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performance marketing specialist

Scaleup Connect

Job Title: Performance Marketing Specialist Location: Bahadurabad (On-Site) Timings: Monday &ndash; Friday | 3:00 PM &ndash; 12:00 AMAbout the RoleScaleUp Connect is hiring a results-driven Performance Marketing Specialist to manage and scale paid social campaigns for international clients across Meta, TikTok, and LinkedIn.This is a client-facing, performance-focused role. It is NOT for organic social media, content posting, or community management.You will be responsible for strategy, execution, optimization, reporting, and client communication.Key Responsibilities<ul><li>Manage and optimize paid social campaigns for multiple client accounts</li><li>Launch, scale, and refine campaigns across:</li></ul>- Meta (Facebook &amp; Instagram)- TikTok Ads- LinkedIn Campaign Manager<ul><li>Translate business objectives into performance marketing strategies</li><li>Optimize for CPA, ROAS, CTR, CPL, and conversion rate</li><li>Build full-funnel strategies (TOF, MOF, BOF)</li><li>Conduct A/B testing on creatives, audiences, and offers</li><li>Coordinate with creative team for ad briefs and testing angles</li><li>Prepare performance reports with actionable insights (not just data)</li><li>Communicate directly with US &amp; EU-based clients</li></ul>Required Experience<ul><li>Minimum 2+ years in Paid Social / Performance Marketing</li><li>Agency experience preferred (must have handled multiple clients)</li><li>Proven experience managing external client accounts (not just internal brands)</li><li>Hands-on expertise with:</li></ul>- Meta Ads Manager - TikTok Ads Manager - LinkedIn Campaign Manager<ul><li>Experience running campaigns for US or European markets</li><li>Strong understanding of tracking &amp; attribution</li><li>Google Analytics</li><li>Google Tag Manager</li><li>Ability to manage multiple ad accounts simultaneously</li><li>Strong communication and reporting skills</li></ul>Nice to Have<ul><li>Experience in both B2B and B2C campaigns</li><li>Experience scaling accounts beyond $10,000/month spend</li><li>Creative testing and scaling frameworks experience</li><li>Familiarity with conversion APIs &amp; pixel troubleshooting</li></ul>Job Type: Full-timePay: Up to Rs80,000.00 per monthWork Location: In person

Performance Marketing Specialist

Artxpro Private Limited

Responsibilities:<ul><li>Plan, create, manage, and optimize paid advertising campaigns across Google Ads, Meta (Facebook &amp; Instagram), TikTok, and YouTube platforms.</li><li>Conduct keyword research, audience targeting, pixel/conversion tracking, and competitor analysis to improve campaign performance.</li><li>Develop compelling ad copies, creatives, and campaign structures aligned with client goals and brand tone.</li><li>Monitor daily performance, analyze data, and prepare weekly and monthly performance reports.</li><li>Optimize campaigns for CTR, CPC, CPA, ROAS, and conversions to ensure maximum ROI.</li><li>Stay updated with platform trends, algorithm changes, and best practices across all paid media channels.</li><li>Collaborate with creative, SEO, and content teams for integrated digital marketing campaigns.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in BBA, Marketing, or a related field.</li><li>1 to 1.5 years of hands-on experience running Google, Meta, TikTok, and YouTube Ads.</li><li>Google Ads Certification is a plus.</li><li>Strong understanding of Google Analytics, Meta Business Manager, Tag Manager, pixels, and conversion tracking.</li><li>Excellent analytical, problem-solving, and communication skills.</li><li>Ability to manage multiple campaigns and clients simultaneously.</li></ul>To Apply: Interested candidates send their resume with the subject line &ldquo;performance Marketing Specialist&rdquo; to job@artxpro.com.Job Type: Full-timeWork Location: In person

Digital Arcanum

We are seeking a Performance Marketing Expert with a strong focus on Google Ad Campaigns and Meta Ads (Facebook/Instagram) for our different brands . If you have a passion for data-driven marketing and a track record of success in the international space, we want you to join us!Responsibilities<ul><li>Manage performance marketing campaigns across Google, Meta and other mediums.</li><li>Allocate and manage marketing budgets, ensuring efficient spending to maximize ROI.</li><li>Design and execute A/B tests to optimize ad creatives, landing pages, and overall campaign.</li><li>Optimize campaigns for maximum visibility and conversion rates.</li><li>Refine targeting strategies to reach the most relevant and potential audiences.</li><li>Work closely with the production and branding teams for marketing media and content.</li><li>Ideate and create impactful ad copies and media to enrich engagement and conversions.</li><li>Monitor, analyze, and report on campaign performance.</li><li>Utilize analytics platforms and performance metrics to make data-driven decisions.</li><li>Identify opportunities for process improvements and implement new strategies.</li></ul>Requirements<ul><li>Bachelor&rsquo;s or Master&rsquo;s in Marketing.</li><li>3-5 years of performance marketing experience .</li><li>Stronghold in Google Ads, Facebook Business Manager, Google Analytics, and other tools.</li><li>Relevant certifications in digital marketing or specific platforms are a plus.</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs90,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>Minimum 3 years experience you should have</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Google & Meta Ads Specialist

