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performance marketing specialist

AlHaadi Mobilya (SMC-PVT) Ltd

Job Title: Performance Marketing SpecialistLocation: Lahore Company: Enza HomeAbout the Company:Enza Home is a leading international furniture and home d&eacute;cor brand, known for contemporary designs, premium quality, and a focus on stylish living. With a strong presence in Pakistan, Enza Home continues to expand its footprint by delivering innovation, comfort, and elegance in every product.Position Overview:We are seeking a Performance Marketing Specialist to join our Lahore team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns to drive traffic, generate quality leads, and increase online and in-store conversions. This role requires strong analytical skills, creativity, and hands-on experience with paid advertising platforms.Key Responsibilities:<ul><li>Develop, manage, and optimize paid marketing campaigns across Google Ads, Meta (Facebook/Instagram), and other digital platforms.</li><li>Monitor campaign performance daily and adjust strategies to achieve target KPIs (ROAS, CPL, CTR, etc.).</li><li>Plan and execute remarketing and conversion campaigns to maximize ROI.</li><li>Collaborate with the creative and content teams to ensure engaging and high-performing ad creatives.</li><li>Conduct keyword research, audience segmentation, and competitor analysis.</li><li>Track, measure, and report performance metrics using Google Analytics, Meta Business Suite, and other tools.</li><li>Manage digital marketing budgets effectively and ensure cost efficiency.</li><li>Stay updated on the latest trends and best practices in performance marketing, social media ads, and digital technologies.</li></ul>Requirements:<ul><li>Education: Bachelor&rsquo;s degree in Marketing, Business, or a related field (Master&rsquo;s preferred).</li><li>Experience: Minimum 3&ndash;5 years of experience in performance marketing or digital advertising&mdash;preferably in the furniture, retail, or lifestyle industry.</li><li>Strong command over Google Ads, Facebook Ads Manager, and Analytics tools.</li><li>Experience with SEO, SEM, and social media strategy will be an added advantage.</li><li>Excellent analytical, communication, and project management skills.</li><li>Creative mindset with attention to detail and results-driven approach.</li></ul>What We Offer:<ul><li>Competitive salary and performance-based bonuses.</li><li>Opportunity to work with a premium international furniture brand.</li><li>Professional growth and development opportunities.</li><li>Dynamic and collaborative work environment.</li></ul>Job Type: Full-timePay: Rs80,000.00 - Rs100,000.00 per monthWork Location: In person

Performance Marketing Specialist

Pavago

Job Title: Performance Marketing Specialist
 Position Type: Full-Time, Remote
 Working Hours: U.S. Time Zone
 
About the Role: 
We are seeking a highly skilled Performance Marketing Specialist to develop, execute, and optimize paid marketing campaigns across multiple digital channels. The ideal candidate is both analytical and creative — capable of managing the full performance marketing funnel to drive measurable growth in leads, sales, and ROI.
 You will oversee campaigns across Google, Meta, LinkedIn, and other platforms, ensuring that every dollar spent delivers maximum impact.
 
