then pass prioritized roadmaps and testing briefs to internal teams to execute, in addition to closing feedback/learning loops.</li>
</ul><p>
Campaign Execution &amp; Optimization</p><ul>
<li>
Oversee forecasting, flighting, bid strategies, and creative testing to exceed KPI targets.</li>
<li>Leverage real-time dashboards and reporting tools to monitor pacing, conversion efficiency, and incremental lift.</li>
<li>Maintain first-rights access to hands-on-keyboard optimizations for high-impact initiatives.</li>
</ul><p>
Analysis &amp; Reporting</p><ul>
<li>
Synthesize brand data (platform and backend) into clear, compelling stories that drive decision-making.</li>
<li>Deliver actionable insight decks, monthly narrative reports, and bespoke deep dives for sub-brand stakeholders.</li>
<li>Continuously benchmark performance and define test-and-learn agendas that push the program forward.</li>
</ul><p>
Partner &amp; Vendor Management</p><ul>
<li>
Cultivate relationships with Meta, TikTok, LinkedIn, Pinterest, Reddit, and measurement partners to unlock early access and preferred pricing.</li>
<li>Negotiate contracts, troubleshoot escalations, and champion innovation pilots.</li>
</ul><p>
Team Development</p><ul>
<li>
Hire, train, and mentor a pod of paid social directors and associates, fostering collaboration with creative, data science, and client-service teams.</li>
<li>Lead weekly strategy stand-ups, set quarterly OKRs, and celebrate wins that move the needle.</li>
</ul><p><b>
Requirements</b></p><p>
What You Will Bring</p><ul>
<li>7+ years of paid social or performance marketing experience with a focus on strategy and client leadership.</li>
<li>Demonstrated success managing a multi-billion dollar enterprise account spanning multiple brands or business units, with mid seven-figure per month social budgets.</li>
<li>Expert-level knowledge of Meta Ads Manager, TikTok Ads, Pinterest, Snapchat Campaign Manager, and social measurement frameworks.</li>
<li>Proven ability to turn complex data into persuasive stories for C-suite audiences.</li>
<li>Hands-on experience hiring, coaching, and inspiring cross-functional teams.</li>
<li>Strong project-management skills and comfort juggling competing priorities in a fast-paced environment.</li>
<li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field. MBA or advanced certification is a plus.</li></ul></div>

Senior Strategy, Social Director (Location: NYC Preferred)

Intuit

<div><h2 class="jobSectionHeader"><b>Overview</b></h2><p>
Intuit&rsquo;s Consumer Group&rsquo;s CRM team is looking for an experienced engagement marketing leader managing email marketing in support of the TurboTax business. The Staff CRM Marketing Manager will be responsible for running campaigns essential to achieving the organization&rsquo;s retention goals and delivering personalized experiences to our customer base.</p><div>
You are an expert email marketer who can combine technology and creative marketing to make transformative ideas come to life. You manage and develop a high performing cross functional team, creating campaigns that inspire and educate our customers throughout the tax season lifecycle while sharing our message of powering prosperity.</div><p><b><br>
Responsibilities</b></p><ul><li>
Own the management of the TurboTax email program dedicated to driving transactions in product during tax season, delivering flawless execution on a complex program on one of the largest installed bases in the US, and spearheading innovation around personalization.</li><li>
Lead the effort to deliver superlative campaigns to customers, ensuring compelling story-telling, relevant content and best-in-class creative are present throughout our communications.</li><li>
Deliver on the vision to implement truly 1:1 campaigns to our various customer base through personalized messaging, offers, content and more.</li><li>
Help define channel contact strategy, maintaining calendars and defining governance protocols.</li><li>
Articulate complex campaign requirements, closely partnering with CRM data and operations teams to ensure their proper implementation. Understand the technical side of email operations from how customer data attributes flow from data systems into the ESPs for campaign retrieval to ESP set up and implementation to dynamic content execution.</li><li>
Partner with Strategy partners to help devise, implement and measure complex test plans.</li><li>
Report on channel performance, partnering with Analytics as needed, and share actionable insights at different levels of the organization (leadership to business stakeholders). Understand key campaign, channel and customer level metrics and how to take CRM data to drive performance.</li></ul><div></div><p><b><br>
Qualifications</b></p><ul><li>
6-10 years experience managing an elaborate email marketing program for a Fortune 500 company</li><li>
Impeccable knowledge of email marketing best practices, especially around creative and story-telling.</li><li>
Passion for creative, copy and campaign development and deep-bench experience working with creative teams.</li><li>
Keen understanding of the data undergirding CRM programs and enabling campaign orchestration and personalization.</li>
Superior organizational, project management and communication skills <li>- this role requires hands-on management of campaign deployments, often under tight deadlines and high pressure.</li><li>
Experience with Enterprise-level marketing cloud solutions and CRM tech stack.
</li><li>Strong analytical and data manipulations skills that result in meaningful insights and that drive performance</li></ul><p><br>
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit&reg;: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:</p><p></p><div><br>
Southern California: 150,500-203,500<br>
Bay Area: 158,000-213,500.</div></div>

