seo analyst Jobs in New York United States

seo analyst

seo manager-senior associate Jobs in New York United States

seo manager-senior associate

digital marketing analyst Jobs in New York United States

digital marketing analyst

digital strategy analyst, hls Jobs in New York United States

digital strategy analyst, hls

seo and geo analyst - part time Jobs in New York United States

seo and geo analyst - part time

seo and geo analyst part time

Direct Agents

<div><p><b>Direct Agents is on the search for a part-time SEO and GEO Analyst across both content and technical aspects.</b><br>
<br>
<b>This role will be approximately 20-24 hours per week and pays $35-$40 per hour, depending on experience.</b><br>
<br>
<b>Here are details across the various categories:</b></p><p><b>
Content Creation &amp; Optimization</b></p><ul><li>
Write and optimize website content including service pages, case studies, and blog posts</li><li>
Develop content that showcases our expertise in performance marketing, data science, and analytics</li><li>
Optimize existing content for search intent and relevance</li><li>
Write content that resonates with our target audience: marketing leaders at mid-market to enterprise brands</li><li>
Structure content to perform in both traditional search and AI-generated responses</li></ul><p><b>
Technical SEO</b></p><ul><li>
Conduct technical audits and implement fixes for crawlability, indexability, and site performance</li><li>
Optimize site architecture, internal linking, and URL structure</li><li>
Implement and troubleshoot structured data markup (schema.org, JSON-LD)</li><li>
Monitor and resolve Core Web Vitals and page speed issues</li><li>
Work with our development team on technical SEO implementation</li></ul><p><b>
On-Page SEO</b></p><ul><li>
Execute on-page optimization including title tags, meta descriptions, headers, and content structure</li><li>
Implement semantic SEO strategies and entity optimization</li><li>
Conduct keyword research focused on our service offerings and target audience</li><li>
Optimize for high-intent B2B search queries</li></ul><p><b>
Generative Engine Optimization (GEO)</b></p><ul><li>
Optimize content for visibility in AI-powered search platforms (ChatGPT, Perplexity, Google AI Overviews, etc.)</li><li>
Structure content to increase likelihood of AI citation and brand mentions</li><li>
Test and measure performance across generative AI platforms</li><li>
Develop strategies for agency visibility in AI-generated responses</li></ul><p><br>
</p><p>
</p><p>9MJQJqxGbD</p></div>

SEO and GEO Analyst - Part Time

Horizontal Talent

<div>
 We are seeking an experienced SEO Strategist with a passion for the evolving landscape of search, particularly in the realms of AI and GEO optimization. This role offers the opportunity to work remotely and contribute to innovative strategies that enhance content visibility and engagement.
 <br/>
 <br/>
 <strong>
  Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Develop and implement effective SEO strategies focusing on AI and GEO-driven optimization.
  </li>
  <li>
   Utilize structured data and metadata techniques to improve AI understanding and content visibility.
  </li>
  <li>
   Collaborate with engineering, product, and content teams to integrate SEO best practices throughout the development process.
  </li>
  <li>
   Monitor and analyze search trends, algorithm updates, and performance data to continuously enhance organic visibility.
  </li>
  <li>
   Educate stakeholders on SEO principles and advocate for best practices across all teams.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Skills
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Minimum of 5 years of experience in SEO, with a strong foundation in technical SEO and content strategy.
  </li>
  <li>
   Proficient in utilizing SEO tools such as Google Search Console, SEMrush, and GA4.
  </li>
  <li>
   Strong analytical skills with the ability to translate data insights into actionable strategies.
  </li>
  <li>
   Excellent communication skills, capable of conveying complex SEO concepts clearly.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Preferred Skills
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Experience in industries where AI and GEO optimization are becoming increasingly important, such as real estate or e-commerce.
  </li>
  <li>
   Familiarity with emerging SEO formats and technologies, including llms.txt.
  </li>
  <li>
   Interest in prompt engineering and innovative approaches to SEO.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals feel valued and empowered to contribute their unique perspectives.
 <br/>
 <br/>
 Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.
 <br/>
 <br/>
 Horizontal facilitates valuable and productive conversations between you and potential employers. We can assist you in growing your career by partnering you with employers that offer challenging assignments. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $37 - $71 per hour. This is not a guarantee of compensation, as final offer amount may vary based on factors including but not limited to experience and geographic location.
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 <br/>
</div>