ITX-Solution

Location: On-Site / Hybrid (Mention Your City) Job Type: Full-Time Salary: PKR 40,000 &ndash; 80,000 (Based on Experience) Experience Level: 1&ndash;3 Years PreferredAbout the RoleWe are looking for a results-driven Google Ads (AdWords) Specialist who can plan, execute, and optimize high-performing paid campaigns. The ideal candidate understands performance marketing, conversion tracking, and ROI optimization.Key Responsibilities<ul><li>Plan, create, and manage Google Ads campaigns (Search, Display, Performance Max, YouTube)</li><li>Conduct keyword research and competitor analysis</li><li>Optimize campaigns for maximum ROI and lower CPA</li><li>Set up and manage conversion tracking (GA4, Tag Manager)</li><li>Generate performance reports and insights</li><li>A/B test ads, landing pages, and targeting strategies</li></ul>Required Skills<ul><li>Proven experience managing Google Ads accounts</li><li>Strong understanding of keyword strategy &amp; bidding strategies</li><li>Experience with Google Analytics (GA4)</li><li>Knowledge of conversion tracking &amp; Google Tag Manager</li><li>Ability to analyze data and improve performance</li><li>Strong communication and reporting skills</li></ul>Bonus Skills<ul><li>Experience with Meta Ads (Facebook/Instagram)</li><li>Landing page optimization knowledge</li><li>Basic understanding of SEO</li><li>Experience handling international clients</li></ul>Qualification<ul><li>Bachelor&rsquo;s degree in Marketing, Business, IT, or related field (Preferred)</li><li>Google Ads Certification is a plus</li></ul>What We Offer<ul><li>Competitive salary: PKR 40,000 &ndash; 80,000</li><li>Performance-based growth</li><li>Opportunity to work on local &amp; international projects</li><li>Professional development and learning support</li></ul>Job Type: Full-timePay: Rs40,000.00 - Rs80,000.00 per monthWork Location: In person

