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senior manager, patient services marketing Jobs in Boston

senior manager, patient services marketing

senior product marketing manager Jobs in Boston

senior product marketing manager

senior marketing manager

Fidelity Investments

<div><h3 class="jobSectionHeader"><b>Job Description:</b></h3><div><b>
The Role</b><br>
Saifr is seeking a strategic and user-centric Sr. Content Marketing Manager to lead the design and optimization of Saifr&rsquo;s content ecosystem. This role focuses on creating seamless, engaging, and conversion-driven content journeys across digital channels. You&rsquo;ll be responsible for orchestrating how content is structured, delivered, and personalized to support solution storytelling, campaign performance, and customer engagement. You&rsquo;ll work in close partnership with the Senior Manager of Demand Generation to ensure content experiences are aligned with audience needs and business goals.
<br>
________________________________________<br>
<b>Key Responsibilities</b><br>
<b>Content Experience Management</b><br>
<ul><li>Design, optimize, and orchestrate the entire journey a user has with Saifr&rsquo;s content&mdash;from discovery to engagement to conversion.</li><li>Design and manage the content architecture and how content is structured, surfaced, and navigated across platforms (e.g., website, email, events, social, etc).</li><li>Map content to buyer journeys, ensuring relevance and continuity across lifecycle stages.</li><li>Develop frameworks for content personalization, modularity, and reuse.</li></ul><b>
Content Creation &amp; Editorial Excellence</b><br>
<ul><li>Write, edit, and proofread a wide range of content assets including blogs, whitepapers, case studies, solution briefs, landing pages, and email copy.</li><li>Ensure all content is clear, compelling, grammatically accurate, and aligned with brand voice and tone.</li><li>Manage external vendors and internal contributors to scale content production and experience design.</li></ul><b>
Solution-Oriented Storytelling</b><br>
<ul><li>Create and optimize content experiences that highlight industry challenges, customer pain points, and how our solutions address them.</li><li>Collaborate with internal subject matter experts to surface insights and build credibility through thought leadership.</li></ul><b>
Demand Generation Partnership</b><br>
<ul><li>Partner with the Senior Manager of Demand Generation to align content experiences with campaign strategy and funnel goals.</li><li>Support integrated campaigns with tailored landing pages, nurture flows, and conversion-optimized assets.</li><li>Use behavioral data and performance metrics to refine content journeys and improve engagement.</li></ul><b>
Sales Enablement Support</b><br>
<ul><li>Develop and maintain sales enablement materials such as pitch decks, one-pagers, FAQs, and objection-handling guides.</li><li>Ensure sales content is aligned with messaging strategy and updated to reflect product evolution and market feedback.</li><li>Partner with sales and customer success teams to identify content gaps and opportunities.</li></ul><b>
Performance &amp; Optimization</b><br>
<ul><li>Monitor content engagement, flow, and conversion metrics using tools like Google Analytics, HubSpot, and CMS platforms.</li><li>Run A/B tests and leverage insights to improve UX, messaging, and content delivery.</li><li>Implement GEO/AIO, SEO and accessibility best practices across all content touchpoints.</li></ul>
________________________________________<br>
<b>Qualifications</b><br>
<ul><li>6-10+ years of experience in content strategy, content marketing, or technology writing, ideally within B2B SaaS.
</li><li>Exceptional writing, editing, and proofreading skills with a strong attention to detail.
</li><li>Experience designing content journeys that support acquisition, onboarding, and retention.
</li><li>Proficiency with CMS platforms, marketing automation tools, and analytics dashboards.
</li><li>Strong understanding of buyer behavior and digital content consumption.
</li><li>Excellent communication, collaboration, and project management skills.</li><li>Bachelor&rsquo;s degree or equivalent experience required. Marketing or business-related field is a plus.</li></ul>
________________________________________<br>
<b>Preferred Qualifications</b><br>
<ul><li>Experience with personalization engines or content experience platforms.</li><li>Background in fintech, data, AI, or cybersecurity.</li><li>Familiarity with ABM and lifecycle marketing strategies.</li></ul>
________________________________________<br>
<b>Why Join Us?</b><br>
<ul><li>Shape the content experience of a rapidly-growing start up.</li><li>Work in a fast-moving, entrepreneurial environment backed by Fidelity&rsquo;s resources.</li><li>Collaborate with a passionate team focused on solving meaningful problems.</li><li>Competitive compensation, benefits, and career growth opportunities.</li></ul><br>
</div>The base salary range for this position is $85,000-171,000 USD per year.
<p>Placement in the range will vary based on job responsibilities and scope, geographic location, candidate&rsquo;s relevant experience, and other factors.</p><p>
Base salary is only part of the total compensation package. Depending on the position and eligibility requirements, the offer package may also include bonus or other variable compensation.
</p><p>We offer a wide range of benefits to meet your evolving needs and help you live your best life at work and at home. These benefits include comprehensive health care coverage and emotional well-being support, market-leading retirement, generous paid time off and parental leave, charitable giving employee match program, and educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career. Note, the application window closes when the position is filled or unposted.</p><p>
Please be advised that Fidelity&rsquo;s business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories.</p><p>
Most roles at Fidelity are Hybrid, requiring associates to work onsite every other week (all business days, M-F) in a Fidelity office. This does not apply to Remote or fully Onsite roles.</p><h3 class="jobSectionHeader"><b>
Certifications:</b></h3><h3 class="jobSectionHeader"><b>
Category:</b></h3>
Marketing</div>