SEO Strategist - GEO & AI Optimization

Barkley

<div><p>MissionOne Media is a brand within BarkleyOKRP that combines full-funnel media planning and buying services, CRM, data, analytics, retail media, SEO, and digital experiences.</p>
<ul>
<li>$1 Billion+ in Annual Billings<br>
</li>
<li>200 Team Members<br>
</li>
<li>Our tech stack is powered by Adlucent, the digital performance marketing agency that joined BarkleyOKRP in 2024</li></ul><br>
<p></p>
<p>
We&rsquo;re looking for an execution-driven SEO &amp; AI Optimization Supervisor to own organic growth for a few key clients. You&rsquo;ll blend technical SEO, content strategy, and AI-powered search to deliver measurable business impact.</p>
<p>
You love data, think creatively, and don&rsquo;t take yourself too seriously. We&rsquo;re an indie agency with soul - curious, fast-moving, and full of good energy. You hate micromanagers because you are extremely reliable, strategic, and get the job done!</p>
<p><b>
Execution &amp; Technical SEO</b></p>
<ul>
<li>Lead day-to-day SEO: audits, keyword research, content optimization, local SEO, ASO, and structured data.</li>
</ul><ul><li>Execute hands-on in CMS platforms - publishing, optimizing, and improving site structure.</li>
</ul><ul><li>Partner with dev and product teams on redesigns, migrations, and new builds.</li>
</ul><ul><li>Troubleshoot crawl, indexation, and performance issues quickly and clearly.</li>
</ul>
<p><b>AI Optimization &amp; GEO</b></p>
<ul>
<li>Use AI-assisted keyword clustering, content gap analysis, and smart linking to boost visibility across traditional and generative search.</li>
</ul><ul><li>Apply GEO principles to strengthen brand presence in Google SGE, ChatGPT, Perplexity, and Gemini.</li>
</ul><ul><li>Help evolve scalable AI + SEO frameworks that blend creativity and automation.</li>
</ul>
<p><b>Strategy &amp; Collaboration</b></p>
<ul>
<li>Collaborate across media teams to ensure campaigns stay connected and effective.</li>
</ul><ul><li>Build data-driven roadmaps and translate insights into clear recommendations.</li>
</ul><ul><li>Tell stories with data - highlight trends, growth, and ROI through reports and dashboards.</li>
</ul>
<p><b>Leadership &amp; Growth</b></p>
<ul>
<li>Share learnings, mentor junior SEOs, and champion AI-driven best practices.</li>
</ul><ul><li>Support new-business pitches with insights and strategy input.</li>
</ul><ul><li>Contribute to playbooks that refine our SEO + AI approach.</li>
</ul>
<p><b>Qualifications</b></p>
<ul>
<li>Minimum of 3 years leading SEO and Content Marketing strategies</li>
</ul><ul><li>Minimum of 2 years in a client-facing or agency role.</li>
</ul><ul><li>Strong technical SEO and analytical skills.</li>
</ul><ul><li>Proficient in GA4, GSC, Looker, and Google Sheets/Slides.</li>
</ul><ul><li>Experienced with Screaming Frog, DeepCrawl, OnCrawl, and SEMrush.</li>
</ul><ul><li>Reliable, strategic, detail-oriented - you get things done without micromanagement.</li>
</ul>
<p><b>Bonus / Nice to Have</b></p>
<ul>
<li>A sixth sense for when Google is about to roll out an update.</li>
</ul><ul><li>Knowledge of API integrations, Vibe coding, and basic web development (HTML, schema, or automation scripting)</li>
</ul><ul><li>Familiarity with paid search</li>
</ul><ul><li>Google Analytics Certification</li>
</ul><ul><li>BS/BA degree preferred</li></ul><br>
<p></p>
<p>
The annual gross base salary range is $80,000- $92,000 USD. This range represents the anticipated target salary range for this position. Actual salaries will vary and are based on factors such as a candidate&rsquo;s qualifications, skills, and geographic location. Salary is one component of BarkleyOKRP's total compensation package, which includes multiple health insurance options, flexible PTO, life insurance, and 401K.</p><br>
<p></p>
<div><h3 class="jobSectionHeader"><b>BarkleyOKRP&rsquo;s Commitment to Diversity &amp; Inclusion</b></h3>
<ul><li>We believe being radically diverse and inclusive is the key to becoming one of the world&rsquo;s great creative idea companies. By embracing everything that makes our partners who they are and what makes them unique to the world around them, we create the conditions and capacity to help creative, original thinking thrive.</li>
<li>BarkleyOKRP is committed to Diversity, Equity, Inclusion and Belonging as part of our corporate strategic goals, supported by a formal DEI+B program, Employee Resource Groups, Director of Diversity leadership and agency commitment to The Brand Lab, Creative Accelerator, Fellowship, MAIP, and BLAC.</li></ul></div></div>

