marketing manager Jobs in Chicago United States

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senior growth marketing manager Jobs in Chicago United States

senior growth marketing manager

senior product marketing manager Jobs in Chicago United States

senior product marketing manager

senior marketing manager

Allstar Home Services

<div><div><b>Senior Marketing Manager &ndash; Growth Markets
</b></div><div><b>Location: </b>Remote &ndash; must be based in a U.S. state where Allstar Services operates with travel to new markets as needed.</div><div>
At Allstar Services, a Morgan Stanley Capital Partners portfolio company, we're redefining the roofing and exterior remodeling industry through rapid expansion across the U.S. We're hiring a Senior Marketing Manager &ndash; Growth Markets to own marketing strategy, planning, and execution for new market launches.</div><div>
This is a hands-on growth marketing role for someone with experience in multi-location businesses, aggregator platforms (Angi, Modernize, HomeAdvisor), and multi-channel campaigns (PPC, SEO/SEM, paid social, direct mail, review/referral programs).</div><div>
You'll partner with our Growth Team to evaluate new markets, launch campaigns, and build scalable marketing playbooks that deliver measurable ROI. If you thrive on building from scratch, testing new channels, and optimizing campaigns, this role is for you.</div>
<h3 class="jobSectionHeader"><b>What You'll Do</b></h3><ul><li>
Develop and execute integrated marketing plans (PPC, LSA, SEO/SEM, paid social, organic social, direct mail, aggregator partnerships).</li><li>
Evaluate new markets using demographic and performance data; advise on launch strategies.</li><li>
Build scalable marketing processes, playbooks, and frameworks for repeatable success.</li><li>
Optimize aggregator partnerships and implement review/referral programs.</li><li>
Use AI and marketing automation to streamline campaigns and improve efficiency.</li><li>
Collaborate across Sales, Operations, Finance, and Marketing to ensure seamless execution.</li><li>
Own budget planning, ROI tracking, and performance reporting for launches.</li></ul><h3 class="jobSectionHeader"><b>
What We're Looking For</b></h3><ul><li>
Bachelor's degree in Marketing, Business, or related field (MBA a plus).</li><li>
3&ndash;5 years in marketing, strategy, or consulting with proven success in growth, expansion, or new market development.</li><li>
Strong understanding of aggregators (Angi, Modernize, HomeAdvisor) and multi-channel campaign execution.</li><li>
Analytical mindset with data-driven decision-making skills.</li><li>
A builder mentality: comfortable rolling up your sleeves to create new processes, test new channels, and drive results.</li><li>
Home services, franchise, retail, or multi-location marketing experience preferred.</li><li>
Compensation: $110,000&ndash;$120,000 base salary + benefits.</li><li>
Location: Remote, but candidates must reside in states where Allstar operates.</li></ul><div><b>
Why Join Allstar?</b></div><div>
Be part of a fast-growing, private equity&ndash;backed platform with national reach.</div><div>
Shape marketing strategies for a large and expanding portfolio of brands.</div><div>
Thrive in a high-energy, entrepreneurial environment where no two days are the same.</div><div>
Join a creative, collaborative, results-driven team that values both innovation and execution.</div><div>
Join us to help build the future of roofing and exterior remodeling.</div><div>
Apply today to launch new markets and leave your mark at a fast-growing, private equity-backed company.</div><div><b>
Who We Are</b></div><div>
At Allstar Services, we're redefining the roofing and home improvement industry with rapid growth and innovation. Backed by Morgan Stanley Capital Partners, we operate a national network of top-performing residential roofing companies, delivering best-in-class solutions to homeowners across the U.S.</div><div>
We're built for momentum and innovation, thriving in a high-energy environment where big moves happen fast. With rapid expansion, evolving projects, and the chance to be part of something scaling at an incredible pace, Allstar Services is where you'll gain valuable experience in a dynamic industry. <b>Visit </b><b>allstarservicesnow.com</b> to explore our brands and career opportunities.</div><div>
Allstar Services is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic.</div>
<p>
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.</p></div>

