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digital marketing manager Jobs in Karachi

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seo specialist

Sispn Technology

Job description:Job Details: Job Title: SEO ExecutiveCompany: SISPN TechnologyShift: 10:00 PM to 07:00 AMJob Type: Full Time (On-site)Location: Karachi, PakistanAbout SISPN Technology:SISPN Technology is a leading digital services company based in Karachi, Pakistan, specializing in web development, mobile applications, digital marketing, graphic design, and more. We are seeking a dedicated and experienced SEO Executive to join our team and drive our clients' online visibility and success through effective search engine optimization strategies.Position Overview:As an SEO Specialist at SISPN Technology, you will be responsible for optimizing websites, improving their search engine rankings, and implementing SEO best practices to enhance online visibility and organic traffic for our clients. You will collaborate closely with our digital marketing and development teams to deliver outstanding results.Key Responsibilities:Keyword Research: Conduct thorough keyword research to identify target keywords and phrases that will drive organic traffic.On-Page Optimization: Optimize website content, meta tags, headings, and other on-page elements for improved search engine rankings.Off-Page Optimization: Develop and execute off-page SEO strategies, including link building, to increase the authority and credibility of client websites.Technical SEO: Identify and address technical issues that may affect website performance and search engine rankings, such as site speed, mobile-friendliness, and indexing.SEO Audits: Perform regular SEO audits to identify areas for improvement and implement corrective actions.Content Strategy: Collaborate with content creators to develop and optimize SEO-friendly content that aligns with client objectives.Competitor Analysis: Monitor and analyze competitor websites and SEO strategies to identify opportunities and stay ahead of industry trends.Reporting: Generate and present regular SEO performance reports to clients, highlighting key metrics and recommendations for improvement.Qualifications:Proven experience as an SEO Specialist with a strong track record of improving organic search rankings and traffic.Proficiency in SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Moz, etc.).Solid understanding of search engine algorithms and ranking factors.Excellent written and verbal communication skills in English.Detail-oriented with strong analytical and problem-solving skills.Ability to work effectively in a collaborative team environment.Up-to-date knowledge of industry trends and best practices.Pay: Rs100,000.00 - Rs150,000.00 per monthApplication Question(s):<ul><li>Current/Last salary</li><li>Expected Salary</li><li>Notice period (if any)</li></ul>Experience:<ul><li>SEO: 3 years (Preferred)</li></ul>Work Location: In person

SEO Specialist

Esco Logics

Full job descriptionAbout the Role:We are looking for a results-driven SEO Specialist to join our growing digital marketing team. The ideal candidate will be responsible for developing and implementing effective SEO strategies to improve organic search visibility, increase website traffic, and generate qualified leads. This role requires a strong understanding of technical SEO, on-page optimization, content strategy, keyword research, and link-building techniques.Key Responsibilities<ul><li>Develop and execute comprehensive SEO strategies to improve organic rankings and website performance.</li><li>Conduct keyword research and competitor analysis to identify growth opportunities.</li><li>Optimize website content, meta titles, descriptions, headings, and internal linking structures.</li><li>Perform technical SEO audits and recommend fixes for crawlability, indexing, site speed, and Core Web Vitals.</li><li>Monitor website performance using SEO tools and analytics platforms.</li><li>Build and execute ethical link-building campaigns to improve domain authority.</li><li>Collaborate with content writers, designers, and developers to implement SEO best practices.</li><li>Track, analyze, and report on SEO KPIs including rankings, traffic, conversions, and ROI.</li><li>Stay up to date with search engine algorithm updates and industry trends.</li><li>Manage local SEO initiatives, including Google Business Profile optimization.</li><li>Identify opportunities to improve user experience and conversion rates through SEO insights.</li></ul>Required Qualifications<ul><li>2+ years of proven SEO experience.</li><li>Strong understanding of on-page, off-page, and technical SEO.</li><li>Experience with SEO tools such as:</li><li>Google Analytics 4 (GA4)</li><li>Google Search Console</li><li>Ahrefs</li><li>SEMrush</li><li>Screaming Frog</li><li>Google Tag Manager</li><li>Knowledge of HTML, CSS, and website CMS platforms such as WordPress.</li><li>Experience with keyword research, backlink analysis, and SEO reporting.</li><li>Strong analytical and problem-solving skills.</li><li>Excellent communication and organizational abilities.</li></ul>Preferred Qualifications<ul><li>Experience working with international SEO campaigns.</li><li>Familiarity with conversion rate optimization (CRO).</li><li>Understanding of schema markup and structured data.</li><li>Experience with AI-assisted SEO workflows and content optimization tools.</li></ul>What We Offer<ul><li>Competitive salary.</li><li>Opportunity to work with diverse industries and clients.</li><li>Professional growth and learning opportunities.</li><li>Flexible work environment.</li><li>Collaborative and supportive team culture.</li></ul>What We Offer<ul><li>Market-competitive salary.</li><li>Professional and stable onsite work environment.</li><li>Career growth opportunities within a growing digital marketing agency.</li><li>Exposure to international clients and advanced SEO strategies.</li></ul>Pay: Rs45,000.00 - Rs70,000.00 per monthWork Location: In person