Senior Content Marketing Manager

TetraScience

<div><h3 class="jobSectionHeader"><b>Who We Are</b></h3><p>
TetraScience is the Scientific Data and AI company. We are catalyzing the Scientific AI revolution by designing and industrializing AI-native scientific data sets, which we bring to life in a growing suite of next gen lab data management solutions, scientific use cases, and AI-enabled outcomes.</p><p>
TetraScience is the category leader in this vital new market, generating more revenue than all other companies in the aggregate. In the last year alone, the world&rsquo;s dominant players in compute, cloud, data, and AI infrastructure have converged on TetraScience as the de facto standard, entering into co-innovation and go-to-market partnerships:</p><p>
In connection with your candidacy, you will be asked to carefully review the <b>Tetra Way </b>letter, authored directly by Patrick Grady, our co-founder and CEO. This letter is designed to assist you in better understanding whether TetraScience is the right fit for you from a values and ethos perspective.</p><p>
It is <b>impossible to overstate the importance of this document</b> and you are encouraged to take it literally and reflect on whether you are aligned with our unique approach to company and team building. If you join us, you will be expected to embody its contents each day.<br>
<b>Who You Are</b></p><p>
We are seeking a full-stack product marketer&mdash;both strategic and hands-on&mdash;to drive go-to-market strategy, and high-impact content across the Tetra Scientific Data and AI Platform. You will shape compelling positioning, narratives, and content for Universal SDMS &ndash;which includes data replatforming, automation and engineering &ndash; advanced analytics, and AI-powered scientific use cases, engaging scientific, business, IT, and data leaders.</p><p>
You thrive at the intersection of product marketing and content creation: equally comfortable building field enablement strategy and crafting high-quality white papers, blog posts, or designing ROI calculators that inspire action. You have a proven track record of driving adoption and measurable success for technical platforms, bring deep scientific understanding, and excel at translating complexity for diverse audiences.</p><h3 class="jobSectionHeader"><b>
What You Will Do</b></h3><p>
Reporting to the Senior Director of Product Marketing, you will drive strategy and execution for awareness, pipeline growth, and thought leadership.</p><p>
Product Marketing Responsibilities</p><ul>
<li>
Define and refine messaging and positioning for the Universal SDMS, analytics, and Scientific AI use cases.</li>
<li>Create and execute a wide range of engaging multi-format content, including:</li>
<li><ul><li>White papers, blogs, solution briefs, and customer stories</li>
<li>SEO-optimized website copy and campaign assets</li>
<li>Webinars, video scripts, and demo content</li>
<li>Social media campaigns and digital ads</li>
</ul></li><li>Track content performance and pipeline impact, ensuring assets are impactful and widely leveraged.</li>
<li>Lead and execute product launches, ensuring unified go-to-market strategy, and supporting content.</li>
<li>Partner with Sales, Product and Enablement to train the field and create tools such as pitch decks, ROI calculators, battlecards, and competitive intelligence.</li>
<li>Translate complex technical and scientific capabilities into accessible narratives for scientists, IT, data leaders, and executives.</li>
<li>Represent TetraScience at industry events, customer meetings, and strategic demo showcases.</li></ul><p><b>
Requirements</b></p><h3 class="jobSectionHeader"><b>
What You Have Done</b></h3><ul>
<li>Degree in Life Sciences required.</li>
<li>5+ years of product marketing experience in life sciences, with familiarity spanning lab informatics, scientific applications, and AI/ML solutions.</li>
<li>Proven track record in content creation across multiple formats and audiences</li>
<li>Candidates will be asked to provide 2&ndash;3 examples of content they&rsquo;ve personally authored (e.g., blogs, white papers, or product collateral).</li>
<li>Highly conversant in direct content for customers to drive sales and expansion - slides, RFP responses etc</li>
<li>Strong understanding of the scientific data lifecycle, including data replatforming/engineering, analytics, and AI-enabled use cases.</li>
<li>Experience collaborating with cross-functional teams in high-growth, fast-paced organizations.</li>
</ul><p><b>
Benefits</b></p><ul><li>
A culture of continuous improvement where you can grow your career and get coaching</li></ul><ul>
<li>100% employer-paid benefits for all eligible employees and immediate family members</li>
<li>Unlimited paid time off (PTO)</li>
<li>401K</li>
<li>Remote role - work where you want to work</li>
<li>Company paid Life Insurance, LTD/STD</li>
</ul><p>
We are not currently providing visa sponsorship for this position</p></div>

Senior Product Marketing Manager

Xenon Pharmaceuticals Inc.

