digital marketing manager Jobs in Karachi

digital marketing manager

marketing executive

marketing manager

performance marketing specialist Jobs in Karachi

performance marketing specialist

performance marketing manager Jobs in Karachi

performance marketing manager

performance marketer

Digital Auxilius

<div>
 
 Position Title:
 
 Performance Marketer
 
 
 
 Location:
 
 Onsite &ndash; Karachi
 
 
 
 Job Type:
 
 Full-Time
 
 
 
 Work Schedule:
 
 Monday to Friday (40 hours/week)
 
 
 
 About the Role:
 
 
 
 Digital Auxilius is seeking a
 
 Performance Marketer
 
 with proven expertise in running and scaling paid advertising campaigns. This role is highly performance-driven, requiring deep knowledge of platforms like Facebook Ads, Google Ads, LinkedIn Ads, and X (Twitter). The ideal candidate will combine analytical thinking with creative strategy to maximize ROI, generate leads, and achieve measurable business outcomes.
 
 
 Candidates with experience in
 
 conversion optimization, retargeting campaigns, reporting dashboards, and marketing automation
 
 will be highly preferred.
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Plan, execute, and optimize paid marketing campaigns across Facebook, Google, LinkedIn, and Twitter
 </li>
 <li>
 Develop strategies to maximize ROI, reduce CAC, and increase lead generation
 </li>
 <li>
 Monitor and analyze campaign KPIs (CTR, CPC, CPA, ROAS, conversion rate, etc.)
 </li>
 <li>
 Conduct A/B testing on creatives, audiences, and landing pages for performance improvement
 </li>
 <li>
 Work closely with content and design teams to align ads with brand messaging
 </li>
 <li>
 Implement retargeting strategies to nurture leads and improve funnel efficiency
 </li>
 <li>
 Stay updated on industry trends, platform updates, and competitor activities
 </li>
 <li>
 Manage budget allocation and bid strategies to ensure cost efficiency
 </li>
 <li>
 Support email marketing and automation campaigns to drive nurturing and retention
 </li>
 <li>
 Create and maintain detailed performance reports (weekly, monthly, quarterly)
 </li>
 <li>
 Build dashboards and automated reporting systems using tools like Google Data Studio, Looker, Power BI, or Excel
 </li>
 <li>
 Present actionable insights and recommendations to management and stakeholders
 
 
 </li>
 </ul>
 
 Requirements:
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business, or related field
 </li>
 <li>
 3&ndash;5 years of hands-on experience in performance marketing and paid campaign management
 </li>
 <li>
 Proven track record of scaling campaigns with measurable ROI improvements
 </li>
 <li>
 Expertise in tools like Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager, and other tracking platforms
 </li>
 <li>
 Strong knowledge of conversion tracking, pixels, attribution models, and reporting dashboards
 </li>
 <li>
 Analytical mindset with the ability to translate data into actionable insights
 </li>
 <li>
 Self-starter with strong project management and coordination skills
 
 
 </li>
 </ul>
 
 Bonus Skills:
 
 
 
 <ul>
 <li>
 Experience with marketing automation tools (HubSpot, Mailchimp, Brevo, etc.)
 </li>
 <li>
 Knowledge of SEO/SEM basics to complement paid marketing efforts
 </li>
 <li>
 Familiarity with influencer and affiliate marketing strategies
 
 
 </li>
 </ul>
 
 Perks &amp; Benefits:
 
 
 
 <ul>
 <li>
 Market-competitive salary
 </li>
 <li>
 In-house lunch provided
 </li>
 <li>
 Project bonuses &amp; portfolio-enhancing opportunities
 </li>
 <li>
 Performance-based incentives &amp; Employee of the Month bonus
 </li>
 <li>
 Fuel allowance
 </li>
 <li>
 Comprehensive medical insurance for self, spouse, and children
 </li>
 <li>
 Employee Old Age Benefit Institution (EOBI) coverage
 </li>
 <li>
 5-day work week
 
 
 </li>
 </ul>
 Powered by JazzHR
 
 
 FPADBNqvX7
</div>

Performance Marketer (Evening Shift)