Staff CRM Marketing and Strategy Lead

Tapestry

<div></div><div><div><div><div><div>Kate Spade
</div></div></div></div><div><div><div><div>New York City, NY, US
</div></div></div></div><div></div><div><div><div><div><p>Since its launch in 1993 with a collection of six essential handbags, Kate Spade New York has always been colorful, bold, and optimistic. Today, it is a global lifestyle brand that designs extraordinary things for the everyday, delivering seasonal collections of handbags, ready-to-wear, jewelry, footwear, home d&eacute;cor, and more. Known for its rich heritage and unique brand DNA, Kate Spade New York offers a distinctive point of view and celebrates communities of women around the globe who live their perfectly imperfect lifestyles.</p><br>
<p></p>
<p>
Kate Spade New York is part of the Tapestry portfolio &ndash; a global house of brands committed to stretching what&rsquo;s possible.</p><br>
<p></p>
<p>
A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive.</p><br>
<div></div>
<div><b>
The </b><b>Manager, Digital Marketing Analytics &amp; Performance Planner</b><b> will play a critical role in Kate Spade&rsquo;s customer centricity efforts. This position is responsible for the creation of actionable marketing insights, channel forecasting, reporting and measurement. The goal of these activities is to advance the company&rsquo;s knowledge of the consumer journey and quantify the impact of marketing efforts. This role blends analytical rigor with strategic planning to drive measurable growth, improve ROI, and inform marketing decisions through actionable insights.</b></div><br>
<div></div>
<div><b>
The ideal candidate will possess a balance of technical skills, curiosity, and proficiency in data visualization. They will help solve business problems, examining results to identify patterns and insights within structured and unstructured data. They will propose analytical strategies and solutions that challenge and expand the thinking of the entire team.</b></div><br>
<div></div>
<div><b>
The successful individual will leverage their proficiency in marketing data analytics to...</b></div><br>
<div></div>
<div><b>
Analytics &amp; Optimization</b></div>
<ul>
<li>Monitor and analyze performance metrics across owned, earned &amp; paid digital marketing channels, including paid search, display, paid social, and email marketing.</li>
<li>Prepare &amp; deliver reporting. Aggregate data and insights across multiple stakeholders, vendors, and agencies, and consolidate into a clear, consistent, and easily digestible view.
</li><li>Collaborate with Tapestry partners to build and maintain dashboards and reporting tools using platforms like Google Analytics, GA4, Tableau, or similar.</li>
<li>Apply predictive modeling and machine learning techniques to forecast marketing outcomes.</li>
<li>Collaborate with cross-functional internal &amp; external partners to strategically apply learnings to media activations, including recommendations for shifts in spend levels across creatives, partners/platforms optimizations, channels and/or time period adjustments.</li>
<li>Leverage a strong understanding of customer segmentation &amp; analytics in order to identify opportunities in our media mix and audience targeting, in partnership with Customer Analytics Manager.</li></ul><br>
<div></div>
<div><b>
Forecast Planning &amp; Testing</b></div>
<ul>
<li>Drive Annual, Quarterly, Monthly &amp; Daily level marketing channel performance forecasting with Agency partners and cross functional teams
</li></ul><ul><li>Support test &amp; learn strategy across paid &amp; owned channels, extracting insights, opportunities, and actions from test results.</li><br>
</ul>
<div></div><div><b>Data Management &amp; Insights</b></div>
<ul>
<li>Collect, clean, and analyze data from various marketing channels to identify trends and opportunities.</li>
<li>Ensure data accuracy, consistency, and compliance with privacy regulations.</li>
<li>Present insights and recommendations to senior leadership to inform strategic decisions.</li>
</ul><ul><li>Act as a subject matter expert in marketing measurement science, specifically MMM + MTA unified-model measurement and media KPIs.</li>