Supervisor, SEO & AI Optimization

LexisNexis Risk Solutions

<div></div><div><div>About the Business</div><div>
For more than 20 years, Brightmine&trade;, formerly XpertHR, has provided innovative, yet practical HR Compliance and Reward solutions. Part of RELX, a global leader in information and analytics services, we help our customers navigate the complicated and constantly changing world of work with confidence, enabling them with data and content.</div><div></div><div><br>
With more than 9,000 global customers, Brightmine is a leading provider of people data, analytics and insight for the HR sector. We help HR leaders confidently navigate the evolving world of work through our unique combination of critical workforce data, AI-enabled technology and trusted HR expertise. At the same time, we're creating an inclusive, people-focused environment of our own. A culture where individuals with ambition, curiosity and ideas can make an impact. Where you can think big, aim high and explore more.</div><div></div><div><br>
About the role</div><div></div><div><i><br>
This is a hybrid position, which will require working from our New York City office every Tuesday and Wednesday.</i></div><div></div><div><br>
We&rsquo;re searching for a Marketing Content Manager with B2B experience in the HR industry to help shape and deliver on a content marketing strategy that drives SEO, AEO, GEO, and conversions, builds awareness of our solutions with our target audience, and continues to position us as a thought leader in our market. As part of our ambitious marketing function, you will be responsible for creating, improving, and maintaining content to achieve our business goals leveraging AI tools and Customer Data Platforms (CDPs) to personalize and optimize content performance.</div><div></div><div><br>
Responsibilities</div><ul><li><div>
Write and develop high-quality content including blog posts, social media, website copy, whitepapers, video scripts, and podcasts.</div></li><li><div>
Create and optimize content for SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) to improve visibility across traditional and emerging search platforms.</div></li><li><div>
Collaborate with the Graphic Designer and Demand Generation Team to support integrated campaign activity.</div></li><li><div>
Work with the Portfolio Marketing Team to regularly update web content reflecting new product features and developments.</div></li><li><div>
Collaborate with Content team, manage freelancers and external agencies as needed.</div></li><li><div>
Identify customer needs and content gaps, recommending new topics and formats.</div></li><li><div>
Research and produce a regular stream of topical, creative, and engaging content for multi-channel use.</div></li><li><div>
Own and continuously improve our end-to-end marketing content creation and publishing processes.</div></li><li><div>
Use AI-powered tools for content ideation, generation, optimisation, and performance analysis.</div></li><li><div>
Manage and maintain content within WordPress and ensure consistency and governance.</div></li><li><div>
Meet tight deadlines while maintaining top-quality output.</div></li><li><div>
Contribute to the measurement and reporting of content KPIs to understand and optimize engagement and conversion.</div></li></ul><div></div><div><br>
Requirements</div><ul><li><div>
Proven content marketing experience, ideally in B2B. HR industry experience is preferred.</div></li><li><div>
Bachelor&rsquo;s degree in Communications, Journalism, Marketing, or a related field.</div></li><li><div>
Strong understanding of SEO, AEO, and GEO principles and tools.</div></li><li><div>
Experience using AI tools (e.g., generative AI, NLP-based platforms) for content creation and optimization.</div></li><li><div>
Familiarity with Customer Data Platforms (CDPs) such as Oracle Unity, Salesforce CDP, or similar, with an understanding of how to leverage audience data to personalize and optimize content strategies.</div></li><li><div>
Ability to interpret and apply brand guidelines, positioning, and tone of voice.</div></li><li><div>
Strong communication skills and ability to produce content for both UK and US audiences.</div></li><li><div>
Excellent time management and multitasking abilities.</div></li></ul><br>
<div></div>
Primary Location Base Pay Range: New York, NY $88,900 - $148,000.<br>
This job is eligible for an annual incentive bonus.<br>
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer to our US full- and part-time employees working at least 20 hours or more per week:
 Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits
 Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan
 Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
 Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity
 Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits
 Health Savings, Health Care, Dependent Care and Commuter Spending Accounts
 In addition to annual Paid Time Off, we offer up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice<div><br>
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our <div>Applicant Request Support Form</div> or please contact 1-855-833-5120.</div><div></div><div>
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams <div>here</div>.</div><div></div><div>
Please read our <div>Candidate Privacy Policy</div>.</div><div></div><div>
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.</div><div></div><div><i>
USA Job Seekers:</i></div><div><div>
EEO Know Your Rights</div>.</div></div>