MEAN 3 PRIVATE LIMITED

The ideal candidate should have a proven successful hands-on experience in managing performance media across search and social platforms with a strategic vision on how to deliver client&rsquo;s business objectives incorporating the latest media trends and formats available on the market for brands. The candidate needs to be a numbers-oriented person with an analytical mind so he can make the right decisions for their client. The candidate will be fully involved in the day-to-day conversation with clients and help them grow in the digital/performance space.Candidate is responsible for developing and delivering a range of performance marketing products, creating &amp; delivering performance marketing strategies, optimizing performance media to deliver business objectives, managing campaign reporting and analysis.Duties and Responsibilities:Strategy &amp; Planning:<ul><li>Develop and implement a comprehensive paid search and paid social media strategy that aligns with the brand's objectives and target audience.</li><li>Identify new performance opportunities and trends specific to the brand market.</li></ul>Campaign Management:<ul><li>Create, manage, and optimize paid search and paid social media campaigns across all performance platforms (Google, Meta, , LinkedIn, TikTok, and other relevant channels)</li><li>Monitor performance and come up with strategies to achieve and overachieve the media targets.</li><li>A/B test ads to determine the best performing approach.</li></ul>Analytics &amp; Reporting:<ul><li>Analyze campaign performance data to draw insights and make data-driven decisions.</li><li>Provide regular reports on KPIs, including impressions, clicks, conversions, and ROI.</li></ul>Coordination with Performance Marketing Team:<ul><li>Work closely with the team to ensure smooth execution of campaigns, from asset delivery to post-campaign analysis.</li><li>Conduct quality checks on the work delivered by the team, ensuring accuracy and adherence to brand guidelines.</li><li>Address any challenges promptly, ensuring campaigns run seamlessly.</li><li>Collaborate on streamlining processes and improving efficiency in campaign execution.</li></ul>Continuous Learning:<ul><li>Stay up to date with the latest trends, tools, and technologies in paid social media advertising.</li></ul>Qualifications:<ul><li>Bachelor&rsquo;s degree in marketing, Business, or a related field.</li><li>Minimum of 1- 2 years of experience in paid social media advertising, with a preference in e-commerce.</li><li>Proficient in using performance advertising platforms (Google, Meta, TikTok, Snapchat, Linkedin etc) and analytics tools (Google Analytics 4).</li><li>Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li></ul>Soft Skills:<ul><li>Adaptability: Ability to navigate a dynamic environment and handle multiple tasks simultaneously.</li><li>Detail-Oriented: Ensuring accuracy in all aspects of the role, especially when conducting quality checks.</li><li>Effective Communication: Ability to convey ideas, feedback, and instructions clearly and professionally.</li><li>Team Player: Collaborative mindset with a focus on achieving team objectives.</li><li>Problem-Solving: Proactive approach in identifying issues and crafting solutions.</li><li>Emotional Intelligence: Understand and respond to the needs of both internal teams and external clients.</li></ul>Benefits:Market Competitive SalaryAnnual IncrementsMedical InsurancePaid LeavesPerformance Based RewardsLocation: MACHS, KarachiJob Type: Full-timePay: Rs60,000.00 - Rs100,000.00 per monthWork Location: In person

Performance Marketer

OmalbyKomal

Job Position: Performance Marketer &ndash; Women&rsquo;s Fashion Brand (E-Commerce)Company: OMALBYKOMAL Location: KarachiWe are looking for a data-driven and creative Performance Marketer to join our e-commerce team. The ideal candidate will be responsible for planning, executing, and optimizing paid digital campaigns to drive sales, traffic, and brand visibility for our women&rsquo;s fashion clothing brand.Key Responsibilities:<ul><li>Create, manage &amp; optimize paid campaigns across Meta, Google, TikTok, and Snapchat.</li><li>Monitor campaign performance, analyze data, and prepare detailed reports.</li><li>Conduct A/B testing to improve ROAS and overall performance.</li><li>Implement audience targeting strategies to drive relevant traffic and conversions.</li><li>Coordinate with the creative &amp; design team for ad creatives, visuals, and content.</li><li>Track KPIs such as CPC, CPA, CTR, ROI, and conversion rates.</li><li>Manage pixel tracking, events setup, and campaign funnels.</li><li>Stay updated with industry trends, new tools, and platform algorithm changes.</li></ul>Requirements:<ul><li>1&ndash;3 years of experience in performance marketing (preferably in e-commerce fashion or retail).</li><li>Strong understanding of Meta Ads &amp; Google Ads is a must.</li><li>Hands-on experience with TikTok/Snapchat ads is a plus.</li><li>Analytical mindset with experience using analytics tools (GA4, Shopify analytics, etc.).</li><li>Ability to work with data, insights, and performance dashboards.</li><li>Creative sense for ad content and trend-based marketing.</li></ul>What We Offer:<ul><li>Competitive salary</li><li>Growth-oriented work environment</li><li>Opportunity to work closely with brand campaigns &amp; fashion launches</li><li>Performance-based incentives</li></ul>How to Apply:Send your CV to contact@omalbykomal.com with the subject line: &ldquo;Application &ndash; Performance Marketer&rdquo;Job Type: Full-timeWork Location: In person