Responsibilities:Campaign Strategy & Execution: 
<ul>
<li>Develop and manage performance-driven campaigns across Google Ads, Meta, LinkedIn, and other paid platforms.</li>
<li>Plan, execute, and optimize campaigns tailored for lead generation, sales, or brand awareness.</li>
<li>Create, test, and refine ad creatives, audiences, and messaging for peak performance.</li>
<li>Collaborate with content, creative, and marketing teams to ensure message consistency.</li>
</ul>
Optimization & Growth: 
<ul>
<li>Monitor campaign performance daily to identify improvement opportunities.</li>
<li>Conduct A/B testing on creatives, audiences, and landing pages.</li>
<li>Optimize bids, budgets, and targeting to maximize ROI and efficiency.</li>
<li>Stay updated on platform changes and best practices to maintain competitive advantage.</li>
</ul>
Analytics & Reporting: 
<ul>
<li>Track and analyze key campaign metrics including CTR, CPC, CPA, ROAS, and conversion rates.</li>
<li>Use analytics tools (Google Analytics, Tag Manager, platform dashboards) to evaluate performance.</li>
<li>Prepare and present performance reports with actionable insights and recommendations.</li>
<li>Use data-driven findings to refine overall paid media strategy.</li>
</ul>
Collaboration & Strategy Alignment: 
<ul>
<li>Work closely with marketing and sales teams to align paid campaigns with business objectives.</li>
<li>Contribute to broader marketing strategies that integrate paid, organic, and content channels.</li>
<li>Support the creative process by providing data-backed feedback on ad messaging and visuals.</li>
</ul>
What Makes You a Perfect Fit: 
<ul>
<li>You’re a data-driven marketer who loves experimenting and improving campaign results.</li>
<li>You understand how to build, scale, and optimize campaigns that convert.</li>
<li>You thrive on combining analytical thinking with creative execution.</li>
<li>You’re proactive, detail-oriented, and passionate about performance marketing.</li>
</ul>
Required Experience & Skills (Minimum): 
<ul>
<li>3+ years of hands-on experience managing paid campaigns (Google Ads, Meta, or LinkedIn).</li>
<li>Proven ability to deliver strong ROAS, reduce CPA, and scale budgets profitably.</li>
<li>Solid understanding of PPC, attribution models, and conversion tracking.</li>
<li>Strong analytical skills and experience using Google Analytics, Tag Manager, or similar tools.</li>
<li>Excellent communication, time management, and project coordination skills.</li>
</ul>
Ideal Experience & Skills: 
<ul>
<li>Experience in both Lead Generation and E-commerce campaign strategies.</li>
<li>Familiarity with CRM or automation tools (HubSpot, Salesforce, Marketo).</li>
<li>Understanding of funnel marketing and audience segmentation.</li>
<li>Google Ads and Meta Ads certifications.</li>
<li>Experience managing multiple ad accounts or client portfolios.</li>
</ul>
What Does a Typical Day Look Like?
 A Performance Marketing Specialist’s day is a mix of execution, analysis, and optimization. You will:
 <ul>
<li>Review campaign performance dashboards and metrics.</li>
<li>Launch, adjust, and optimize ad campaigns based on real-time data.</li>
<li>Collaborate with design and content teams on new creatives.</li>
<li>Experiment with new targeting, bidding, or ad formats.</li>
<li>End the day analyzing trends and preparing strategy updates.</li>
</ul>
In short: you’ll be the driving force behind scalable, data-backed marketing success.
 
Key Metrics for Success (KPIs): 
<ul>
<li>Click-Through Rate (CTR)</li>
<li>Cost Per Lead (CPL) / Cost Per Acquisition (CPA)</li>
<li>Return on Ad Spend (ROAS)</li>
<li>Conversion Rate</li>
<li>Lead or Sales Volume Growth</li>
<li>Budget Utilization Efficiency</li>
</ul>
Interview Process: 
<ul>
<li>Application Review – Evaluation of experience and alignment with requirements.</li>
<li>Initial Interview – Discussion of background, paid media experience, and fit.</li>
<li>Technical Interview – Campaign review and strategy-based discussion.</li>
<li>Final Interview – Deep dive with leadership to assess alignment and potential.</li>
</ul>

