Senior Associate, Segment Marketing, Wealth Intermediaries

Senior Associate, Segment Marketing, Wealth Intermediaries

At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.

Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.

We’re seeking a future team member for the role of Client Marketing Program and Performance Associate to join our Client Marketing team. This role is located in New York, NY.

In this role, you’ll make an impact in the following ways:

• Assist in planning, coordinating, and executing marketing programs targeted at specific client segments
• Collaborate with cross-functional teams, including content, digital, product, and commercial teams to ensure timely and effective program execution
• Support the creation of marketing assets such as email templates, landing pages, and digital ads, ensuring they align with program objectives and segment needs
• Partner with Market Research & Analytics team to prepare and present performance reports, summarizing insights and identifying trends to share with stakeholders

To be successful in this role, we’re seeking the following:

• 1-3 years (2-4 years for Sr Associate) of experience in marketing and program management, ideally within a B2B, financial services or agency context (internship experience accepted)
• Excellent organizational and project management skills with attention to detail
• Ability to communicate effectively and work collaboratively with cross-functional teams in a fast-paced environment
• A proactive, problem-solving mindset, with a willingness to learn and adapt to new tools and processes

At BNY, our culture speaks for itself, check out the latest BNY news at:

BNY Newsroom

BNY LinkedIn

Here’s a few of our recent awards:

America’s Most Innovative Companies, Fortune, 2025

World’s Most Admired Companies, Fortune 2025

“Most Just Companies”, Just Capital and CNBC, 2025

Our Benefits and Rewards:

BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $70,000 and $100,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short and long-term incentive packages, and Company-sponsored benefit programs.
This position is at-will and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department/team performance, and market factors.

BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.