Senior Content Writer

Position Title: Senior Content Writer
Job Timings: 09:00 AM to 05:00 PM
Reporting to: Content Manager
Department: Marketing
Location: Bahria Town Phase 4, Rawalpindi

About Us:

Reach First is a Canadian company that provides software development, digital marketing, and custom solutions services to our clients. We also build and operate multiple business units within various industries. Performance is at the core of everything we do. We go above and beyond the call of duty to achieve impactful growth for all our clients.

Position Purpose:

The Senior Content Writer plays a critical role at Reach First, creating impactful content for businesses across the US and Canada. This includes blogs, articles, press releases, website copy, landing pages, and social media content.

The ideal candidate must have a natural flair for writing, creativity, and the ability to understand different markets and audiences. They must be able to manage multiple clients across various niches, follow client instructions with precision, and deliver accurate, high-quality content on time.

Education & Professional Qualification:

• Degree(s)/Major(s): Bachelors or Masters in a relevant field from a reputed local/foreign University.
• Certification(s): NA

Experience:

• Minimum 3 years of proven professional writing experience in a related field, with a portfolio showcasing both B2B and B2C work.

What We Offer:

• A wide range of challenging assignments, We don’t just offer a job; we offer a career with varying assignments and lots of development opportunities.
• Continuous coaching – you will work with passionate people and receive both formal training as well as day-to-day mentoring from your coach and manager.
• Dynamic and respectful work environment – employees are at the core, we value every individual and encourage initiatives, promoting agility and work/life balance.
• A competitive compensation package, in line with your qualifications and experience.
• As an equal employment opportunity provider, Reach First makes all employment purely based on merit.

Responsibilities:

• Produce well-researched, high-quality content for both online and offline publication.
• Manage content schedules and deliver drafts or final versions within deadlines.
• Apply SEO best practices to ensure maximum visibility and ranking.
• Develop and execute content strategies tailored to each client and platform.
• Collaborate with editors, designers, and managers to deliver cohesive, brand-aligned campaigns.
• Write compelling copy that resonates with target audiences and drives engagement.
• Conduct research and translate findings into engaging, accurate content.
• Edit and proofread copy to ensure clarity, consistency, and quality.
• Monitor KPIs, analyze performance, and recommend improvements.
• Contribute content across platforms, including websites, blogs, email, and product descriptions.
• Collaborate with design teams to optimize visual and written communication.
• Stay current with industry trends, digital platforms, and evolving best practices.
• Perform other content-related tasks as required.

Requirements:

• Proven portfolio of excellent writing across multiple content formats.
• Strong command of the English language, including grammar, idioms, and emerging trends.
• Ability to work independently while collaborating effectively with teams and clients.
• Excellent time management and organizational skills, with the ability to prioritize and adapt.
• Must be able to write for a diverse range of clients.
• Must be able to strictly meet client instructions.
• Keen attention to detail, ensuring accuracy and consistency in all content.
• Ability to simplify technical topics into clear, conversational language.
• Strong interpersonal skills and confidence in presenting ideas and strategies.
• Proficiency in Google Workspace and Microsoft Office tools.
• Familiarity with grammar-checking tools (e.g., Grammarly) and AI-driven platforms (e.g., ChatGPT) to improve content quality.
• Understanding of branding principles and strict adherence to client style guides.
• Flexibility to manage multiple projects and meet deadlines in a fast-paced environment.
• Have a positive attitude toward constructive feedback.

Benefits:

• Competitive Salary
• Transport Allowance
• Laptop Allowance
• 2 x Eid Bonus [Up to 25% of Base Salary]
• Annual Bonus [Up to 50% of Base Salary]
• Medical Insurance
• EOBI
• OPD Reimbursement
• Provident Fund
• Gym Reimbursement
• National Holidays [All National Holidays]
• Marriage Leaves [Up to 1 Week]
• Annual Leaves
• Hajj and Umrah Leaves
• Maternity/Paternity Leaves
• Casual/Sick Leaves [8 Days/Year]

Job Type: Full-time

Work Location: In person