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digital marketing manager Jobs in Karachi

digital marketing manager

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paid search manager

Metanoia Technologies

We are seeking a proactive and experienced Paid Ads Manager to build our paid advertising strategy from the ground up. The ideal candidate will have a proven track record of creating, managing, and optimizing successful paid ad campaigns, ideally within the SaaS industry. This role requires a hands-on individual who can manage all aspects of our paid media efforts, from strategy and execution to analysis and reporting.Responsibilities:<ul><li>Develop and execute end-to-end paid advertising strategies across various platforms (e.g., Google Ads, LinkedIn Ads, etc.) to generate high-quality leads.</li><li>Conduct thorough keyword research, audience segmentation, and competitive analysis to inform campaign strategy.</li><li>Create compelling ad copy and work with design teams to produce engaging ad creatives.</li><li>Monitor campaign performance, analyze key metrics, and optimize for conversions and return on ad spend (ROAS).</li><li>Manage campaign budgets and provide regular performance reports with actionable insights.</li><li>Stay current with the latest trends and best practices in paid advertising and the SaaS industry.</li></ul>Qualifications:<ul><li>Proven experience in managing successful paid advertising campaigns, preferably for a SaaS company.</li><li>In-depth knowledge of paid advertising platforms, including Google Ads and social media advertising channels.</li><li>Strong analytical skills with the ability to interpret data and make data-driven decisions.</li><li>Excellent written and verbal communication skills.</li><li>A self-starter with the ability to work independently and take ownership of projects.</li></ul>Job Type: Full-timePay: Rs80,000.00 - Rs150,000.00 per monthExperience:<ul><li>paid ads: 1 year (Required)</li></ul>

Paid Ads Manager

Devronix Solutions

We&rsquo;re hiring a hands&#8209;on Google Ads expert to own end&#8209;to&#8209;end strategy and execution across Search, Performance Max, Shopping, Display, and YouTube. You&rsquo;ll manage budgets, structure accounts to scale efficiently, implement bulletproof conversion tracking (GA4 + GTM), and drive measurable growth with a rigorous testing roadmap.What You&rsquo;ll Do (Key Responsibilities)<ul><li>Architect &amp; manage Google Ads campaigns (Search, PMax, Shopping, Display, Video) across multiple accounts/verticals.</li><li>Build robust account structures: SKAGs/intent clusters, audience layering, brand vs non&#8209;brand separation, exact/broad match strategy.</li><li>Own daily pacing, bid/budget adjustments, and scaling logic using Targets (tCPA/tROAS), Maximize Conv/Value, and manual CPC where useful.</li><li>Implement conversion tracking end&#8209;to&#8209;end: GA4 events, GTM tags/triggers, Enhanced Conversions, offline imports (GCLID), phone call tracking.</li><li>Launch disciplined testing roadmaps: ad copy hooks, RSAs pinning strategy, assets, sitelinks, audiences, landing page variants (with CRO input).</li><li>Build &amp; maintain negative keyword systems (shared lists), SQR mining, brand safety, and placement exclusions.</li><li>Create Shopping feeds and optimize product data (title, attributes, custom labels) for PMax/Shopping.</li><li>Produce clean reporting dashboards in Looker Studio with business&#8209;level KPIs (CPA, ROAS, MER, LTV/CAC) and narrative insights.</li><li>Collaborate with design/dev on landing page speed, UX, and conversion&#8209;rate improvements; brief new variants based on data.</li><li>Proactively mitigate click fraud and wasted spend; recommend tooling and IP/device rules as needed.</li><li>Stay current with Google Ads/GA4 updates; codify learnings into internal playbooks and SOPs.</li></ul>Must&#8209;Have Qualifications<ul><li>1-3+ years in a dedicated PPC role with ownership of monthly budgets &ge; [insert typical range, e.g., PKR 1M+/AED 40K+/USD 10K+].</li><li>Demonstrable success hitting CPA/ROAS targets (please attach 1&ndash;2 redacted case studies or screenshots with context).</li><li>Strong command of: Google Ads, Google Ads Editor, GA4, Google Tag Manager, Looker Studio.</li><li>Solid understanding of attribution (data&#8209;driven, last&#8209;click, first&#8209;party data), Enhanced Conversions, and server&#8209;side/event&#8209;based measurement concepts.</li><li>Advanced Excel/Sheets skills (pivots, lookups, query, regex, basic scripts).</li><li>Excellent English communication (client&#8209;facing reporting &amp; insights).</li></ul>Nice&#8209;to&#8209;Have<ul><li>Experience with e&#8209;commerce feeds (Merchant Center), Shopify/WooCommerce, and feed rules.</li><li>Basic CRO/UX familiarity; ability to brief landing page tests.</li><li>Familiarity with Scripts/Rules, SA360, or automation frameworks.</li><li>Experience with brand safety &amp; click fraud tools (e.g., ClickCease, CHEQ).</li><li>Working knowledge of Meta Ads/LinkedIn Ads a plus.</li></ul>KPIs You&rsquo;ll Own<ul><li>Qualified conversions &amp; revenue growth (vs. cost)</li><li>Target CPA/tROAS and overall MER</li><li>Impression share on high&#8209;intent terms</li><li>CTR, CVR, CPC, AOV, LTV/CAC improvements</li><li>Page speed &amp; landing&#8209;page CVR improvements (working with dev/design)</li></ul>Tools You&rsquo;ll UseGoogle Ads, Ads Editor, GA4, GTM, Looker Studio, Google Sheets, Merchant Center, Tag&#8209;based call tracking, [Optional: SEMrush/Ahrefs/SpyFu], [Optional: Click&#8209;fraud protection].Job Type: Full-timePay: Rs70,000.00 - Rs200,000.00 per monthWork Location: In person

