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senior brand manager

PepsiCo

<div>
 
 Overview
 
 
 
 
 We Are PepsiCo
 
 
 
 PepsiCo is a leading name in North Africa&rsquo;s food and beverage industry, where our products are enjoyed by consumers daily across the region. We offer a robust portfolio of beloved brands like PEPSI, SEVEN-UP, DORITOS, CHEETOS and CHIPSY, designed to cater to the tastes and preferences of consumers. With a focus on local sourcing, production, and distribution, PepsiCo provides essential support to local economies and partners closely with communities throughout the region.
 
 
 
 Guiding Vision and Regional Impact
 
 
 
 PepsiCo&rsquo;s vision aligns with our global goal to be the Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). This strategic transformation is committed to sustainable growth by putting people and the planet at the heart of our operations. In North Africa, this includes initiatives in responsible sourcing, waste reduction, and water conservation. Our regional programs empower local talent, boost employment, and provide support for local agriculture, particularly through partnerships with farmers and suppliers.
 
 
 
 Empowering Our People and Communities
 
 
 
 Our dynamic teams drive the PepsiCo culture in North Africa, embracing diversity and collaboration to solve local challenges and create innovative products. We are dedicated to fostering an inclusive workplace, one where every individual feels valued and empowered to be themselves. This commitment extends beyond our employees to positively impact the communities we serve, striving for shared growth and a healthier, more sustainable future for all.
 
 
 
 Diversity and Inclusion Commitment
 
 
 
 PepsiCo stands firmly behind our global commitment to diversity, equality, and human rights. We are proud to be an equal opportunity employer, ensuring a fair and welcoming workplace for all, regardless of age, gender, religion, disability, or any other characteristic. Our dedication to inclusion strengthens our workforce and helps drive our business forward, enriching both PepsiCo and the communities in North Africa.
 
 
 
 Responsibilities
 
 
 
 Generate consumer and customer insights for translation into strategies, plans and activities for assigned segments and projects.
 
 
 
 Business planning and goal alignment:
 
 
 
 <ul>
 <li>
 Ensures that brand plans are executed on time and flawlessly ontime in full by defining WHO, WHAT, WHEN
 </li>
 <li>
 Responsible for information on evolving category situation/ brand performance - Market trends/ Share evolution/ consumer immersion and feedback/ brand analysis/activity specific analysis etc.
 </li>
 <li>
 Ensuring Marketing procurment as per financial process
 
 
 </li>
 </ul>
 
 Delight Consumers
 
 :
 
 
 <ul>
 <li>
 Champions an intimate and holistic understanding of our consumers by simplifying and cutting through complexity in consumer/category understanding to translate into actionable brand insights
 </li>
 <li>
 Works closely with commercial teams to ensure that there is an efficient customer &amp; shopper marketing strategy that is based on key shopper researches, insights, and learnings.
 
 
 </li>
 </ul>
 
 Build Great Brands
 
 :
 
 
 <ul>
 <li>
 Ensures that all brand activities are aligned with the Brand Essence and Vision.
 </li>
 <li>
 Ensures that our communication team is integrated and that all our partners are aligned
 </li>
 <li>
 Leads No sugar segment acceleration strategy development &amp; execution
 </li>
 <li>
 Grow category per caps through Leading Tasty lunch occasion foot expansion
 
 
 </li>
 </ul>
 
 Responsible to track, analyze and propose actions from different consumer understanding initiatives on the brands.
 
 
 
 <ul>
 <li>
 Idea generation/ concept development and testing.
 </li>
 <li>
 Competition analysis &amp; Spends efficacy analysis
 
 
 </li>
 </ul>
 
 Leads Category Promotional Grid development &amp; Execution across CSDs &amp; Partners with Commercialization team on Flavor &amp; pack Innovations
 
 
 
 <ul>
 <li>
 Partners with Commercialization team on Flavor &amp; pack Innovations
 </li>
 <li>
 Responsible to closely co-ordinate with the technical team for product finalization and updating of evolving cost elements in the evolving project financials.
 </li>
 <li>
 Responsible to ensure with Supply chain, packing material, and Raw Material/Capacity are in place for the 1st time industrial production of new NPD.
 
