Senior Content Strategist

About the Role:

We are looking for a dynamic and creative Senior Content Strategist who can lead our content and video editing team to deliver engaging, high-quality content across multiple platforms. The ideal candidate should have strong skills in copywriting, team management, video content strategy, and branding, with the ability to turn ideas into impactful stories that align with company objectives.

Key Responsibilities:

• Plan, develop, and execute a content strategy that supports the company’s marketing and brand goals.
• Lead and manage a team of video editors and designers to ensure timely and quality content delivery.
• Oversee video content planning, scripting, editing, and publishing across social and digital platforms.
• Write and edit copy for campaigns, social media posts, websites, and other marketing materials.
• Handle branding-related tasks and ensure consistent brand presence across all platforms by coordinating with the creative team.
• Drive brand consistency and strengthen the company’s overall brand identity through all content and communication touchpoints.
• Collaborate with cross-functional teams (marketing, design, and sales) to ensure cohesive brand messaging.
• Monitor content performance and provide insights to improve engagement and reach.
• Ensure all content aligns with the company’s tone, style, and communication standards.
• Motivate and mentor team members to enhance productivity and creativity.
• Stay updated with industry trends, content marketing tools, and digital media best practices.

Required Skills & Qualifications:

• Bachelor’s degree in Marketing, Mass Communication, English, or a related field.
• Minimum 3 years of experience in content creation, strategy, or marketing.
• Proven experience in leading a creative or video editing team.
• Strong copywriting and editing skills.
• Good understanding of video editing workflows and digital content trends.
• Excellent communication, leadership, and project management skills.
• Ability to multitask, prioritise, and meet deadlines in a fast-paced environment.
• Familiarity with tools like Canva, Adobe Premiere Pro, Final Cut Pro, or similar (preferred).

Preferred Attributes:

• Creative thinker with an eye for detail.
• Strong problem-solving and decision-making ability.
• Collaborative mindset with a passion for storytelling.
• Ability to balance creative direction with business objectives.

What We Offer:

• Competitive salary and performance-based bonuses.
• A creative and supportive work environment.
• Opportunity to lead and grow with a dynamic marketing team.
• Exposure to diverse digital content and branding projects.

Job Type: Full-time

Pay: ₹30,000.00 - ₹45,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Internet reimbursement
• Leave encashment
• Provident Fund

Experience:

• Content strategy: 3 years (Required)
• Social media management: 2 years (Required)

Language:

• English (Required)

Work Location: In person