Performance Marketer (Women Clothing Brand) Dec 2025

Digital HR Consultancy

We&rsquo;re looking for a hands-on, AI-native digital marketer and creative who can both run performance campaigns and produce AI-generated video and visual content.You&rsquo;ll:<ul><li>Manage paid media campaigns across Google Ads, YouTube, TikTok, and Instagram</li><li>Create AI avatar&ndash;based product marketing videos and AI-designed posters/thumbnails</li><li>Use AI tools and automation workflows to generate high-quality content, insights, and reporting</li></ul>You&rsquo;ll play a key role in identifying market trends, search behavior, and emerging audience opportunities, using SEO, keyword research, and competitive intelligence to position our product effectively across every stage of the marketing funnel.Key Responsibilities1. Campaign Management<ul><li>Plan, launch, and optimize campaigns across Google Ads, YouTube, TikTok, and Instagram</li><li>Continuously analyze performance and drive improvements in ROAS, CTR, CPL, and conversion rates</li><li>Manage targeting, segmentation, and A/B testing for creative and audience optimization</li><li>Coordinate landing pages, tracking, and conversion events with the wider team</li></ul>2. AI-Driven Content &amp; Creative Production<ul><li>Use AI tools (ChatGPT, Runway, Leonardo.ai, Veo, Sora, HeyGen, Synthesia, Pika, ElevenLabs, etc.) to create compelling content for ads and organic channels</li><li>Conceptualize, script, and produce short-form AI videos featuring AI avatars / digital humans (&ldquo;fake insan&rdquo;) to promote products on TikTok, Reels, Shorts, and YouTube</li><li>Design AI-powered posters, ad creatives, thumbnails, and carousels for performance and brand campaigns</li><li>Build automated workflows using n8n, Zapier, or Make.com to streamline:</li><li>Content ideation</li><li>Asset generation</li><li>Content scheduling / posting</li><li>Performance reporting</li><li>Generate creatives, ad copies, hooks, and video storyboards based on campaign insights and audience behavior</li><li>Ensure brand consistency across all AI-generated videos and designs</li></ul>3. Market &amp; Trend Intelligence<ul><li>Conduct SEO and keyword research to identify high-potential search trends and audience interests</li><li>Analyze market and competitor trends using AI-based and manual research tools</li><li>Translate insights into actionable strategies for different funnel stages: awareness, consideration, and conversion</li><li>Collaborate with leadership on brand storytelling, campaign angles, and content themes aligned to market movement</li><li>Identify new formats (UGC-style AI videos, talking-head avatar ads, vertical creative trends) to stay ahead of the curve</li></ul>4. Performance Optimization &amp; Reporting<ul><li>Build dashboards and reports highlighting campaign ROI and content performance</li><li>Continuously experiment with new AI/automation methods to improve efficiency, reach, and creative output</li><li>Test multiple AI video and poster variants to identify top-performing creatives</li><li>Share learnings, insights, and best practices with the wider team on a regular basis</li></ul>Qualifications<ul><li>3&ndash;5 years of experience in digital marketing, growth marketing, or performance media</li><li>Proven success with Google Ads, YouTube Ads, and TikTok Ads</li><li>Strong grasp of SEO principles, search intent analysis, and keyword optimization</li><li>Hands-on experience with AI-based content tools such as:</li><li>Video &amp; avatar tools: Veo, Sora, Runway, Pika, HeyGen, Synthesia, Colossyan, etc.</li><li>Image &amp; poster tools: Leonardo.ai, Midjourney, DALL&middot;E, etc.</li><li>Demonstrated ability to create AI avatar videos and AI-designed visuals for real campaigns (portfolio or samples preferred)</li><li>Familiar with marketing automation platforms like n8n, Zapier, or Make.com</li><li>Creative storyteller with analytical depth, able to connect content with performance data</li></ul>Preferred Skills<ul><li>Experience with eCommerce, retail, or D2C campaigns</li><li>Familiarity with CRM systems, email marketing, or marketing funnels</li><li>Video editing or creative direction experience (especially short-form vertical content)</li><li>Ability to brief and manage AI avatars / digital presenters in a way that feels natural and on-brand</li><li>Bilingual (English + Arabic) is an advantage</li></ul>Performance Indicators (KPIs)Brand Awareness<ul><li>Growth in impressions, reach, and brand recall across platforms</li><li>Improved search visibility and organic brand queries</li><li>Share of voice in category-specific keywords or trends</li></ul>Engagement &amp; Community<ul><li>Increase in engagement rate (likes, comments, shares, watch time) across campaigns</li><li>Higher CTR and video completion rate on awareness ads</li><li>Growth in social followers, content saves, and repeat interactions</li><li>Uplift in positive sentiment and brand mentions across digital channels</li></ul>Creative &amp; AI Content Efficiency<ul><li>Reduced time-to-publish through AI-based workflows</li><li>Volume and quality of AI-generated videos and posters produced per month</li><li>Number of AI avatar creatives that outperform benchmarks in A/B tests</li><li>Frequency of successful A/B-tested creatives outperforming historical performance</li></ul>Job Type: Full-timeJob Type: Full-timeWork Location: In person