SEO Executive

Welkin Hitech Instruments Pvt. Ltd.

SEO &amp; Digital Marketing SpecialistCompany: Welkin Hitech Instruments (Pvt.) Ltd. Location: Karachi (Head Office) &mdash; Full-Time Industry: Laboratory, Scientific &amp; Industrial Instruments Experience: 1&ndash;3 Years Salary: As per skills and experience Reports To: CEOWe're looking for a results-driven Digital Marketing Specialist to own our online presence end-to-end &mdash; SEO, paid ads, and social media/content creation. Since our industry is niche and technical, precision in keyword targeting and audience segmentation matters more than volume.SEO<ul><li>Run on-page and technical SEO audits; own website structure, meta tags, and schema</li><li>Build a sustainable link-building strategy</li><li>Optimize content around our core product keywords (Cooking Oil Tester, Flue Gas Analyzer, Water Testing Equipment, Food Quality Instruments, Laboratory Equipment, etc.)</li><li>Deliver monthly ranking reports with clear KPIs</li></ul>Paid Advertising<ul><li>Set up and manage Google Search/Display, Meta (Facebook/Instagram), and LinkedIn Ads</li><li>Conduct keyword research for technical/industrial search terms</li><li>Build custom and lookalike audiences for B2B and B2C campaigns</li><li>A/B test creatives and landing pages; reduce cost-per-lead while improving lead quality</li></ul>Content &amp; Social Media<ul><li>Plan and create posts, reels, and short-form video for LinkedIn, Facebook, Instagram, TikTok, and Google Business</li><li>Design ad creatives and social content using Canva, Photoshop, and Illustrator</li><li>Edit reels and YouTube videos using Premiere Pro and After Effects</li><li>Use AI tools (ChatGPT, Claude, Gemini) to speed up content ideation, copywriting, and campaign research</li></ul>Research &amp; Strategy<ul><li>Conduct competitor analysis across search and social platforms</li><li>Identify content gaps and emerging trends specific to our sector</li><li>Stay current with algorithm updates across all platforms</li></ul>Preferred<ul><li>Experience marketing B2B industrial, engineering, or lab equipment brands</li><li>Strong grasp of the Pakistani market and local search behavior</li><li>Technical copywriting ability</li><li>Familiarity with CRM/marketing automation tools and LinkedIn Sales Navigator</li></ul>Skills Google Ads &amp; Meta Ads Manager &middot; SEO (On-Page, Technical, Off-Page) &middot; Ahrefs/SEMrush/Search Console &middot; GA4 &amp; Reporting &middot; Canva, Photoshop, Illustrator &middot; Premiere Pro, After Effects &middot; AI Tools (ChatGPT, Claude, Gemini) &middot; A/B Testing &amp; CROPay: Rs35,000.00 - Rs95,000.00 per monthWork Location: In person