Marketing Content Manager (NYC Hybrid)

Louis Vuitton

<div>
 <strong>
  About The Job
  <br/>
  <br/>
 </strong>
 Louis Vuitton Americas is looking for a talented SEO Analyst to join our Omni Client Strategy team. In this pivotal role, you will be instrumental in developing and implementing content-focused SEO optimizations to drive significant impact.
 <br/>
 <br/>
 Job responsibilities
 <br/>
 <br/>
 <strong>
  Content SEO Strategy &amp; Execution:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Develop and execute a comprehensive content SEO strategy encompassing metadata optimization, creation of engaging long-form copy, strategic footer copy updates, and effective internal linking strategies.
  </li>
  <li>
   Conduct in-depth keyword research to identify high-value opportunities and inform content development.
  </li>
  <li>
   Proactively optimize existing website content, targeting keywords that have experienced ranking declines to regain and improve organic visibility.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Technical SEO Oversight:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Monitor website performance, identify and troubleshoot technical issues
  </li>
  <li>
   Collaborate with the Central (HQ) team to implement necessary fixes and improvements to the website's infrastructure
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Performance Monitoring &amp; Reporting:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Establish and track key performance indicators (KPIs) to measure the effectiveness of SEO initiatives and overall website performance.
  </li>
  <li>
   Utilize analytics platforms to collect, analyze, and interpret SEO data.
  </li>
  <li>
   Generate comprehensive reports on SEO performance, providing actionable insights and recommendations for improvement.
  </li>
  <li>
   Communicate SEO performance updates to stakeholders, management, and other relevant departments.
  </li>
  <li>
   Use data-driven insights to identify trends, patterns, and opportunities for optimizing SEO strategies and achieving business goals.
   <br/>
   <br/>
  </li>
 </ul>
 Profile
 <br/>
 <br/>
 The ideal candidate will possess 2-4 years of prior experience in an SEO role with a strong focus on content generation and optimization
 <br/>
 <br/>
 <ul>
  <li>
   Solid understanding of technical SEO principles (site architecture, crawlability, indexability, etc.)
  </li>
  <li>
   Familiarity with SEO tools (Google Search Console, Google Analytics, Conductor, etc.)
  </li>
  <li>
   Strong analytical, communication, copywriting, and collaboration skills
  </li>
  <li>
   Experience in a fast-paced ecommerce environment preferred
   <br/>
   <br/>
  </li>
 </ul>
 The appointed candidate will be offered an annual salary within the range of USD $80,000 - $100,000, a comprehensive benefits package including: medical, dental, vision, short and long-term disability, various paid time off programs, employee discount/perks and two retirement plans both with employer contributions.
 <br/>
 <br/>
 <ul>
  <li>
   Please note that restrictions may apply to part-time employees
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  The position requires 4 days per week on site in the Louis Vuitton Corporate Office, located in the heart of Midtown, Manhattan.
  <br/>
  <br/>
 </em>
 Additional information
 <br/>
 <br/>
 Louis Vuitton is a company that respects the uniqueness of each employee and offers everyone the means to find their place and prosper. We promote initiatives aimed at supporting professional equality for everyone. We strive to go above and beyond purely symbolic measures by building a culture passionate about meaningful strategies aimed at crafting an inclusive workforce.
 <br/>
 <br/>
 In addition to a generous benefits package, unparalleled career development opportunities, both locally &amp; globally, as an employee at Louis Vuitton, you can expect to be provided with industry leading training which will offer you an in-depth insight into the luxury and retail environment.
 <br/>
 <br/>
 Reference LVM28733
</div>