<b>Who We Are:</b><br>
<b>Xenon Pharmaceuticals (NASDAQ:</b> XENE) is a neuroscience-focused biopharmaceutical company dedicated to drug discovery, clinical development, and commercialization of life-changing therapeutics for patients in need. We are looking for great people who thrive in a respectful, collaborative, inclusive, and productive culture to join the Xenon team.
<br><br>
<b>What We Do:</b><br>
We are advancing an exciting product pipeline to address indications with high unmet medical need, including epilepsy and depression. Our flagship azetukalner program represents the most advanced, clinically validated potassium channel modulator in late-stage clinical development for multiple indications. Building upon the positive results and compelling data from our Phase 2b “X-TOLE” study in adult patients with focal epilepsy, our Phase 3 epilepsy program includes multiple clinical trials evaluating azetukalner in patients with focal onset seizures and primary generalized tonic-clonic seizures. In August 2025, we announced the completement of patient recruitment in our Phase 3 X-TOLE2 study and topline data are anticipated in early 2026. We also have multiple Phase 3 azetukalner clinical trials in major depressive disorder (MDD) and bipolar depression (BPD) underway, based on topline data from our Phase 2 “X-NOVA” clinical trial. In addition, we are proud of the leading-edge science coming out of our discovery labs, including early-stage research programs that leverage our extensive ion channel expertise and drug discovery capabilities to identify validated drug targets and develop new product candidates, and have recently initiated Phase 1 studies for our follow-on Kv7 channel opener, XEN1120, and our lead Nav1.7 development candidate, XEN1701, in pain. Backed by a strong balance sheet to support our growth plans, we continue to build a fully integrated, premier neuroscience company with strong discovery, clinical development, corporate, and commercial operations.
<br><br>
<b>About the Role:</b><br>
We are seeking an experienced Senior Director, US HCP Marketing, with a passion for building a brand, growing a function and capabilities and delivering a successful first launch for a late-stage, Phase 3 company. The Senior Director, US HCP Marketing, will be an integral member of Xenon’s Marketing team and play a critical role in preparing and delivering the successful launch of our lead candidate and first product, azetukalner, in the multi-billion-dollar epilepsy category. More specifically, they will build a high-performing HCP Marketing team and be responsible for shaping brand and US launch strategies and leading a promotional plan that accomplishes azetukalner’s market aspiration and business goals in epilepsy. This is an exciting and rewarding opportunity for an experienced marketer seeking to lead the potential launch of a novel, high-value product and make a significant positive impact for patients.
<br>This position reports to the Vice President, Marketing and will be based in Boston, MA, USA. We will consider other jurisdictions for exceptional candidates.
<br>The level of the position will be commensurate with the candidate’s education and industry experience. Relocation and immigration support will be provided, if required. This role is a hybrid position, requiring a minimum of 2 days per week in the office.
<br><br>
<b>RESPONSIBILITIES:</b><b>Brand & US Launch Strategy:</b><br>
<ul>
<li>Shape azetukalner brand and US launch strategy in collaboration with VP, Marketing and cross-functional partners</li>
<li>Lead development of brand positioning, and development of HCP-focused disease state and brand strategic narratives, core messages and campaigns</li>
<li>Collaborate with Patient Marketing to ensure consistency in positioning and messaging strategy</li>
<li>Partner with customer-facing and market access teams to ensure an outstanding customer experience aligned with brand vision and strategy</li>
<li>Partner with Commercial Business Insights to shape a competitive intelligence, analytics and market research plan to build, refine and measure strategy, including competitive monitoring, HCP targeting and segmentation, positioning research, customer segment profiles and deep dives, campaign and messaging research, ATU and performance dashboards</li>
<li>Partner with Commercial Business Insights and customer-facing leads to develop and refine HCP targeting and segmentation</li>
<li>Lead other brand development and strategy as may be assigned from time to time</li>
</ul>
<b>Promotional Plans:</b><br>
<ul>
<li>Lead development and oversee execution of the HCP promotional plan to achieve brand/launch strategy and goals, including personal and non-personal tactics, with strong focus on identifying, testing and integrating innovative approaches to reach and engage target customers</li>
<li>Collaborate closely with field sales team including sales leadership, sales training & field representatives, to ensure execution of marketing strategies and tactics</li>
<li>Define KPIs and measure ROI across promotional initiatives to optimize performance and inform promotional strategy</li>
</ul>
<b>Cross-Functional Collaboration:</b><br>