SEO & Digital Marketing Specialist

Brand Share

Ozbix IT Solutions is a highly reputable IT company, working with both local and international clients. We are seeking a motivated Junior SEO Executive to join our team. This is a full-time, office-based role for candidates passionate about SEO and digital marketing.Key Responsibilities<ul><li>Research and analyze blogs/websites to build high-quality backlinks.</li><li>Identify link-building opportunities through market and competitor analysis.</li><li>Conduct ongoing keyword research to discover and expand keyword opportunities.</li><li>Perform website audits and backlink analysis.</li><li>Analyze competitors and suggest strategies for improvement.</li><li>Work with development teams to implement SEO best practices.</li><li>Recommend improvements to site structure, content, and internal linking.</li><li>Apply SEO strategies for e-commerce websites.</li><li>Stay updated with search engine algorithms and industry best practices.</li><li>Use SEO tools such as Ahrefs, Semrush, Google Analytics, and Search Console.</li></ul>Requirements<ul><li>Minimum 2 years of proven SEO experience.</li><li>Bachelor&rsquo;s degree / Undergraduate or Higher Diploma in a relevant field.</li><li>Strong understanding of SEO techniques (on-page, off-page, and technical SEO).</li><li>Familiarity with analytics and reporting tools.</li><li>Knowledge of the latest Google updates.</li><li>Ability to work under pressure and meet deadlines.</li></ul>Job Details<ul><li>Location: Garden East, Karachi</li><li>Timings: 9:00 AM &ndash; 6:00 PM</li><li>Working Days: Monday to Friday, Alternate Saturdays</li></ul>How to Apply Please submit your updated CV highlighting your SEO experience.Good Luck!Job Type: Full-timeApplication Question(s):<ul><li>What is your age, and name the area of Karachi where you live in?</li><li>Do you have any study commitments that may affect your office timings? If yes, kindly mention the specific days and timings as well.</li><li>Are you currently working somewhere, if yes, Why are you looking to switch jobs?</li><li>Do you have your own transport for commuting?</li><li>What is your current or last company name and salary?</li><li>If you select for this role, how quickly will you join us? Specify the exact time.</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>SEO : 2 years (Preferred)</li></ul>Work Location: In person

Junior SEO Executive (Male)

Ingenious Guru

Location: Block 13-B, Gulshan-e-Iqbal, Karachi Working Hours: 1:00 PM &ndash; 10:00 PM (Onsite) Experience: 1&ndash;2 YearsWe are looking for a results-driven Off-Page SEO Officer to strengthen our website's online presence through strategic off-page SEO and high-quality link-building initiatives.Key Responsibilities<ul><li>Plan and execute effective off-page SEO and backlink-building strategies.</li><li>Perform guest posting outreach and build relationships with relevant websites.</li><li>Acquire high-quality dofollow backlinks from reputable and niche-relevant domains.</li><li>Conduct competitor backlink analysis to identify new link-building opportunities.</li><li>Utilize SEO tools such as Ahrefs, SEMrush, Moz, Majestic, and similar platforms to monitor backlink profiles and website performance.</li><li>Track, analyze, and report the effectiveness of link-building campaigns.</li><li>Stay updated with Google's algorithm changes and the latest SEO trends to implement best practices.</li><li>Collaborate with the SEO, content, and marketing teams to support overall search engine optimization objectives.</li><li>Ensure all backlink-building activities follow ethical (white-hat) SEO practices.</li></ul>Requirements<ul><li>6&ndash;12 months of experience in Link Building or Off-Page SEO.</li><li>Solid understanding of search engine optimization principles and Google's ranking factors.</li><li>Experience with guest posting, outreach campaigns, and backlink acquisition.</li><li>Proficiency in SEO tools including Ahrefs, SEMrush, Moz, Majestic, or similar platforms.</li><li>Strong analytical, communication, and research skills.</li><li>Ability to work independently while meeting project deadlines and SEO targets.</li></ul>Pay: Up to Rs30,000.00 per monthAbility to commute/relocate:<ul><li>Karachi Gulshan-E-Iqbal: Reliably commute or planning to relocate before starting work (Required)</li></ul>Work Location: In person

Off-Page SEO Officer

Optix Pakistan Pvt Ltd

<ul><li>Develop and execute digital marketing campaigns across multiple online channels.</li><li>Manage and optimize paid advertising campaigns</li><li>Plan, create, and schedule content for social media platforms.</li><li>Monitor and improve website performance, SEO, and user experience.</li></ul>Pay: From Rs85,000.00 per monthWork Location: In person