<li>Remain aware of data inconsistencies and work with IT, Tapestry Data Labs, Tapestry COE and/or the brand&rsquo;s Agency of Record to ensure data efficacy &amp; quality.</li><br>
</ul>
<div></div><div><b>Team &amp; Vendor Collaboration</b></div>
<ul>
<li>Manage relationships with external agencies and vendors to ensure campaign effectiveness.</li>
<li>Coordinate with finance and operations teams to manage budgets and ensure efficient spend.</li></ul><br>
<div></div>
<div><b>
The accomplished individual will possess...</b></div>
<ul>
<li>5+ years&rsquo; experience working with marketing data, applied statistics, and data mining or an equivalent combination of work experience and education will be considered</li>
</ul><ul><li>Proficiency in tools such as Google Analytics, Adobe Analytics, SQL, Excel, MMM/MTA, and data visualization platforms.</li>
</ul><ul><li>Experienced working in a direct-to-consumer business, preferably with multiple channels of distribution.
</li><li>Strong understanding of digital marketing channels, including paid search, social media, email, and SEO.</li>
<li>Proven track record of being able to work independently with the business stakeholders with minimal direction and proactively engage with them.</li>
<li>Excel at making complex concepts simple and easy to understand by those around you. Strong communication and data visualization skills i.e., translating complex concepts into layman&rsquo;s terms and influence both peers and senior leadership.</li></ul><br>
<p></p>
<p><b>
Our Competencies for All Employees</b></p><br>
<p></p>
<ul>
<li><b>Courage</b>: Doesn&rsquo;t hold back anything that needs to be said; provides current, direct, complete, and &ldquo;actionable&rdquo; positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.</li>
<li><b>Creativity</b>: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.</li>
<li><b>Customer Focus:</b> Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.</li>
<li><b>Dealing with Ambiguity</b>: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn&rsquo;t upset when things are up in the air; doesn&rsquo;t have to finish things before moving on; can comfortably handle risk and uncertainty.</li>
<li><b>Drive for Results:</b> Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.</li>
<li><b>Interpersonal Savvy</b>: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.</li>
<li><b>Learning on the Fly:</b> Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.</li></ul><br>
<p></p>
<p><b>
Our Competencies for All People Managers</b></p>
<ul>
<li><b>Strategic Agility</b>: Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.</li>
<li><b>Developing Direct Reports and Others:</b> Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each person's career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder.</li>
<li><b>Building Effective Teams</b>: Blends people into teams when needed; creates strong morale and spirit in their team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.</li></ul><br>
<p></p>
<p>
Kate Spade is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under the consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.</p><br>
<p></p>
<p><b>
Americans with Disabilities Act (ADA)</b></p><p><br>
Tapestry, Inc. will provide applicants and employees with reasonable accommodation for disabilities or religious beliefs. If you require reasonable accommodation to complete the application process, please contact Tapestry People Services at 1-855-566-9264 or employeerelations@tapestry.com</p>
<p>
Visit Kate Spade at www.katespade.com.</p><br>
<p></p>
<p><b>
Work Setup: HYBRID</b></p><br>
<p></p>
<p><b>
BASE PAY RANGE </b><b>$95,000.00</b><b> TO </b><b>$110,000.00</b><b> </b><b>Annually</b></p>
<p>
Here are some of the benefits that we offer: Medical insurance, Dental insurance, Vision insurance, 401 (K), Paid Paternity and Maternity leave, Commuter Benefits, Disability insurance and Tuition assistance. Please</p><br>
<p></p>
<p>
#LI-HYBRID #LI-MC2</p>
</div></div></div></div><div><div><div><div>Req ID: 123311<br>
</div></div></div></div><p><br>
<b>Nearest Major Market: </b>Manhattan
<br>
<b>Nearest Secondary Market: </b>New York City
<br>
<b>Job Segment: </b>Marketing Manager, Channel Marketing, Performance Management, SEO, Marketing, Human Resources</p></div>