Senior Marketing Manager

Morningstar

<div><div><div><p><b>A</b><b>bout the Company:</b></p></div><div><p>
Morningstar&rsquo;s mission is to empower investor success. The Data and Research team does this by creating products that help financial professionals and the investors they serve, achieve financial goals. The Direct Platform business is one of the largest business units, with a large pre-existing user group &ndash; still prime for market and wallet share growth globally. For the Data, Research and AI part of the business, this means delivering the data and research that help financial professionals be more efficient, innovative, and connect with their clients in a more meaningful way.<br>
<br>
<b>The Role:</b></p></div><div><p>
We are seeking a strategic and results-driven Senior Product Marketing Manager to lead the go-to-market strategy, positioning, and demand generation for our Licensed Data product. This role is ideal for a marketer who thrives at the intersection of data, storytelling, and customer insight, and who can translate product innovation into compelling value propositions.</p><p></p><p>
Reporting to the Director of Product Marketing for Data, Research and AI, this individual will partner with Campaign Marketing, Corporate Marketing and the Product, Research, Sales and Client Service teams. This role offers an excellent opportunity to make a real business impact for Morningstar.</p></div><p></p><div><p><b><br>
Position Location: </b>Chicago, IL (hybrid model with mandatory four days per week in office)</p></div><div><p><br>
<br>
<b>Responsibilities</b></p></div><div><ul><li><p>
Develop positioning, messaging, objection handling, content and sales tools that reflect the attributes and needs of key client segments &amp; personas. Develop ways to reach each segment with the right value proposition to help qualify and differentiate offers.</p></li></ul></div><div><ul><li><p>
Be ready and willing to dive into data driven initiatives that help define product marketing strategy, prioritization of projects, and development of persona-based assets. This includes the use of sales dashboards for a deep understanding of the part the business you cover, conducting market sizing, leading win-loss analysis and more.</p></li></ul></div><div><ul><li><p>
Work with client-facing teams and subject-matter experts to ensure client-feedback, investment insights and responses to sales objections are considered in our client and outcome-focused marketing materials.</p></li></ul></div><div><ul><li><p>
Craft and execute the go-to-market strategy for new product releases, including positioning, content development, and sales enablement to deliver business growth, which includes retaining existing clients and attracting new clients.</p></li></ul></div><div><ul><li><p>
Maintain and audit current portfolio of sales enablement and client-facing assets. Use findings to present a plan for on-going optimization as well as how to increase the engagement of sales teams.</p></li></ul></div><div><ul><li><p>
In alignment with the campaign manager, create compelling persona-based demand generation campaigns &amp; campaign resources.</p></li></ul></div><div><ul><li><p>
Partner with corporate and product marketing teams to leverage and extend thought leadership, research, and brand campaigns through our digital, event and media platforms.</p></li></ul></div><div><ul><li><p>
Perform other duties as necessary</p></li></ul></div><p></p><div><p><b>
Qualifications</b></p></div><div><ul><li><p>
Minimum of 5 years in a product marketing or management capacity &ndash; in the financial services industry</p></li></ul></div><div><ul><li><p>
Bachelor&rsquo;s degree</p></li></ul></div><div><ul><li><p>
Proven ability to communicate effectively, both verbally and in writing, to a wide variety of stakeholders at different levels, translating complex initiatives into materials and products that effectively communicate core values and goals.</p></li></ul></div><div><ul><li><p>
Must have an operational ability to effectively perform at various levels of the business with a proven track-record of excellence in engaging and building relationships.</p></li></ul></div></div><div><div><ul><li><p>
Organized, detail-oriented and capable of advancing projects simultaneously.</p></li></ul></div><div><ul><li><p>
Must be a strong writer and communicator that brings the voice of the customer front and center to all marketing deliverables.</p></li></ul></div><p></p><div><p><b>
Nice to have</b></p></div><div><ul><li><p>
Comfort with using data to make decisions, strong business acumen, and focus on metrics that drive revenue.</p></li></ul></div><div><ul><li><p>
A team player&rsquo;s attitude with a high threshold for quality.</p></li></ul></div><div><ul><li><p>
Empathy and the maturity to own and learn from challenges.</p></li></ul></div><div><ul><li><p>
Exceptional prioritization skills within a dynamic environment.</p></li></ul></div><div><ul><li><p>
Self-starter with a proven commitment to a test, learn, and iterate mindset</p></li></ul></div></div><p></p><p><b><br>
Compensation and Benefits</b></p><p>
At Morningstar we believe people are at their best when they are at their healthiest. That&rsquo;s why we champion your wellness through a wide-range of programs that support all stages of your personal and professional life. Here are some examples of the offerings we provide:</p><ul><li>
Financial Health<ul><li>
75% 401k match up to 7%</li><li>
Stock Ownership Potential</li><li>
Company provided life insurance - 1x salary + commission</li></ul></li><li>
Physical Health<ul><li>
Comprehensive health benefits (medical/dental/vision) including potential premium discounts and company-provided HSA contributions (up to $500-$2,000 annually) for specific plans and coverages</li><li>
Additional medical Wellness Incentives - up to $300-$600 annual</li><li>
Company-provided long- and short-term disability insurance</li></ul></li><li>
Emotional Health<ul><li>
Trust-Based Time Off</li><li>
6-week Paid Sabbatical Program</li><li>
6-Week Paid Family Caregiving Leave</li><li>
Competitive 8-24 Week Paid Parental Bonding Leave</li><li>
Adoption Assistance</li><li>
Leadership Coaching &amp; Formal Mentorship Opportunities</li><li>
Annual Education Stipend</li><li>
Tuition Reimbursement</li></ul></li><li>
Social Health<ul><li>
Charitable Matching Gifts program</li><li>
Dollars for Doers volunteer program</li><li>
Paid volunteering days</li><li>
15+ Employee Resource &amp; Affinity Groups</li></ul></li></ul><p></p><p><b>
Total Cash Compensation Range</b></p>
$95,275.00 - 161,975.00 USD Annual<p><b>
Inclusive of annual base salary and target incentive</b></p><p>
Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.</p><p></p>
001_MstarInc Morningstar Inc. Legal Entity</div>

