senior project manager - enterprise seo & content strategy Jobs in New York

senior project manager - enterprise seo & content strategy

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account based marketing manager

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ad operations specialist

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ai-search coordinator – research, strategy & analytics (ny) Jobs in New York

ai-search coordinator – research, strategy & analytics (ny)

search manager paid organic global integrated mediaasset wealth management

JPMorganChase

<div><b>JOB DESCRIPTION</b><p><br>
This is an exciting opportunity for a highly motivated, analytical, and innately curious individual with an entrepreneurial mindset to join our Americas team. Your projects will involve managing multi-million-dollar media campaigns, operational strategy, executive communications, and ad tech evolution, exercising your skills in search operational excellence and strategic storytelling.</p><p>
As a Search Manager on the Global Integrated Media Team within Asset &amp; Wealth Management, you will be part of a nimble global center of excellence directly responsible for shaping, driving, and delivering strategic media campaigns globally, reporting to our Head of Americas Integrated Media. You are skilled in executing complex search programs across paid and organic search in multiple markets that are results-oriented, on-brand, engaging, and innovative. You possess diverse client management experience and have the ability to execute across multiple workstreams.</p><p><b>
Job responsibilities:</b></p><ul><li>
Evaluate strategic market opportunities with local stakeholders to develop campaign search strategies.</li><li>
Execute search media plans and optimize results to improve KPIs and outputs in partnership with regional stakeholders, Business Intelligence, and Marketing Specialist areas.</li><li>
Manage the in-house channel team for execution of search campaigns.</li><li>
Partner with our Integrated Campaign Manager to integrate SEO/SEM strategies with other paid media channels.</li><li>
Own the reporting cadence and discipline for campaigns; measure performance based on the established measurement framework and provide optimization recommendations.</li><li>
Own search campaign results&mdash;analyze data and brainstorm with activation teams and publishers.</li><li>
Collaborate across functions, including regional marketing managers, stakeholders, and agency partners, to generate results through orchestrated execution and optimization of performance programs (strategy, ad copy, keyword strategy, trafficking, tagging, etc.).</li><li>
Manage and maintain relationships with external vendors and agencies.</li><li>
Stay current on industry trends to identify and execute a roadmap for the evolving paid search, SEO, and GEO landscape in partnership with the Head of Americas Integrated Media and Global Head of Search.</li></ul><p><b>
Required qualifications, capabilities, and skills</b></p><ul><li>
7+ years of SEO and paid search management and campaign experience.</li><li>
Experience designing and executing campaigns across paid search and SEO, including firsthand knowledge of media planning fundamentals (media math, budget management, bid strategies, forecasting, keyword development, and optimizations).</li><li>
Experience launching or managing third-party Paid Search campaigns, including SA360 and Bing.</li><li>
Daily account management and experience managing a Paid Search team.</li><li>
Experience launching and executing SEO/GEO strategies, including devising and implementing SEO/GEO content and site architecture strategies to grow market share.</li><li>
Ability to educate stakeholders on SEO/GEO best practices, providing advice, feedback, and support.</li><li>
Progressive marketing and performance analytics experience in B2B, technology, finance, or acquisition.</li><li>
Experience leveraging data visualization dashboards such as Qlik, Google Analytics, Adobe, and SEMRush.</li><li>
Knowledge of the MarTech landscape and proficiency with marketing tools/technologies such as CDPs/DMPs, MMM, MTA, and Brand Safety.</li><li>
Bachelor&rsquo;s degree in Marketing, MIS, BS, or equivalent experience.</li></ul><p><b>
Preferred qualifications, capabilities, and skills:</b></p><ul><li>
Experience with search media platforms (SA360, Bing, Google).</li><li>
In-platform campaign management experience.</li><li>
Experience in measurement using Qlik, Google Analytics, Adobe, SEMRush, and Brand Safety.</li><li>
Experience leveraging a CDP or DMP in media strategy.</li></ul>
<b>ABOUT US</b><br>
<div>
<div>JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world&rsquo;s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
</div><p></p><div><p>We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
</p><div><p>We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants&rsquo; and employees&rsquo; religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.</p>
<p>JPMorgan Chase &amp; Co. is an Equal Opportunity Employer, including Disability/Veterans</p><br>
</div></div></div><br>
<br>
<b>ABOUT THE TEAM</b><br>
<br>
J.P. Morgan Asset &amp; Wealth Management delivers industry-leading investment management and private banking solutions. Asset Management provides individuals, advisors and institutions with strategies and expertise that span the full spectrum of asset classes through our global network of investment professionals. Wealth Management helps individuals, families and foundations take a more intentional approach to their wealth or finances to better define, focus and realize their goals.</div>