 
 </li>
 </ul>
 
 Win with Customers:
 
 
 
 <ul>
 <li>
 Constantly challenges the sales organization to ensure its results and effectiveness.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 A minimum of 6 years of experience in FMCG Marketing
 </li>
 <li>
 Strong Marketing experience coupled with solid commercial acumen - with proven experience in brand building, meeting consumer needs, delivering successful communication programs, innovation launches and brand activations.
 </li>
 <li>
 Strong command of brand management in FMCG is a must.
 </li>
 <li>
 Insight - demonstrable use of consumer, customer, and business insights to shape strategic business and brand plans.
 </li>
 <li>
 Creativity - bring ideas that generate talkability and impact beyond the paid media invested.
 </li>
 <li>
 Analytical skills - create robust analysis and meaningful insights to drive actions and highlight opportunities
 </li>
 <li>
 Creativity - bring ideas that generate talkability and impact beyond the paid media invested
 </li>
 </ul>
</div>

Senior Brand Manager

Capgemini

<div>
 Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you&rsquo;d like, where you&rsquo;ll be supported and inspired by a collaborative community of colleagues around the world, and where you&rsquo;ll be able to reimagine what&rsquo;s possible. Join us and help the world&rsquo;s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.
 
 
 
 Job Description
 
 
 
 As a Senior Product Manager, you will be responsible for defining the product vision, customer value, and feature priorities for a high-impact digital experience transformation initiative. Operating at the intersection of business strategy, customer experience design, and technology delivery, the Senior Product Owner ensures the product roadmap aligns with strategic objectives, is informed by customer insights, and is executed through agile delivery.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Define the product vision, value proposition, and target experience aligned to business goals and customer needs.
 </li>
 <li>
 Translate strategic priorities into a measurable product roadmap with clear outcomes and KPIs.
 </li>
 <li>
 Partner with consulting, design, and business stakeholders to shape product direction to business transformation goals.
 </li>
 <li>
 Evaluate market trends, competitor offerings, and user insights to identify differentiation opportunities.
 </li>
 <li>
 Champion the customer&mdash;turn research insights, journey data, and behavioral patterns into product decisions.
 </li>
 <li>
 Lead co-creation with experience design teams to define frictionless, intuitive journeys across channels.
 </li>
 <li>
 Ensure brand, accessibility, and usability standards are fully embedded in the product experience.
 </li>
 <li>
 Digital Product Management with end to end view of features and epics.
 </li>
 <li>
 Prioritize features based on customer value, impact on journeys, and feasibility.
 </li>
 <li>
 Translate product vision into product requirements, user stories, and detailed specifications.
 </li>
 <li>
 Serve as the strategic bridge between business leaders, consulting workstreams, and delivery squads.
 </li>
 <li>
 Communicate product strategy, roadmap progress, and value outcomes to teams and global stakeholders.
 </li>
 <li>
 Run agile sprints and scrum ceremonies within teams and with clients to ensure the project delivers value to the client and is within committed timelines
 </li>
 <li>
 Understand and have expertise in agile methodologies and program
 </li>
 <li>
 Understand product owner responsibilities and able to manage product backlogs and efficient in writing epics and user stories
 </li>
 <li>
 Understand and able to manage and work with tools like JIRA and Confluence
 </li>
 <li>
 Gain intimate understanding of your clients&rsquo; business strategy, product group/service offerings, organization, processes, and decision-making structures.
 
