assistant marketing manager Jobs in Mumbai India

assistant marketing manager

senior associate marketing specialist Jobs in Mumbai India

senior associate marketing specialist

senior digital marketing manager

mCaffeine

<div>
 
 
 About us/Company overview:
 
 
 
 PEP is a dynamic personal care company that proudly houses two innovative brands &ndash;
 
 mCaffeine &amp; Hyphen
 
 . With a passion for creating high-performance, conscious, and consumer-loved products, we are redefining the way personal care is experienced. While mCaffeine is India&rsquo;s first caffeinated personal care brand, loved for its energizing and playful approach, Hyphen is built on the philosophy of simplifying skincare through science-backed formulations. Together, our brands reflect PEP&rsquo;s mission to deliver quality, creativity, and care to millions of consumers. We believe in Confidence over all skin &amp; body biases.
 
 
 
 
 
 
 Come, join the pack!
 
 
 
 
 
 
 
 Position Overview:
 
 
 
 We are seeking a passionate Assistant Growth Manager with
 
 2-3 years of experience in ecommerce or direct-to-consumer (D2C) companies.
 
 The ideal candidate will drive our company's growth through strategic customer acquisition and retention efforts, manage multiple sales channels, and optimize digital marketing campaigns.
 
 
 
 
 
 
 Responsibilities:
 
 
 <ul>
 <li>
 Develop and execute strategies to drive customer acquisition and retention, focusing on ROI and growth metrics.
 </li>
 <li>
 Manage and optimize multiple sales channels (e.g., online platforms, retail partnerships) to maximize revenue and market penetration.
 </li>
 <li>
 Utilize data-driven insights to enhance customer experience and increase conversion rates.
 </li>
 <li>
 Collaborate with cross-functional teams including Marketing, Product Development, and Operations to align growth initiatives with overall business objectives.
 </li>
 <li>
 Lead digital marketing efforts across various channels (e.g., social media, email, paid search) to drive traffic and conversions.
 </li>
 <li>
 Oversee ecommerce execution, including website optimization, product launches, and promotional campaigns.
 </li>
 <li>
 Analyze market trends and competitor activities to identify opportunities for growth and differentiation.
 </li>
 <li>
 Prepare regular reports and presentations on growth metrics, KPIs, and actionable insights for senior management.
 </li>
 </ul>
 
 
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 Graduation in any field from tier 2&amp;3 colleges.
 </li>
 <li>
 Proven track record of 2-3 years in a growth-focused role with a knack to solve ecommerce or D2C growth.
 </li>
 <li>
 Strong understanding of customer acquisition and retention strategies.
 </li>
 <li>
 Experience managing multiple sales channels and driving channel growth.
 </li>
 <li>
 Proficiency in digital marketing tactics and tools, with a focus on performance marketing.
 </li>
 <li>
 Excellent analytical skills and proficiency in data analysis tools (e.g., Google Analytics, CRM systems).
 </li>
 <li>
 Ability to thrive in a fast-paced startup environment, with strong leadership and communication skills.
 </li>
 </ul>
 
 
 
 
 
 Social Media handles:
 
 
 
 
 Websites
 
 -
 
 https://www.mcaffeine.com/pages/about-us
 
 
 
 
 https://letshyphen.com/pages/about-us
 
 
 
 
 
 
 
 LinkedIn
 
 -
 
 https://www.linkedin.com/company/mcaffeine/mycompany/
 
 
 https://www.linkedin.com/company/letshyphen/
 
 
 
 
 
 
 
 Instagram
 
 -
 
 https://www.instagram.com/mcaffeineofficial/
 
 
 
 
 https://www.instagram.com/letshyphen
 
 
 
 
 
 
 
 Contact us:
 
 
 
 career@mcaffeine.com
 
 
 career@letshyphen.com
 
</div>

Assistant Growth Manager

HSBC

<div>
 
 Some Careers Open More Doors Than Others.
 
 
 
 I f you&rsquo;re looking for a career that will unlock new opportunities, join HSBC and experience the possibilities. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.
 