Senior Product Marketing Manager

Mabbly

<p><b>The Role </b></p><p>Mabbly is a full-service digital agency helping businesses grow through branding, digital marketing, website development, and strategic consulting. Our Digital Studio is at the heart of campaign execution and ROI, driving demand generation through SEO, paid media, content, and analytics.</p><p>The Sr. Digital Marketing Manager is both a client-facing strategist and an internal team leader. This role oversees Paid and Organic Digital Marketing, ensuring seamless collaboration across channels. The Sr. Manager delivers presentations, performance updates, and growth recommendations, while also ensuring operational efficiency, utilization, QAQC, and profitability across the Digital Studio.</p><p><b>Functional Responsibilities </b></p><p><b>Strategy &amp; Client Leadership </b></p><ul><li>Serve as the primary digital strategist for 2&ndash;4 accounts, setting channel strategies (SEO, paid, content) tied to MQLs, SQLs, and revenue goals.</li><li>Lead client-facing presentations, performance reviews, and roadmap updates, translating campaign data into business insights.</li><li>Partner with Brand, Product, and Strategy teams to ensure alignment across messaging, creative, and web builds.</li></ul><p><b>Team Management &amp; Delivery </b></p><ul><li>Oversee day-to-day execution of Paid Lead and Organic Lead, ensuring campaigns are on time, high-quality, and aligned to client KPIs.</li><li>Support team members with campaign planning, QAQC, and troubleshooting both in-person and remotely.</li><li>Manage freelance resources (technical SEO, CRO, or other specialized needs).</li><li>Coach team members, fostering growth in digital best practices, client communication, and analytical thinking.</li></ul><p><b>Quality Control &amp; Process Improvement </b></p><p>Establish and maintain QAQC processes for dashboards, reporting, and client deliverables.</p><p>Conduct pulse checks between reporting cycles, recommending optimizations proactively.</p><p>Direct initiatives to improve operational efficiency, automation, and workflow speed.</p><p><b>Qualifications </b></p><p><b>Leadership &amp; Strategic Requirements </b></p><ul><li>6&ndash;10+ years in digital marketing with hands-on expertise across SEO, paid media, and analytics.</li><li>3+ years in a leadership role managing cross-functional teams and client relationships, ideally in an agency setting.</li><li>Proven ability to present strategy and performance to executives and C-level stakeholders.</li><li>Strong analytical mindset with ability to connect campaign data to pipeline and revenue impact.</li></ul><p><b>Tactical/Tool Proficiency </b></p><p>Google Ads (Search, Display, Video, Performance Max) &mdash; audience setup, campaign optimization, and reporting.</p><p>SEO stack: Google Search Console, SEMrush, Ahrefs (Screaming Frog a plus).</p><p>GA4, Looker Studio, Google Tag Manager for tracking and reporting.</p><p>Paid social platforms: LinkedIn Ads, Meta Ads (Facebook/Instagram); Pinterest experience a plus.</p><p>Strong data interpretation and reporting skills, able to distill insights for both internal teams and clients.</p><p>Job Type: Full-time</p><p>Pay: $100,000.00 - $135,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>Dental insurance</li><li>Flexible schedule</li><li>Flexible spending account</li><li>Health insurance</li><li>Health savings account</li><li>Paid time off</li><li>Parental leave</li><li>Vision insurance</li></ul><p>Experience:</p><ul><li>Digital marketing: 7 years (Preferred)</li></ul><p>Ability to Commute:</p><ul><li>Chicago, IL 60654 (Required)</li></ul><p>Work Location: Hybrid remote in Chicago, IL 60654</p>

