Responsibilities:
1. Content Strategy & Planning:
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Develop and execute a comprehensive content strategy aligned with marketing, sales, and business objectives.
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Identify content needs for US-based audiences, ensuring relevance and resonance with target industries.
2. Content Creation & Management:
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Produce high-quality, goal-driven content, including blogs, case studies, white papers, website copy, and social media posts.
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Craft engaging and technically accurate content for Legal process outsourcing services, with a focus on managed services for Big Law firms.
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Collaborate with the IT team to create compelling content that highlights Information Technology services, emphasizing Generative AI, enterprise application solutions and integration, and custom application development.
3. Research & Insights:
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Conduct in-depth research on industry trends, competitor strategies, and target audience preferences to create insightful content that addresses customers pinpoints.
-
Collaborate with internal teams to gather data and success stories for case studies and white papers.
4. SEO & Optimization:
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Optimize content for search engines to increase visibility, rankings, and organic traffic in collaboration with SEO specialist.
5. Editing & Quality Assurance:
-
Edit and proofread content to ensure it meets the highest standards of quality, accuracy, and consistency.
-
Ensure alignment with HazenTech's brand voice and guidelines.
7. Collaboration:
-
Work closely with the marketing, sales, and IT teams to ensure content supports lead generation, customer engagement, and business growth goals.
Required competencies
1. Content Strategy & Planning:
-
Develop and execute a comprehensive content strategy aligned with marketing, sales, and business objectives.
-
Identify content needs for US-based audiences, ensuring relevance and resonance with target industries.
2. Content Creation & Management:
-
Produce high-quality, goal-driven content, including blogs, case studies, white papers, website copy, and social media posts.
-
Craft engaging and technically accurate content for Legal process outsourcing services, with a focus on managed services for Big Law firms.
-
Collaborate with the IT team to create compelling content that highlights Information Technology services, emphasizing Generative AI, enterprise application solutions and integration, and custom application development.
3. Research & Insights:
-
Conduct in-depth research on industry trends, competitor strategies, and target audience preferences to create insightful content that addresses customers pinpoints.
-
Collaborate with internal teams to gather data and success stories for case studies and white papers.
4. SEO & Optimization:
-
Optimize content for search engines to increase visibility, rankings, and organic traffic in collaboration with SEO specialist.
5. Editing & Quality Assurance:
-
Edit and proofread content to ensure it meets the highest standards of quality, accuracy, and consistency.
-
Ensure alignment with HazenTech's brand voice and guidelines.
7. Collaboration:
-
Work closely with the marketing, sales, and IT teams to ensure content supports lead generation, customer engagement, and business growth goals.