Manager, Analytics and Performance

Glossier

<div><h3 class="jobSectionHeader"><b>Overview</b></h3>
<p>
We are a people-powered beauty ecosystem, leveraging unique and engaging online and offline experiences as well as consumer participation to fuel our growth. In 10 years, we have built an iconic brand that has revolutionized how consumers, and how the industry, think of beauty. The foundational DNA of our brand is resonant across generations, timeless, and ripe for building upon. Our next step is to bring Glossier to more people in more places. We are inclusive, customer-devoted, curious, courageous, discerning, and results-driven.</p>
<p>
This position will support our Performance Marketing team and be responsible for inspiring and motivating new potential Glossier customers to purchase for the first time with the brand to drive sustainable and efficient growth for Glossier globally. To be successful in this role, you will need to have an analytical mindset to evaluate our performance, a love of creative problem solving and bias for action. You will have a strong appreciation for both the art and science of online marketing working closely with our brand and creative teams.</p>
<p>
The ideal candidate can support the execution of a set of successful channel strategies in partnership with the digital marketing agencies, execute well-structured tests, roll out successful campaigns, develop powerful and performant creative and optimize performance over time against performance goals. To excel in this role, you will be agile and adaptable to the ever-changing needs of our business. This role requires a creative, data-driven thinker and planner, who thrives on working cross-functionally with cross-functional teams in a multi-channel retail environment, as well as with external vendors and partners. The Performance Marketing Associate will report into our Director of Performance Marketing.</p>
<h3 class="jobSectionHeader"><b>
6 Month Expectations</b></h3>
<ul><li>Provide clear briefs rooted in historical learnings, current trends, and/or clear testing goals and KPIs</li>
<li>Support the management of monthly budgets and targets through smart analysis</li>
<li>Develop deep and trusting partnerships with our digital marketing agencies and internal stakeholders by delivering on commitments thoroughly and completely in a timely manner</li>
<li>Present clear and concise recaps based on performance and benchmarks to stakeholders and leadership</li>
<li>Exhibits a strong eye on the ad market for emerging channels and trends across different types of platforms and content to inform our performance marketing strategy</li>
<li>Analyze campaign performance data to drive continuous improvement and hypothesis-led testing of new concepts</li>
</ul><h3 class="jobSectionHeader"><b>12+ Month Expectations</b></h3>
<ul><li>Manage monthly budget and targets for a secondary performance channel</li>
<li>Continually improve upon briefing templates to ensure timely, brand right, and effective creation of assets and copy</li>
<li>Ability to identify opportunities to further optimize performance across channels based on analytics</li>
<li>Ability to develop tests as part of a broader testing roadmap</li>
</ul><h3 class="jobSectionHeader"><b>Qualifications</b></h3>
<ul><li>2-3 years at a digital marketing agency (social, brand or performance marketing) or a top tier consulting firm</li>
<li>Ability to perform advanced analytics on large datasets using Microsoft Excel, data tool such as Looker, Tableau, or equivalent</li>
<li>Ability to distill insights from large batches of information</li>
<li>Strong verbal and written communication skills with peers and senior management</li>
<li>Keen attention to detail and ability to manage multiple projects simultaneously</li>
<li>Genuine interest in creative problem solving and unique storytelling on digital ad platforms</li>
<li>Prior experience in consulting, a start-up or similar environment</li>
<li>A team player who can work both independently and collaboratively</li>
<li>Possess enthusiasm, creativity, an entrepreneurial spirit, and a growth-mindset</li>
</ul>
<p><i>In accordance with the applicable law, the following represents a good faith estimate of the minimum and maximum compensatio</i>n range for this position:</p>
<ul>
<li>The estimated annual pay range for this role is $70,000 - $85,000</li>
<li><i>There may be future opportunities for continued pay progression based on continued strong performance in the role.
</i></li><li><i>Full-time positions are also eligible for a competitive compensation and benefits package that include medical health insurance, 401K, equity in the form of Restricted Stock Units, Paid Time Off, Short Term and Long Term Disability leave, and a range of other benefits.</i></li>
<li><i>Learn more at the </i><i>Glossier Career page</i><i>.</i></li>
</ul>
<p><i>Compensation for the role will be determined based on permissible, non discriminatory factors such as a candidate's qualifications, skills, and experience.</i></p>
<h3 class="jobSectionHeader"><b>
Click here to view the candidate privacy policy under FAQ's</b></h3>
<p><i>
We are an Equal Employment Opportunity (&quot;EEO&quot;) Employer. It has been and will continue to be a fundamental policy of Glossier not to discriminate on the basis of race, color, creed, religion, gender, gender identity, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage or citizenship status, veteran or military status, disability, medical condition, genetic information, caregiver status, unemployment status or any other characteristic prohibited by federal, state and/or local laws. This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, and termination.</i></p></div><p></p>