 
 
 Job Introduction
 
 
 
 
 Role purpose
 
 (overall high-level summary of the role) We are looking for a detail-oriented and collaborative Assistant Manager - Marketing Operations, to support our global marketing efforts within Corporate &amp; Institutional Banking (CIB). This role focuses on delivering against marketing plans that are aligned with business priorities while ensuring effective governance processes are in place.
 
 
 This role is critical to support the marketing team in India to ensure campaigns, events and commercially driven marketing programmes demonstrate clear, measurable impact on business performance. It&rsquo;s ideal for a growing marketer who thrives on data, structure, results and cross-functional execution.
 
 
 
 Principal Accountabilities and Responsibilities
 
 (e.g., for Business, Customers and Stakeholders; internal control environment, etc.)
 
 
 
 Campaigns, events, digital marketing
 
 
 
 <ul>
 <li>
 Support the senior marketing managers with local campaigns and media activations. Drive optimisation and strong ROI.
 </li>
 <li>
 Maintain relationships with local agency partners to negotiate strong agreements and maintain high quality of service
 </li>
 <li>
 Support implementation of local direct-to-client marketing campaigns to achieve CIB business goals and objectives
 </li>
 <li>
 Manage delivery of events, including planning, creative and content development, vendor management, logistics, and post-event analysis
 </li>
 <li>
 Leverage MarTech platforms (marketing automation, email, analytics etc) to ensure running the latest systems possible
 </li>
 <li>
 Execute PWS local runways to ensure content is up to date and driving outcomes
 </li>
 <li>
 Provide systems support and guidance to the Business Marketing teams looking to drive campaigns through our platforms
 </li>
 <li>
 Support the coordination of the marketing calendar and campaign roadmap across various client segments and product lines.
 
 
 </li>
 </ul>
 
 Budget &amp; Investment Management
 
 
 
 <ul>
 <li>
 Support the management of the local marketing budget
 </li>
 <li>
 Collaborate with Finance and Business Management to align on forecasts.
 
 
 </li>
 </ul>
 
 Governance, Process &amp; Operational Excellence
 
 
 
 <ul>
 <li>
 Support governance and operational processes across marketing planning, budgeting, and execution.
 </li>
 <li>
 Assist in delivering regular reporting to senior marketing and business leadership.
 
 
 </li>
 </ul>
 
 Leadership &amp; Teamwork
 
 
 
 <ul>
 <li>
 Act as a partner to Business and Client/Sector Marketing teams to support go-to-market strategies and business alignment.
 </li>
 <li>
 Foster a performance-driven culture through transparency and continuous improvement.
 </li>
 <li>
 Advocate for Agile Principles and support an Agile way of working within the team
 </li>
 <li>
 Promote the organization&rsquo;s values and create a diverse environment reflecting the HSBC brand.
 
 
 </li>
 </ul>
 
 Qualifications - External
 
 
 
 <ul>
 <li>
 3+ years of experience in marketing operations or planning roles within a financial service or B2B environment.
 </li>
 <li>
 Familiarity with marketing planning and performance reporting.
 </li>
 <li>
 Understanding of the institutional banking landscape and related product lines.
 </li>
 <li>
 Strong analytical skills with knowledge of marketing KPIs and business metrics.
 </li>
 <li>
 Experience in complex organizations and collaboration across business and marketing leadership.
 </li>
 <li>
 Effective communicator with the ability to present insights to stakeholders.
 </li>
 <li>
 Excellent organizational skills and attention to detail
 </li>
 <li>
 Ability to work cross-functionally
 </li>
 <li>
 Bachelor&rsquo;s degree in business, Marketing, Finance, or a related field preferred.
 
 
 </li>
 </ul>
 
 Additional Information
 
 
 
 <ul>
 <li>
 Mandatory to successfully complete Anti-Money Laundering and Sanctions training and post-course assessment, as required.
 
 
 </li>
 </ul>
 HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment.
 
 
 Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.
 
 
 Issued by The Hongkong and Shanghai Banking Corporation Limited, India
</div>

Assistant Manager, CIB Marketing

Aditya Birla Fashion and Retail Ltd.