Senior Digital Marketing Executive

Qualix Solutions

About Qualix SolutionsQualix Solutions is a custom software development company founded by a Former Microsoft Technical Leader. We help businesses succeed through tailored web and mobile applications, AI/ML solutions, data engineering, and digital strategy. Our clients range from startups to established enterprises across industries including professional services, healthcare, and telecommunications.We are building our marketing function from the ground up and need a sharp, experienced B2B Marketing Executive who can get Qualix noticed, generate qualified conversations, and build our presence across search, AI platforms, LinkedIn, and email.Role OverviewThis is a results-driven, full-ownership marketing role with a clear mandate: start generating qualified leads for Qualix within your first 3 to 6 months. Your mission is simple to state and hard to execute: make Qualix visible to the right buyers and start conversations that turn into business.That means owning our SEO so we rank for the searches our buyers make. It means running disciplined cold outreach campaigns via email and LinkedIn that open doors without burning our reputation. It means optimizing our presence for AI engines so that when someone asks ChatGPT, Claude, or Perplexity for a custom software development partner, Qualix shows up. And it means producing thought leadership content that makes us credible when prospects check us out.You will not be handed a playbook. You will build one. We expect you to use AI tools (Claude, ChatGPT, etc.) as a core part of your workflow. Your value is not in typing words; it is in the strategy, judgment, and execution you bring.Key ResponsibilitiesSEO &amp; AI Engine Optimization (AEO/GEO)<ul><li>Own Qualix's search presence end to end: keyword strategy, on-page optimization, technical SEO hygiene, and content that ranks.</li><li>Optimize Qualix's visibility in AI-powered answer engines (ChatGPT, Claude, Perplexity, Google AI Overviews) so we get cited and recommended when buyers research software development partners.</li><li>Build and maintain the structured signals AI engines rely on: authoritative content, consistent entity presence, directory and review listings, and citation-worthy resources.</li><li>Track rankings, organic traffic, and AI-engine mentions. Report on progress and adjust the strategy based on what the data shows.</li></ul>Cold Outreach &amp; Demand Generation<ul><li>Design and run cold email campaigns: build targeted prospect lists, write sequences that get replies, manage deliverability (domain warm-up, spam avoidance), and iterate based on open/reply rates.</li><li>Run LinkedIn outreach campaigns from the founder's profile and/or company page: connection strategies, personalized messaging, and follow-up sequences that start real conversations.</li><li>Qualify and hand off warm conversations to leadership for sales follow-up.</li><li>Test messaging, targeting, and channels systematically. Kill what does not work, double down on what does.</li></ul>Content &amp; Thought Leadership<ul><li>Research and produce blog articles, whitepapers, and opinion pieces grounded in industry research, analyst insights, and data to build Qualix's credibility.</li><li>Stay on top of developments in AI, software engineering, cloud computing, and digital transformation. Translate complex topics into clear, business-audience-friendly content.</li><li>Develop case studies and client success stories that support outreach and sales conversations.</li><li>Repurpose long-form content into multiple formats: blog post to LinkedIn carousel, newsletter snippet, outreach hook, and more.</li></ul>LinkedIn &amp; Brand Presence<ul><li>Own and manage the Qualix Solutions LinkedIn company page and the founder's personal LinkedIn profile.</li><li>Build the founder's personal brand as a credible voice in custom software and AI. Consistent posting, smart engagement, and content that attracts the right audience.</li><li>Maintain a content calendar and monitor analytics to refine what resonates.</li></ul>Analytics &amp; Strategy<ul><li>Track the full funnel: traffic, rankings, AI-engine visibility, outreach reply rates, LinkedIn engagement, and leads generated.</li><li>Report regularly on what is working, what is not, and what should change. Make recommendations backed by data, not opinions.</li><li>Collaborate with leadership to align marketing efforts with business goals and target buyer personas.