SEO Analyst

Link Logistics Real Estate

<div><p>Link Logistics Real Estate (&ldquo;Link&rdquo;) is a leading operator of warehouses and business parks, specializing in last-mile logistics real estate. Established by Blackstone in 2019, the company connects consumption, technology, and the supply chain across its portfolio, which spans half a billion square feet. We leverage our scale, proprietary data and insights, and foundational focus on sustainability to drive success for our customers&rsquo; businesses and deliver value for our stakeholders. We put our people, customers, and communities first and find ways to make a conscious, positive impact where we live and work. Every day, we work to reinvent and lead our industry forward by thinking bigger and challenging the status quo.</p><p></p><p>
Link Logistics Real Estate is seeking a <b>Vice President,</b> <b>Technical Product Manager</b> to connect technology with the digital team&rsquo;s needs related to digital marketing and analytics tools. This role focuses on supporting digital marketing platforms, analytics and tracking tools while collaborating with multiple teams to centralize data for reporting. The position will empower the digital team to aggregate, analyze, and leverage data to generate actionable insights.</p><p></p><p>
Reporting to the <b>SVP, Technology</b>, the ideal candidate will have deep expertise in product management, digital analytics and website management, SEO/GEO/SCO/SEM best practices, a technical business analyst background, experience working with data architecture and engineering teams, and strong communication skills to align technical solutions with business goals. The candidate will lead a team of direct reports comprising of a Product Manager, development team, and vendors.</p><p></p><p><b>
RESPONSIBILITIES:</b></p><p></p><p><b>
Strategic Leadership:</b></p><ul><li><p>
Develop and execute a comprehensive digital marketing technology strategy that aligns with the company's overall business objectives and growth plans.</p></li><li><p>
Lead cross-functional teams to drive the implementation of innovative technology solutions to support digital marketing and ensure seamless integration with existing systems.</p></li><li><p>
Serve as a thought leader in digital marketing technology, staying abreast of industry trends and emerging technologies to keep Link Logistics at the forefront of the market</p></li><li><p>
Lead the Product Management and development of custom external facing digital products including real estate availability web sites</p></li></ul><p></p><p><b>
Product Management/Application Support</b></p><p>
Serve as the technical application manager to support digital applications including LinkLogistics.com, LinkParks.com, GA4, GTM, Big Query, Call Rail, ZoomInfo, Lead Forensics, Stack Adapt and Sprout Social.
</p><ul><li><p><b>Work Management: </b>Engage with business partners, vendors, and other stakeholders to implement a demand management process to analyze, prioritize, and deliver on projects, enhancement requests and issues.</p></li><li><p><b>
Technical fluency with web technologies</b> - Understanding of web application architecture, front-end/back-end systems, APIs, A/B testing tools, and content management systems. Strong focus on performance optimization including page load speeds, caching strategies, CDNs, and monitoring tools like Lighthouse or WebPageTest</p></li><li><p><b>
Development process experience</b> - Familiarity with agile methodologies, version control (Git), CI/CD pipelines, and ability to write technical requirements and collaborate effectively with engineering teams on deployment, scalability, and security considerations</p></li><li><p><b>
Technical SEO/GEO/SEM: </b>Apply expert-level technical knowledge of SEO, GEO, and SEM to implement business recommendations and requirements within Link&rsquo;s property listing products and public websites, ensuring enhanced visibility and discoverability across search engines and AI-powered platforms.</p></li><li><p><b>