<div>
 
 The Experiential Marketing Manager will be the key architect behind the in-store experience and Global Brand Partnerships. The core of this role encompasses building, maintaining and driving the Galleries Lafayette instore experiential marketing in India. This role will reflect the brand strategy and communication, awareness, footfall targets, and engagement through ongoing experiential initiatives. The ideal candidate will possess 8-10 years in the following industries-
 
 Luxury, alcohol, hospitality, retail, brand partnerships, events and activations Industries.
 
 Experience with monetized collaborations and sponsorships is a plus.
 
 
 Looking at a senior candidate with a level of finesse and maturity to handle stakeholders both internal and external. Preferably male and Mumbai based. a strong understanding of luxury retail experiential marketing strategy, experiential go-to market campaigns, brand partnerships, Key-customer engagement (HNI) and event management, with a passion for luxury retail. An eye for detail will be a critical component to be successful in this role.
 
 
 
 
 
 Experiential marketing, footfall targets and Consumer experience
 
 
 <ul>
 <li>
 Conceptualize and execute luxury experiential marketing strategies to drive brand awareness and increase customer walk-ins at the store.
 </li>
 <li>
 Continuously work on improving consumer experience by elevated customer engagement and designing solutions for customer retention.
 </li>
 <li>
 Monitor and analyze customer traffic and engagement metrics to facilitate the development of action plans to address customer needs.
 </li>
 <li>
 Develop and manage a comprehensive experiential marketing calendar, including Brand partnership relations, conceptualizing and executing collaborative partnerships. The GL experiential marketing calendar includes but is not limited to creation and maintenance of experiential marketing guidelines.
 </li>
 <li>
 Fulfill daily, weekly, and monthly footfall targets while keeping the relevant TG in focus. Targets Vs impact reporting.
 </li>
 <li>
 Create and enforce brand guidelines, ensuring consistency across all experiential marketing channels and customer touchpoints at store.
 </li>
 </ul>
 
 
 
 
 
 
 
 Experiential Marketing Custodian across stake holders
 
 
 <ul>
 <li>
 Act as the key custodian of the Galleries Lafayette experiential marketing and its execution at store level.
 </li>
 <li>
 Oversee key customer (HNI/ UHNI) interaction at events, activation and brand partnerships
 </li>
 <li>
 Develop and establish relationships with Global brand Partners and drive collaborations that add value to the on-ground and instore experience.Explore, develop and execute Brand Partnerships with portfolio brands and designers. Create a weekly calendar of monetized partnerships. Fulfill targets and deliver on partner expectations.
 </li>
 <li>
 Develop and establish relationships agencies (Events &amp; activations, creative, digital &amp; media), consultants and partners, establish budgets for each and track ROI
 </li>
 <li>
 Conceptualize and launch weekly, weekend vibes, monthly and seasonal go-to-market campaigns that align with brand objectives and drive significant relevant footfalls.
 </li>
 </ul>
 
 
 
 
 
 Go to market campaigns
 
 
 <ul>
 <li>
 Identify, conceptualize and execute suitable events, activations, and brand partnerships for brand GL. Identify insights that will enable brand differentiation and offer the business a competitive edge in the market.
 </li>
 <li>
 Coordinate with cross-functional teams to ensure timely execution of brand events, activations and partnerships and their effectiveness.
 </li>
 <li>
 Maintain a daily ROI tracker with store footfall and impact of every activity. Weekly, monthly and quarterly reports to be shared with relevant stake holders
 </li>
 </ul>
 
 
 
 
 Event Ideation and Management
 
 
 <ul>
 <li>
 Lead the planning and execution of in-store events, promotions, and activations.
 </li>
 <li>
 Analyze the effectiveness of such events and come up with alternate strategies for better engagement.
 </li>
 </ul>
 
 
 
 
 Beauty Marketing and activations
 
 
 <ul>
 <li>
 Plan, strategize, and execute marketing programs and activities to establish and maintain brand presence in the market with a focus on category growth and market share.
 </li>
 <li>
 Lead the planning and execution of in-store activations &amp; events, promotions, and activations. Analyze and report impact, drive optimization through learnings. Ensure weekly calendar balances all business priorities
 </li>
 </ul>
 
 
 