Softnology Systems (Pvt) Ltd

About the Role:We are looking for an experienced Performance Marketing Specialist to join our growing team. The ideal candidate will be responsible for planning, executing, and optimizing paid media campaigns across Google, Meta, and other digital platforms to drive measurable growth and ROI. This is an on-site evening shift role catering to international markets.&#11835;Key Responsibilities:<ul><li>Develop, manage, and optimize paid campaigns across Google Ads, Meta Ads, TikTok Ads, and other performance channels.</li></ul><ul><li>Conduct thorough keyword research, audience targeting, and budget allocation to achieve performance goals.</li></ul><ul><li>Analyze campaign performance daily and implement data-driven optimizations to maximize ROI.</li></ul><ul><li>Collaborate with design and content teams to create high-performing ad creatives and landing pages.</li></ul><ul><li>Manage remarketing and retargeting campaigns to enhance customer acquisition and retention.</li></ul><ul><li>Monitor analytics and track KPIs such as CTR, CPC, CPA, ROAS, and conversion rate.</li></ul><ul><li>Prepare detailed performance reports and share insights with the management team.</li></ul><ul><li>Stay updated with platform trends, algorithm changes, and best practices in performance marketing.</li></ul><ul><li>Ensure all campaigns align with brand guidelines and meet compliance requirements.</li></ul>&#11835;Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li></ul><ul><li>Minimum 5 years of hands-on experience in performance marketing (Google, Meta, and other major ad platforms).</li></ul><ul><li>Proven track record of managing large-scale campaigns with measurable results.</li></ul><ul><li>Strong analytical skills with experience in Google Analytics, Data Studio, and tracking tools (GA4, Tag Manager, etc.).</li></ul><ul><li>Advanced understanding of campaign setup, audience segmentation, and bidding strategies.</li></ul><ul><li>Excellent communication and reporting skills.</li></ul><ul><li>Ability to work independently in a fast-paced, results-oriented environment.</li></ul><ul><li>Availability to work the evening shift (6 PM &ndash; 3 AM).</li></ul>&#11835;Preferred Skills:<ul><li>Experience with eCommerce or lead generation campaigns.</li></ul><ul><li>Knowledge of SEO fundamentals and conversion rate optimization (CRO).</li></ul><ul><li>Familiarity with email marketing and automation tools.</li></ul><ul><li>Certification in Google Ads or Meta Blueprint (preferred but not mandatory).</li></ul>&#11835;What We Offer:<ul><li>Competitive salary based on experience.</li></ul><ul><li>Growth opportunities in a dynamic, data-driven environment.</li></ul><ul><li>Collaborative team culture and supportive management.</li></ul><ul><li>Exposure to international campaigns and clients.</li></ul>&#11835;Location: Shahra e Faisal, KarachiOn-Site(Evening Shift: 6:00 PM &ndash; 3:00 AM)Experience Required: Minimum 5 YearsDepartment: Digital MarketingJob Type: Full-timePay: Rs60,000.00 - Rs200,000.00 per monthWork Location: In person

Reamarc

We are looking for a Performance Marketing Specialist to join our dynamic team and lead our efforts in creating high-impact digital campaigns that optimize ROI and boost clients' growth.Key Responsibilities<ul><li>Campaign Strategy &amp; Execution:</li></ul>Develop, implement, and manage performance marketing campaigns across multiple channels, including Google Ads, Facebook Ads, Instagram, LinkedIn, and other digital platforms.<ul><li>Data Analysis &amp; Reporting:</li></ul>Monitor, analyze, and report campaign performance metrics, providing actionable insights to optimize campaigns for maximum ROI.<ul><li>Budget Management:</li></ul>Plan and allocate advertising budgets effectively, ensuring efficient use of resources to meet campaign objectives.<ul><li>Ad Optimization:</li></ul>Continuously test, refine, and optimize ad creatives, audiences, and bidding strategies to improve campaign outcomes.<ul><li>SEO &amp; SEM Integration:</li></ul>Collaborate with the SEO team to align paid strategies with organic efforts, maximizing visibility and traffic.<ul><li>A/B Testing:</li></ul>Conduct A/B tests on creative assets, landing pages, and ad copy to determine the most effective strategies.<ul><li>Market Research:</li></ul>Stay updated with industry trends, competitive strategies, and emerging tools to ensure Reamarc Digital Solutions remains at the forefront of digital marketing.Qualifications<ul><li>Bachelor's degree in Marketing, Business, or a related field.</li><li>2+ years of experience in performance marketing or digital advertising roles.</li><li>Proven track record of managing and optimizing campaigns across platforms like Google Ads, Facebook Business Manager, LinkedIn Ads, etc.</li></ul>What We Offer<ul><li>45,000 to 55,000 with performance-based bonuses.</li><li>Opportunities for professional growth and development.</li><li>The chance to work with a passionate team in a growing digital marketing company</li></ul>Job Type: Full-timePay: Rs45,000.00 - Rs50,000.00 per monthApplication Question(s):<ul><li>Available to work at Bahria Phase 7 Rawalpindi?</li><li>Can you join immediately?</li><li>Related work experience?</li></ul>Work Location: In person