 
 </li>
 </ul>
 
 Job Requirements
 
 
 
 <ul>
 <li>
 Strong background in premium consulting sales with a proven track record in leading cross-functional business development processes
 </li>
 <li>
 Strong solid business acumen you understand the concerns a business executive may have, and you can decipher the 'business language' to understand how we may be able to translate our offerings to solve their challenges
 </li>
 <li>
 Comfort working in ambiguous environments, both with customers and internally - you work to create structure to keep progress going in all the projects you touch, while also being able to stay agile when business can change quickly
 </li>
 <li>
 Ability to become a trusted advisor to frog&rsquo;s clients
 </li>
 <li>
 At least 12+ years of industry experience ( in Telco or Fin-Tech ) and experience in managing large multi-team and multi-geography projects
 </li>
 <li>
 A problem-solving nature that shows itself in the ability to put together Digital Product Programs in collaboration with customer
 </li>
 <li>
 Experience working with human-centred design, strategy and brand advocate for it
 </li>
 <li>
 Prior experience in a creative agency or consultancy work setting
 </li>
 <li>
 Domain Understanding of Telco is a plus
 </li>
 <li>
 Understanding of Egypt Consumer Market is a plus
 </li>
 <li>
 Minimum 2 end to end implementation for experience design programs from design to delivery for Digital Product Programs
 
 
 </li>
 </ul>
 Capgemini is an AI-powered global business and technology transformation partner, delivering tangible business value. We imagine the future of organizations and make it real with AI, technology and people. With our strong heritage of nearly 60 years, we are a responsible and diverse group of 420,000 team members in more than 50 countries. We deliver end-to-end services and solutions with our deep industry expertise and strong partner ecosystem, leveraging our capabilities across strategy, technology, design, engineering and business operations. The Group reported 2024 global revenues of &euro;22.1 billion.
 
 
 Make it real | www.capgemini.com
</div>

Senior Product Manager

Majid Al Futtaim

<div>
 
 
 BUSINESS INTRODUCTION
 
 
 
 Majid Al Futtaim Holding is the leading shopping mall, retail, communities, entertainment developer and operator in the Middle East, North Africa, and Central Asia regions. With over 43,000 people, revenues of over US$ 11 Billion, and operations in 18 countries. Some of the iconic brands we carry include Mall of the Emirates, Carrefour, All Saints, Lego, City Center, Abercrombie &amp; Fitch, &amp; Vox Cinemas. We believe in making Great Moments for Everyone, Every day.
 
 
 
 
 
 
 JOB TITLE
 
 
 
 Senior Category Manager | MAF Global Solutions | Global Solutions Egypt
 
 
 
 
 
 
 ROLE SUMMARY
 
 
 
 Leading a team to execute both tactical and strategic sourcing of products and services for all MAF operating companies across various countries within F&amp;B Category while ensuring alignment with strategic initiatives and plans developed in Dubai.
 
 
 
 
 
 
 ROLE PROFILE
 
 
 <ul>
 <li>
 Support the category lead in delivering the F&amp;B strategic roadmap, annual budgets, and business-aligned priorities.
 </li>
 <li>
 Develop and execute sourcing strategies that comply with legal, policy, and business requirements.
 </li>
 <li>
 Lead complex sourcing activities for new projects, ensuring milestone achievement and timely delivery.
 </li>
 <li>
 Drive cost improvements through consolidation, standardization, and Total Cost of Ownership (TCO) analysis.
 </li>
 <li>
 Negotiate prices and finalize commercial agreements in coordination with Legal while meeting sourcing and savings targets.
 </li>
 <li>
 Analyze markets, industry trends, and spend data to identify cost drivers and strategic opportunities.
 </li>
 <li>
 Manage supplier relationships, performance, and procurement process improvements across OpCos.
 </li>
 <li>
 Lead and develop the procurement team while reporting sourcing outcomes and ensuring project alignment with F&amp;B category goals.
 </li>
 </ul>
 
 
 
 
 