Search Manager (Paid & Organic) - Global Integrated MediaAsset & Wealth Management

Zendesk

<div><h2 class="jobSectionHeader"><b>Job Description
</b></h2><p></p><h1 class="jobSectionHeader"><b>Startup Marketing Manager
</b></h1><p></p><p><b>About Zendesk for Startups
</b></p><p>Zendesk for Startups empowers startups to scale and thrive by delivering best-in-class customer experience solutions. With over 160,000 customers globally, we&rsquo;ve supported trailblazing companies such as Slack, Uber, Instacart, Canva, Nubank, Limebike, and Deliveroo from their earliest stages. Our mission is to drive sustainable startup growth through strategic partnerships, vibrant community engagement, and innovative go-to-market programs.<br>
</p><p></p><br>
<p><b>About the role
</b></p><p>As the Startup Marketing Manager you will play a pivotal role in elevating Zendesk for Startups' presence by delivering targeted, valuable content and digital campaigns that educate startups on our product capabilities and support scalable CX growth. You will own an end-to-end content and digital marketing strategy aligned with Zendesk&rsquo;s startup positioning to engage startups at every stage&mdash;from top-of-funnel awareness to onboarding nurture and sales enablement.
</p><p></p><p>We&rsquo;re looking for a strategic marketer and creative storyteller who deeply understands startup audiences and can lead integrated marketing programs that accelerate global startup acquisition, activation, and loyalty.
</p><p></p><p><b>What You&rsquo;ll Be Doing
</b></p><p>Content Strategy &amp; Creative Development
</p><ul><li><p>Refine and articulate a clear, compelling value proposition and messaging that shows why startups should choose Zendesk&rsquo;s scalable, flexible, AI-driven CX platform.
</p></li><li><p>Own and develop the global startup content strategy to engage startups across all stages&mdash;from awareness to onboarding nurture and sales enablement. This includes onboarding content, customer success stories, thought leadership, product positioning, production/solution content, industry reports, newsletters, and SEO-optimized content across mixed media (written, video, podcasts).
</p></li><li><p>Collaborate closely with product marketing, performance marketing, and regional partner teams to create content aligned with startup needs and evolving market trends.
</p></li></ul><p></p><p>Organic Social Media Planning &amp; Implementation
</p><ul><li><p>Develop and execute the organic social media strategy to engage, grow, and nurture startup communities worldwide as part of the global content plan.
</p></li><li><p>Produce, manage, and schedule regular social content primarily on LinkedIn to build brand affinity and community involvement, with plans to expand to platforms like Reddit.
</p></li><li><p>Respond to community interactions and track social metrics to continuously optimize engagement and reach.
</p></li><li><p>Coordinate social campaigns with paid media efforts for cohesive messaging and maximum impact.
</p></li></ul><p></p><p>Digital Campaign Management
</p><ul><li><p>Plan, launch, and optimize global paid media campaigns (search, social, retargeting, ABM) to drive startup acquisition and activation.
</p></li><li><p>Manage agency/vendor relationships, providing strategic guidance and overseeing creative assets and targeting.
</p></li><li><p>Analyze campaign performance to improve ROI and scale successful tactics.
</p></li><li><p>Oversee paid campaign budgets, timelines, and cross-team coordination.
</p></li></ul><p></p><p>Cross-Functional Collaboration &amp; Global Execution
</p><ul><li><p>Partner closely with regional teams to ensure localized relevance, translation, and efficient campaign rollouts.
</p></li><li><p>Drive alignment and integration with cross-functional marketing teams to embed startup messaging and stories into global industry reports, marketing campaigns, and other initiatives.
</p></li></ul><p></p><p><b>What You&rsquo;ll Bring
</b></p><p>Basic Qualifications:
</p><ul><li><p>6+ years of relevant work experience in digital marketing, content strategy, startup marketing, or related roles, preferably within B2B SaaS, CX, or technology industries.
</p></li><li><p>Proven ability to develop and execute comprehensive content and digital marketing strategies that drive brand awareness, engagement, and pipeline growth.
</p></li><li><p>Strong writing and storytelling skills, with experience creating tailored content for startup and B2B audiences.
</p></li><li><p>Ability to create and manage multi-format content, including written articles, video scripts, and podcasts.
</p></li><li><p>Experience managing organic social media channels, including content calendars, community management, and performance tracking.
</p></li><li><p>Experience managing paid media campaigns, working directly or through agencies, with a focus on acquisition and ROI optimization.
</p></li><li><p>Competence using marketing and analytics tools such as Tableau, Google Analytics, or similar platforms to measure and improve campaign performance.
</p></li><li><p>Excellent project management skills, capable of juggling multiple initiatives and stakeholders simultaneously.
</p></li><li><p>Strong collaboration and communication skills, with experience working across global teams and time zones.
</p></li><li><p>Passion for startups, innovation, and technology-driven growth.
</p></li></ul><p></p><p>Nice to haves:
</p><ul><li><p>Experience as a founder, at an accelerator or in venture capital.
</p></li><li><p>Direct experience working with venture capital firms, accelerators, or startup incubators.
</p></li><li><p>Hands-on experience with Zendesk products, CRM tools (Salesforce, Airtable), or startup-focused GTM motions.
</p></li><li><p>Exposure to global markets and cultural nuances within startup ecosystems across different regions.
</p></li></ul><p></p>The US annualized base salary range for this position is $124,000.00-$186,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.
<p><b>The intelligent heart of customer experience
</b></p><p>Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.
</p><p></p><p>Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.
</p><p></p><p>As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.
</p><p></p><p>Zendesk is an equal opportunity employer, and we&rsquo;re proud of our ongoing efforts to foster global diversity, equity, &amp; inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here .
</p><p></p><p>Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.</p></div>