Google Ads (AdWords) Specialist

Redox Fashion

Amazon Paid Ads SpecialistPrivate Label Fashion Brand | USA &amp; UK MarketsWe are a growing private label men&rsquo;s and women&rsquo;s clothing brand with registered trademarks in the USA and UK. We manufacture our own products, which means no middlemen and no third-party factories controlling our margins. This gives us strong flexibility on pricing, promotions, and scaling strategy.We are looking for a highly experienced Amazon Paid Ads Specialist who can take our brand to the next level. This role is for someone who understands performance marketing deeply and knows how to scale fashion brands profitably on Amazon.Role OverviewYou will be fully responsible for planning, executing, optimizing, and scaling Amazon advertising campaigns across our product range. The goal is to drive profitable growth, improve brand visibility, and increase market share in both the US and UK marketplaces.This is not an entry-level role. We are looking for someone with proven expertise who can confidently manage large budgets and scale revenue while maintaining strong ROAS and ACOS targets.Key Responsibilities<ul><li>Develop and execute full-funnel Amazon PPC strategies (Sponsored Products, Sponsored Brands, Sponsored Display).</li><li>Launch, optimize, and scale campaigns for men&rsquo;s and women&rsquo;s apparel.</li><li>Conduct advanced keyword research and competitor analysis.</li><li>Structure campaigns for maximum efficiency and data clarity.</li><li>Manage budgets and continuously improve ROAS, TACOS, and overall profitability.</li><li>Optimize product listings in collaboration with the creative team to improve conversion rate.</li><li>Run A/B testing on creatives, titles, and keywords.</li><li>Monitor and improve organic ranking alongside paid performance.</li><li>Identify expansion opportunities in new categories, variations, and marketplaces.</li><li>Provide weekly and monthly performance reports with clear action plans.</li><li>Work closely with management to align ad strategy with inventory, pricing, and launch plans.</li></ul>Required Experience<ul><li>5+ years of hands-on Amazon PPC experience.</li><li>Proven track record scaling private label brands, ideally in fashion or apparel.</li><li>Experience managing significant monthly ad spend with profitable results.</li><li>Deep understanding of ACOS, TACOS, CVR, CTR, and contribution margin.</li><li>Experience in both Amazon US and Amazon UK marketplaces.</li><li>Strong analytical skills and ability to interpret performance data quickly.</li><li>Experience launching new products and scaling them successfully.</li></ul>What Makes This Opportunity Different<ul><li>We are manufacturers. There are no middlemen.</li><li>We control production and margins.</li><li>We have flexibility in pricing and promotional strategy.</li><li>There is real room to scale aggressively with strong profit margins.</li><li>You will have the ability to test and push growth without heavy cost limitations.</li></ul>Compensation StructureWe are open to a competitive structure for the right candidates<ul><li>Competitive base salary (based on experience).</li><li>Performance-based commission tied to revenue growth, ROAS improvement, or profit margin targets.</li></ul>Compensation will reflect expertise and proven results. We are willing to invest in high-level talent who can deliver measurable growth.Who You Are<ul><li>Performance-driven and data-focused.</li><li>Comfortable taking ownership of growth targets.</li><li>Confident scaling brands, not just managing campaigns.</li><li>Strategic thinker who understands both advertising and brand positioning.</li><li>Serious about long-term growth.</li></ul>If you have a proven history of scaling Amazon private label brands and want to work with a manufacturer that has real pricing power and strong growth potential, we would like to hear from you.If you&rsquo;d like, I can also write a shorter version tailored for LinkedIn or Upwork.Job Type: Full-timePay: Rs250,000.00 - Rs300,000.00 per monthApplication Question(s):<ul><li>What is the highest monthly Amazon ad spend you have personally managed?</li></ul>What was the revenue growth you achieved for your last brand?. Have you scaled a fashion brand? Provide numbers.Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Fashion or apparel category experience (Preferred): 3 years (Preferred)</li><li> Managing $50,000+ monthly ad spend (Required): 3 years (Preferred)</li></ul>License/Certification:<ul><li>Amazon Advertising Certification (Preferred) (Preferred)</li></ul>Work Location: In person

Amazon PPC Manager

Amtech Systems Pakistan

Job Title: Performance Marketing Manager &ndash; Facebook &amp; Google Ads Company: Amtech Systems / Touch Pro+ Location: Karachi (On-site) Job Type: Full-timeAbout Us: Amtech Systems is Pakistan&rsquo;s fastest-growing EdTech &amp; AV Hardware company, representing Touch Pro+ interactive displays, kiosks, and smart-classroom solutions across Pakistan, UAE &amp; Africa.We are hiring a Performance Marketing Manager to run and scale paid campaigns across Facebook, Instagram, Google Search, YouTube, and Display.Key Responsibilities<ul><li>Plan, execute, and optimize performance marketing campaigns across Meta Ads &amp; Google Ads</li><li>Manage marketing funnel (awareness &rarr; leads &rarr; conversion)</li><li>Run Facebook Lead ads with automation into CRM (Bitrix24 / WhatsApp API)</li><li>Build remarketing/retargeting audiences &amp; lookalikes</li><li>Track conversion metrics (CPL, ROAS, CAC, LTV)</li><li>A/B test creatives, landing pages, and ad copy</li><li>Coordinate with design &amp; content team for creatives</li><li>Scale campaigns across Pakistan &amp; UAE</li></ul>Requirements<ul><li>2+ years experience running Facebook + Google Ads</li><li>Strong understanding of targeting, bidding, optimization</li><li>Experience with UTM tracking, pixels, and analytics</li><li>Ability to reduce cost per lead and scale budgets</li><li>Familiar with B2B or EdTech campaigns (preferred)</li></ul>Benefits<ul><li>Competitive salary + performance bonuses</li><li>Work with a fast-growing international EdTech brand</li><li>Exposure to Pakistan, UAE &amp; African markets</li><li>Growth opportunities into Head of Digital</li></ul>Job Type: Full-timePay: Rs65,000.00 - Rs80,000.00 per monthApplication Question(s):<ul><li>Last Salary</li></ul>Experience:<ul><li>Adwords: 2 years (Required)</li><li>Meta Marketing: 2 years (Required)</li></ul>

Digital Marketing Manager

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Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Google & Meta Ads Specialist

Google Ads (AdWords) Specialist

Amazon PPC Manager

Digital Marketing Manager