Google Ads PPC Expert

WindshieldHUB

<div>Meta Ads Performance Manager 
 
Location: Lahore, Pakistan (Telecommuting&mdash;Professional Home Office Required) 
Department: Marketing 
 
About WindshieldHUB 
WindshieldHUB is a national leader in on-demand auto glass repair and replacement, serving customers in over 100 cities across the United States.We leverage technology to provide instant quotes, online booking, and same-day service delivered by certified technicians at our customers&rsquo; homes oroffices. With over 1 million drivers served and more than a decade of provenexcellence, WindshieldHUB is redefining convenience, quality, and trust in the auto glass industry. Our company is driven by innovation, dedicated to customer satisfaction, and powered by a diverse, talented team operating at scale. 
 
About the Role 
WindshieldHUB is seeking a highly experienced and results-driven Meta Ads Performance Manager to join our large, innovative Marketing Department. In this senior, fully remote position, you will take complete ownership of our Meta (Facebook/Instagram) advertising strategy, execution, and performance&mdash;with a primary focus on generating qualified leads and driving order conversions. This is not a casual remote job. The selected candidate must maintain a dedicated, fully equipped home office in Lahore, enabling them to work efficiently, professionally, and without distraction. You will be collaborating with a high-performing team across multiple departments and will be held accountable for measurable business growth and marketing ROI. 
 
