seo specialist

Insider Accident Lawyers

Working location/ hours:On Site in Los Angeles ca, M-F (9am - 5:30pm)Compensation:Base Salary: $100,000 (DOE) plus BonusesAbout the RoleWe are seeking a highly skilled Digital Marketing Specialist with direct, hands-on experience in personal injury law firm marketing. The ideal candidate is an expert in Local Services Ads (LSA), Google Pay-Per-Click (PPC), SEO, and social media marketing across all major platforms. This onsite role is responsible for driving lead generation, strengthening online visibility, and supporting firm growth in a competitive legal market.Key Responsibilities<ul><li>Plan, launch, and optimize Google PPC and Local Services Ads campaigns tailored to personal injury practice areas.</li><li>Oversee SEO strategy, including on-page optimization, keyword research, content coordination, and local SEO improvements.</li><li>Manage and grow the firm&rsquo;s presence on all major social media platforms, including Facebook, Instagram, TikTok, LinkedIn, and YouTube.</li><li>Create and schedule engaging social media content; analyze performance metrics; develop strategies to increase reach, engagement, and lead flow.</li><li>Conduct A/B testing for ads, landing pages, and social content to maximize conversions.</li><li>Monitor and analyze KPIs (CPL, conversion rate, intake quality, social engagement) and produce detailed performance reports.</li><li>Collaborate with intake, content, and leadership teams to ensure accurate tracking and alignment with overall marketing goals.</li><li>Maintain and optimize Google Business Profile listings and support review-generation initiatives.</li><li>Stay current with Google Ads updates, LSA policy changes, SEO trends, and evolving best practices in social media and legal marketing.</li></ul>Required Qualifications<ul><li>Degree in marketing or related field is required</li><li>Minimum 4&ndash;5 years of digital marketing experience specifically within personal injury law firms (required).</li><li>Proven expertise in Google PPC and Local Services Ads, including hands-on campaign management and optimization.</li><li>Strong knowledge of SEO fundamentals and experience implementing on-page and local SEO strategies.</li><li>Experience managing content, strategy, and growth across all major social media platforms.</li><li>Familiarity with analytics tools (Google Analytics, Google Tag Manager, Meta Business Suite, etc.) and call-tracking platforms.</li><li>Ability to manage large monthly ad budgets and optimize for measurable ROI.</li><li>Strong analytical, communication, and organizational skills.</li><li>Must work onsite full-time.</li></ul>Preferred Qualifications<ul><li>Experience with additional paid channels (Meta Ads, YouTube Ads, Microsoft Ads).</li><li>Experience with legal CRMs such as LeadDocket or Filevine.</li><li>Google Ads, SEO, or social media marketing certifications.</li><li>Experience in content planning, video production coordination, or agency/vendor management.</li></ul>What We Offer<ul><li>Competitive salary and performance-based incentives.</li><li>Opportunity to directly impact the growth of a high-performing personal injury team.</li><li>Ongoing professional development, training, and certification support.</li><li>A collaborative, fast-paced onsite work environment.</li></ul>Job Type: Full-timePay: $100,000.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Retirement plan</li><li>Vision insurance</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Personal injury law firm marketing: 1 year (Required)</li></ul>Work Location: In person

Sr. Digital Marketing Specialist (Personal Injury Law Firm)

Global Fashion Resource

Key Responsibilities (with AI additions)<ul><li>Strategy &amp; Planning: Define e-commerce sales goals, develop multi-channel marketing strategies, and manage campaign budgets.</li><li>Digital Marketing Execution: Oversee SEO, SEM (PPC), email marketing, content marketing, and social media to attract and convert customers.</li><li>Website &amp; UX: Collaborate with IT to improve site functionality, user experience (UX), and conversion rates.</li><li>Performance Analysis: Monitor KPIs, analyze campaign effectiveness, and use data to refine strategies.</li><li>Collaboration: Partner with Sales, Product, and Customer Service teams for integrated campaigns.</li><li>Affiliate/Partnerships: Identify and manage relationships with affiliates and partners.</li></ul>Essential Skills <ul><li>Strong understanding of e-commerce platforms (Shopify, Magento, etc.).</li><li>Expertise in SEO, PPC, email automation, and analytics (Google Analytics).</li><li>Conversion Rate Optimization (CRO).</li><li>Analytical, project management, and communication skills</li></ul>Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or IT.</li><li>Experience in digital marketing and e-commerce management.</li></ul>Job Type: Full-timePay: $40.00 - $60.00 per hourBenefits:<ul><li>Paid time off</li></ul>Education:<ul><li>High school or equivalent (Preferred)</li></ul>Experience:<ul><li>Garment construction: 1 year (Preferred)</li><li>Fashion design: 1 year (Preferred)</li><li>Adobe Illustrator: 1 year (Preferred)</li></ul>Work Location: In person