Senior Digital Marketing Manager

Industrious

<div><p><b>About the Company:</b></p>
<p>
Industrious is the largest premium workplace-as-a-service provider and home to the highest-rated workplaces in the industry. Everything we do comes down to creating great days for teams of all sizes and stages, including our own. We believe that what makes a great day at work is the people on your team and the problems you get to solve together. We're looking for people who love thinking outside the box and thrive in a truly collaborative setting. As teammates, we encourage new ideas and toast every win. We're excited about having a meaningful impact on people's workplace experience.</p>
<p><b>
Great days also start when everyone can be their authentic self at work.</b> Diversity of backgrounds, thoughts, and ideas is critical to our success in delivering great workplace experiences, both for our members and for each other. Industrious is committed to creating an inclusive, respectful environment that embraces your individuality and quirkiness. You are valued for who YOU are. We celebrate our people as individuals who can accomplish great things when we work together as one team.</p>
<p>
To learn more, visit www.industriousoffice.com/careers.</p>
<p><b>
About The Role</b></p>
<p>
At Industrious, we're building a world-class coworking experience that combines thoughtful design, hospitality, and flexibility. We're looking for a Senior Growth Marketing Manager who is passionate about scaling marketing impact through data-driven decision making, experimentation, and creative problem-solving.</p>
<p>
This is a high-visibility role that sits at the intersection of strategy, analytics, and hands-on execution. Reporting to the Director of Growth Marketing, you will own and optimize opportunistic performance channels, implement and maintain attribution models, and unlock new opportunities to fuel member acquisition and revenue growth. You are also a kind, thoughtful, quirky team player who doesn't take themselves too seriously.</p>
<p><b>
Key Responsibilities</b></p>
<ul>
<li><b>Attribution &amp; Analytics:</b> Build, implement, and maintain omni-channel attribution models to ensure accurate performance tracking of marketing campaigns and serve as a thought leader in how to convey key business metrics to leadership.</li>
<li><b>Performance Marketing:</b> Expand the scope of our paid marketing apparatus, bringing opportunistic channels to the table &ndash; including programmatic and audio &ndash; and fully managing and scaling campaigns across these channels.</li>
<li><b>SEO &amp; Non-Paid Growth:</b> Lead SEO initiatives to drive incremental organic traffic to the Industrious website and sales funnel, and guide cross-functional teams on best practices and insights to fuel growth.</li>
<li><b>Experimentation &amp; Testing:</b> Design, launch, and analyze A/B and multivariate tests across paid channels, e-mail and website to continuously improve campaigns, funnel performance, and user experience.</li>
<li><b>AI &amp; Innovation:</b> Approach our business needs with mindfulness on how AI can be used to streamline workflows and unlock new business opportunities.</li>
<li><b>Cross-functional Collaboration:</b> Partner with Operations, Tech and Sales to align on the member and prospect experience.</li>
<li><b>Reporting &amp; Insights:</b> Track and synthesize data across all marketing channels, to highlight wins, learnings, and opportunities to inform future strategy.</li>
<li><b>Broker Marketing:</b> Support our broker relations team and provide guidance and reporting around marketing driven tactics to engage brokers.</li>
</ul>
<p><b>You Are:</b></p>
<ul>