 
 Seasonal Opportunities
 
 
 <ul>
 <li>
 Strategically leverage key cultural events such as Diwali, weddings, Christmas etc to create unique marketing opportunities and promotions.
 </li>
 </ul>
 
 
 
 
 Digital &amp; Social Media Marketing
 
 
 <ul>
 <li>
 Collaborate with digital and social teams to develop social media strategies that enhance brand experience and engagement at stores.
 </li>
 <li>
 Monitor trends and adapt strategies to maintain relevance and luxury experience by leveraging the digital landscape.
 </li>
 </ul>
 
 
 
 
 Content Creation
 
 
 <ul>
 <li>
 Oversee content capture &amp; creation from stores across all categories, during events, activations and brand partnerships.
 </li>
 <li>
 Collaborate with digital, content &amp; creative teams to produce compelling visual and written content.
 </li>
 </ul>
 
 
 
 
 
 External and Internal stakeholder relations
 
 
 <ul>
 <li>
 Establish and develop strategic long-term partnerships with brands, Opportunistic alliances across all categories and business priorities. Vendor management and budget control will be a crtitical part of this role.
 </li>
 <li>
 Actively procure strategic and qualitative sponsorship partnerships with internal and external brands for GL events, venues, IP&rsquo;s. Shoulder all trade marketing objectives.
 </li>
 <li>
 Owning and overseeing all brand partnerships from pitch to final execution to ensure all partner brand guidelines and objectives are fulfilled.
 </li>
 <li>
 Serve as the primary coordinator with the Galleries Lafayette retail team for coordination, alignment, and execution.
 </li>
 <li>
 Manage internal communications for all experiential marketing and brand partnerships, including internal stakeholder alignment, efficient relations, and crisis management.
 </li>
 </ul>
</div>

Experiential Marketing Manager- Galeries Lafayette

Catering Collective

<div>
 
 
 About Catering Collective
 
 
 
 
 
 
 Catering Collective is one of India&rsquo;s leading food and beverage businesses, delivering exceptional catering and hospitality experiences through renowned brands like
 
 Blue Sea Catering, Pavitra, Copper Catering, and Life Co
 
 , and managing iconic venues such as
 
 Blue Sea (Mumbai)
 
 and
 
 Araya Bagh (New Delhi)
 
 .
 
 
 
 
 
 From bespoke weddings and luxury celebrations to large-scale corporate events and institutional catering, we blend
 
 culinary innovation
 
 ,
 
 hospitality excellence
 
 , and
 
 operational expertise
 
 to create unforgettable experiences.
 
 
 
 
 
 
 Role Overview
 
 
 
 
 
 
 We&rsquo;re looking for a
 
 data-driven, growth-focused Digital Marketing Lead
 
 to drive performance marketing, lead generation, and digital visibility across our portfolio.
 
 
 This is a
 
 high-impact role
 
 ideal for a performance marketer who combines creative thinking with analytical rigor &mdash; someone who can turn insights into measurable business growth.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 Performance Marketing &amp; Lead Generation
 
 
 <ul>
 <li>
 Plan, execute, and optimize paid campaigns (Search, Display, Meta, etc.) to generate high-quality leads for weddings, social catering, and venue bookings.
 </li>
 <li>
 Manage performance marketing budgets and ensure strong ROI.
 </li>
 <li>
 Develop A/B testing strategies to enhance CTR, conversion rate, and CPA.
 </li>
 </ul>
 
 
 Funnel Optimization &amp; Conversion Growth
 
 
 <ul>
 <li>
 Map and optimize the customer journey across awareness, inquiry, and conversion stages.
 </li>
 <li>
 Collaborate with sales teams to improve lead quality and close feedback loops.
 </li>
 <li>
 Implement retargeting and remarketing strategies to boost conversions.
 </li>
 </ul>
 
 
 Website, SEO &amp; Product Experience
 
 
 <ul>
 <li>
 Lead SEO, UX, and CRO initiatives to enhance digital performance and lead flow.
 </li>
 <li>
 Work with agencies and internal teams to optimize website content, design, and CTAs.
 </li>
 <li>
 Build dashboards and analytics reports to track funnel performance and insights.
 </li>
 </ul>
 