Key Responsibilities<ul><li>
Develop, manage, and optimize paid social campaigns across Meta platforms (Facebook, Instagram, Messenger) to generate high-quality leads and drive order conversions.</li><li>
Own the full customer acquisition funnel&mdash;from audience targeting and creative development to landing page optimization and sales handoff.</li><li>
Rigorously analyze campaign performance, including cost per acquisition (CPA), cost per order, and return on investment (ROI), using advanced tracking and attribution methodologies.</li><li>
Collaborate remotely with the Marketing Department, sales, and customer service teams to ensure timely follow-up and maximize conversion rates.</li><li>
Implement A/B testing strategies for ad creatives, targeting, and landing pages to continually improve performance.</li><li>
Prepare and deliver comprehensive reports on campaign insights, trends,and actionable recommendations to senior leadership, focusing on business KPIs and revenue impact.</li><li>
Remain up to date on Meta Ads innovations, platform changes, and best practices to maintain a competitive edge.</li><li>
Mentor and provide guidance to junior team members as needed. 
</li></ul>
Requirements<ul><li>
Minimum 5 years of hands-on experience managing Meta (Facebook/Instagram) ads for lead generation and order conversion, deally within service-based or local business sectors.</li><li>
Proven success in optimizing campaigns for business results, with clear examples of achieving substantial order and revenue growth&mdash;not just lead generation.</li><li>
Expert proficiency in Meta Ads Manager, pixel/event tracking, custom and lookalike audiences, and attribution models.</li><li>
Strong experience in full-funnel optimization, including landing page and sales process alignment.</li><li>
Advanced analytical and reporting skills; ability to translate data insights into actionable business strategies.</li><li>
Meta Blueprint Certification or similar credentials preferred (may be substituted by exceptional experience).</li><li>
Proficiency with CRM and lead management tools is a strong plus.</li><li>
Excellent communication, collaboration, and organizational skills; demonstrated ability to work within a large, cross-functional team.</li><li>
Must have a private, dedicated, and fully equipped home office in Lahore with reliable high-speed internet, up-to-date computer, and a quiet environment suitable for professional work.</li></ul>
Why Join Us?<ul><li>
Professional remote position&mdash;work from a dedicated home office in Lahore, ensuring focus and confidentiality.</li><li>
Be part of a large, dynamic Marketing Department that values expertise, accountability, and innovation.</li><li>
Direct ownership of Meta Ads performance for a rapidly growing national brand.</li><li>
Make a measurable impact on company growth and success.</li><li>
Competitive compensation, commensurate with experience and results.</li><li>
Supportive, collaborative team culture committed to continuous improvement.</li></ul>
If you are ready to bring your Meta Ads expertise to a high-performing marketing team and deliver real business outcomes, please apply with your resume and a portfolio of successful campaigns.
Zd9xRkAlIE</div>

Meta Ads Performance Manager

<div>Meta Ads Performance Manager 
 
Location: Lahore, Pakistan (Telecommuting&mdash;Professional Home Office Required) 
Department: Marketing 
 
About WindshieldHUB 
WindshieldHUB is a national leader in on-demand auto glass repair and replacement, serving customers in over 100 cities across the United States.We leverage technology to provide instant quotes, online booking, and same-day service delivered by certified technicians at our customers&rsquo; homes oroffices. With over 1 million drivers served and more than a decade of provenexcellence, WindshieldHUB is redefining convenience, quality, and trust in the auto glass industry. Our company is driven by innovation, dedicated to customer satisfaction, and powered by a diverse, talented team operating at scale. 
 
About the Role 
WindshieldHUB is seeking a highly experienced and results-driven Meta Ads Performance Manager to join our large, innovative Marketing Department. In this senior, fully remote position, you will take complete ownership of our Meta (Facebook/Instagram) advertising strategy, execution, and performance&mdash;with a primary focus on generating qualified leads and driving order conversions. This is not a casual remote job. The selected candidate must maintain a dedicated, fully equipped home office in Lahore, enabling them to work efficiently, professionally, and without distraction. You will be collaborating with a high-performing team across multiple departments and will be held accountable for measurable business growth and marketing ROI. 
 