<li>A results-driven, self-starter who isn't afraid to roll up their sleeves and take ownership of initiatives, relentless driving towards business goals.</li>
<li>A collaborative partner who thrives in cross-functional environments &ndash; building strong relationships with sales, operations, and technology teams to deliver on shared outcomes.</li>
<li>Data-driven, with a persistent desire to uncover insights, ask &quot;why,&quot; and take action.</li>
<li>Experienced in building and maintaining complex omni-channel attribution models.</li>
<li>Comfortable taking a hands-on approach with performance marketing channels, managing budgets and optimizing for growth.</li>
<li>Proficient with SEO fundamentals and how organic search drives long-term revenue growth.</li>
<li>Skilled at designing and analyzing A/B and multivariate tests to inform decisions.</li>
<li>Motivated by learning and experimentation, always testing, iterating, and taking calculated risks.</li>
<li>A strategic thinker who also thrives in execution&mdash;equally comfortable in spreadsheets, dashboards, and campaign platforms.</li>
<li>Excited to help build a customer-centric, growth-minded organization.</li>
<li>Passionate about hobbies and interests outside of work that help you bring your best self to work each day.</li>
</ul>
<p><b>Qualifications &amp; Requirements</b></p>
<ul>
<li>6+ years of experience in growth, performance, or high impact digital marketing roles.</li>
<li>Proven track record of managing paid media campaigns across multiple channels with measurable success.</li>
<li>Strong proficiency with analytics tools (e.g., Google Analytics, Looker, Tableau)</li>
<li>Hands-on experience with attribution modeling and marketing automation platforms.</li>
<li>Prior experience implementing SEO best practices and strategies.</li>
<li>Demonstrated ability to embrace and actively leverage AI tools to streamline workflows, unlock insights, and drive solutions to support business growth.</li>
<li>Strong testing &amp; optimization background (A/B, multivariate, funnel analysis).</li>
<li>Comfort with data analysis and statistical methods (Excel/Google Sheets)</li>
</ul>
<p><b>Compensation:</b></p>
<p>
The annual base compensation range for this role is between $130,000 and $140,000. The successful candidate's actual base compensation will be based upon a variety of factors, including but not limited to work experience, job-related knowledge, skills, and professional qualifications. You will also be eligible for an annual 12.5% bonus and participation in our long-term incentive program.</p>
<p>
Base and bonus compensation are just two components of Industrious' total compensation package for this role. Other great perks and benefits include heavily subsidized healthcare plans, generous paid time off, wellness programs, professional development grants, 401k plan, and many other benefits, subject to applicable eligibility criteria and company policies.</p>
<p><b>
Equal Employment Opportunity: </b>Industrious is an equal opportunity employer that values diversity. We have a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.</p><div><div>
<div><b>
Industrious in the News:</b></div>
</div><div><ul><li>Getting Our Team to Show Up And Love It: What We've Learned from Thousands of Office Days</li>
<li>How Industrious became an $800million brand by building a sense of belonging</li>
<li>CBRE Group to Acquire Industrious, Create New Business Segment</li>
<li>A note from our CEO about Industrious + CBRE</li>
<li>Industrious Partners with Delta Business Traveler to Support Every Kind of Business Flyer</li>
<li>CBRE Chooses Coworking Hub for Its New Global Financial Headquarters</li>
<li>The Anti Adam Neumann of the Co-Working Industry</li></ul></div></div></div>

Senior Growth Marketing Manager

Wells Enterprises, Inc.