</li></ul>What Success Looks LikeFirst 90 days: Outreach infrastructure is live (domains warmed, lists built, sequences running), the first cold email and LinkedIn campaigns have launched, SEO foundations are in place, and the first qualified conversations are being handed off to leadership.By month 6: A repeatable outbound engine is producing a steady flow of qualified leads, Qualix is ranking for an initial set of target keywords, the founder's LinkedIn presence is active and growing, and we know from data which channels and messages work best.If reading this excites you rather than intimidates you, you are probably the right person.What We're Looking ForA sharp, experienced marketer with a solid track record. We care about results you have driven, not just titles you have held.<ul><li>Proven B2B marketing experience: You have done this before, ideally for a technology, software services, or SaaS company, and you can point to concrete results: rankings improved, pipelines built, campaigns that generated real conversations.</li><li>Cold outreach competence: You know how to build prospect lists, write emails that get replies, manage deliverability, and run LinkedIn outreach without coming across as spam.</li><li>SEO and AEO fluency: You understand how search ranking works today, including how AI answer engines select and cite sources. Familiarity with tools like SEMrush, Ahrefs, or Google Search Console is expected.</li><li>Self-starter with full ownership: You do not wait for instructions or ask for permission. You see what needs to be done and you do it. You take ownership of outcomes, hold yourself accountable, and drive things forward proactively. You will be the marketing department, so if something is not happening, it is on you to make it happen.</li><li>AI-powered workflow: You actively use AI tools (Claude, ChatGPT, Perplexity, or similar) for research, drafting, prospecting, and iteration. You see AI as a force multiplier, not a crutch.</li><li>B2B content instincts: You understand how to write for business decision-makers. You know how to find credible industry research and turn it into content that builds authority.</li><li>Strong English communication: Excellent written English with solid grammar, structure, and tone. Comfortable writing for an international business audience.</li><li>Sharp and resourceful: You figure things out. New tool, new channel, new constraint: you adapt fast and deliver anyway.</li></ul>Nice to Have<ul><li>Experience marketing for a software development agency or IT services company specifically.</li><li>Hands-on experience with outreach tools such as Apollo, Instantly, Lemlist, Smartlead, LinkedIn Sales Navigator, or similar.</li><li>Experience with marketing tools such as HubSpot, Mailchimp, Buffer, or similar.</li><li>Experience running or supporting paid campaigns on LinkedIn or Google Ads.</li><li>Basic design skills for visuals, infographics, or LinkedIn carousels (Canva or similar).</li><li>Familiarity with Google Analytics (GA4) and Search Console dashboards.</li></ul>Qualifications<ul><li>Bachelor's degree in Marketing, Communications, Business, or a related field is preferred but not required.</li><li>What matters most is a demonstrable track record of marketing work that drove real, measurable results.</li></ul>What We Offer<ul><li>Ownership of the entire marketing function at a growing software company led by a Former Microsoft Technical Leader.</li><li>Direct collaboration with the founder and company leadership.</li><li>Real impact: your work will directly drive the company's growth, and you will see the results of what you build.</li><li>Room to grow into a marketing leadership role as the company scales.</li><li>Competitive compensation based on your experience and the value you bring.</li></ul>Please share the following:<ul><li>Your updated CV or resume.</li><li>2-3 examples of marketing work you are proud of, ideally including at least one outreach campaign or SEO result with numbers attached.</li><li>Links to any LinkedIn pages or profiles you have managed, if available.</li><li>A brief note (3-5 sentences) answering this question: If you were hired tomorrow, what would your first 30 days at Qualix look like?</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>What is your current salary?</li><li>What is your expected salary?</li><li>Is your expected salary negotiable?</li><li>What is your notice period?</li><li>Rate your English speaking skills from 1 (Novice) to 10 (Expert)?</li><li>2 - 3 examples of marketing work you are proud of, ideally including at least one outreach campaign or SEO result with numbers attached.</li><li>Links to any LinkedIn pages or profiles you have managed, if available.</li><li>If you were hired tomorrow what would your first 30 days at Qualix look like?</li></ul>Work Location: In person

B2B Marketing Executive

Explore 50+ Seo specialist in Karachi this August. Find roles across top companies and apply now to boost your career.