Startup Marketing Manager

SoGal Ventures

<div>
 Zola is looking for a
 <strong>
  Director of Organic Search
 </strong>
 to lead our organic search strategy and execution, with a strong emphasis on content. We need a creative, hands-on operator who is excited about the future of search, including the integration of AI and new technologies, and who &ldquo;spikes&rdquo; in content strategy. You'll be responsible for building a comprehensive strategy from the ground up, identifying high-impact opportunities, and scaling our content and product efforts to drive meaningful growth for Zola.
 <br/>
 <br/>
 This is NOT a cookie-cutter SEO role: thinkers who rely heavily on &ldquo;SEO best practice&rdquo; as an answer need not apply. We are looking for a leader who can serve at the forefront of the most quickly evolving discipline in marketing, who solves business problems through the lens of organic search.
 <br/>
 <br/>
 This role reports directly to the Chief Marketing Officer (CMO).
 <br/>
 <br/>
 <strong>
  What You'll Do
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Lead the Organic Search Strategy: Develop and execute a holistic SEO/GEO strategy that aligns with Zola&rsquo;s business goals, focusing on both foundational SEO and innovative, content-led growth initiatives.
  </li>
  <li>
   Drive Content Creation: Lead the end-to-end content creation process, from identifying high-potential keywords and topics to building scalable workflows for content production. Partner with cross-functional collaborators to execute against a content roadmap.
  </li>
  <li>
   Innovate with AI and Technology: Actively explore and implement new technologies, including AI tools, to accelerate keyword research, content generation, and co-occurrence acquisition.
  </li>
  <li>
   Conduct In-Depth Research: Perform advanced keyword research, competitive analysis, and opportunity modeling to identify new growth areas. You'll use data to make a strong business case for your content strategies.
  </li>
  <li>
   Manage Cross-Functional Projects: Work closely with product, engineering, and marketing teams to ensure SEO-first thinking is integrated into our product roadmap and marketing campaigns.
  </li>
  <li>
   Report on Performance: Monitor, analyze, and report on key SEO metrics to the leadership team, clearly articulating performance, trends, and future opportunities. You will own the results.
  </li>
  <li>
   Mentor and Grow: Stay on top of the latest search trends, algorithm updates, and industry best practices. You'll be the resident expert, educating others and championing SEO throughout the organization.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What We're Looking For
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   6-9 years of hands-on experience in SEO, with a proven track record of driving significant organic growth through business-led content and technical strategies.
  </li>
  <li>
   Expert-level proficiency in platforms like Google Search Console, SEMRush, Botify, etc. as well as emerging AI search measurement and workflow platforms
  </li>
  <li>
   A proven track record of curiosity and innovation when it comes to AI, GEO, and the evolving search landscape. This isn&rsquo;t a platitude; we will ask you to give us examples of this.
  </li>
  <li>
   A builder and operator. You're not just a strategist; you're highly operational and ready to roll up your sleeves to build new processes and workflows.
  </li>
  <li>
   Deep expertise in content strategy. You know how to identify content gaps, model opportunity, and create engaging content that ranks. You have experience with co-occurrence acquisition and building a comprehensive content ecosystem.
  </li>
  <li>
   A strong understanding of technical SEO and how it intersects with content.
  </li>
  <li>
   Excitement for the future of search. You are genuinely curious about how AI, large language models, and other emerging technologies will shape the SEO landscape. You have experience working with AI tools for content or have a strong desire to dive in.
  </li>
  <li>
   Excellent communication and analytical skills. You can translate complex data into clear, actionable insights for both technical and non-technical audiences.
  </li>
  <li>
   Nimble and adaptable. You thrive in a fast-paced, startup-like environment and are comfortable navigating ambiguity.
   <br/>
   <br/>
  </li>
 </ul>
 The salary range for this role is $140,000 - $155,000. This full-time role will be hybrid at our office in NYC (Tuesdays &amp; Thursdays).
 <br/>
 <br/>
 <strong>
  About Zola
  <br/>
  <br/>
 </strong>
 We're Zola, the wedding company that will do anything for love. We're reinventing the wedding planning and registry experience to make the happiest moment in our couples&rsquo; lives even happier. From engagement to wedding and decorating your first home, Zola is there, combining compassionate customer service with modern tools and technology&hellip; all in the service of love.
 <br/>
 <br/>
 We built our entire platform from the ground-up in 2013, and quickly became the fastest-growing wedding company in the country. Our team has deep experience creating award-winning online and mobile products that are helpful, intuitive, and simply magical. We&rsquo;re proud to have investor partners including Female Founders Fund, Comcast Ventures, Goldman Sachs, Canvas Ventures, Thrive Capital and Lightspeed Venture Partners, among others.
 <br/>
 <br/>
 We are passionate about supporting all forms of love, and we&rsquo;re proud of our thriving community of over 2 million couples. We strive to hire a team that is as beautifully diverse as the couples getting married today, and we encourage individuals from every race, gender identity, age, sexual orientation, ethnicity, marital status, religion and perspective to apply. Zola will always be a place where every employee, couple, wedding guest, wedding vendor, and partner will be respected and accepted and valued.
 <br/>
 <br/>
 Our headquarters is in NYC. Come work with us!
</div>