<div><p>Wells Enterprises is looking for a strategic &amp; action-oriented Senior Brand Manager to lead Bomb Pop into its next era of growth. Reporting to the Refreshment Category Director, you will be responsible for the strategic leadership &amp; day-to-day management of the Bomb Pop business. This role requires a self-starter with entrepreneurial skills, effectively running the Bomb Pop business in full &ndash; from long term strategy to shorter term results. A great candidate is someone who thrives in autonomy, commands a mix of creative instincts and analytical prowess, and can inspire a diverse cross functional team to work together to achieve complex goals.
</p><p>Responsibilities Include:
</p><ul><li>Brand Vision &amp; Strategy: Develop, collaborate, and implement brand strategies that grow Bomb Pop&rsquo;s presence in frozen desserts.
</li><li>New Product Development: Partner with product managers, Innovation partners, R&amp;D, and production experts to identify new products that solve consumer needs while aligning with brand positioning criteria.
</li><li>Holistic General Management: Champion the bottom-line success of the brand, identifying opportunities for improvement and partnering with cross-functional partners to capitalize on their resolution.
</li><li>Consumer Insights &amp; Trends: Strategically conduct &amp; analyze consumer research, market research, and syndicated data analysis to identify trends and inform go-forward plans.
</li><li>Marketing Campaigns &amp; Activation: Lead a non-traditional integrated agency team to plan &amp; execute marketing campaigns that win the hearts and minds of consumers - including tactics such as digital, social, influencer, and traditional advertising &ndash; while ensuring brand consistency across all touchpoints.
</li><li>Sales, Retail, and E-Com Partnership: Collaborate with demand partners to connect brand and marketing initiatives with the goals and objectives of our customer partners, driving growth for all.
</li><li>Performance Tracking &amp; Forecasting: Measure and analyze key performance indicators, leveraging findings to adjust strategies and monthly forecasts to meet annual business objectives.
</li><li>Team Leadership: Lead &amp; coach a team of (1) Associate Brand Manager, developing their skills and capabilities while delivering business results you both can be proud of.</li></ul></div>
<br><div><ul><li>Bachelor&rsquo;s degree required; MBA preferred.
</li><li>5-7 years of relevant experience in brand management, marketing, or related CPG roles. Preferably in the food &amp; beverage industry.
</li><li>Strong understanding of brand building &amp; delivering on consumer needs.
</li><li>Proven ability to execute successful marketing campaigns and product launches.
</li><li>Demonstrated analytical skills and experience in turning complex data sets into actionable insights.
</li><li>Strong leadership &amp; communication skills, as well as the ability to influence and inspire.
</li><li>Interest or understanding of the health-conscious food industry, with a passion for developing food that consumers can feel good about.
</li></ul><p>Bomb Pop is an iconic, nationally loved brand that strives to contribute positively to lives of our young consumers (and their parents) with every decision we make. Our team operates in a fast-paced work environment that requires a bias for action, an entrepreneurial mindset, and a willingness to &lsquo;be real&rsquo; while working together to achieve our common goals. If this sounds like an environment you&rsquo;ll thrive in, we look forward to hearing from you!
</p><p>The base pay range for this position is $128,501 to $179,902 annually. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This pay range represents the anticipated salary for this position at this time
</p><p>Wells Enterprises is an EEO/AA employer M/F/Vet/Dis</p></div>