Key Responsibilities<ul><li>
Develop, manage, and optimize paid social campaigns across Meta platforms (Facebook, Instagram, Messenger) to generate high-quality leads and drive order conversions.</li><li>
Own the full customer acquisition funnel&mdash;from audience targeting and creative development to landing page optimization and sales handoff.</li><li>
Rigorously analyze campaign performance, including cost per acquisition (CPA), cost per order, and return on investment (ROI), using advanced tracking and attribution methodologies.</li><li>
Collaborate remotely with the Marketing Department, sales, and customer service teams to ensure timely follow-up and maximize conversion rates.</li><li>
Implement A/B testing strategies for ad creatives, targeting, and landing pages to continually improve performance.</li><li>
Prepare and deliver comprehensive reports on campaign insights, trends,and actionable recommendations to senior leadership, focusing on business KPIs and revenue impact.</li><li>
Remain up to date on Meta Ads innovations, platform changes, and best practices to maintain a competitive edge.</li><li>
Mentor and provide guidance to junior team members as needed. 
</li></ul>
Requirements<ul><li>
Minimum 5 years of hands-on experience managing Meta (Facebook/Instagram) ads for lead generation and order conversion, deally within service-based or local business sectors.</li><li>
Proven success in optimizing campaigns for business results, with clear examples of achieving substantial order and revenue growth&mdash;not just lead generation.</li><li>
Expert proficiency in Meta Ads Manager, pixel/event tracking, custom and lookalike audiences, and attribution models.</li><li>
Strong experience in full-funnel optimization, including landing page and sales process alignment.</li><li>
Advanced analytical and reporting skills; ability to translate data insights into actionable business strategies.</li><li>
Meta Blueprint Certification or similar credentials preferred (may be substituted by exceptional experience).</li><li>
Proficiency with CRM and lead management tools is a strong plus.</li><li>
Excellent communication, collaboration, and organizational skills; demonstrated ability to work within a large, cross-functional team.</li><li>
Must have a private, dedicated, and fully equipped home office in Lahore with reliable high-speed internet, up-to-date computer, and a quiet environment suitable for professional work.</li></ul>
Why Join Us?<ul><li>
Professional remote position&mdash;work from a dedicated home office in Lahore, ensuring focus and confidentiality.</li><li>
Be part of a large, dynamic Marketing Department that values expertise, accountability, and innovation.</li><li>
Direct ownership of Meta Ads performance for a rapidly growing national brand.</li><li>
Make a measurable impact on company growth and success.</li><li>
Competitive compensation, commensurate with experience and results.</li><li>
Supportive, collaborative team culture committed to continuous improvement.</li></ul>
If you are ready to bring your Meta Ads expertise to a high-performing marketing team and deliver real business outcomes, please apply with your resume and a portfolio of successful campaigns.
Qs1NelRNqA</div>

Nestue

We are looking for a skilled Amazon PPC Manager to join our team on an on-site basis in Karachi.The ideal candidate should have a minimum of 1 year of hands-on experience managing Amazon PPC campaigns, with a strong understanding of campaign structure, keyword research, bid optimization, and performance analysis.Responsibilities:-Managing and optimizing Amazon advertising campaigns-Monitoring ACOS/TACOS and ensuring profitable growth-Performing keyword research and competitor analysis-Preparing regular reports on campaign performanceRequirements:-At least 1 year of experience in Amazon PPC-Strong understanding of Sponsored Ads &amp; Amazon algorithms-Proficiency in keyword research tools (Helium 10, Data Dive, Jungle Scout, etc.)Job Type: Full-timeWork Location: In person

Amazon PPC Manager

Careem

<div>
 
 About the Company
 
 
 
 Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region&rsquo;s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.
 
 
 
 About The Team
 
 
 
 We are looking for a Manager Performance Marketing to join our world class growth-marketing team to champion marketing excellence with a paid media focus. You will be responsible for an oversight of Careem&rsquo;s acquisition strategies. You will ensure quality and develop best practices. Digital strategies include performance marketing and branding across Paid Search, Paid Social, Display Programmatic and Video.
 
 
 Careem is data and performance driven, and we want someone who can demonstrate innovation across performance marketing and data analytics. You will have come from a pure performance marketing background with a clear connection to data.
 