Director of Organic Search

<div><b>JOB DESCRIPTION</b><p><br>
</p><p>The Media team is a top-tier central media agency that markedly raises brand awareness and drives account profitability. Media is the bridge between the business and the consumer &ndash; guiding people to JPMC -owned and -produced media so they can begin or deepen their relationship with JPMC. The JPMC Paid Media team supports the planning, activation and management of Media programs across all JPMC products and lines of business. Over the past 5 years, the team has developed an internal media buying practice that manages Search Marketing, Social Marketing and Programmatic Paid Media (Display, Online Video, Audio). As a result of developing these internal practices, JPMC has assumed greater control of its media investment with the intent of driving incremental media efficiency and marketing campaign performance.
</p><p>As a Search Operations Lead-Vice President on the Paid Media team, you should be a dynamic leader with deep expertise in Search Engine Marketing (SEM) or Search Engine Optimization (SEO). You will have proven ability to influence senior stakeholders, and ability to lead discussions with Controls partners to innovate and expand our process and procedures. You will partner with the team leads of Paid Search and SEO, driving our operations forward across several LOBs. You will oversee the development and execution of the Search teams business objectives (OKRs) and delivering measurable results. You will serve as a thought leader, internal consultant, and trusted advisor for the Search department head. Your leadership will inspire innovation, foster collaboration, and elevate the paid media discipline across the organization.</p><p><b>
Job Responsibilities:</b></p><ul><li>
Analyze business processes to identify inefficiencies, develop and implement solutions, and oversee day-to-day Search team operations.</li><li>
Provide comprehensive support, unbiased advice, in-depth analysis, and actionable recommendations to the Head of Search and senior leaders to drive operational excellence and informed decision-making.</li><li>
Project manage executive-level deliverables, such as Quarterly Business Reviews, OKRs, capacity planning, and Finance reviews.</li><li>
Track and memorialize timelines, roadmaps, and project plans that are commercially relevant and future facing.</li><li>
Templatize departmental workstreams for consistent tracking and reporting.</li><li>
Lead controls, process, and procedure discussions, ensuring deliverables are met.</li><li>
Manage new hire onboarding, including roles and responsibilities, tech requirements, stakeholder contacts, and knowledge sharing.</li><li>
Stay current with advancements in AI and automation, applying new capabilities to improve team operations.</li></ul><p>
</p><p><b>Required qualifications, capabilities and skills:</b></p><ul><li>
7+ years&rsquo; experience in Paid Search campaign management or Organic Search content and technical roles.</li><li>
Proven ability to plan and execute projects, meeting timelines and budgets.</li><li>
Exceptional analytical skills, with the ability to interpret complex data and translate insights into strategic action.</li><li>
Strong problem-solving skills and innovative, out-of-the-box thinking.</li><li>
Superior communication and presentation skills, with experience engaging senior stakeholders and executive leadership.</li><li>
Ability to distill complex business problems and data into clear, actionable insights.</li></ul><p>
</p><p><b>Preferred qualifications, capabilities and skills</b></p><ul><li>
Experience in Financial Services.</li><li>
Agency or in-house paid media leadership, managing large-scale acquisition, e-commerce, or travel search programs.</li><li>
Demonstrated success (3+ years) leading high-performing teams and managing multi-LOB search programs for recognized brands.</li><li>
Advanced proficiency with Google Ads, Microsoft Ads, and third-party SEM tools (e.g., SA 360, Adobe, Marin).</li></ul><p>
</p><p></p><b>ABOUT US</b><p><br>
Chase is a leading financial services firm, helping nearly half of America&rsquo;s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
</p><p></p><p>We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
</p><p></p><p>We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants&rsquo; and employees&rsquo; religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.</p><p></p><p>
Equal Opportunity Employer/Disability/Veterans</p><br>
<br>
<br>
<b>ABOUT THE TEAM</b><br>
<div>
Our Consumer &amp; Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We&rsquo;re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions &ndash; all while ranking first in customer satisfaction.</div><div><br>
<br>
</div><div>Marketing &amp; Communications teams shape the firm&rsquo;s brand and protect and grow the firm&rsquo;s excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center &amp; the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.</div></div>

