SENIOR BRAND MANAGER

Position: Senior Brand Manager

Location: İstanbul / Kavacik

Working Model: Hybrid

Role to work with: Marketing Manager

Sanipak has more than 1600 employees. We export our leading brands such as OK, Solo, Selpak, UniBaby and our most preferred brands in the cleaning papers, personal care, home care, baby care and out-of-home categories to more than 80 countries in 5 continents.

What do we expect from our new team member?

• Developing and implementing strategic brand plans,
• Managing brand budget and forecasting,
• Reporting on brand performance metrics,
• Finding creative solutions and strategies to grow the brand,
• Taking part in and managing market and consumer research, analyzing the outputs for the related category, turn in to action plan,
• Working together and managing cross-functional teams,
• Taking part in market research and data analysis with market research teams, using market insights to drive brand growth,
• Taking part in digital marketing processes with digital marketing teams, including social media strategies and digital advertising.

What kind of teammate are we looking for?

• Bachelor’s degree in Marketing, Business Administration, Engineering, Economy, and/or related fields,
• At least 4 years of experience in brand management and marketing, preferably in FMCG sector,
• Proven experience in developing and implementing effective marketing strategies,
• Hands-on experience with budget management,
• Skilled in MS Office programs,
• Advanced proficiency in English (written and spoken),
• A result-oriented perspective with a focus on achieving targets and continuous improvement,
• Excellent communication, presentation, and interpersonal skills.
• Ability to work effectively across functions and teams,
• Good grasp of organizational and project management skills,
• Strong analytical and data analysis skills.

What do we offer you?

• At Eczacıbaşı, you can steadily improve your personal, professional, and technical competencies by participating in training programs that support you and your career.
• You will have access to opportunities for rotation among more than 50 companies and global experience in over 120 international markets.
• Vacation time at Eczacıbaşı is calculated according to seniority based on your total work experience. Your bring your seniority with you.
• We will always recognize your success through different reward methods.
• You can take advantage of location-independent or hybrid work opportunities through different work models suitable to the nature of your job, and you can determine your own work schedule with flexible work hours . We offer technology and ergonomic support packages to Eczacıbaşı employees who work remotely full-time.
• As a new parent working at Eczacıbaşı, you are privileged. Eczacıbaşı employees who are mothers are provided with monthly nursery support ; Eczacıbaşı employees who are fathers are entitled to a 3-week paternity leave .
• People who savor culture and art are here! Thanks to the Eczacıbaşı Group’s founding sponsorship of Istanbul Modern , Turkey's first modern and contemporary art museum, you can visit the museum for free. Additionally, thanks to Eczacıbaşı Group’s founding sponsorship of Istanbul Foundation for Culture and Arts (İKSV), you can also enjoy the privilege and discounts of İKSV’s Lale Card to all İKSV events.
• You can participate in Eczacıbaşı’s volunteering activities , every one of which prioritizes social benefit, and get involved in projects that create social impact.
• We are committed to ensuring equal opportunity of employment. We value diversity and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status or seniority.

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