 
 
 What You'll Do
 
 
 
 <ul>
 <li>
 Responsible for the oversight of Careem&rsquo;s digital performance marketing
 </li>
 <li>
 Ensures that business requirements/project briefs are well understood, converted to an internal version, and cascaded to the team in a clear, complete, and accurate manner
 </li>
 <li>
 Ensures that business issues are dealt with in an efficient manner
 </li>
 <li>
 Oversees the implementations of all channels
 </li>
 <li>
 Performance Marketing and Branding across Paid Search, Paid Social, Display Programmatic and Video.
 </li>
 <li>
 Demonstrate innovation across performance marketing and data analytics
 </li>
 <li>
 Build and manage close working relationships with internal digital strategy planners and media partners
 </li>
 <li>
 Set annual media strategy for all categories, lead on account development plans to maximize long-term performance and growth of platform overall
 
 
 </li>
 </ul>
 
 What You'll Need
 
 
 
 <ul>
 <li>
 Extensive PPC &amp; Data-Driven Digital Strategy experience
 </li>
 <li>
 Google Marketing Platform (SA 360 / DV 360 / GA 360 / Campaign Manager)
 </li>
 <li>
 Understanding of attribution and experience working with MMPs like Adjust
 </li>
 <li>
 Understanding of looker studio or any other dashboarding tools
 </li>
 <li>
 Previous experience with optimizing App campaigns
 </li>
 <li>
 Experience with the automation of tasks, this is something you will be encouraged to do.
 </li>
 <li>
 Devising and developing strategies, proposals &amp; pitching to the business
 </li>
 </ul>
</div>

Manager Performance Marketing

ALRWYT ALWASH SOCIAL MEDIA APPLICATIONS DEVELOPMENT & MANAGEMENT EST

We are currently seeking a Google Ads &amp; Meta Ads Expert to join our team full-time in Karachi. This role is ideal for a highly skilled professional with hands-on experience in managing paid advertising campaigns and delivering strong ROI.Key Responsibilities<ul><li>Plan, execute, and optimize campaigns on Google Ads (Search, Display, YouTube) and Meta platforms (Facebook &amp; Instagram).</li><li>Conduct keyword research, audience targeting, and competitor analysis to maximize campaign performance.</li><li>Monitor and analyze campaign metrics, ensuring budget efficiency and improved ROI.</li><li>Develop engaging ad copy and collaborate with the creative team to align visuals with campaign objectives.</li><li>Conduct A/B testing, retargeting, and conversion tracking to optimize campaign outcomes.</li><li>Prepare detailed weekly and monthly performance reports with actionable recommendations.</li><li>Stay updated on the latest advertising trends, platform updates, and tools in PPC and social media advertising.Required Qualifications</li><li>Minimum 3 years of proven experience managing successful Google Ads and Meta advertising campaigns.</li><li>Strong knowledge of Google Ads (Search, Display, YouTube) and Facebook Ads Manager.</li><li>Practical experience with A/B testing, conversion tracking, and retargeting strategies.</li><li>Proficiency in Google Analytics, Google Tag Manager, and other analytics/reporting tools.</li><li>Excellent communication skills with the ability to present insights and strategies clearly.</li><li>Bachelor&rsquo;s degree is mandatory.</li></ul>Timings: 10am to 7pmMonday to FridayJob Type: Full-timeApplication Question(s):<ul><li>What is your current salary? </li><li>What is your notice period? </li></ul>Work Location: In person

Google Ads & Meta Ads Expert

Explore 793+ Paid search manager in Karachi this September. Find roles across top companies and apply now to boost your career.

793 paid search manager jobs IN Karachi

Paid Ads Manager

Google Ads PPC Expert

Meta Ads Performance Manager

Meta Ads Performance Manager

Amazon PPC Manager

Manager Performance Marketing

Google Ads & Meta Ads Expert