Search Operations Lead-Paid Media

NFP Corp

<div><p><b>Who We Are:
</b></p><p>Lenox Advisors brings together sophisticated solutions in wealth management and insurance services to high-net-worth individuals and their families. As a wholly owned subsidiary of NFP, an Aon company, we combine the culture of a boutique firm with the stability and backing of a large corporation to create an environment that's truly unique.
</p><p><b>Summary: </b>Lenox Advisors is seeking a Digital Marketing Manager to partner with leadership to propose the firm&rsquo;s digital strategy and lead the execution. This role serves as the central driver of our digital ecosystem &ndash; overseeing our website, search and performance marketing, marketing automation, and data-driven marketing initiatives. The position requires both strategic and hands-on expertise to align digital tactics to business goals, elevate our digital presence, and empower advisors with modern marketing tools. This role plays a pivotal part in modernizing how we connect with clients and advisors in a dynamic financial landscape.</p>
<p><b>
Job Accountabilities:</b></p>
<p>
Digital Strategy &amp; Leadership</p>
<ul>
<li>Partner with leadership to define and execute a comprehensive digital marketing strategy aligned with firm objectives.</li>
<li>Oversee budget planning and allocation across paid media, SEO/GEO/AEO, partners, and campaigns.</li>
<li>Serve as the internal digital subject matter expert and strategic advisor to leadership.</li>
</ul>
<p>Website &amp; Performance Marketing</p>
<ul>
<li>Manage website performance, UX, and conversion optimization to deliver an exceptional client experience.</li>
<li>Lead performance marketing initiatives, including paid search and display.</li>
<li>Ensure website and campaign analytics are tracked, reported, and optimized for measurable growth.</li>
</ul>
<p>Marketing Automation &amp; CRM Integration</p>
<ul>
<li>Own the firm&rsquo;s marketing automation platform (HubSpot), optimizing workflows, email journeys, forms, and landing pages.</li>
<li>Partner with technology teams to integrate marketing data with CRM systems (Salesforce experience a plus).</li>
<li>Drive data enablement to ensure digital insights are actionable and accessible.</li>
</ul>
<p>Search Optimization &amp; Digital Visibility</p>
<ul>
<li>Lead all SEO, GEO, and AEO efforts to increase visibility, inbound traffic, and qualified leads.</li>
<li>Use tools such as Google Analytics, SEMrush, and others to measure effectiveness and identify opportunities for improvement.</li>
</ul>
<p>Content &amp; Brand Experience</p>
<ul>
<li>Oversee creation of digital content across website, blog, email, and social media to ensure brand consistency and alignment with SEO strategy.</li>
<li>Uphold brand standards and maintain a cohesive visual and verbal identity across all digital touchpoints.</li>
<li>Manage and optimize social media campaigns on platforms such as LinkedIn, Instagram, Facebook, and X (Twitter).
</li></ul><p>Analytics &amp; Reporting
</p><ul><li>Provide regular reporting and insights on digital performance, campaign ROI, and audience engagement.
</li><li>Translate data into actionable recommendations that inform strategy and continuous improvement.</li>
</ul>
<p><b>Required Knowledge/Skills/Abilities:</b></p>
<ul>
<li>Proven success in SEO, GEO, AEO, website optimization, and digital campaign management.
</li><li>Hands-on experience with marketing automation platforms (HubSpot, Pardot, Marketo, etc.).
</li><li>Strong understanding of CRM systems (Salesforce preferred).
</li><li>Excellent analytical, strategic, and project management skills.</li>
</ul>
<p><b>Required Behaviors/Attitudes:</b></p>
<ul>
<li>Demonstrated ability to lead cross-functional teams and manage external partners.</li>
<li>Strong communicator with the ability to present insights and influence leadership decisions.</li>
<li>Maintains a strong focus on customer experience and service excellence.</li>
<li>Proactive and results-driven; anticipates needs, drives performance, and delivers measurable outcomes.</li>
<li>Adapts quickly to change and effectively leads others through organizational transitions, shifting priorities, and evolving business needs.
</li></ul><p><b>What We Offer:
</b></p><p>We're proud to offer a competitive salary, PTO &amp; paid holidays, 401(k) with match, exclusive discount programs, health &amp; wellness programs, and more. Our PeopleFirst culture focuses on building and nurturing lifelong relationships with our employees because, at the end of the day, we exist to be there for others. The base salary range for this position is $105,000.00 &ndash; $125,000.00. The base salary offered will be determined by factors including, but not limited to, experience, credentials, education, certifications, skill level required for the position, the scope of the position, and geographic location. Actual base salary offered will be determined on a case-by-case basis. In addition to the base salary, this position may be eligible for performance-based incentives.
</p><p></p><p><b>NFP and You... Better Together!</b>
</p><p>NFP and Lenox Advisors is an inclusive Equal Employment Opportunity employer.</p></div>