E-commerce Marketing Manager

Coalition Technologies

<div><h3 class="jobSectionHeader">WHY YOU SHOULD APPLY:</h3>

Coalition Technologies is devoted to delivering clients the highest quality work while providing our team a fun, thriving, and innovative environment. Along with the opportunity for tremendous career growth and rapid advancement, CT offers:
<ul>
<li>The most competitive profit-sharing bonus plan in the industry, paying up to 50% of company profits to full-time employees each month!</li>
<li>A highly competitive Paid Time Off plan, promoting quality work-life balance.</li>
<li>Subsidized gym memberships to help team members feel their best.</li>
<li>Medical, dental, vision, and life insurance packages for all US-based team members.</li>
<li>International Health Insurance Reimbursement Program for all international team members, a benefit unique to Coalition.</li>
<li>Device upgrade and learning reimbursement programs.</li>
<li>Motivating career development plans with clearly defined goals and rewards.</li>
<li>Additional job-specific incentives and bonuses.</li>
<li>Plus, 100% of our team works remotely with the support of time tracking software. Our company culture specializes in supporting remote team members, and we&rsquo;ve been doing so for more than a decade. CT welcomes your application, wherever in the world it's coming from!</li>
</ul><h3 class="jobSectionHeader">YOU SHOULD HAVE:</h3>
<ul><li>Enough knowledge to pass a skills test in either web development or online marketing (SEO or PPC).</li>
<li>Interpersonal, analytical, problem-solving, negotiating, influencing, facilitation, decision-making, and conflict resolution skills.</li>
<li>A great command of your own voice, a strong presence, and the ability to speak with authority.</li>
<li>Excellent communication skills in a client-facing role.</li>
<li>Experience presenting professional materials to clients in on-camera meetings.</li>
<li>Experience with project management or account management for multiple clients.</li>
<li>A solid understanding of project management methodology including the ability to identify and resolve issues, manage risk, develop detailed work plans and specifications, perform resource allocations, and run team meetings.</li>
<li>Familiarity with project management software such as Basecamp, JIRA, Asana, Hubspot, etc.</li>
<li>An ability to manage multiple projects simultaneously while being highly organized and detail-oriented.</li>
<li>A solid understanding of web design standards, usability, and rich media.</li>
<li>Familiarity with content management systems (CMS) like WordPress.</li>
<li>Familiarity with e-commerce platforms like Shopify, Big Commerce, and Magento (preferred).</li>
<li>Proficiency in HTML/CSS (preferred).</li>
<li>Proficiency in JavaScript &amp; PHP (preferred).</li>
<li>Proficiency with photo and video editing software (preferred).</li>
<li>Proficiency in SEO, Google Ads (preferred).</li>
<li>Excellent written and spoken English skills.</li>
<li>The availability to work 40 hours per week from 9:00 am to 6:00 pm PST.</li>
<li>The passion to build a startup.</li>
<li>A reliable workstation with a fast computer, microphone and speakers, reliable internet and power if working remotely.</li>
</ul><h3 class="jobSectionHeader">YOUR DUTIES AND TASKS:</h3>

As a digital producer, you will be responsible for ongoing management of SEO and design/development accounts including:
<ul>
<li>Assisting and reviewing the development of project scopes, considering financial, resource, and technological constraints including cost estimates with consideration to business impacts and risks.</li>
<li>Attending regular client meetings (as required) and participating in kick-off calls/specialty calls with new clients.</li>
<li>Organizing internal strategy meetings to discuss client campaign strategies as a team.</li>
<li>Acting as a creative liaison between the client and team.</li>
<li>Responding promptly and reliably to client communication within 2 hours.</li>
<li>Clarifying and communicating project objectives and success criteria to the team.</li>
<li>Reviewing deliverables prepared by the team before passing them off to clients.</li>
<li>Ensuring that any project deliverables are complete, current, and stored appropriately.</li>
<li>Keeping project management-based software and tasks up to date.</li>
<li>Maintaining awareness of the current industry environment that shapes opportunities for client solutions.</li>
<li>Upselling accounts by making recommendations to current clients regarding their website design and any additional online marketing strategies.</li>
<li>Closing-out projects and collecting final payment.</li>
</ul>
We are looking for talented and diligent candidates who excel in our skills tests, and will consider these candidates even if past experience or educational background criteria aren't met.