Creative Graphic Designer & AI Video Editor

LOGISTIX EXPRESS PRIVATE LIMITED

Company OverviewLogistix Express is a rapidly scaling cross-border delivery and logistics startup providing end-to-end DDP (Delivered Duty Paid) shipping, consolidation, forwarding, customs handling, and last-mile delivery.With our unique fintech layer &mdash; Tradeflow Credit &mdash; we help businesses expand even with limited cash flow. We are building a global logistics &amp; fintech brand, and this is your chance to join the founding team at the earliest stage.We are hiring a Marketing Founding Member who will lead the entire marketing function &mdash; from strategy to execution. This is not a typical &ldquo;9&ndash;5 marketing role.&rdquo;You will be part of the founding team, shaping the brand, building growth channels, designing campaigns, experimenting with new ideas, and directly influencing the company&rsquo;s trajectory.We are hiring a Marketing Founding Member who will lead the entire marketing function &mdash; from strategy to execution. This is not a typical &ldquo;9&ndash;5 marketing role.&rdquo;You will be part of the founding team, shaping the brand, building growth channels, designing campaigns, experimenting with new ideas, and directly influencing the company&rsquo;s trajectory.Key ResponsibilitiesBrand Building &amp; Positioning<ul><li>Establish Logistix as a modern, reliable, and premium cross-border delivery brand.</li><li>Develop branding assets, tone of voice, content pillars, and messaging frameworks.</li><li>Create consistent, high-quality marketing collateral.</li></ul>Social Media &amp; Digital Strategy<ul><li>Manage official platforms: Facebook, Instagram, TikTok, LinkedIn.</li><li>Create reels, posts, graphics, case studies, and short-form storytelling content.</li><li>Build an organic growth engine around logistics, business tips, and behind-the-scenes operations.</li></ul>Performance Marketing (Optional)<ul><li>Plan and run ad campaigns on Meta &amp; Google (if experienced).</li><li>Track ROAS, cost per lead, and optimize campaigns for quality B2B clients.</li></ul>Content Creation<ul><li>Produce high-quality content such as:</li><li>Reels of container loading &amp; warehouse operations</li><li>Client success stories</li><li>Explainer videos for Tradeflow Credit</li><li>Testimonials &amp; educational posts</li><li>Work with designers, videographers, or shoot content independently.</li></ul>Growth &amp; Customer Acquisition<ul><li>Build lead-generation funnels with the sales team.</li><li>Create campaigns to attract businesses that move products globally.</li><li>Create landing pages, segmented ads, and tailored content for B2B clients.</li></ul>Strategy &amp; Innovation<ul><li>Propose new growth ideas every week.</li><li>Study competitor marketing and identify gaps.</li><li>Experiment with new channels, partnerships, and trends.</li></ul>Founders-Level Ownership<ul><li>Work closely with the CEO to shape marketing direction.</li><li>Build processes, playbooks, and a future marketing team.</li><li>Take high ownership and operate with startup speed.</li></ul>RequirementsExperience &amp; Background<ul><li>1&ndash;4 years of experience in marketing, content creation, or growth roles.</li><li>Experience with startups, logistics, e-commerce, or SaaS is a plus &mdash; but not mandatory.</li><li>Strong interest in building something from scratch.</li></ul>Job Type: Full-timePay: Rs10,000.00 - Rs100,000.00 per monthWork Location: In person