Seebiz SMC Pvt. Ltd.

We are looking for a dynamic and results-driven Performance Marketing Executive who can balance creativity with analytical thinking. The ideal candidate will have a solid grasp of performance marketing channels but also bring strong expertise in branding, social media strategy, SEO, and CRM management. You will play a key role in designing and executing integrated marketing campaigns that drive traffic, engagement, leads, and brand equity.Key Responsibilities:Performance Marketing &amp; Paid Media<ul><li>Plan and execute paid campaigns across Google Ads, Meta, LinkedIn, and other relevant platforms.</li><li>Optimize campaigns to improve key metrics: ROAS, CPA, CTR, and conversions.</li><li>A/B test creatives, messaging, and landing pages for performance uplift.</li><li>A deep understanding of Branding, social media strategy, SEO and automation will be a plus.</li></ul>Required Skills &amp; Qualifications:<ul><li>2-4 years of experience in digital/performance marketing.</li><li>Hands-on experience with Google Ads, Facebook/Meta Ads, and LinkedIn Ads.</li><li>Strong knowledge of branding fundamentals and content strategy.</li><li>Familiarity with SEO tools and best practices.</li><li>Proficiency in CRM systems and marketing automation tools.</li><li>Analytical mindset with a passion for data and testing.</li><li>Excellent communication skills.</li></ul>Location:(On-site)- Lahore - High Q TowerOffice timings:9 AM - 6 PM (Morning Shift)Job Type: Full-timePay: Rs120,000.00 - Rs250,000.00 per monthWork Location: In person

Cinnova International

We are seeking a Performance Marketer with 2+ years of hands-on experience in managing paid campaigns, SEO, and performance analytics. The ideal candidate is results oriented, data-driven, and skilled in developing and executing strategies that drive measurable digital growth across multiple channels.Key Responsibilities: <ul><li>Plan, execute, and optimize PPC campaigns across Google Ads, Meta, and LinkedIn.</li><li>Manage client communication and maintain alignment with marketing goals.</li><li>Monitor daily campaign performance and apply data-driven optimizations to improve ROI.</li><li>Prepare and deliver performance reports with actionable insights.</li><li>Collaborate with creative and content teams to enhance ad messaging and visuals.</li><li>Conduct keyword and competitor analysis to refine targeting strategies.</li><li>Stay updated with emerging trends and tools in digital marketing.</li><li>Ensure accurate campaign tracking and performance reporting through analytics platforms.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>2+ years of experience in digital marketing, analytics, and campaign management.</li><li>Demonstrate excellent verbal and written communication in client interactions.</li><li>Exhibit strong presentation and analytical skills during reviews and discussions.</li><li>Strong understanding of AI-driven research, data analysis, and performance reporting.</li><li>Excellent analytical, reporting, and communication skills.</li></ul>Benefits<ul><li>Competitive Salary</li><li>Provident Fund and Medical Allowances</li><li>Professional Training</li><li>Quarterly/Annual Performance Bonus and Awards</li><li>Company Sports</li><li>Fun and Dynamic Working Environment</li></ul>About Cinnova:Cinnova is an innovation-focused software development company helping start-ups and established firms with their MVPs, product design, and ongoing software development needs. With a proven track record of contributing to continuous growth, Cinnova has been part of rapid expansions and some great exits for our clients. From Blockchain technology to IoT development, AI, Machine Learning, and beyond, we have always been at the forefront of the technology landscape by bringing innovation to both start-ups and growth companies.Cinnova = (C)reativity + (innova)tion. This is our guiding principle both internally for our employees and externally for our customers. With that in mind, we promote startup culture and encourage innovative ideas to incorporate into our delivery to our clients. This has been very successful as we are proud to have members who come from a startup background and continue to help Cinnova being an innovation hub.Job Type: Full-timeWork Location: In person