Website Tagging Strategies: </b>Knowledge of the implementation and optimization of GA4 tags, pixels, and other tracking tools, with a focus on attribution modeling and first-touch/last-touch tracking to ensure accurate data collection, seamless integration, and actionable insights for digital marketing initiatives.</p></li><li><p><b>
System Administration: </b>Provide day-to-day administration of digital tools including GA4, BigQuery, Lead Forensics, Sprout Social, etc. including user management, financial management, and adhering to security and governance best practices.</p></li><li><p><b>
Support Management: </b>Manage the support process, troubleshoot issues, write knowledge articles, track key metrics, and resolve technical issues.</p></li><li><p><b>
Testing: </b>Write test scripts, participate in QA and run UAT to ensure changes are tested and do not negatively impact the target systems, end users, downstream applications, reports and dashboards, etc.</p></li><li><p><b>
Documentation: </b>Create and maintain thorough system and business process documentation, including current and future state architecture diagrams, user journeys, source data tables, product briefings for enhancements and system changes, root cause analysis for issues, etc.</p></li><li><p><b>
Tool Standardization: </b>Utilize enterprise tools including Jira, Confluence, Lucid Chart, ServiceNow, etc. for task tracking, maintaining documentation, incident and release management.</p></li></ul><p></p><p><b>
Data Ingestion and Analytics</b></p><p>
Support business and technical teams through the end-to-end process of capturing, transforming, ingesting, modeling, analyzing and reporting digital data.</p><ul><li><p><b>
Data Solutioning:</b> Write technical documentation and participate in solutioning workshops to support the Data, Architecture and Engineering (A&amp;E) teams ingesting digital data into Link&rsquo;s data platform.</p></li><li><p><b>
Data Connections: </b>Advise Analytics Engineering team on data sources and how they should be connected to deliver dashboards and reports using tools like Tableau, Power BI, and Looker Studio.</p></li><li><p><b>
Attribution Accuracy:</b> Collaborate with Digital, Analytics and Data teams to improve attribution models and reporting accuracy.</p></li><li><p><b>
Tool Selection &amp; Configuration:</b> Evaluate and recommend technologies that enhance data gathering, transformation, aggregation, analysis, and visualization.</p></li><li><p><b>
Data Transformation: </b>Critically examine data to improve transformation logic and identify why it may not be normalized.</p></li><li><p><b>
User Behavior Data: </b>Enable insights into customer journey, engagement patterns and conversion metrics to help inform digital marketing strategies and design.</p></li></ul><p></p><p><b>
Stakeholder Management</b></p><p>
Enhance your expertise and build strong relationships with business and technology teams so you can advise and help deliver technology solutions to meet business objectives.
</p><ul><li><p><b>Collaboration:</b> Work closely with business and technology stakeholders to understand their goals, challenges, and requirements, translating these into scalable technical solutions.</p></li><li><p><b>
Strategy Alignment: </b>Develop and thoroughly understand business partners&rsquo; tools, processes and operational needs.</p></li><li><p><b>
Digital Marketing:</b> Comprehensive expertise in every stage of digital marketing, including strategic planning, campaign execution, and ongoing optimization of processes and workflows.</p></li><li><p><b>
Advisory Services: </b>Act as a trusted advisor, providing insights and recommendations on how technology can support and enhance business goals.</p></li><li><p><b>
Professional Development: </b>Stay knowledgeable on industry trends, emerging marketing technologies, new advertising platforms, and competitor activities to provide guidance to stakeholders that will ensure Link is operating as an industry leader.</p></li><li><p><b>