California, New York, Washington, and Colorado: starting base pay for this position ranges between $17 - $35 per hour. Compensation may vary based on factors such as experience, qualifications, skills test performance, geographic location, and seniority of the position offered. Outside of California, New York, Washington, and Colorado compensation may fall outside the above ranges.</div>

DIGITAL PRODUCER

Custodio & Dubey LLP

Freelance Copywriter &amp; Media Outreach SpecialistCustodio &amp; Dubey LLP (CD LAW) Los Angeles, CA (Hybrid/Remote) Freelance / ContractPay: $25&ndash;$28 per hour Estimated Weekly Hours: 25&ndash;40 (flexible based on output) Reports To: Partners &amp; Marketing Director Works With: Social Media Manager, Marketing Assistant, Attorneys, External PR PlatformsAbout the RoleCustodio &amp; Dubey LLP (CD LAW), the official law firm of the LA Kings, is seeking a high-output Freelance Copywriter &amp; Media Outreach Specialist to support our growing marketing and PR efforts.This role is ideal for a writer who thrives on media pitching, storytelling, PR outreach, SEO-driven content, and bilingual communication. You will help position our attorneys as thought leaders while creating consistent, high-quality content across press, email, website, and social platforms.This is a results-driven freelance role. We are looking for someone who can pitch, publish, and amplify.Key ResponsibilitiesMedia Outreach and PR<ul><li>Write and pitch 3&ndash;5 media pitches per week</li><li>Pitch across print, on-air television, radio, podcasts, and digital publications</li><li>Tailor pitches for local, regional, and national outlets</li><li>Communicate directly with Spanish-language media (TV, radio, print, and digital)</li><li>Draft press releases for verdicts, settlements, attorney commentary, firm announcements, and community initiatives</li><li>Track media outreach, responses, placements, and follow-ups</li><li>Use PR platforms such as Muck Rack, Cision, HARO, PR Newswire, or similar tools</li></ul>Website, Blog, and SEO Content<ul><li>Write and update blog posts, practice area pages, and SEO strategy or pillar pages</li><li>Optimize content for search intent, keywords, internal linking, and conversions</li><li>Assist with content planning aligned with ongoing PR and media wins</li><li>Collaborate with the marketing team to maintain a consistent brand voice</li></ul>Email Marketing and Newsletter<ul><li>Write one weekly email newsletter featuring firm updates, media features, and legal insights</li><li>Create strong subject lines, hooks, and calls-to-action</li><li>Support email campaigns tied to media placements, verdict announcements, and educational content</li></ul>Social Media Copy and Light Content Activation<ul><li>Write captions, hooks, short-form scripts, and commentary tied to media wins</li><li>Repurpose media appearances, podcasts, interviews, and blog content into social copy</li><li>Coordinate with the Social Media Manager for content alignment</li></ul>Research and Preparation<ul><li>Research timely topics related to personal injury, housing and habitability, wokers' compensation, and consumer safety</li><li>Prepare background notes and talking points for media interviews, podcast appearances, and attorney commentary</li></ul>Required Skills and Experience<ul><li>2+ years of professional writing experience (freelance, agency, or in-house)</li><li>Proven experience with media pitching, PR writing, and long-form content</li><li>Strong writing portfolio including blogs, press releases, pitches, and newsletters</li><li>Ability to simplify complex legal topics for a general audience</li><li>Excellent grammar, clarity, and attention to detail</li><li>Ability to meet weekly output goals consistently</li></ul>Strongly Preferred Qualifications<ul><li>Fluent or conversational Spanish (written and verbal)</li><li>Experience pitching to Spanish-language media</li><li>Familiarity with SEO best practices</li><li>Experience using WordPress</li><li>Experience with Google Search Console and Google Analytics</li><li>Experience with email platforms such as Mailchimp</li><li>Comfort using AI tools such as ChatGPT and transcription software</li></ul>Contract Structure<ul><li>Hourly freelance contractor position</li><li>Weekly deliverables with clear output expectations</li><li>Long-term opportunity for the right candidate</li><li>Flexible schedule with consistent communication</li></ul>Pay: $25.00 - $28.00 per hourExpected hours: 25.0 &ndash; 40.0 per weekLanguage:<ul><li>Spanish (Required)</li></ul>Work Location: Hybrid remote in Los Angeles, CA 90071