 
 Partnerships &amp; Digital Visibility
 
 
 <ul>
 <li>
 Manage relationships with event aggregator platforms and digital marketplaces.
 </li>
 <li>
 Identify new digital channels and technologies to expand lead-generation opportunities.
 </li>
 </ul>
 
 
 LinkedIn &amp; Content Strategy
 
 
 <ul>
 <li>
 Own the content calendar and page management for Catering Collective&rsquo;s LinkedIn presence.
 </li>
 <li>
 Create engaging brand storytelling, thought-leadership, and event showcase content.
 </li>
 <li>
 Drive B2B awareness and engagement through strategic LinkedIn campaigns.
 </li>
 </ul>
 
 
 Analytics &amp; Reporting
 
 
 <ul>
 <li>
 Define and monitor KPIs (cost per lead, conversion rate, ROI, funnel velocity).
 </li>
 <li>
 Build performance dashboards to support data-driven decision-making.
 </li>
 </ul>
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 6&ndash;10 years of experience in
 
 performance marketing, digital growth, or demand generation
 
 .
 </li>
 <li>
 Proven track record in managing multi-channel digital campaigns and optimizing conversion funnels.
 </li>
 <li>
 Strong analytical mindset with experience using tools like
 
 Google Analytics, Meta Ads Manager, HubSpot, or similar platforms
 
 .
 </li>
 <li>
 Experience in the
 
 hospitality, events, or lifestyle
 
 industry preferred.
 </li>
 <li>
 Excellent communication, storytelling, and stakeholder management skills.
 </li>
 </ul>
</div>

Assistant Marketing Manager

Schbang

<div>
 
 
 Schbang &ndash; Company &amp; Website
 
 
 
 
 Schbang is a creative, media &amp; technology transformation agency headquartered in Mumbai, with offices in London and Amsterdam.
 
 schbang.com
 
 
 
 
 
 
 Email:
 
 ayush.mahadik@schbang.com &amp; lloyd.dantis@schbang.com
 
 
 
 
 
 
 Job Title
 
 
 
 
 Senior Graphic Designer (Client-Facing, International Projects)
 
 
 
 
 
 
 
 Location
 
 
 
 
 Mumbai - Onsite (5 Days) - Weekends Off
 
 
 
 
 
 
 
 
 
 
 Role Overview
 
 
 
 You will act as a senior Graphic designer responsible for delivering high-quality creative assets for
 
 ecommerce
 
 and
 
 OTT / streaming
 
 clients across Australia, Europe, and other global markets. You&rsquo;ll manage international client relationships, lead creative execution, ensure design consistency across touchpoints, and mentor junior designers. You&rsquo;ll serve as a bridge between clients and internal teams (strategy, ux/ui, content, development).
 
 
 
 
 
 Key Responsibilities
 
 <ul>
 <li>
 Be the primary design liaison for international clients (Australia, Europe), attending client calls, gathering briefs, presenting work, driving feedback loops, and managing expectations.
 </li>
 <li>
 Translate client marketing / content goals into strong visual executions across formats (digital ads, campaign creatives, social, website / landing pages, OTT interface skins or graphics, video overlays, in-stream creatives, etc.).
 </li>
 <li>
 Lead and own creative direction for campaigns &mdash; concept, visual identity, moodboards, storyboards, design systems, and execution.
 </li>
 <li>
 Ensure brand consistency across all design outputs and touchpoints (digital, mobile, social, video, interface).
 </li>
 <li>
 Collaborate with strategy, UX, content, development, and media teams to ensure designs work within technical constraints, support conversions &amp; user journeys, and align with campaign KPIs.
 </li>
 <li>
 Mentor and review work of junior/mid-level designers; provide feedback, best practices, and uplift quality.
 </li>
 <li>
 Stay current with global design trends (especially in ecommerce, OTT, video UI/UX, motion) and push innovation within the team.
 </li>
 <li>
 Manage multiple projects simultaneously, with strict deadlines, quality checks, version control, asset handoff to dev, QA, etc.
 </li>
 <li>
 Occasionally contribute to pitch decks, proposals, design ideation for new business.
 </li>
 <li>
 Ensure proper documentation of design systems, style guides, versioning, and asset libraries.
 </li>
 </ul>
 