<ul>
<li>Maintain strong relationships and connectivity with cross-functional Medical, Market Access, Corporate Affairs and customer-facing leaders to formulate brand and launch strategy</li>
</ul>
<b>Professional Engagement:</b><br>
<ul>
<li>Oversee interactions with opinion leaders, lead advisory boards, and oversee speaker bureaus and congress planning</li>
</ul>
<b>Launch Readiness:</b><br>
<ul>
<li>Collaborate within Launch Readiness team and workstream to advance Commercial readiness</li>
</ul>
<b>Vendor & Budget Management:</b><br>
<ul>
<li>Select and manage agency partners (creative, media) and other external vendors and manage marketing budgets to effectively and efficiently deliver strategy and tactics</li>
</ul>
<b>Team Building & Leadership:</b><br>
<ul>
<li>Build, mentor, and manage a high-performing HCP marketing team covering all aspects of brand/launch strategy and HCP promotion and engagement</li>
<li>Foster a culture of collaboration, creativity/innovation, accountability, and performance, aligned to our corporate values</li>
<li>Develop and propose short- and long-term objectives for the function in accordance with overall Company strategies and plans</li>
<li>Plan and manage budget proposals and approved budgets in accordance with the Company’s strategic and operating plans and Finance policies</li>
<li>Recruit, lead, direct, develop, coach and evaluate direct reports, if any, in accordance with the Company’s Human Resource policies and practices</li>
<li>Act in accordance with Company policies, including, for example, the Code of Business Conduct and Ethics and ensure policies are understood and followed by direct reports, if any</li>
<li>Some international travel may be required</li>
<li>Other duties as assigned</li>
</ul>
<b>QUALIFICATIONS:</b><br>
<ul>
<li>Bachelor’s degree required; advanced science degree and/or MBA preferred</li>
<li>Seasoned commercial professional, with 12+ years of experience in the biopharmaceutical industry in marketing and adjacent functions, and significant experience in US HCP marketing, engagement and communications. US large category launch and epilepsy/neurology experience highly preferred</li>
<li>Sales Experience a plus – either at the representative or line manager level</li>
<li>Exceptional leadership and interpersonal skills with the ability to effectively engage, influence, and develop across cross-functional teams</li>
<li>Extraordinary skills in critical thinking include observation, analysis, being able to succinctly articulate a problem, and identify a data-driven solution[s]. Ability to conduct investigative analyses for a given issue and lead a team to developing a solution/conclusion in an efficient and effective manner</li>
<li>Well-developed ability to synthesize complex or copious information into the critical few takeaways, or important messages</li>
<li>Outstanding project and budget management skills and track record for managing multiple vendors, marketing partners and agency partners, including effective resource allocation and fiscal management</li>
<li>Proven ability to collaborate and work cross-functionally to drive business results in a heavily matrixed, fast-paced environment; demonstrated success in partnering with key cross-functional partners, including Medical Affairs, Market Access, Sales, Product Support, Compliance, and Promotional Regulatory Affairs organizations</li>
<li>Experience building teams, as well as leading and developing direct and matrixed teams to drive high-impact output</li>
<li>Ability to travel up to 25%</li>
<li>Excellent professional presence, interpersonal, oral, written and presentation skills</li>
</ul>
The base salary range for this role is $281,501 to $305,069 USD; we will consider above this range for exceptional candidates. Base salary is determined by a combination of factors including, but not limited to, education and other qualifications, years of relevant experience, and internal equity.
<br><br>
Our Total Rewards program includes base salary, target bonus, and stock options, as well as a full range of benefits including medical, dental, vision, short-& long-term disability, accidental death & dismemberment, and life insurance programs, Employee Assistance Program, travel insurance, and retirement savings programs with company matching contributions.
<br>Xenon encourages time to rest and re-charge through vacation, personal days, sick days, and an end-of-year company shutdown. Xenon highly values employee development and has an expanding Training, Learning & Development program, including a Tuition Assistance program for advanced degrees.
<br>As part of our hiring process, Xenon conducts background checks for finalist candidates. The types of checks conducted will vary depending on the relevance to the position.
<br><b>US positions only:</b> Xenon Pharmaceuticals USA Inc. participates in the E-Verify program in all states in which we hire. Learn more about the E-Verify program here.
<br>To apply for this position, click Apply Now to complete the application. We thank all applicants for their interest; however, due to the volume of applicants, only those chosen for interview will be contacted.