Market Sensitivity &amp; UX Insight:</b> Understanding market dynamics, user experience design, and emerging trends to inform product decisions</p></li></ul><p></p><p><b><br>
QUALIFICATIONS:</b></p><ul><li><p>
Bachelor&rsquo;s degree.</p></li><li><p>
Experience in a marketing or digital analytics environment.</p></li><li><p>
Experience with website implementations.</p></li><li><p>
Experience managing high-volume websites and microsites</p></li><li><p>
Experience with cloud data platforms including Snowflake, BigQuery and Salesforce Data Cloud.</p></li><li><p>
Familiarity with CMS and Salesforce Marketing Cloud integrations to support end-to-end lead journey, personalization and segmented content and communications.</p></li><li><p>
Familiarity with website platforms like WordPress and Optimizely.</p></li><li><p>
Familiarity with APIs for extracting data from third-party platforms (e.g., Google Analytics, BigQuery, Meta Ads Manager, StackAdapt, etc.).</p></li><li><p>
Working knowledge of digital marketing data from ad platforms, websites, email tools, etc.</p></li><li><p>
Familiarity with websites, data architecture, modeling, and governance best practices.</p></li><li><p>
Exceptional communication and collaboration skills.</p></li><li><p>
Ability to partner with non-technical stakeholders and explain technical concepts clearly.</p></li><li><p>
Strong problem-solving and critical-thinking abilities.</p></li><li><p>
Experience with Atlassian tools for product management and documentation a plus.</p></li><li><p>
Experience with project management tools like Wrike or similar a plus.</p></li></ul><p></p><p><b>
MINIMUM REQUIREMENTS</b></p><ul><li><p>
10-15+ years of experience in a technical digital marketing and digital analytics environment.</p></li><li><p>
Experience supporting websites.</p></li><li><p>
Strong understanding of digital marketing data.</p></li><li><p>
Proficiency in SQL, JavaScript, HTML and CSS. Familiarity with DAX and DBT a plus.</p></li><li><p>
Familiarity with marketing platforms and tools such as Google Analytics 4 (GA4), BigQuery, and Salesforce Marketing Cloud.</p></li><li><p>
Familiarity with databases such as Snowflake and Salesforce Data Cloud</p></li><li><p>
Familiarity with reporting tools such as PowerBI, Tableau, and Looker Studio</p></li></ul><p></p><p>
$235,000 - $250,000 represents the presently anticipated base compensation pay range for this position at Link. Actual pay may vary based on various factors, including but not limited to location and experience.</p><p></p><p>
Link provides a variety of benefits to employees, including health insurance coverage, retirement savings plan, paid holidays, paid time off.</p><p></p><p>
The direct compensation and benefits described above are subject to the terms and conditions of any governing plans, policies, practices, agreements, or other materials or documents as in effect from time to time, including but not limited to terms and conditions regarding eligibility.</p><p></p><p><b>
EEO Statement</b></p><p>
The Company is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant, employee, or other covered person based on any legally recognized basis, including, but not limited to: veteran status, uniformed servicemember status, race, color, caste, immigration status, religion, religious creed (including religious dress and grooming practices), sex, gender, gender expression, gender identity, marital status, sexual orientation, pregnancy (including childbirth, lactation or related medical conditions), age, national origin or ancestry, citizenship, physical or mental disability, genetic information (including testing and characteristics), protected leave status, domestic violence victim status, or any other consideration protected by federal, state or local law. We are committed to providing reasonable accommodations, if you need an accommodation to complete the application process, please email LinkRecruiting@linklogistics.com.</p></div>