Performance Marketing Associate

Anoto

<div><p>We&rsquo;re Anoto, the technology company behind Inq Smartpens https://inq.shop/ An innovative range of digital pens and intelligent writing solutions designed to bring handwritten ideas instantly to life.</p>
<p>
For over 20 years, we&rsquo;ve pioneered digital writing technology that bridges the gap between analogue and digital. Now, under a new management team and a bold vision, we&rsquo;re relaunching the brand through Inq, redefining how people think, create, and communicate across the analogue&ndash;digital divide.</p>
<p>
We&rsquo;re looking for a data-driven Senior Performance Marketer to lead customer acquisition and digital growth across global markets. Reporting to the Chief Marketing Officer, you&rsquo;ll plan, execute, and optimise performance marketing campaigns that drive visibility, engagement, and revenue for Inq Smartpens and the wider Anoto portfolio.</p>
<p>
This is a hands-on and strategic role at the heart of a global brand transformation, perfect for a creative thinker who thrives in fast-paced, start-up-style environments and wants to shape the future of a category.</p><p></p><p><b><br>
Key Responsibilities:</b></p><p></p><p><b><br>
1. Campaign Strategy &amp; Execution</b></p>
<ul>
<li>Develop and manage comprehensive performance marketing strategies to drive customer acquisition and revenue growth for Inq Smartpens.</li>
<li>Oversee campaigns across paid channels, including Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn, TikTok, and programmatic platforms.</li>
<li>Continuously A/B test ad creatives, messaging, and targeting strategies to identify high-performing combinations.</li>
</ul>
<p><b>2. Data Analysis &amp; Optimization</b></p>
<ul>
<li>Monitor and analyse campaign performance metrics (CTR, CPC, CPA, ROAS, etc.) to identify trends and actionable insights.</li>
<li>Optimize budget allocation and bid strategies to maximise performance and efficiency.</li>
<li>Use analytics tools (e.g., Google Analytics, GA4, Data Studio) to report on campaign performance and provide data-backed recommendations.</li>
</ul>
<p><b>3. Channel Ownership &amp; Expansion</b></p>
<ul>
<li>Own the performance of core advertising channels and identify opportunities for scaling.</li>
<li>Explore and test new advertising platforms and opportunities to expand reach and customer acquisition.</li>
<li>Collaborate with creative teams to develop compelling assets tailored to different channels and audiences.</li>
</ul>
<p><b>4. Collaboration &amp; Alignment</b></p>
<ul>
<li>Partner with the product and marketing teams to align campaigns with broader marketing goals and product launches.</li>
<li>Work closely with the analytics team to implement tracking solutions and ensure accurate attribution.</li>
<li>Collaborate with the content and design teams to ensure campaigns are visually engaging and aligned with brand guidelines.</li>
</ul>
<p><b>5. Budget Management</b></p>
<ul>
<li>Manage performance marketing budgets, ensuring efficient allocation to achieve or exceed ROI targets.</li>
<li>Provide regular updates on spend, performance, and forecasts to key stakeholders.</li></ul><br>
<p></p>
<p>
Qualifications</p>
<ul><li>Bachelor&rsquo;s degree in marketing, Business, or a related field.</li></ul>
<p>
Experience</p><p></p><ul><li><br>
5-10+ years of experience in performance marketing or growth marketing, preferably in the tech, e-commerce, or consumer electronics industries.</li></ul>
<ul><li>Direct-to-Consumer (DTC) marketing experience is essential, with proven success driving acquisition, retention, and lifecycle campaigns.</li></ul>
<ul><li>Start-up experience required, ideally having built or scaled brands in a fast-paced, resourceful, and entrepreneurial environment.</li></ul>
<ul><li>Familiarity with international markets and localisation strategies.</li></ul>
<ul><li>Hands-on experience with remarketing, audience segmentation, and lifecycle marketing.</li></ul>
<ul><li>Strong understanding of DTC metrics (CAC, LTV, ROAS) and customer journey optimisation.</li></ul><br>
<p></p>
<p>
Skills:</p><p></p><p><br>
Technical</p>
<ul>
<li>Expertise in managing and optimizing campaigns on Google Ads, Meta Ads Manager, LinkedIn Ads, and other major platforms.</li>
<li>Proficiency in analytics tools like Google Analytics, GA4, and data visualization tools.</li>
<li>Strong understanding of attribution models, conversion tracking, and the digital marketing funnel.</li>
<li>Advanced knowledge of SEO and SEM principles.</li>
<li>Familiarity with tools like Tableau, Excel (pivot tables, data analysis), and marketing automation software.</li>
</ul>
<p>Soft</p>
<ul><li>Analytical thinker with a focus on ROI and data-driven decision-making.</li></ul>
<ul><li>Highly organized and detail-oriented with the ability to manage multiple campaigns simultaneously.</li></ul>
<ul><li>Strong communication skills for cross-functional collaboration and reporting.</li></ul></div><p></p>

