Position: Senior Account Manager – Marketing Division
Department:
Marketing & Brand Strategy
Reports to:
General Manager
Location:
Manama, Bahrain
Role Overview
The
Senior Account Manager (Marketing)
plays a pivotal role in managing key client relationships, overseeing strategic marketing projects, and ensuring the successful delivery of integrated campaigns that align with client goals and Motivate’s creative excellence standards. The ideal candidate is an experienced marketing professional who understands brand strategy, consumer engagement, and the creative process across all media touchpoints — from traditional campaigns to digital and experiential activations.
This role requires both
strategic thinking
and
hands-on execution
, with strong leadership, communication, and client management skills.
Key Responsibilities
Client Relationship & Strategy
-
Serve as the
primary point of contact
for major clients, acting as a trusted advisor and strategic partner.
-
Lead the development of
marketing strategies
, campaign roadmaps, and annual marketing calendars for key accounts.
-
Translate client objectives into actionable plans, collaborating with internal creative, digital, and events teams.
-
Identify and pursue
growth opportunities
within existing accounts through proactive strategic recommendations.
-
Ensure all work reflects the client’s brand positioning and business goals while maintaining creative integrity.
Project Management & Execution
-
Oversee the end-to-end delivery of campaigns — from concept development to execution and post-campaign evaluation.
-
Manage cross-functional collaboration with
creative, digital, events, production, and media buying teams
.
-
Ensure campaigns are delivered
on time, within scope, and within budget
.
-
Supervise the preparation of marketing proposals, campaign presentations, and post-campaign reports.
-
Coordinate with third-party vendors, media partners, and external agencies when necessary.
Financial & Performance Management
-
Oversee client billing, quotations, and cost control to ensure healthy project margins.
-
Maintain accurate forecasts and contribute to the department’s profitability targets.
-
Support the General Manager in developing new business pitches and RFP submissions.
Leadership & Mentoring
-
Guide and mentor Account Executives and Account Managers to ensure professional growth and service excellence.
-
Uphold Motivate’s standards of creativity, reliability, and performance across all deliverables.
-
Promote a culture of
collaboration, accountability, and innovation
within the marketing team.
Key Skills & Competencies
-
Strong strategic marketing acumen with the ability to develop and execute integrated marketing plans.
-
Proven experience in handling
multi-channel campaigns
(branding, advertising, digital, PR, activations, etc.).
-
Exceptional
client servicing
and relationship management skills.
-
Excellent
communication, negotiation, and presentation
abilities.
-
Strong project management and organizational skills, able to handle multiple projects simultaneously.
-
Adept at working with creative teams, understanding creative briefs, and giving constructive feedback.
-
Financial literacy — comfortable with budgets, quotations, and ROI analysis.
Qualifications & Experience
-
Bachelor’s degree in Marketing, Communications, or Business Administration (Master’s preferred).
-
Minimum
7–10 years
of experience in marketing, advertising, or brand management, preferably within an
agency environment
.
-
Proven track record managing
high-profile brands
and delivering large-scale campaigns.
-
Deep understanding of the
GCC market
and consumer behavior trends.
-
Fluency in English required; Arabic is an advantage.
Performance KPIs
-
Client retention and satisfaction scores.
-
Growth of managed accounts (revenue and scope).
-
Timely and on-budget project delivery.
-
Quality and impact of campaigns delivered.
-
Team performance and collaboration feedback.