Digital Marketing Manager

Franklin Templeton

<div><div>Fiduciary Trust International is a premier investment and wealth management firm with a commitment to growing and protecting wealth across generations. We offer a dynamic and collaborative approach to managing wealth for high-net-worth and ultra high-net-worth individuals and families, family offices, endowments, foundations, and institutions. Unlike other firms, our investment managers, tax and estate planning professionals work together to develop holistic strategies to optimize clients&rsquo; portfolios while mitigating the impact of taxes on their wealth. As a fiduciary, the guidance we provide is always in the best interests of our clients, without conflict or competing benefits. We offer boutique customization and deep expertise in specialized investment, tax and planning strategies alongside sophisticated technology and custody platforms.</div><div></div><div>
Fiduciary Trust International is owned by Franklin Templeton, a dynamic firm that spans asset management, wealth management, and fintech, giving us many ways to help investors make progress toward their goals. With clients in over 150 countries and offices on six continents, you&rsquo;ll get exposed to different cultures, people, and business development happening around the world.</div><div></div><div>
Senior Content Creator</div><div></div><div>
Fiduciary Trust International is seeking a Senior Content Creator to lead the creation of compelling content with a strong focus on wealth management sales and marketing content. You will be responsible for developing persuasive presentations, pitch decks and other client-facing collateral that clearly communicates value and drives business development. Acting as the editorial lead and writer for wealth planning, you will craft scripts for videos and webinars to educate, engage, and influence key audiences.<br>
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The Senior Content Creator contributes to brand storytelling, website copy, and ad hoc writing projects, supporting marketing campaigns and client outreach.</div><div></div><div>
The ideal candidate is a strategic thinker and exceptional communicator who can collaborate with subject matter experts and creative teams to deliver content that advances both marketing and sales goals. A strong understanding of how to write sales-oriented copy, alongside expertise in SEO best practices, is essential.</div><div></div><div>
How You Will Add Value</div><div></div><div>
Thought Leadership &amp; Content Strategy:</div><ul><li>
Develop content ideas based on SEO results, website analytics and themes.</li><li>
Lead the editorial board for wealth planning content, overseeing topic selection, content pipeline, contributor coordination and alignment with business strategy.</li><li>
Create compelling thought leadership content in collaboration with internal experts&mdash;covering topics such as tax planning, estate strategies, financial planning, and wealth transfer.</li><li>
Write scripts for educational videos and webinars, ensuring the content is clear, compliant, engaging, and aligned with audience needs.</li><li>
Develop short and long-form content, blogs, articles, infographics, and other assets that establish our authority in wealth management and financial planning.</li><li>
Develop client testimonials for the website and pitch materials</li></ul><div></div><div>
Brand and Web Copywriting:</div><ul><li>
Write and edit brand-consistent messaging for webpages, digital experiences and marketing campaigns.</li><li>
Utilize language across content to maximize SEO results</li><li>
Craft content for homepage messaging, product/service pages, and campaign landing pages.</li><li>
Support executive communications with high-impact storytelling aligned to our brand.</li></ul><div></div><div>
Presentations:</div><ul><li>
Develop content and storylines for prospect and client presentations and slides</li><li>
Build out slide libraries for pitchbooks and educational presentations</li></ul><div></div><div>
Editorial Operations &amp; Content Management:</div><ul><li>
Lead the wealth planning editorial calendar and manage the production workflow from concept to publication.</li><li>
Coordinate reviews and approvals for all content assets, including video and webinar materials.</li><li>
Work closely with cross-functional teams to align content with marketing campaigns and client journey strategies.</li><li>
Track and report on content performance and engagement metrics; adjust strategies accordingly.</li></ul><div></div><div>
Ad Hoc and Cross-Functional Writing Support:</div><ul><li>