Tecaudex

Location: Lahore, Pakistan Employment Type: Full-time Experience Level: 3-4 yearsAbout the Role: As a Google Ads Manager, you&rsquo;ll be responsible for planning, executing, optimizing, and scaling our paid marketing campaigns across various digital channels. You&rsquo;ll use data, creativity, and channel expertise to drive qualified leads, sales conversions, and brand visibility for Tecaudex.Key Responsibilities:<ul><li>Plan, launch, and manage performance campaigns across Google Ads (primarily) along with other paid platforms including Meta Ads (Facebook &amp; Instagram), and LinkedIn Ads.</li><li>Conduct thorough keyword research, A/B testing, audience targeting, and budget optimization.</li><li>Continuously analyze campaign performance using tools like Google Analytics, Meta Business Manager, and other performance dashboards.</li><li>Optimize ad copy, creatives, and landing pages to improve CPL, CPC, CPA, and ROAS.</li><li>Collaborate with creative and content teams to ensure alignment on messaging and visuals.</li><li>Stay updated with the latest digital marketing trends, platform updates, and competitor activity.</li><li>Generate weekly/monthly reports and share actionable insights with the marketing leadership.</li><li>Work on funnel optimization and lead nurturing campaigns to support sales conversion.</li><li>Manage remarketing and retargeting strategies to increase customer acquisition and retention.</li></ul>Required Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field (preferred but not mandatory).</li><li>3-4 years of hands-on experience in digital/ performance marketing roles.</li><li>Strong command of Google Ads Manager, experience with LinkedIn Campaign Manager, Meta Ads Manager and other major ad platforms is a plus.</li><li>Proficiency in Google Analytics, Google Tag Manager, and basic SEO/SEM knowledge.</li><li>Analytical mindset with a passion for data, performance metrics, and ROI.</li><li>Strong understanding of landing page design, conversion tracking, and attribution models.</li><li>Excellent communication and project management skills.</li></ul>What do we offer?<ul><li>We offer a market competitive salary.</li><li>Our range of benefits includes health plans, initiatives for work-life balance, team development allowance, provident fund.</li><li>You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills</li><li>We prioritise continuous improvement within a transformative environment, preparing for ongoing changes</li></ul>Why Join Us? Tecaudex is an IT company providing solutions to clients globally. As a privately owned company, Tecaudex provides IT Consultancy, Software Design (UI/UX) &amp; Development, Deployment, and Maintenance to the following verticals: Government (Local and Central) and Businesses.<ul><li>Work on exciting, high-impact projects that reach thousands of users.</li><li>Be part of an innovative and fast-growing team with a collaborative culture.</li><li>Friendly work environment.</li><li>Professional development opportunities and access to the latest design tools.</li><li>Creative freedom to experiment and push design boundaries.</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>How many years of experience do you have with Google Ads?</li><li>Which platforms have you used for paid advertising?</li><li>Are you based in Lahore and willing to travel for a full-time/onsite role?</li><li>What is your current salary?</li><li>What are your salary expectations?</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Work Location: In person

Explore 5281+ Performance marketing specialist in Surgery Coors Jobs In Pakistan this November. Find roles across top companies and apply now to boost your career.

5281 performance marketing specialist jobs IN Surgery Coors Jobs In Pakistan

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist