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Senior Associate, Digital and Programmatic

New York, United States

Job Description:
Role Purpose: Senior Associates are responsible for supporting Manager/Sr. Managers in executing media campaigns across clients within the dentsu portfolio of agencies, including Carat, dentsuX, and iProspect. The role expects familiarity with the following but will also include on-the-job training in industry landscape and technologies, technology partnerships, campaign management, client services, ad trafficking, data analysis, and communications.
Key Accountabilities:
  • Deliver media programs that exceed client objectives leveraging technology & human-powered AI
  • Further refine holistic understanding of the digital media ecosystem and deep understanding of media optimization strategies
  • Support Manager/Sr Manager with all client deliverables including research, campaign set up, pre/post-launch QA, optimization recommendations, reporting, billing reconciliation, and internal communication
  • Complete QA of all platforms supporting a campaign launch (ad server, DSP, verification partner, etc.)
  • Develop expert level understanding of trafficking process and implications of trafficking decisions on reporting and campaign set-up
  • Coordinate hand-offs between media team and ad operations team during trafficking process
  • Capable of communicating effectively and building strong relationships with agency team counterparts (planning/activation/ad ops/analytics) working cohesively to deliver for the clients
  • Troubleshoot basic campaign delivery and performance issues independently
  • Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery
  • Become an expert in the programmatic and digital display ecosystem understanding the taxonomy of digital media landscape and its components (SSPs, DSPs, data partners, etc.)
  • Develop ability to Interpret media data, provide actionable insights and recommendations to line management for review/approval
Qualifications
  • Bachelor’s degree or 1-2 years’ experience within the digital and programmatic industry
  • Experience across programmatic technology platforms and omnichannel DSPs preferred, such as DV360, TTD, Xandr, Yahoo, etc…
  • Knowledge of other industry & ad technology platforms, such as ad servers (ex: CM360), ad verification platforms (ex: DoubleVerify, IAS), Mediaoceean, Prisma, or similar planning/financial platforms, etc.
  • Strong knowledge of media math formulas and concepts
  • Knowledge of basic financial principles, such as revenue and profit
  • Excellent verbal and written communications
  • Collaboration mindset
  • Strong attention to detail
  • Proactive work ethic
  • Ability to prioritize multiple tasks
  • Solutions orientated with strong critical thinking abilities
  • Strong analytical thinking and mathematical skills
  • Comfortable with analysis and data
  • Experience working with business applications; MS Office Suite desired
Additional Information
Our Benefits:
  • Comprehensive healthcare plans
  • Unlimited PTO
  • Paid Maternity and Paternity leave
  • 401k

The anticipated salary range for this position is $51,000-$70,375. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit
Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.


Employees from diverse or underrepresented backgrounds encouraged to apply.


Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact dentsurecruiting@dentsu.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
Location:
New York
Brand:
Dentsu X
Time Type:
Full time
Contract Type:
Permanent
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.

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