Senior Analyst - Business

Responsibilities

• Gather and Analyze Requirements: Collaborate with stakeholders and users to collect, analyze, and document business and functional requirements for digital customer experience initiatives.
• Facilitate Solution Design: Work with product owners, UX designers, developers, and technical teams to shape user-centered, strategically aligned, and operationally viable digital solutions.
• Map and Improve Customer Journeys: Analyze current and future state digital guest journeys, identify gaps and opportunities, and ensure alignment with human-centered design and accessibility standards.
• Support Agile Digital Product Delivery: Aid digital product teams in backlog prioritization, sprint planning, and refinement; clarify requirements, support user acceptance testing, and ensure requirement traceability.
• Drive Stakeholder Collaboration: Act as a liaison between business, digital, technology, and external vendors; prepare clear documentation and presentations; facilitate workshops and Agile ceremonies for alignment.
• Monitor Performance and Recommend Improvements: Track digital product metrics and customer feedback, support A / B testing, and recommend enhancements to tools, processes, or content for continuous improvement.

Qualifications and Experience

Bachelor's degree in Business, IT, Computer Science, Engineering or related field; 8+ years total experience (3-5 years relevant); experience in business analysis, digital transformation, and aviation or consumer / B2C sectors preferred; expertise in DXP platforms, omnichannel architecture, CRM, eCommerce, Agile methodologies, and related tools.