Vice President, Technical Product Manager, Digital Marketing

<div><p><b>Direct Agents is on the search for an SEO Analyst in our NYC office, who will assess and develop </b><b>SEO strategy for a variety of mid to large-sized clients, and act as SEO expert for both internal and external teams.</b><br>
<br>
<b>This role pays $85k-$95k depending on experience.</b></p><p><b>
The Role</b></p><ul><li>
Overseeing SEO client base and functioning as the primary contact for assigned SEO clients</li><li>
Ensuring excellent communication and progress with SEO client accounts</li><li>
Experience performing in-depth SEO audits and migrations</li><li>
Hands-on optimization and management of projects to improve Traditional and AI search rankings via on-site and off-site optimizations and recommendations<ul><li>
AI Search Strategies</li><li>
Technical SEO</li><li>
On-page optimizations</li><li>
Content production and planning</li><li>
Link building</li><li>
Working knowledge of website UX/UI</li></ul></li><li>
Holding client status calls and report on campaign results, SEO work, and data analysis</li><li>
Measuring SEO strategy success using data from GSC and GA4.</li><li>
Ensuring deliverables are met in a timely fashion and client expectations are set and exceeded</li><li>
Developing and improving processes, reports, knowledge and communication</li><li>
Utilizing and adopting the latest SEO platforms and tools</li><li>
Stay abreast of the latest search engine changes and updates, and help steer the overall SEO strategy</li></ul><p><b>
Desired Background</b></p><ul><li>
2+ years of experience in SEO with a proven track record, preferably with an agency</li><li>
Strong understanding of search engine algorithms and updates</li><li>
Experience utilizing SEO tools, Search Console, Google Analytics, ScreamingFrog, SEMRush, Shopify, VWO, and/or related tools.</li><li>
Excellent analytical &amp; problem-solving skills</li><li>
Good understanding of HTML, website design, and web analytics. CSS and Javascript a plus</li><li>
Self-starter approach to work, with an eagerness to consistently meet and exceed objectives and take on more responsibility</li><li>
Exceptional written and verbal communication skills</li><li>
Exceptional attention to detail</li><li>
Ability to prioritize tasks, multitask and manage time efficiently</li><li>
Ability to work in teams and/or individually to meet client goals</li><li>
Passion for the world of SEO!</li></ul><p>
This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.</p><p><b><br>
WHY DIRECT AGENTS</b><br>
<br>
<b>Work-Life Balance</b></p><ul><li><b>
4-Day Work Week: </b>Join our innovative pilot program designed for sustained productivity and well-being</li><li><b>
Flexible PTO: </b>Up to 24 days annually based on seniority, plus paid birthdays and volunteer days</li><li><b>
Family Support: </b>Comprehensive paid parental leave and family-friendly policies</li></ul><h3 class="jobSectionHeader"><b>
Comprehensive Benefits</b></h3><ul><li><b>
Premium Healthcare</b>: Full coverage options including One Medical, KindBody, and mental health support</li><li><b>
Wellness Perks</b>: Citibike membership, fitness reimbursement, and wellness programs</li><li><b>
Community</b>: Dog-friendly office, team events, and an inclusive culture that celebrates diversity</li><li><b>
Modern Tech Setup</b>: MacBook Pro and premium software tools</li></ul><h3 class="jobSectionHeader"><b>
Innovation &amp; Growth</b></h3><ul><li><b>
AI-Driven Innovation:</b> Harness AI-powered workflows to optimize strategies and drive impactful results</li><li><b>
Future-Forward Tech</b>: Access proprietary tools like Kanopy AI and custom GPTs for advanced marketing solutions</li><li><b>
Career Development</b>: Shape your path through mentorship, training programs, and direct access to leadership</li><li><b>
Industry Impact</b>: Contribute to thought leadership and strategic initiatives that drive agency innovation</li></ul><h3 class="jobSectionHeader"><b>
Outstanding Environment</b></h3><ul><li>
Work with premier brands like Marvel, NBA, and NYSE while maintaining boutique agency creativity</li><li>
Direct Agents is proud to be an equal opportunity employer. Join us in shaping the future of digital marketing!</li></ul><p>
</p><p>6N4N5OAHqG</p></div>

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