 
 
 
 Qualifications &amp; Experience
 
 
 
 Mandatory / Strongly Preferred:
 
 
 <ul>
 <li>
 2+ years of professional experience in graphic / visual / UI design, preferably in an agency or studio environment.
 </li>
 <li>
 Proven track record of working
 
 directly client-facing
 
 (taking briefs, doing client calls, presenting, managing revisions) for international clients (especially Australia, Europe or US).
 </li>
 <li>
 Hands-on experience in
 
 ecommerce
 
 brand design (retail websites, product launches, digital campaign creatives) AND
 
 OTT / streaming / video interface
 
 design (UI skins, overlays, creative for video content)
 </li>
 <li>
 Strong sense of visual aesthetics, typography, color, motion, layout &mdash; with polished execution.
 </li>
 <li>
 Experience designing for multiple digital formats: web, mobile, social, banner ads, video creatives.
 </li>
 <li>
 Familiarity with motion design / animation (After Effects, Lottie, or similar) is a strong plus.
 </li>
 <li>
 Deep proficiency in core design tools:
 </li>
 <li>
 &bull; Adobe Creative Suite (Photoshop, Illustrator, InDesign)
 </li>
 <li>
 &bull; Figma / Sketch / Adobe XD (for interface / UX work)
 </li>
 <li>
 &bull; Motion / Animation tools (After Effects, Premiere Pro, etc.)
 </li>
 <li>
 &bull; Version control / asset management (Zeplin, Abstract, or similar)
 </li>
 <li>
 &bull; Basic prototyping skills
 </li>
 <li>
 Strong communication skills (verbal, written) in English, able to present ideas clearly and coherently to senior stakeholders/clients.
 </li>
 <li>
 Experience working across time zones, in global teams &amp; projects.
 </li>
 <li>
 Ability to handle feedback, iterate fast, manage revisions and maintain quality under tight deadlines.
 </li>
 <li>
 Portfolio that demonstrates high-quality design work in ecommerce &amp; OTT / video / interface contexts, ideally with international campaigns.
 </li>
 </ul>
 
 
 
 
 
 Preferred / Nice-to-Have:
 
 
 <ul>
 <li>
 Experience working in or for US/UK/Australian/European markets &mdash; knowledge of cultural nuances, market-specific design sensibilities.
 </li>
 <li>
 Understanding of user experience, info architecture, conversion optimization.
 </li>
 <li>
 Exposure to digital marketing metrics (CTR, engagement, A/B testing) to inform design decisions.
 </li>
 <li>
 Familiarity with HTML/CSS is a plus (to better collaborate with developers).
 </li>
 <li>
 Prior leadership / mentoring experience.
 </li>
 </ul>
 
 
 
 
 
 What You&rsquo;ll Bring (Skills &amp; Traits)
 
 
 <ul>
 <li>
 Client-centric mindset: you naturally think from the client&rsquo;s perspective, anticipate needs, manage expectations.
 </li>
 <li>
 Strategic thinking: ability to see beyond visuals and tie design decisions to business / campaign goals.
 </li>
 <li>
 Ownership &amp; accountability: you take full responsibility for your work and outcomes.
 </li>
 <li>
 Adaptability &amp; agility: comfortable switching context, refining work quickly, handling evolving briefs.
 </li>
 <li>
 Team player: able to give and receive constructive feedback, collaborate with cross-functional teams.
 </li>
 <li>
 Detail-oriented but with the ability to see the big picture.
 </li>
 <li>
 High self-motivation, curiosity about global design / video trends, and drive to push the team&rsquo;s creative bar.
 </li>
 </ul>
 
 
 
 
 KPIs &amp; Success Metrics
 
 <ul>
 <li>
 Client satisfaction &amp; retention (feedback, reviews)
 </li>
 <li>
 Quality, consistency &amp; polish across all design deliverables
 </li>
 <li>
 On-time delivery across projects
 </li>
 <li>
 Reduction of revision cycles &amp; reworks
 </li>
 <li>
 Contribution to winning new business pitches
 </li>
 <li>
 Mentorship outcomes (improvement in junior designers&rsquo; work)
 </li>
 <li>
 Creative innovation / trend-forward outputs
 </li>
 </ul>
 