Senior Director, US HCP Marketing

<div><p><b>Sr. Manager, Marketing Innovation &amp; AI</b></p>
<p><b>Transform the Future of Marketing at ADP</b></p>
<p>At ADP, we&rsquo;re reimagining how marketing works &mdash; where human creativity meets intelligent automation to drive certainty and performance in an evolving digital world. Join us to help shape the next era of marketing innovation powered by <b>Generative AI, automation</b>, and <b>agentic systems</b> that make our teams faster, smarter, and more creative.</p>
<p>As <b>Sr. Manager, Marketing Innovation &amp; AI</b>, you&rsquo;ll lead the design, experimentation, and adoption of AI-driven tools and processes that transform how ADP markets globally. You&rsquo;ll help teams across the organization unlock new levels of productivity, creativity, and precision &mdash; from campaign orchestration to content creation and measurement.</p>
<p>You&rsquo;ll also play a critical role in <b>supporting our Generative Engine Optimization (GEO) </b>efforts by ensuring our marketing organization has the right <b>platforms, workflows, and enablement programs </b>to maximize visibility and performance in the age of generative discovery.</p>
<p>This is a highly visible, cross-functional role that blends <b>marketing strategy, technology, and organizational change</b> to help ADP build one of the most advanced, future-ready marketing engines in the industry.</p>
<p><b>Key Responsibilities</b></p>
<ul><li><b>Shape the Future of Marketing Through AI Innovation</b></li>
<li><ul><li>Take direct, hands-on responsibility for designing, piloting, and scaling AI-powered tools and processes that enhance how marketing teams research, ideate, plan, create, and deliver work across ADP&rsquo;s global ecosystem.</li>
</ul></li></ul><ul><li>Partner closely with the GEO team to identify, test, and operationalize technologies and workflows that enable ADP&rsquo;s content to perform effectively in generative search environments.</li>
<li>Champion multimodal innovation&mdash;ensuring ADP&rsquo;s marketing ecosystem is equipped to optimize and distribute not only text-based content but also visual, audio, and interactive assets that strengthen discoverability and engagement in multimodal generative platforms.</li>
</ul><ul><li><b>Advance Agentic Systems and Workflows</b></li>
<li><ul><li>Drive the adoption and integration of emerging AI agents and automation frameworks into marketing processes.</li>
<li>Develop and implement scalable, responsible pathways for agentic systems to support content generation, tagging, campaign management, and insights.</li>
</ul></li><li><b>Build AI Enablement and Adoption Programs</b></li>
<li><ul><li>Develop structured enablement programs, playbooks, and proof-of-concept pilots.</li>
<li>Train and support marketing teams to build confidence and capability in using AI tools.</li>
</ul></li><li><b>Measure Innovation Impact</b></li>
<li><ul><li>Define and track metrics that demonstrate the impact of AI on marketing efficiency, creativity, and business outcomes.</li>
<li>Collect and analyze data to inform ongoing improvements.</li>
</ul></li><li><b>Collaborate Across Functions</b></li>
<li><ul><li>Work closely across Marketing, Technology, Data Analytics, and Legal/Compliance teams to ensure safe and scalable AI deployment.</li>
<li>Coordinate and manage tactical workflows and compliance checks.</li>
</ul></li></ul><ul><li><b>Champion a Culture of Continuous Learning</b>
<ul><li>Inspire curiosity and create space for experimentation &mdash; helping marketers stay ahead of rapid AI evolution while translating emerging technology into practical, everyday marketing applications.</li>
</ul></li></ul><p>#LI-CS5</p>
<p></p><p><b>Qualifications</b></p>
<ul><li>5+ years of experience in marketing, digital transformation, or marketing technology</li>
<li><b>Strategic understanding of Generative AI tools</b> (ChatGPT, Gemini, Claude, Copilot, etc.) and <b>enthusiasm for applying them to marketing use cases</b></li>
<li>Exposure to or curiosity about <b>agentic AI systems</b>, including autonomous or semi-autonomous agents and workflow orchestration tools</li>
<li>Demonstrated ability to <b>learn fast</b> and translate emerging technology into actionable business value</li>
<li><b>Experience leading marketing process design, enablement, or technology</b> implementation</li>
<li>Strong grasp of content structure, SEO, and digital experience principles</li>
<li>Exceptional communication and storytelling skills &mdash; <b>able to make complex ideas accessible to executives and non-technical teams</b></li>
<li>Proven track record of collaboration across global, matrixed organizations</li>
<li><b>Deep intellectual curiosity</b> and growth mindset &mdash; constantly exploring new tools, testing new ideas, and sharing insights with others</li>
<li>Comfort operating in ambiguity and driving clarity through research, iteration, and experimentation</li>
</ul><p>Role is hybrid out of an ADP office.</p><p></p>
<div>Base salary offers for this position may vary based on factors such as location, skills, and relevant experience. Some positions may include additional compensation in the form of bonus, equity or commissions. We offer the following benefits: Medical, Dental, Vision, Life Insurance, Matched Retirement Savings, Wellness Program, Short-and Long-Term Disability, Charitable Contribution Match, Holidays, Personal Days &amp; Vacation, Paid Volunteer Time Off, and more. The compensation for this role is USD $85,200.00 - USD $173,100.00 / Year*<br>
<br>
<ul><li>Actual compensation will not be less than the applicable minimum wage or minimum exempt salary requirement under federal, state and local laws.
</li></ul></div><p><b>A little about ADP:</b> We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition.</p>
<p><b>Diversity, Equity, Inclusion &amp; Equal Employment Opportunity at ADP:</b> ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP&rsquo;s operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.</p>
<p><b>Ethics at ADP:</b> ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click https://jobs.adp.com/life-at-adp/ to learn more about ADP&rsquo;s culture and our full set of values.</p></div>