Deliver writing support for various initiatives including emails, brochures, client letters, internal communications, award submissions and scripts for speakers leading FTI-hosted events and sponsorships.</li><li>
Adapt messaging across channels, audiences, and formats as new business needs arise.</li><li>
Use AI tools for content drafting, repurposing and optimization where appropriate.</li></ul><div></div><div>
What Will Help You Be Successful in This Role</div><div></div><div>
Experience and Education:</div><ul><li><div>
BA in Communications, Journalism, Marketing or related field; MBA a plus</div></li><li>
10+ years of writing and content strategy experience within asset or wealth management required</li><li>
Expertise in developing thought leadership in financial planning and wealth advisory contexts</li><li>
Demonstrated experience writing scripts for videos, webinars, and other presentation-based formats</li><li>
Strong project management skills and ability to manage multiple priorities in a matrixed organization</li></ul><div></div><div>
Technical Skills:</div><ul><li><div>
Familiarity with AI content tools, SEO, and digital publishing best practices</div></li><li>
Proven success managing editorial boards or content calendars with cross-functional stakeholders</li><li>
Strong storytelling skills with a mastery of structure, tone and technical accuracy</li></ul><div></div><div>
Learn More: Click below links to learn more about Fiduciary Trust International &ndash;</div><ul><li><div>
Fiduciary Trust International</div> LinkedIn Company Page</li><li><div>
The Story of Fiduciary Trust International</div></li></ul><div></div><div><i>
Compensation</i><i>: Along with base compensation, employees are eligible for an annual discretionary bonus, a 401(k) plan with a generous match, and recognition rewards. We also offer a comprehensive benefits package, which includes a range of competitive healthcare options, insurance, and disability benefits, employee stock investment program, learning resources, career development programs, reimbursement for certain education expenses, paid time off (vacation / holidays / sick / leave / parental &amp; caregiving leave / bereavement / volunteering / floating holidays) and a motivational wellbeing program. We expect the base salary for this position to range between $150,000 - $165,000, depending on location and level of relevant experience, plus discretionary bonus.</i></div><div></div><div>
#LI-US</div><div>
#Hybrid</div><div></div><div><div><div><div>
Experience our welcoming culture and reach your professional and personal potential!</div><div><br>
Our culture is shaped by the variety of perspectives and experiences brought by talent from around the world. Regardless of your interests, lifestyle, or background, there&rsquo;s a place for you at Franklin Templeton. We provide employees with the tools, resources, and learning opportunities to help them excel in their career and personal life.<br>
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By joining us, you will become part of a culture that focuses on employee well-being and provides multidimensional support for a positive and healthy lifestyle. We understand that benefits are at the core of employee well-being and may vary depending on individual needs. Whether you need support for maintaining your physical and mental health, saving for life&rsquo;s adventures, taking care of your family members, or making a positive impact in your community, we aim to have them covered.</div><div></div><div><div>
Learn more about the wide range of benefits we offer at Franklin Templeton</div><br>
<ul><li>Most benefits vary by location. Ask your recruiter about benefits in your country.</li></ul></div><div></div><div>
Franklin Templeton is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees, and we evaluate qualified applicants without regard to ancestry, age, color, disability, genetic information, gender, gender identity, or gender expression, marital status, medical condition, military or veteran status, national origin, race, religion, sex, sexual orientation, and any other basis protected by federal, state, or local law, ordinance, or regulation.</div><div></div><div>
If you believe that you need an accommodation or adjustment, due to a medical condition or disability, to search for or apply for one of our positions, please send an email to <div>accommodations@franklintempleton.com</div>. In your email, please include the accommodation or adjustment you are requesting, the job title, and the job number of the position you are applying for. It may take up to three business days to receive a response to your request. Please note that only accommodation requests will receive a response.</div></div></div></div></div>