 
</div>

Senior Graphic Designer

Nykaa

<div>
 
 
 About the Role :
 
 
 
 
 
 
 Assistant/Associate Manager &ndash; Social Media to lead and execute the digital content strategy for Beauty or Fashion. This role calls for a beauty/fashion-obsessed, trend-savvy professional who understands the unique DNA of Nykaa's Beauty/Fashion and its audience. You&rsquo;ll be responsible for creating and amplifying content that resonates with our consumers, grows brand presence, and drives engagement across key platforms like Instagram, YouTube, and emerging channels.
 
 
 
 
 
 
 
 
 
 Job Description :
 
 
 
 
 
 
 Content &amp; Social Media Management
 
 <ul>
 <li>
 Develop and execute monthly social media calendars for Beauty/Fashion, focusing on new launches, product storytelling, brand campaigns, and cultural moments.
 </li>
 <li>
 Build launch communication strategies aligned with Beauty/Fashion&rsquo;s brand ethos and positioning.
 </li>
 <li>
 Schedule and publish posts, reels, and stories using platform tools (Instagram Insights, Socialbakers).
 </li>
 <li>
 Plan and oversee YouTube content for Beauty/Fashion &mdash; from concepting to optimization.
 </li>
 </ul>
 
 
 
 
 Creative Strategy &amp; Innovation
 
 <ul>
 <li>
 Ideate and execute fresh, high-engagement content tailored to Nykaa's audience.
 </li>
 <li>
 Monitor trends, aesthetics, and content formats to keep the brand relevant and aspirational.
 </li>
 <li>
 Collaborate with brand building, design, marketing, and production teams for 360&deg; campaign execution.
 </li>
 </ul>
 
 
 
 
 Campaign Execution &amp; Production
 
 <ul>
 <li>
 Lead the planning and execution of marketing campaigns (product launches, festive drops, collaborations).
 </li>
 <li>
 Manage content shoots &mdash; pre-production (briefing, prop/product planning), production, and post-production.
 </li>
 <li>
 Ensure visual and tonal consistency across all assets.
 </li>
 </ul>
 
 
 
 
 Performance Marketing Support
 
 <ul>
 <li>
 Identify high-performing social assets for boosting to drive reach, engagement, and conversions.
 </li>
 <li>
 Partner with the performance marketing team to align content with growth objectives.
 </li>
 </ul>
 
 
 
 
 Influencer Marketing
 
 <ul>
 <li>
 Manage influencer collaborations for both always-on content and launch campaigns.
 </li>
 <li>
 Ensure influencer outputs are on-brand, legally compliant, and deliver measurable ROI.
 </li>
 </ul>
 
 
 
 
 Analytics, Reporting &amp; Optimization
 
 <ul>
 <li>
 Track platform metrics (impressions, reach, engagement, video views) against KPIs.
 </li>
 <li>
 Lead monthly and quarterly reporting to measure content performance and impact.
 </li>
 <li>
 Provide insights and recommendations to continuously improve content strategies.
 </li>
 </ul>
 
 
 
 
 Trend Mapping &amp; Industry Insight
 
 <ul>
 <li>
 Stay ahead of platform updates, viral formats, and audience behavior shifts.
 </li>
 <li>
 Bring competitive intelligence and global benchmarks into Nykaa's strategy.
 </li>
 <li>
 Share learnings across teams to foster innovation and agility.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 
 Knowledge, Skill &amp; Qualification Requirements
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing, Communications, Fashion, or a related field.
 </li>
 <li>
 4-8 years of experience in Social Media, content creation, digital marketing, or a similar role within the beauty or fashion industry.
 </li>
 <li>
 Proven experience in managing video content production and strategy.
 </li>
 <li>
 Experience leading a small team and working cross functionally with other departments
 </li>
 <li>
 Ability to strategize with the changing/trending nature of the digital space
 </li>
 <li>
 An established networker in the social media space who is able to engage and influence creative individuals.
 </li>
 <li>
 Ability to understand audience needs and behaviours across platforms /devices / content and translate this into strategic thinking.
 </li>
 <li>
 Excellent communication and interpersonal skills.
 </li>
 <li>
 Ability to analyze data and derive actionable insights.
 </li>
 <li>
 Creative mindset with a keen eye for detail and aesthetics.
 </li>
 <li>
 Proficiency in content management systems and video editing tools.
 </li>
 </ul>
 
 
</div>

Assistant/Associate Manager Social Media

NTT DATA, Inc.