Sr. Manager, Marketing Innovation & AI

Alexion Pharmaceuticals

<div><div><div>Location: Boston, United States
</div><div>Job reference: R-238788</div>
<div>Date posted: 11/05/2025</div>
</div><div><div><div><ul><li><p><b>Office location:</b><b>Alexion</b><b>locations: Boston, MA or New Haven, CT</b><b>.</b></p></li></ul></div><div><ul><li><p><b>
Position</b><b>may require up to 30%</b><b>travel</b><b>.</b></p></li></ul></div><div><p><b>
This is what you will do:</b></p></div><div><p>
This position will drive thedevelopment,implementation,and day-to-daymanagement ofmarketingprojectsthat increase communityawareness ofavailablepatient supportandthePatient Services brand(OneSource)overall.We are looking fora passionate marketer whocan bringexpertisein digitalhealthcare trends andapplicable technology solutionsfor scalable marketing operations.Thiswill be an excellent opportunity to masterportfoliomarketing in afast-pacedgrowthenvironments.</p></div><div><p><b>
You will</b><b>be responsible for</b><b>:</b></p></div><div><ul><li><p>
Material development andmanagementofmarketingprojectsaiming to increaseawareness about available patient support(including, but not limited topromotional brochures and materials,website development,emailcampaigns,digital engagement, website development,promotionalbrochures, program forms,and communication support)</p></li></ul></div><div><ul><li><p>
Leading channel strategy and development of Field/Patient Engagement tactics, including Email, Direct Mail, Websites, Mobile Apps,Social Media, SMS/MMS, SEM/SEO, and print</p></li></ul></div><div><ul><li><p>
Developing and executing AI-driven marketing campaigns for patients</p></li></ul></div><div><ul><li><p>
Using AI tools for customer segmentation and personalized marketing</p></li></ul></div><div><ul><li><p>
SupportingtheMLRapproval of marketing materialsfor the OneSource brand</p></li></ul></div><div><ul><li><p>
Working directly withcontractedagenciesto manage projects withinassignedbudgetsand timelines</p></li></ul></div><div><ul><li><p>
Developing andmaintaininggood communicationand collaborationwithmany internal crossfunctional stakeholders</p></li></ul></div><div><p><b>
You will need to have:</b></p></div><div><ul><li><p>
Bachelor&rsquo;s degreein the Life Sciences or other relevant field</p></li></ul></div><div><ul><li><p>
3-5+years of professional healthcare industry experienceand an understanding of marketing principles, including key principles of brand management,direct-to-consumerpromotion, and patient education</p></li></ul></div><div><ul><li><p>
Proven success in leadingprint anddigital marketing strategies, includingSFMCEmail, Direct Mail, Websites, Mobile Apps,Social Media, SMS/MMS, SEM/SEO, and print</p></li></ul></div><div><ul><li><p>
Provensuccessin data driven marketingand experience using AI toolsto develop contentefficiently (e.g. Jasper)</p></li></ul></div><div><ul><li><p>
Experience supporting material through the PRC (MLR) review process</p></li></ul></div><div><ul><li><p>
Proven ability working successfully in afast-pacedcross functionalenvironment with many stakeholdersthat havecompetinginterests</p></li></ul></div></div><div><div><ul><li><p>
Comfort workingthroughuncertainty while managing multiple,competing,andfrequentlyshifting priorities</p></li></ul></div><div><ul><li><p>
Working knowledge of legal, regulatory, and compliance rules within the biotech/pharmaceutical industry</p></li></ul></div><div><ul><li><p>
Ability to workwith external vendors during the SOW,PO, and project budget accrualprocesses</p></li></ul></div><div><ul><li><p>
Strong knowledge of MS Office and abilityto create and edit documents using MicrosoftPowerPoint,Adobe,Excel, andWord</p></li></ul></div><div><ul><li><p>
Abilityto present to internal and external stakeholders of 100+people</p></li></ul></div><div><ul><li><p>
Ability to travel30% of time, includingoccasionalweekend travel</p></li></ul></div><div><ul><li><p>
The duties of this role aregenerally conductedin an office environment. As is typical of an office-based role, employees must be able, with or without an accommodationto:use a computer; engage in communications via phone, video, and electronic messaging; engage in problem solving and non-linear thought, analysis, and dialogue; collaborate with others; maintain general availability during standard business hours.</p></li></ul></div><div><p><b>
We would</b><b>prefer</b><b>for you to have:</b></p></div><div><ul><li><p>
Experience workingin patientmarketingin the rare disease industry orat an advertising agencysupporting a patient services organization</p></li></ul></div><div><ul><li><p>
Strong passion for digital advancement, critical thinking,and an innovative mindset</p></li></ul></div><div><ul><li><p>
Longterm career aspirationtoadvance compliantconsumermarketingin a patient centric organization</p></li></ul></div></div><p><b>
Date Posted</b></p>
05-Nov-2025<p><b>
Closing Date</b></p>
01-Jan-2026<p>
Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and employees. In furtherance of that mission, we welcome and consider applications from all qualified candidates, regardless of their protected characteristics. If you have a disability or special need that requires accommodation, please complete the corresponding section in the application form.</p></div></div><p></p>