Freelance Copywriter and Media Outreach

<div><h3 class="jobSectionHeader">WHY YOU SHOULD APPLY:</h3>

Coalition Technologies is devoted to delivering clients the highest quality work while providing our team a fun, thriving, and innovative environment. Along with the opportunity for tremendous career growth and rapid advancement, CT offers:
<ul>
<li>The most competitive profit-sharing bonus plan in the industry, paying up to 50% of company profits to full-time employees each month!</li>
<li>A highly competitive Paid Time Off plan, promoting quality work-life balance.</li>
<li>Subsidized gym memberships to help team members feel their best.</li>
<li>Medical, dental, vision, and life insurance packages for all US-based team members.</li>
<li>International Health Insurance Reimbursement Program for all international team members, a benefit unique to Coalition.</li>
<li>Device upgrade and learning reimbursement programs.</li>
<li>Motivating career development plans with clearly defined goals and rewards.</li>
<li>Additional job-specific incentives and bonuses.</li>
<li>Plus, 100% of our team works remotely with the support of time tracking software. Our company culture specializes in supporting remote team members, and we&rsquo;ve been doing so for more than a decade. CT welcomes your application, wherever in the world it's coming from!</li>
</ul><h3 class="jobSectionHeader">YOU SHOULD HAVE:</h3>
<ul><li>Online marketing experience including SEO/Google Ads (preferred), Social Media Marketing and Email Marketing</li>
<li>Experience with one or more of the following: WordPress, WooCommerce, Shopify, and/or BigCommerce.</li>
<li>Familiarity with development in HTML/CSS is beneficial, but not required.</li>
<li>Familiarity with AIs / LLMs such as ChatGPT, Gemini, Copilot, Perplexity to help improve workflow.</li>
<li>A great command of your own voice, a strong presence, and the ability to speak with authority.</li>
<li>Excellent organizational skills with experience in complex project management.</li>
<li>Excellent time management skills.</li>
<li>Advanced experience with Microsoft Office and Google Apps (preferred).</li>
<li>The ability to multitask and stay cool under pressure.</li>
<li>An approach that is self-motivated, professional, and positive.</li>
<li>The ability to explain development processes and technical information to a non-technical audience.</li>
<li>Excellent writing and speaking abilities.</li>
<li>The availability to work 40 hours per week from 9:00 am to 6:00 pm PST.</li>
<li>The passion to grow an established company with the energy of a startup.</li>
<li>A reliable workstation with a fast computer, microphone and speakers, reliable internet and power for remote work. Multiple monitors can be beneficial but not required.</li>
</ul><h3 class="jobSectionHeader">YOUR DUTIES AND TASKS:</h3>
<ul><li>Following up with every prospective client in a timely and professional manner.</li>
<li>Learning about prospective and existing clients&rsquo; backgrounds, product service offerings, and overall objectives in order to direct them to the best solutions by acting as an adviser or partner rather than a salesperson.</li>
<li>Maintaining awareness of the current industry environment that shapes opportunities for client solutions.</li>
<li>Upselling accounts by making recommendations to prospects and current clients regarding their website design and online marketing strategies.</li>
<li>Developing proposals for prospective clients.</li>
<li>Preparing contracts and creating detailed scopes of work that provide clear, actionable strategies for our teams.</li>
<li>Overseeing proper implementation and &ldquo;hand-off&rdquo; of clients - from sales to production teams and project managers.</li>
<li>Providing timely and effective responses to client&rsquo;s requests for proposals or other information.</li>
<li>Attending sales meetings and training sessions.</li>
<li>Providing updates to management using company-supplied sales forecast and tracking programs.</li>
</ul>
We are looking for talented and diligent candidates who excel in our skills tests, and will consider these candidates even if past experience or educational background criteria aren't met.

California, New York, Washington, and Colorado: starting base pay for this position ranges between $17 - $35 per hour. Compensation may vary based on factors such as experience, qualifications, skills test performance, geographic location, and seniority of the position offered. Outside of California, New York, Washington, and Colorado compensation may fall outside the above ranges.</div>

DIGITAL STRATEGIST

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Sr. Digital Marketing Specialist (Personal Injury Law Firm)

E-commerce Marketing Manager

DIGITAL PRODUCER

DIGITAL PRODUCER

Freelance Copywriter and Media Outreach

DIGITAL STRATEGIST

DIGITAL STRATEGIST