 REQUIREMENTS
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree required; professional procurement certifications preferred (MCIPS/CIPS/APICS), with MBA and Arabic fluency optional.
 </li>
 <li>
 15&ndash;17 years of procurement experience, including 7&ndash;10 years in a similar senior role.
 </li>
 <li>
 Strong behavioral competencies including communication, problem-solving, customer focus, influencing skills, and team management.
 </li>
 <li>
 Extensive experience in direct procurement within the F&amp;B category, including complex sourcing, major deal negotiations, spend analysis, and strategy development.
 </li>
 <li>
 Strong knowledge of procurement best practices, contract terms, legal considerations, and risk assessment.
 </li>
 <li>
 Skilled in using e-sourcing platforms and ERPs (e.g., Oracle, Ariba, Coupa) with experience in shared services procurement as a plus.
 </li>
 </ul>
 
 
 
 
 
 WHAT WE OFFER
 
 
 <ul>
 <li>
 At Majid Al Futtaim, we&rsquo;re on a mission to create great moments, to spread happiness, to build, experiences that stay in our memories for a lifetime. We&rsquo;re proud to say that over the past 27 years, we have built a reputation as a regional market leader in what we do. Join us!
 </li>
 <li>
 Work in a friendly environment, where everyone shares positive vibes and excited about our future.
 </li>
 <li>
 Work with over 45,000 diverse and talented colleagues, all guided by our Leadership Model.
 </li>
 </ul>
 
 
</div>

Assistant Brand Manager

Chain Reaction

<div>
 
 Chain Reaction is an award-winning digital marketing agency based in GCC and Levant. We develop bespoke digital strategies to help our clients achieve their growth goals, bringing together online marketing techniques including Online Advertising, SEO, Content Marketing, Social Media, Influencer Marketing, and more.
 
 
 
 
 Chain Reaction
 
 is looking for a
 
 Senior Social Media Executive
 
 to support the planning, execution, and optimization of client social media programs. This role works closely with the
 
 Account Managers
 
 and acts as a daily liaison between the agency and assigned clients.
 
 
 
 
 Requirements
 
 
 
 <ul>
 <li>
 2-4 years of experience in social media execution, preferably within an agency.
 </li>
 <li>
 Strong understanding of social media channels, analytics, and content formats.
 </li>
 <li>
 Excellent Arabic and English written communication skills.
 </li>
 <li>
 Strong attention to detail, organization, and deadline management.
 </li>
 <li>
 Ability to work in a fast-paced environment and collaborate cross-functionally.
 </li>
 </ul>
 
 
 Responsibilities :
 
 
 
 
 <ul>
 <li>
 Support the Senior Account Manager in executing social media strategies across multiple clients.
 </li>
 <li>
 Act as a day-to-day contact for clients regarding social media updates, deliverables, and coordination.
 </li>
 <li>
 Develop, schedule, and publish content across platforms (Facebook, Instagram, LinkedIn, X, TikTok, etc.).
 </li>
 <li>
 Coordinate with creative, design, and media teams to ensure timely delivery of assets.
 </li>
 <li>
 Monitor channel performance, trends, and competitor activity to provide actionable insights.
 </li>
 <li>
 Prepare weekly and monthly performance reports with clear analysis and optimization recommendations.
 </li>
 <li>
 Ensure content quality, consistency, and alignment with brand guidelines.
 </li>
 <li>
 Stay updated on platform changes, industry trends, and best practices.
 
 
 
 
 </li>
 </ul>
 
 Benefits
 
 
 
 
 Joining our team ensures that your opinions matter, providing you with a platform to express yourself. You will experience continuous growth, and learning opportunities, and be empowered to push your limits. We are dedicated to fostering a positive environment that prioritizes your well-being and health. Collaborate with a strong and supportive team that is committed to motivating you both in your personal and professional journey.
 