Senior Manager, Patient Services Marketing

SuperLogic

<div><h3 class="jobSectionHeader"><b>About Bookit</b></h3><p>
Bookit is revolutionizing the travel and rewards industry as the next-generation B2B2C &ldquo;super app&rdquo; offering our brand clients and consumers unprecedented value on luxury travel, unforgettable VIP experiences, and premium retail goods. Consumers save up to 70% when booking on our platform, earning universal rewards points that can be spent with over two million brand partners. Envisioned as a &quot;next-gen Expedia,&quot; Bookit supports customer transactions in more than 3,000 cryptocurrencies as well as debit/credit cards and brand rewards points. Our SaaS technology infrastructure transforms the future of payments.</p><p>
Learn more at Bookit.com.</p><p></p><h3 class="jobSectionHeader"><b>
The Role</b></h3><p>
We are seeking a dynamic marketing executive with prior experience at major travel and/or rewards platforms who demonstrates a proven ability to scale digital-first brands that blend commerce, content, and loyalty. The Senior Vice President of Marketing is a strategic, data-driven leader who will champion marketing at Bookit &mdash; from driving consumers to the Bookit.com D2C website to helping our brand partners effectively implement the white-labeled version of the Bookit platform, delivering peerless travel, experiences, and rewards to their end customers.
</p><p>The role requires a high-impact combination of analytical rigor, creative intuition, and operational excellence. You'll collaborate with our Sales, Experience, and Product teams to bring the Bookit.com brand to life and you will build a a multidisciplinary marketing and communications team focused on platform growth across both consumer and enterprise channels.
</p><p></p><p>Salary Range: $170k - $190k</p><p>
Location: Preference for Miami based candidates for hybrid office role.
</p><p></p><p><b>Responsibilities</b></p><p>
Strategic Leadership</p><ul>
<li>
Craft the integrated marketing strategy for Bookit, spanning B2B2C white-label partnerships with enterprise clients and direct-to-consumer (D2C) membership growth on the Bookit.com platform.</li>
<li>Translate business objectives into quarterly marketing plans that align with company performance targets spanning customer acquisition, engagement, and retention.
</li><li>Build, mentor, and scale a high-performing marketing team encompassing growth, brand, and content.</li>
<li>Lead annual planning, forecasting, and budget management for marketing functions.</li>
</ul><p></p><p>
Growth &amp; Performance Marketing</p><ul>
<li>
Own the &quot;commitment curve,&quot; managing data-driven marketing strategies that improve CAC/LTV ratios and member engagement for our B2B2C brand clients as well as on the Bookit.com D2C platform.</li>
<li>&quot;Test two pick one&quot; approach: partner with data and product teams to optimize platform and campaign performance through A/B testing and analytics.</li>
<li>Oversee paid and organic customer acquisition across channels to drive users to the B2C Bookit.com platform.</li>
<li>Develop reporting frameworks for ongoing performance visibility across the organization; advise Product team on data dashboard iteration and improvements.</li></ul><p></p><p>
Brand, Content, and Communications</p><ul>
<li>
Develop and refine Bookit.com&rsquo;s brand positioning (both B2B and D2C), messaging, and creative strategy.</li>
<li>Manage the Director of Content Marketing and partner with other Bookit creative staff to execute compelling brand storytelling, drive platform editorial strategy, and implement SEO and AI search-optimized content initiatives.</li>
<li>Oversee public relations (via an outside agency)
</li><li>Ensure that all customer touchpoints reflect a consistent, elevated brand experience aligned with Bookit&rsquo;s appeal.</li>
</ul><p></p><p>
Cross-Functional Collaboration</p><ul>
<li>
Collaborate with Sales, Experience, and Product teams to support B2B enterprise client integrations, Bookit product/feature launches, and other company activations.</li>
<li>Lead co-marketing and promotional initiatives with partner brands and platforms and influencers.</li>
<li>Work with Finance and Operations to forecast marketing ROI and manage spend efficiently.</li>
</ul><p><b>
Requirements</b></p><p></p><ul>
<li>
7+ years of marketing experience, including at least 5 years in digital-first travel, loyalty, or lifestyle marketing (e.g., Marriott Bonvoy Experiences, Expedia, American Express Travel, The Points Guy, etc.)</li>
<li>3-5 years experience as a senior marketing leader.</li>
<li>Experience working with enterprise partners to market white-label software platform deployments.</li>
<li>Ability to translate business objectives into marketing roadmaps, campaigns, and metrics across all channels.
</li><li>Deep expertise in growth and performance marketing, with mastery of multi-channel acquisition and retention.</li>
<li>Experience building and leading teams through high-growth phases, ideally from Series A to scale.</li>
<li>Ability to own a function from ideation through execution with high accountability and extreme attention to detail.</li>
<li>Strong understanding of brand development, positioning, and creative direction.</li>
<li>Proficiency in marketing analytics, attribution, CRM, and automation tools.</li>
<li>Evolving understanding of AI Search and Agentic AI on marketing landscape.</li>
<li>Excellent communication and leadership skills with the ability to inspire teams and influence cross-functionally.</li>
<li>Entrepreneurial, resourceful, and comfortable executing in fast-paced environments.</li>
<li>Familiarity or comfort operating in crypto, blockchain, or digital payments ecosystems a plus.</li>
<li>Spanish language proficiency a plus.</li>
<li>Willing to travel to Miami, FL and/or consider relocation.</li>
</ul><p></p><p><b>
Benefits</b></p><p></p><ul><li>
Health care plan (Medical, Dental &amp; Vision) Available on the 1st of the month after 60 days of employmen</li></ul><ul>
<li>Vacation: Flexible/Unlimited PTO with manager approval.
</li><li>401K Plan &ndash; Tax-Deferred and/or Roth options: Eligible after 90 days of employment</li>
<li>Collaborative culture with industry veterans and mission-driven builders</li>
</ul><p></p><h3 class="jobSectionHeader"><b>
Bookit is an equal opportunity employer.</b></h3><p>
We strive to create and maintain an equitable workplace where contributors of all backgrounds feel welcomed and valued. We do not discriminate against applicants or employees based on racial identity, color, religion, sex (including gender identity, sexual orientation, and pregnancy), national origin, age, disability or genetic information. Be part of an inclusive company culture emphasizing autonomy, mastery, and purpose.</p></div><p></p>