Marketing - Founding Member

Adamjee Global Solutions

We are looking for a data-driven Performance Marketing Specialist to manage and optimize paid campaigns across multiple digital platforms. The candidate must have experience working with a well-reputed brand, preferably in the immigration industry.Key Responsibilities<ul><li>Plan and execute performance marketing campaigns on Meta, Google, YouTube, TikTok, and other networks.</li></ul><ul><li>Optimize ads for ROI, conversions, and overall performance.</li></ul><ul><li>Monitor daily campaign metrics (CPC, CPM, CTR, CPA, ROAS).</li></ul><ul><li>Manage monthly budgets and ensure efficient spending.</li></ul><ul><li>Conduct A/B testing, audience segmentation, and creative testing.</li></ul><ul><li>Work with creative, content, and analytics teams to improve campaign results.</li></ul><ul><li>Prepare performance reports with insights and recommendations.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li></ul><ul><li>3&ndash;5 years of experience in performance/digital marketing.</li></ul><ul><li>Hands-on experience with Meta Ads Manager, Google Ads, Google Analytics, and TikTok Ads.</li></ul><ul><li>Strong knowledge of platform policies to maintain account and profile security. &bull; Strong analytical, communication, and collaboration skills.</li><li>Must be based in Karachi</li><li>Age must be between 27-33</li><li>Salary 120k-150k based on experience</li><li>Should not be engaged in any business in any discipline</li><li>Open to both males and females</li></ul>Job Type: Full-timePay: Rs120,000.00 - Rs150,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or willing to relocate with an employer-provided relocation package (Preferred)</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>marketing: 3 years (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Performance Marketing Specialist

DUIT

Social Media MarketerLocation: North NazimabadJob Type: Full-TimeSalary: Competitive (based on experience)About the Role:We are looking for a creative and results-driven Social Media Marketer to join our team. The ideal candidate understands trends, creates engaging content, and knows how to grow brands across multiple platforms.Key Responsibilities:<ul><li>Manage and create content for social media platforms (Facebook, Instagram, TikTok, YouTube, etc.).</li><li>Plan, schedule, and publish posts consistently.</li><li>Develop social media strategies to increase reach, engagement, and conversions.</li><li>Run paid ad campaigns when required.</li><li>Monitor analytics and prepare performance reports.</li><li>Respond to comments, messages, and community interactions.</li><li>Stay updated with current trends, algorithms, and best practices.</li><li>Collaborate with the design and marketing team for ongoing campaigns.</li></ul>Requirements:<ul><li>Proven experience in social media marketing.</li><li>Strong understanding of social media trends.</li><li>Basic knowledge of Canva or similar design tools.</li><li>Good communication and time-management skills.</li><li>Ability to work independently and meet deadlines.</li></ul>Work Schedule:<ul><li>Full-Time</li><li>6:00 PM &ndash; 02:00 AM (Evening/Night Shift)</li></ul>What We Offer:<ul><li>Competitive salary package</li><li>Growth opportunities within the company</li><li>Friendly and supportive work environment</li></ul>How to Apply:Interested candidates can submit their resume and portfolio.Job Type: Full-timePay: Rs25,000.00 - Rs50,000.00 per monthWork Location: In person

Social Media Marketer

Explore 1495+ Performance marketer in Karachi this December. Find roles across top companies and apply now to boost your career.