Senior Content Creator - Wealth Management

NoGood

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 Ready to join one of the fastest-growing (and coolest!) marketing agencies in the country? You've arrived at the right place!
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 A team of proven growth experts, creatives, and data scientists who help unlock rapid growth for some of the world's most iconic brands. We've successfully grown many companies from hundreds to millions in revenue. We have worked with VC-backed startups and Fortune 500 brands including TikTok, Oura, Nike, P&amp;G, Intuit, and many more. We are based out of New York City and support startups and scale-ups around the globe.
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  The role:
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 NoGood is looking for a hands-on AI Search and Content Intern to help drive implementation and organic traffic growth. You will assist in day-to-day keyword research, content planning, writing, SEO/AEO optimizations and more! As a team member, you will learn from SEO, AEO, and organic traffic growth experts. This position can be remote, but preferably will be based out of our headquarters in New York City.
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   Support content strategy for NoGood as a client by authoring thought leadership pieces and blog posts that drive traffic
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   Produce winning content in the form of blog and landing page content
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   Support optimizing existing marketing assets to provide a better customer journey in our marketing funnels
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   Partner with the marketing team to work on new initiatives to drive growth
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   Conduct market research to track industry trends and competitive analysis to inform organic marketing strategies
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   Oversee and learn technical implementation methods for improving organic visibility.
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   Research emerging AI search trends (Google SGE, Perplexity, ChatGPT Browse, Bing Copilot, etc.)
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   Analyze how AI models summarize and cite web content, and identify optimization opportunities
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   Support creation of AEO briefs with a focus on content frameworks for LLMs
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   Use tools like Goodie, Ahrefs, Search Console, Perplexity, and ChatGPT to monitor shifts in visibility
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   Collaborate with the content team to draft and test AEO-optimized articles and metadata
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   Other responsibilities as assigned
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  Requirements
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   Strong career interest in marketing, content, marketing analytics, and AI Search (AEO)
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   Proficiency in SEMRush, Ahrefs, Google Search Console, Google Analytics is a plus
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   Excellent project management skills - able to juggle multiple priorities and meet deadlines
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   A can-do attitude and able to complete tasks with little supervision
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   Excellent writing skills to be able to craft thought leadership pieces (long-form) and persuasive, snappy copy (short-form)
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   Excellent communication and interpersonal skills
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   Working knowledge of Wordpress is a must. Ability to build articles within CMS and implementation of optimization efforts.
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   Experience (or a strong understanding) using marketing automation software like HubSpot is a plus.
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   Current enrollment in either a 4-year program or Graduate program at an accredited school
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  Benefits
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  Perks Of Becoming a NoGoodie:
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   Flex Work Environment: hybrid at HQ and remote globally
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   Level Up: Mentorship &amp; Career Growth Support
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   Always Be Learning: Access to Top-tier Resources &amp; Industry Experts
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   Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
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   Fuel Your Day: Free Lunch, Snacks, Cold Brew, &amp; Happy Hours
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   Grow With Us: Endless Opportunities to Lead &amp; Succeed
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   Keep on Shining: Ongoing Employee Development Programs
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  EEO &amp; Compensation Transparency Statement:
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 NoGood is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. NoGood complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $16.50-$20/hour
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 At NoGood, we understand that diversity in the workplace is vital to a company's success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, NoGood is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.
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AI Search & Content Intern

Explore 902+ Search manager paid organic global integrated mediaasset wealth management in New York this November. Find roles across top companies and apply now to boost your career.