<div>
 
 Make an impact with NTT DATA
 
 
 
 Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion &ndash; it&rsquo;s a place where you can grow, belong and thrive.
 
 
 
 Your day at NTT DATA
 
 
 
 The Senior Associate Marketing Specialist is a developing subject matter expert, responsible for supporting the coordination and management of all aspects of marketing.
 
 
 This role participates in the development of marketing campaigns, targeted programs, internal and external communications, partner marketing, sales content and/or pipeline development activities.
 
 
 
 Key responsibilities:
 
 
 
 <ul>
 <li>
 Assists with the coordination and execution of marketing campaigns.
 </li>
 <li>
 Works closely with the Marketing team to help with the development and execution of marketing activities in line with business objectives and revenue targets.
 </li>
 <li>
 Helps with the maintenance of the marketing activity calendar and supporting information.
 </li>
 <li>
 Helps the marketing activity owners to perform the readiness planning that ensures that all stakeholders understand the campaign mechanisms, timing, requirements and metrics.
 </li>
 <li>
 Works closely with relevant stakeholders, to help with the tracking and measurement of the success of these demand generation programs.
 </li>
 <li>
 Assists the execution of programs such as one-on-one campaigns, specific collateral, and other sales aids that generate new opportunities and/or close sales deals.
 </li>
 <li>
 Helps with the delivery of content, tools and materials for internal and external communications.
 </li>
 <li>
 Participates in and assists with the facilitation of sales enablement activities that create alignment between sales, marketing and key partners.
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 Collaborates with the Sales Enablement teams to ensure that sales enablement components feature prominently in all relevant communications.
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 Helps with the coordination of programs that contribute to partners committing investment for incremental marketing activities or resources in the appropriate areas.
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 Supports the development of marketing collateral that enable sales and generate interest, including contributing to bid and proposal content.
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 Performs any other related task as required.
 
 
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 </ul>
 
 To thrive in this role, you need to have:
 
 
 
 <ul>
 <li>
 Developing knowledge and understanding of all relevant industry standards.
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 Developing knowledge and understanding of best practices for marketing.
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 Excellent written and verbal communication skills.
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 Excellent ability to interact with a variety of internal team members at different levels in the organization.
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 Demonstrates good understanding of the features and benefit of the company&rsquo;s products and services.
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 Developing understanding how databases are utilized in effective marketing.
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 Ability to articulate company's value proposition.
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 Ability to work with and manage many projects within the required deadlines.
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 Awareness of data privacy and compliance as they relate to marketing activities.
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 Developing knowledge of A/B testing principles and tools to optimize marketing campaigns by experimenting with different variations.
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 Developing understanding of conversion rate optimization (CRO) principles and tools to improve website and landing page conversions.
 
 
 </li>
 </ul>
 
 Academic qualifications and certifications:
 
 
 
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 <li>
 Bachelor&rsquo;s degree or equivalent in Marketing Management or related field.
 
 
 </li>
 </ul>
 
 Required experience:
 
 
 
 <ul>
 <li>
 Moderate level of experience with a solid background in all aspects of marketing.
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 <li>
 Moderate level of work experience as a Marketing Specialist.
 </li>
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 Moderate level of experience with marketing service delivery software.
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 Moderate level of experience with a wide variety of computer software, hardware, and peripherals, including Microsoft365.
 
 
 </li>
 </ul>
 
 Workplace type:
 
 
 
 Remote Working
 
 
 
 About NTT DATA
 
 
 
 NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. We invest over $3.6 billion each year in R&amp;D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. We are also one of the leading providers of digital and AI infrastructure in the world. NTT DATA is part of NTT Group and headquartered in Tokyo.
 
 
 
 Equal Opportunity Employer
 
 
 
 NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.
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Senior Associate Marketing Specialist

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