</div>

Senior Social Media Executive - Accounts

ArabyBrand

<div>
 If you are detail-oriented and have strong communication, analytical and planning skills, this is the perfect job for you! We are looking for a Senior/Mid-Level Key Account Manager (Digital &amp; Business Strategiest)
 
 
 
 
 The Big Picture:
 
 
 
 
 Araby Brand, a dynamic digital marketing agency in the MENA region, specializes in performance marketing tailored to each client's unique needs. Our goal is to become a leading agency in the EMEA region, while ensuring that we remain an exceptional place to work.
 
 
 
 About The Role:
 
 
 
 As a senior Key Account Manager, you will oversee a portfolio of key clients, nurture existing relationships, and spearhead new business initiatives.
 
 
 This role provides a dynamic and fast-paced environment ideal for those passionate about digital marketing and eager to innovate and drive results.
 
 
 
 Key Responsibilities Include:
 
 
 
 <ul>
 <li>
 Serve as the primary point of contact and communication bridge between clients, ensuring their needs are promptly and effectively addressed.
 </li>
 <li>
 Cultivate and maintain long-term, trust-based relationships with clients to promote loyalty and satisfaction
 </li>
 <li>
 Skillfully negotiate contracts and agreements to achieve mutually beneficial outcomes.
 </li>
 <li>
 Proactively and professionally handle client concerns and inquiries in a timely manner.
 </li>
 <li>
 Prepare detailed account, performance and revenue reports that showcase key performance metrics and provide actionable insights.
 </li>
 <li>
 Identify growth opportunities within client accounts and collaborate with internal teams to drive sales
 </li>
 <li>
 Develop innovative strategies to strengthen client relationships and Develop innovative strategies to strengthen client relationships and increase revenue while delivering exceptional value.
 </li>
 <li>
 Ensure timely resolution of critical issues to facilitate effective escalation management
 </li>
 <li>
 Work closely with Analytics and Ad Operations to determine root causes for customer success or failure and drive requirements for product or process enhancement and development as needed
 </li>
 <li>
 Partner with internal cross-functional teams to understand customer goals and key performance metrics and exceed those goals throughout the campaign
 </li>
 <li>
 Leverage technical tools and quantitative data to manage campaigns to success, high customer satisfaction and renewal
 </li>
 <li>
 Provide input on new processes and workflows as needed
 </li>
 <li>
 Focus on ensuring we maintain superior customer service levels, operational excellence and strategic insight
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 A degree from a university in the fields of Marketing, Mass Communication, Business or another related area.
 </li>
 <li>
 At least 3+ years of proven experience in Account Management within the digital marketing industry
 </li>
 <li>
 Deep understanding of online marketing tools, trends, and social media platforms.
 </li>
 <li>
 Excellent communication and problem-solving skills with close attention to detail.
 </li>
 <li>
 Fluent in both spoken and written English as well as Arabic.
 </li>
 <li>
 Good knowledge of CRM Software, Microsoft Office, and G-Suite applications.
 </li>
 <li>
 Ability to customize solutions according to the client's specific needs and goals.
 </li>
 <li>
 Ability to handle multiple tasks at once and manage various projects without making mistakes
 </li>
 <li>
 Strong negotiation capabilities complemented by analytical abilities that can lead to successful results
 
 
 </li>
 </ul>
 
 Benefits
 
 
 
 
 Why Join Araby Brand?
 
 
 
 <ul>
 <li>
 Exciting bonus opportunities, incentives &amp; profitshare
 </li>
 <li>
 Comprehensive health insurance coverage
 </li>
 <li>
 Growth Opportunities: Be part of a team that values personal and professional development, with continuous learning and career advancement opportunities
 </li>
 <li>
 Innovative Environment: Work in a dynamic, agile setting where creativity and innovation are encouraged
 </li>
 <li>
 Impactful Work: Play a crucial role in driving the growth and success of our clients' businesses
 </li>
 <li>
 Collaborative Culture: Join a passionate team dedicated to excellence and teamwork
 </li>
 <li>
 Flexible Work Arrangements: Enjoy flexible working options, including remote work, to support a healthy work-life balance
 </li>
 </ul>
</div>

Key Account Manager

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