Senior Brand Manager, Bomb Pop

LuxCreo

<p>LuxCreo is the platform for personalized medical and dental devices. We are committed to innovation, product excellence, and customer success. Providing fully integrated solutions &ndash; cloud connected 3D printers, AI-enabled printing software, and advanced materials, LuxCreo is empowering doctors to deliver same-day, customized treatments that improve smiles, health, and well-being.. Backed by Kleiner Perkins, LuxCreo is a privately held company with North American headquarters in the Chicago Metropolitan Area.</p><p><b>Position Summary: </b></p><p>We are seeking an experienced and results-driven Marketing Manager to lead the development and execution of our marketing strategy. The ideal candidate will have a strong background in digital marketing and a passion for innovation within the healthcare or technology sectors. You will be responsible for creating impactful campaigns, generating leads, and increasing brand awareness while maintaining a strong presence in both the dental and 3D printing industries.</p><p><b>RESPONSIBILITIES</b></p><p>1. <b>Strategic Planning</b>:</p><ul><li>Develop and execute a comprehensive marketing strategy to drive brand awareness, lead generation, and customer acquisition.</li><li>Analyze market trends, competitor activity, and customer insights to refine marketing plans and ensure business growth.</li><li>Collaborate with product, sales, and customer service teams to align marketing efforts with business objectives.</li></ul><p>2. <b>Campaign Management:</b></p><ul><li>Design and implement digital marketing campaigns across various platforms (social media, email, paid ads, SEO, etc.) to engage dental professionals and dental labs.</li><li>Oversee the creation of content, including website copy, blog posts, email newsletters, and social media content.</li><li>Measure and report on campaign performance, adjusting tactics to optimize return on investment (ROI).</li></ul><p>3. <b>Brand Management:</b></p><ul><li>Ensure consistent brand messaging and positioning across all marketing channels.</li><li>Develop and manage marketing materials, including brochures, product videos, white papers, and case studies.</li><li>Maintain and enhance the company&rsquo;s online presence, ensuring the website, social media, and other digital platforms are up-to-date and optimized.</li></ul><p>4. <b>Lead Generation &amp; Sales Enablement:</b></p><ul><li>Develop and implement lead generation strategies, including paid advertising, email marketing, and webinars.</li><li>Work closely with the sales team to create marketing collateral that supports the sales process.</li><li>Optimize lead nurturing workflows, using data to improve conversion rates.</li></ul><p>5. <b>Event Planning &amp; Partnerships:</b></p><ul><li>Coordinate and manage industry events, conferences, and webinars to promote brand awareness and generate leads.</li><li>Develop relationships with key dental industry influencers and partners to enhance brand recognition.</li></ul><p>6. <b>Budget Management &amp; Reporting:</b></p><ul><li>Manage the marketing budget, ensuring resources are allocated effectively across campaigns and initiatives.</li><li>Track and analyze marketing performance metrics and report on key performance indicators (KPIs) to senior leadership.</li></ul><p><b>REQUIREMENT</b></p><ul><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field (Master&rsquo;s preferred).</li><li>4+ years of B2B marketing experience, with at least 2 years in a digital marketing role.</li><li>Experience in the dental, medical, or 3D printing industries is highly preferred.</li><li>Strong knowledge of digital marketing channels, including SEO, SEM, email marketing, social media, and content marketing.</li><li>Proven ability to manage and execute multi-channel marketing campaigns from start to finish.</li><li>Exceptional communication, writing, and editing skills.</li><li>Strong analytical skills and experience with marketing analytics tools (Google Analytics, HubSpot, etc.).</li><li>Creative, strategic thinker with a results-oriented mindset.</li></ul><p><b>SKILLS</b></p><p>1. <b>Fast Learner</b>: Gain familiarity with dental aligner solutions or orthodontic practices after one month&rsquo;s training. Be passionate about staying updated on the latest industry trends, competitors, and product knowledge.</p><p>2. <b>Communication and Presentation Skills</b>: Excellent verbal and written communication skills are essential to effectively deliver product demonstrations, articulate value propositions, negotiate contracts, and respond to customer inquiries. The candidate must possess the ability to deliver compelling presentations. Also, the candidate is open to candid internal communication for advice and improvement.</p><p>3. <b>Team Player</b>: Collaboration with various internal teams, such as Product, Sales, and Customer Success Team, is crucial to ensure customer satisfaction and meet sales objectives. The candidate should be a team player with excellent interpersonal skills and the ability to work cross-functionally.</p><p>Job Type: Full-time</p><p>Pay: $70,000.00 - $90,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul><p>Work Location: In person</p>