Senior Vice President, Marketing - Bookit.com

MassChallenge

<div><p><b>The Organization:</b> MassChallenge<br>
<b>The Role:</b> Marketing Manager<br>
<b>Location</b><b>: </b>Boston, MA<br>
<b>Reports to</b><b>: </b>Sr. Director, Marketing<br>
<b>Compensation: </b>$65,000-$70,000</p><p><br>
MassChallenge is the global network for innovators who are working to solve massive challenges. We connect startups, experts, corporations, and communities to grow and transform businesses and economies. Our mission is to equip bold entrepreneurs to disrupt the status quo and create meaningful change. Our mission is BIG, and thus we are a team that gives 100% every day. Our MC values ensure we stay true to our mission and our core beliefs.</p><p>
MassChallenge is currently seeking a Marketing Manager to join our Boston-based office.</p><p><b>
Position Summary</b><br>
<br>
The <b>Marketing Manager</b> plays a central role in executing campaigns, content, and communications that elevate MassChallenge programs, partnerships, and events. Reporting to the Senior Director of Marketing, this role blends creative storytelling with operational precision to deliver multi-channel marketing that drives engagement and impact. You&rsquo;ll work across email, web, social media, and event marketing to bring programs to life &mdash; coordinating with internal teams, vendors, and external partners to ensure campaigns are executed flawlessly, on time, and on brand.<br>
This role is ideal for someone who loves translating complex ideas into compelling stories &mdash; and who&rsquo;s excited by the world of<b> startups, innovation, and entrepreneurship.</b> Curiosity about MassChallenge&rsquo;s <b>five Challenge Areas &mdash; Healthcare &amp; Life Sciences, Climate &amp; Environment, Global Financial Systems, Sustainable Food Systems, and Security &amp; Resiliency </b>&mdash; is a plus.</p><p><b>
Location</b><br>
This position is based in Boston, MA, with a hybrid schedule (Tuesdays and Thursdays in-office). Some event support may require occasional evenings or travel. Relocation assistance is not available at this time.</p><p><b>
What You'll Do</b><br>
<br>
<i>Collaboration &amp; Project Management</i></p><ul><li>
Partner closely with internal teams to gather inputs, content, and approvals across programs, partnerships, and events.</li><li>
Manage project timelines and stakeholder communications to ensure clarity, accountability, and on-time delivery.</li><li>
Coordinate with internal staff and external contractors &mdash; including designers, videographers, event vendors, and A/V teams &mdash; to ensure high-quality execution and brand consistency.</li><li>
Maintain organized shared folders, calendars, and documentation to keep all marketing activities aligned.</li><li>
Facilitate project check-ins and follow-ups to keep deliverables moving smoothly.</li><li>
Conduct final QA and proofreading of all marketing materials prior to publication or distribution.</li></ul><p><i>
Campaign &amp; Program Execution</i></p><ul><li>
Execute integrated campaigns across email, web, and social to promote programs, partnerships, and events.</li><li>
Build and update assets in HubSpot and WordPress with precision and brand alignment.</li><li>
Manage deliverables from external design firms &mdash; prepare briefs,consolidatefeedback, and track deadlines.</li><li>
Create or adapt quick-turn materials in Canva (or similar tools).</li><li>
Maintain organized project documentation, timelines, and production files</li></ul><p><i>
Content, Social, and Storytelling</i></p><ul><li>
Draft and publish content across newsletters, landing pages, and social channels.</li><li>
Collect and curate founder, partner, and expert stories for marketing and PR use.</li><li>
Support content scheduling, social media monitoring, and short-form video creation (e.g., Canva, CapCut).</li><li>
Assist in coordinating press release distribution and tracking earned media.</li></ul><p><i>
Event Marketing</i></p><ul><li>
Support marketing deliverables for events and showcases (emails, signage, registration pages, printed materials).</li><li>
Collaborate cross-functionally to ensure event materials are accurate, timely, and aligned with brand standards.</li><li>
Assist on-site with photography, video, and live coverage as needed.</li></ul><p><i>
 Analytics &amp; Marketing Operations</i></p><ul><li>
Track and summarize campaign, web, and social performance using HubSpot and Google Analytics.</li><li>
Maintain clean CRM data, tagging, and segmentation.</li><li>
EnsureUTMs, links, and asset naming conventions are standardized.</li><li>
Support content calendars and operational documentation to improve workflow efficiency.</li><li>
Use AI tools responsibly (e.g., ChatGPT, Canva Magic Studio) to enhance productivity and creativity.</li></ul><p><b>
Who You Are &amp; What You Bring</b></p><p><b>
Education &amp; Experience Requirements</b><br>
<i>Required:</i></p><ul><li>
At least 3 years of hands-on marketing experience (startup, investor, accelerator, nonprofit, or agency experience a plus).</li><li>
Strong stakeholder and vendor management experience, including coordination with internal teams and external partners (design, video, event production, and A/V).</li><li>
Proven ability to manage multi-channel campaigns in a fast-paced environment.</li><li>
Experience with HubSpot (email automation, forms, lists, workflows) and WordPress (or similar CMS).</li><li>
Strong writing and editing skills, with a sharp eye for detail.</li><li>
Proficiencyin Canva or equivalent tools for quick-turn creative work.</li><li>
Working knowledge of Google Analytics and HubSpot reporting dashboards.</li><li>
Experience coordinating external vendors, creative partners, and event deliverables.</li><li>
Excellent organizational and project management skills.</li></ul><p><i>
Preferred:</i></p><ul><li>
Basic video editing or production coordination experience.</li><li>
Familiarity with press release distribution and media monitoring tools.</li><li>
Interestin startups, entrepreneurship, and emerging technology.</li><li>
Familiarity withMassChallenge&rsquo;sChallenge Areas or adjacent sectors.</li><li>
Curiosity and comfort using generative AI to improve content and process quality.</li></ul><p><b>
Who We Are</b><br>
MassChallenge is the global network for innovators who are working to solve massive challenges. We connect startups, experts, corporations, and communities to grow and transform businesses and economies. At MassChallenge we:</p><ul><li>
Help entrepreneurs build the next generation of transformational businesses by connecting them with the resources, partnerships, and communities that help them launch, grow, and scale their startups.</li><li>
Help our partners build, grow, and evolve their corporate innovation practices.</li><li>
Leverage the power of entrepreneurship to strengthen global innovation ecosystems.</li></ul><p><b>
Why You Should Join Us</b><br>
We believe working at MassChallenge is fulfilling because of the mission, challenging because of the pace and work, and rewarding because you get to build to the next step in your career here. When you join MassChallenge you join an incredible team and network of innovators and entrepreneurs, you take ownership over significant and strategically important projects, you focus on impact and output, and you help strengthen the global innovation ecosystem.</p><p><b>
Our Core Values:</b></p><ul><li>
Founder Mindset: Optimism, Tenacity, Love the Problem</li><li>
Connect &amp; Collaborate: Empathy &amp; Inclusion &amp; Fun, Build Community, Connect the Dots</li><li>
Progress over Perfection: Build on experience, Fail Fast, DemonstrateTraction</li></ul><p><b>
Compensation:</b></p><ul><li>
MassChallenge offers competitive salaries, excellent benefits, and a supportive working environment.</li><li>
Salary is based on a nonprofit scale and commensurate with skills and experience.</li><li>
For this position, the base salary range is $65,000 - $70,000</li><li>
Internal equity considerations and the average salary of the peer range will be reviewed before making a final offer.</li></ul><p>
**</p><p><i>
MassChallenge is proud to be an Equal Opportunity Employer. We seek individuals from a broad variety of backgrounds with varying levels of experience who have a desire to do meaningful work. We recruit, employ, train, compensate, and promote regardless of race, color, gender, gender identity, religion, national origin, ancestry, disability, age, veteran status, sexual orientation, or any other characteristic protected by law.</i></p></div>

Marketing Manager

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