Senior Performance Marketer

John Varvatos

<div></div><div><h1 class="jobSectionHeader"><b>Marketing Manager
</b></h1><h4 class="jobSectionHeader"><b>New York City<br>
</b></h4><br>
<div><p><b>THE JOHN VARVATOS TEAM</b></p>
<p>The heartbeat of any brand is its people. The John Varvatos culture is full of passion, creativity, and rock n roll! With many opportunities for growth and career development, we are a company that has ambitious plans for growth, and each individual plays a vital role in achieving our goals. We recognize each individual's contributions and treat each other with dignity, respect, and fairness.</p>
</div><div><p><b>THE ROLE</b></p>
<p>PURPOSE &amp; SCOPE</p><p>
The Marketing Manager will play a key role in developing and executing marketing strategies to enhance brand awareness, drive new customer acquisition, and support sales objectives. As a major player in the Marketing team, this role in partnership with the Director of Marketing &amp; PR will lead marketing campaigns, collaborate cross functionally and exercise leadership to achieve marketing goals.</p><p>
WHAT WILL I BE DOING?</p><ul><li>
Develop and implement comprehensive marketing strategies aligned with the company's business objectives and target audience.</li><li>
Collaborate with the executive team to set marketing goals and KPIs and establish a marketing budget.</li><li>
Oversee brand positioning and messaging to ensure brand consistency across all marketing channels.</li><li>
Monitor market trends and competitor activities to identify opportunities for brand differentiation.</li><li>
Analyze digital marketing metrics and insights to optimize performance and ROI.</li><li>
Develop content marketing strategies to engage the target audience, drive traffic, and support lead generation efforts.</li><li>
Collaborate with the content team to create compelling and relevant content.</li><li>
Develop product marketing strategies and campaigns to support product launches and drive product awareness and adoption.</li><li>
Work closely with product teams to understand product features, benefits, and unique selling points.</li><li>
Collaborate with cross-functional teams (Design, brand merchandising, commercial, regional, digital, PR, Media, Events, Retail, Licensing) to plan and execute campaigns and promotional campaigns across various media channels to increase brand visibility.</li><li>
Manage media buying and negotiate contracts with advertising partners.</li><li>
Conduct market research and competitor analysis to gain insights into customer behavior and market trends.</li><li>
Utilize data and analytics to make data-driven marketing decisions.</li><li>
Foster a collaborative and innovative work environment that encourages teamwork and creativity.</li><li>
Monitor the performance of marketing campaigns and report on key metrics and KPIs to the executive team.</li><li>
Present marketing reports and insights to guide future marketing strategies.</li><li>
Provide clear and consistent communication to regional and channel stakeholders, including regular updates and cross-functional meetings.</li><li>
Contribute to weekly, monthly, quarterly and yearly upper management presentations incl. high-level recaps, key messages, and implications.</li><li>
Track and analyze campaign performance to measure KPIs, identify learnings, and propose improvements.</li><li>
Manage marketing department budgets to ensure accurate billing and invoicing.</li></ul><p></p><p><br>