Marketing Manager

Hightower Advisors

Our Story
<br>Founded in 2008, Hightower is a wealth management firm that provides investment, financial and retirement planning services to individuals, foundations and family offices, as well as 401(k) consulting and cash management services to corporations. Hightower’s capital solutions, operational support services, size and scale empower its vibrant community of independent-minded wealth advisors to grow their businesses and help their clients achieve their financial vision. Based in Chicago with advisors across the U.S., we operate as a registered investment advisor (RIA).
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Your Future Team
<br>As a Senior Associate for Marketing Communications, you will help develop and implement strategies to communicate internally/externally, and marketing to promote our products or services to achieve business growth. You will report to the Manager, Marketing & Communications. You will work with multiple teams, including department managers, designers, sales teams, and external partners, to implement marketing campaigns and plans, including social media.
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What You’ll Do
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<li>Partner with cross-discipline team members to support collaboration and promote positive client experience for financial advisors</li>
<li>Collaborate with the marketing team to create comprehensive marketing plans that align with Hightower's goals and target audience</li>
<li>Implement strategies across several channels, including digital marketing, social media, email marketing, content marketing, and more</li>
<li>Take ownership of end-to-end campaign execution, including planning, coordination, monitoring, and analysis</li>
<li>Ensure campaigns are delivered on time, within budget, and meet performance goals</li>
<li>Improve campaigns based on important metrics and insights</li>
<li>Create engaging and marketing content such as blog posts, social media content, email campaigns, case studies, and website copy</li>
<li>Coordinate with team members and external agencies to develop high-quality content that resonates with the target audience</li>
<li>Conduct market research to identify customer needs, industry trends, and competitive landscape</li>
<li>Use data-driven insights to inform marketing strategies</li>
<li>Analyze marketing metrics, provide regular reports, and recommend areas for improvement</li>
<li>Develop and implement lead generation strategies to attract and capture qualified leads</li>
<li>Implement lead scoring and tracking mechanisms to improve lead management processes</li>
<li>Collaborate with corporate and advisor teams to ensure messaging, branding, and understanding of marketing efforts</li>
<li>Work with external vendors, agencies, and partners to execute campaigns and projects</li>
<li>Maintain and uphold brand guidelines, ensuring consistency across all marketing collateral</li>
<li>Monitor brand perception and reputation, and address any issues that may arise</li>
<li>Develop strategies to enhance brand visibility and awareness</li>
<li>Stay updated on industry trends: Stay up to date with the latest trends, technologies, and best practices in marketing</li>
<li>Recommend new marketing tools, platforms, and strategies to inspire creativity and improve campaign performance</li>
<li>Serve as a Hightower brand ambassador by upholding The Hightower Way cultural elements – Mission, Purpose, V.A.L.U.E. Experience, Commitment and Standards, promoting excellence in the internal and external client experience during every encounter</li>
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What You’ll Bring
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<li>Bachelor's degree in Marketing, Business, or a related field</li>
<li>3+ years of experience in marketing roles</li>
<li>Knowledge of marketing principles, strategies, and tactics</li>
<li>Proficiency in digital marketing channels, including social media, content marketing, email marketing, SEO, and PPC</li>
<li>Experience in campaign management, from planning to execution and analysis</li>
<li>Demonstrates the ability to interpret data and apply insights to inform and support business decisions</li>
<li>Proficiency in using marketing tools and platforms such as CRM, marketing automation, Google Analytics, and social media management tools</li>
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What We Offer
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<li>Coverage on the first day of employment for medical, dental, and vision insurance</li>
<li>Paid parental leave (16 weeks for primary caregiver and 8 weeks for secondary caregiver)</li>
<li>Mother’s lounge onsite</li>
<li>Flexible PTO plan</li>
<li>Hybrid work schedule (minimum of 3 days in office)</li>
<li>Free brand-new gym in the Chicago office</li>
<li>401k matching plan</li>
<li>HSA employer contributions</li>
<li>Student loan assistance</li>
<li>Pet insurance</li>
<li>Base salary of $85,000 plus discretionary bonus (exact base salary amount will be dependent on experience)</li>
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<b>AN EQUAL OPPORTUNITY EMPLOYER:</b> Hightower is an equal opportunity employer and does not discriminate based upon race, color, religion, sex, sexual orientation, pregnancy, marital status, national origin, citizenship, veteran status, ancestry, age (over 40), physical or mental disability, medical condition (cancer-related), gender identity or expression, genetic information including sickle cell or hemoglobin C trait, or any other consideration made unlawful by applicable federal, state, or local law.
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You are a U.S. citizen, U.S. permanent resident or possess other unrestricted U.S. work authorization and will not require sponsorship for U.S. work authorization now or anytime in the future.

Senior Associate, Marketing Communications

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