The pay range for this position is: $110,000.00 - $120,000.00 USD/Year.</p>
<p>WHAT SKILLS DO I NEED?</p><ul><li>
Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.</li><li>
Proven experience as a Marketing Manager or in a similar marketing leadership role.</li><li>
Demonstrated success in developing and executing marketing strategies that drive business growth and revenue.</li><li>
Strong understanding of digital marketing, content marketing, and advertising strategies.</li><li>
Excellent leadership and team management skills, with the ability to motivate and inspire teams.</li><li>
Strong analytical and problem-solving skills with a data-driven approach.</li><li>
Outstanding communication and interpersonal skills to collaborate with cross-functional teams.</li><li>
Strategic mindset with the ability to think creatively and identify market opportunities.</li><li>
Passion for marketing and staying updated with industry trends and best practices.</li></ul>
</div><div><p><b>WHAT WE STAND FOR</b></p>
<ul><li><b>RESPECT:</b> We treat our team, customers, suppliers, partners and planet with respect, always. We speak respectfully about and to others. We respect our customer's valuable time, and each other's. We work as a unified team and respect each other's differences</li>
<li><b>RESOLVE:</b> We are determined and we do not give up. We follow through on our commitments. We take accountability and face challenges with enthusiasm</li>
<li><b>RAREFIED PASSION:</b> We act with utmost integrity. We seek to continually improve and respond to feedback. We advocate for our brand, customer and product</li>
<li><b>REFINEMENT:</b> We pay fanatical attention to the details that make the John Varvatos difference. We strive to be exceptional in all we do.</li>
</ul></div><div><p><b>BENEFITS</b></p>
<p>Your career matters to us and we will do what it takes to help you on your journey in life. You&rsquo;ll be challenging yourself and your leadership. The opportunities will be there, and you&rsquo;ll be working within an environment that rewards hard work and innovation. Internal promotion is the norm not the exception and you&rsquo;ll be supported in your ambition to reach the next step of your career.</p><p><b>
Health &amp; Wellbeing Benefits Plan include:</b></p><ul><li>
Medical, Dental, Vision, and</li><li>
Flexible Spending Accounts (FSA) &amp; Dependent Care Accounts</li><li>
Commuter &amp; Parking Saving Accounts</li><li>
401(k) Enrollment - Traditional 401(k)</li><li>
Paid Time Off &amp; Sick Leave</li><li>
Voluntary Additional Life &amp; Disability Coverage for Spouse and Child(ren)</li><li>
Basic Life and Disability</li><li>
Short/Long-Term Disability</li><li>
Accident &amp; Critical Illness</li><li>
Employee Assistance Programs</li><li>
Pet Insurance</li><li>
Personal Clothing Discount and Clothing Allotment</li></ul><p>
Note: Availability of the benefits are based on location &amp; employment type and may have certain eligibility requirements. John Varvatos reserves the right to amend or withdraw these benefits at any time.</p><p>
In addition to this we offer a competitive pay and benefits package that includes an amazing employee clothing allotment and discount. We are an Equal Opportunity employer, and we very much look forward to working with you.</p></div></div>

Marketing Manager

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